Connect with us
MUMBAI: This festive season, Exide Life Insurance took the unconventional route to reign in a Happy Diwali with its Zero Cost Term Insurance. Through its latest...
MUMBAI: The festive season of Diwali is a huge consumption occasion for any retailer, and with 220+ stores across India, it is of utmost importance to...
MUMBAI: For Schmitten, Diwali is called the Festival of Lights for a reason. One of the most popular festivals in the country, Diwali marks the spiritual...
MUMBAI: With the rapid change in the online ecosystem, marketers are gradually increasing their investment for branded content. Subtle product placement and proper storytelling in branded...
MUMBAI: Maruti Suzuki ARENA has rolled out its first brand campaign. The creative agency involved is Dentsu Aegis Network’s Dentsu Impact. This customer-centricity has led to...
MUMBAI: Star Sports has unveiled a new campaign for this year’s ICC Women’s World T20. The film captures the narrative of a girl who wants to...
MUMBAI: Perfetti Van Melle India has launched Center Fresh Mints, a new offering by the Center Fresh brand in the mint candy segment. This new offering...
SALZBURG: As the latest premium game titles become increasingly anticipated by consumers looking to play, data from Irdeto reveals that if a AAA title is pirated...
Singapore: StarHub, a leading broadcaster and telco operator in Singapore, launched a brand new all-in-one entertainment destination – the StarHub Go Streaming Box, powered by the...
MUMBAI: Panasonic’s Anchor, one of India’s leading manufacturers of electrical construction materials, launched its new campaign ‘Naye India ke Badhte Load ke Liye’. With the advancement...
MUMBAI: Festivals form an intrinsic part of the Indian culture. Mondelez India, with its spirited campaigns, colourful packaging and unique product formats has been at the...
MUMBAI: Swiggy, India’s largest food delivery platform effortlessly sparks a new conversation this Diwali with a heart-warming film. Based on the deep-rooted tradition of “Diwali mein...
MUMBAI: Leading electronics retailer, Vijay Sales, has released a one-minute video titled “Khushiyon Ki Parampara” to mark the beginning of the festivities as part of its...
MUMBAI: With the beauty and skin care category hugely cluttered in the Indian sub-continent, VLCC, along with Grapes Digital has launched a campaign leveraging a brand...
MUMBAI: BookMyShow and BBH India have teamed up to welcome BAZZAR, the newest original production of the live entertainment leader Cirque du Soleil, to India with...
MUMBAI: This festive season, Legrand India, the global specialist in electrical and digital building infrastructure honours and celebrates electricians-the unsung heroes of Diwali. The company, as...
MUMBAI: As part of HP India’s #TuJashnBan campaign, the tech company has launched a digital video on the occasion of Diwali, Umeed ka Diya. The video...
MUMBAI: Greenply, known for its innovative ad campaigns, has an important message to share with everyone this Diwali season. Its brand new audio visual campaign spanning...
MUMBAI: ZEE5, the digital entertainment platform from Zee Entertainment Enterprises Ltd (ZEEL), has partnered with Publicis Capital to help drive its global strategy. One month into...
MUMBAI: Time spent and attention levels are sliding down for digital as there is so much content to offer that if the content doesn’t have some...
MUMBAI: A melting pot of ideas, imagination and innovation – TEDxGateway is back with its 10th edition on 2nd December 2018 in Mumbai. Bringing to the...
MUMBAI: Diwali known as the festival of lights, brings with itself a gigantic festive fervour that's filled with fun, happiness, love, family bonding, and not to...
MUMBAI: From meeting family members, shopping for colourful lanterns and new clothes, enjoying homemade sweets, to shopping online, exchanging greetings on mobile, share update on social...
MUMBAI: One is a versatile and much sought-after macho man of Bollywood who has singularly gone on to redefine the definition of power and what one...
MUMBAI: Dentsu Impact, the creative agency from Dentsu Aegis Network, has rolled out the first brand campaign for Maruti Suzuki ARENA. Positioning Maruti Suzuki ARENA as...
MUMBAI: LIKEApp, a popular short video platform with special effectsapp has recently announced its association with Bollywood celebrities and influencersfor itsDiwali Campaign. The star list includes...
MUMBAI: Mukta A2 Cinemas, one of India’s fastest growing cinema-chain from the reputed house of Mukta Arts Ltd., has launched their first-ever brand film that highlights...
MUMBAI: CupShup, the venture known for the popular technique of converting tea and coffee cups into a platform for brands, has launched a campaign promoting Dice...
MUMBAI: 10 races