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MUMBAI: Electronics brand Onida has appointed Pratyush Chinmoy as the assistant GM for marketing. He will report to Onida chief executive officer G Sundar. Chinmoy joined...
MUMBAI: Fujifilm India has announced a strategic partnership for its Instax range of instant cameras with Bollywood actor Anushka Sharma. A sweeping promotional campaign for Instax...
MUMBAI: Breakfast cereals brand NESPLUS, from the house of Nestlé India has announced the launch of its first ever TVC, bringing their ‘Kadak campaign’ to life....
MUMBAI: Digital and marketing agency, Grapes Digital, has bagged the entire portfolio of integrated marketing communication for Logitech, India. The strategic partnership will see Grapes Digital,...
MUMBAI: Mandom Group’s grooming brand in Asia – Gatsby has associated with White Rivers Media for the third time in row. As part of the mandate,...
MUMBAI: The Advertising Club today announced the nominees for Sector Awards of Marquees 2018. Marquees, the foremost of all awards organized by The Advertising Club, celebrates...
MUMBAI: The challenger Indian menstrual hygiene brand Niine Sanitary Napkins has unveiled a new video campaign this Raksha Bandhan holiday, encouraging brothers to give the gift...
MUMBAI: Glassware company, Borosil, has recently joined hands with Indian Olympic Association (IOA) as the official hydration partner for national athletes representing India at all upcoming...
MUMBAI: Asset management company, Axis Mutual Fund has launched a new brand campaign – The Responsible Mutual Fund. The key insight gathered was that investors know...
MUMBAI: Groove and move seems to be the flavour of the season for PROWL, an active lifestyle brand co-created by Tiger Shroff and Mojostar, which has...
MUMBAI: Continuing with its promise of making each occasion even more special and memorable, Mochi, one of India’s largest fashion footwear brand created a humorous ad...
MUMBAI: GMR Group led DIAL announces its Platinum win at the Hermes Creative Awards 2018 under the Social Media campaign category for the campaign titled #CreatingTomorrowTogether....
MUMBAI: Artist Aloud, a platform by Hungama that supports and promotes independent music, today announced its partnership with ATKT.in–adigital platform that seeks to promote original content...
MUMBAI: Mondelez India, the creators of the Chocolate Gifting market in India have recently rolled out a new campaign for Raksha Bandhan, in line with Cadbury...
MUMBAI: Brand Factory, a fashion discount chain by Future Group, wants to make this Raksha Bandhan a unique experience for siblings. While the world focuses on...
MUMBAI: Affordability is every Indian’s first thought when purchasing anything. However, quality sports shoes tend to be high priced and the likes of Nike Air or...
MUMBAI: Mumbai Academy of Moving Image (MAMI), India’s leading platform for cinematic disruption and discovery, has appointed Edelman India to drive their Public Relations and Digital...
MUMBAI: Digital agency Digitas, a Publicis Groupe brand, has announced a change in its country leadership. Himani Kapadia, CEO Digitas and SapientRazorfish, who has been with...
MUMBAI: Handset maker, Vivo, has appointed Posterscope India and Laqshya Solutions as its out of home agencies. According to a media report, the size of the...
MUMBAI: The Maharashtra government has appointed Bollywood actor Raveena Tandon as the brand ambassador of Mumbai’s Sanjay Gandhi National Park (SGNP). As the brand ambassador, Tandon...
MUMBAI: Following an extensive pitch involving multiple media agencies, Zenith has won the agency of record (AOR) mandate for HDFC Life. This is for the entire...
MUMBAI: Colors Gujarati is all set to bring a dance show named Naach Maari Saathe. The show which will hit the small screen from 23 July...
MUMBAI: Hej IKEA i Indien! This translates to ‘Hello IKEA in India!’ Unless you’re living under a rock, by now we’ve all heard and read about...
MUMBAI: Tata Salt, one of the most trusted and loved brands in the country, through an innovative form of salt art paid rich tributes to the...
MUMBAI: Audiences in India will very soon experience the magnificence of the world’s biggest live-entertainment phenomena, Cirque du Soleil, brought to India by BookMyShow. Citibank has...
MUMBAI: Payback, Indian multi-brand rewards program, has enabled its members to make it special for their loved ones in the form of offers during Rakhi by...
MUMBAI: Harpic, a pioneer in the toilet cleaning category, has reinforced its commitment for providing universal access to sanitation through its new campaign ‘Make India Toilet...
MUMBAI: Crafted by Godrej Appliances, the social media campaign #SochForIndia which reached over a million digital Indians, urged them to engage in an open dialogue about...
MUMBAI: The StoryLab, the specialist content agency from Dentsu Aegis Network, has roped in Kumar Deb Sinha as the new country head for its India operations....
MUMBAI: Handset maker Vivo has awarded its media duties to GroupM’s media agency MediaCom. The account is estimated to be worth Rs 400 crore. The account...
MUMBAI: SBI Life in its effort to establish a deeper connect with its consumers has appointed Mullen Lintas as its creative agency and Mindshare as the...
MUMBAI: Nestlé India has announced that it will partner with Flipkart to launch MAGGI Special Masala Noodles, that epitomises the flavours of India and brings with...
MUMBAI: 55% Indians feel they have access to quality healthcare, 31% rate it neither good nor poor, while 15% rate it as poor. Interestingly, India is...
MUMBAI: Every year, at the stroke of the midnight preceding 15 August, India wakes up to pay a tribute to freedom. The nation celebrates Independence Day....
MUMBAI: Coca-Cola India has announced changes to its leadership structure with Sundeep Bajoria, earlier VP- strategy and insights, being elevated to VP–South West Asia (SWA). Not just...
MUMBAI: Honda Jazz in collaboration with its creative agency Dentsu One, has launched a new campaign for its latest upgrade. With a combination of strong marketing...
Actor Akshay Kumar, who has become the first male Bollywood Actor (Male) to score 20 million followers on Instagram, received an Instagram memento for the milestone....
MUMBAI: The Mobile Marketing Association (MMA) in India will introduce its first ever Ideathon, a 30-hour nonstop hackathon to address and solve brand challenges in a...
MUMBAI: Being differently abled is not a choice, however, acceptance certainly is. And the youth film studio of Yash Raj Films, Y-Films, launched India’s first ‘Isspeshal...
MUMBAI: The #IndiaInvited campaign by Kotak 811 builds on the insight of inclusiveness for everyone irrespective of personal or physical characteristics and draws attention to how...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 4 August to 10 August 2018....
MUMBAI With the aim to garner a bigger slice of India’s growing online retail market, Paytm Mall, owned by Paytm e-commerce, has ramped-up its efforts to...
MUMBAI: Indian bank, State Bank of India (SBI), has appointed DDB Mudramax as its media agency for media duties. The account was won post a multi-agency...
MUMBAI: India Yamaha Motor Pvt. Ltd. developed its new brand campaign ‘The Call of the Blue’ in order to draw a parallel to its product planning,...
MUMBAI: What started off as a personal need for two young entrepreneurs, has shaped into a full fledged technology company. Conekt, a gadget and smart phone...
MUMBAI: Isuzu motors, Japanese car manufacturer, has signed on former South African cricketer Jonty Rhodes as the brand ambassador to promote the brand and its latest...
MUMBAI: To pursue its ambitious growth and expansion plans, Matrimony.com recently strengthened its senior management team with experienced talent. Prasad Nelliparthi joined as CHRO, with over...
MUMBAI: The Advertising Club today announced the various sector and special category awards for Marquees 2018. Marquees is the foremost of all advertising and marketing awards...
MUMBAI: In India, one of the fastest growing independent agencies White Rivers Media has recently completed its six years in social media and digital marketing industry....
MUMBAI: The Minimalist, one of the fast-growing design and digital companies, has boosted it leadership team with the appointment of head of interaction design Rohan Saraf,...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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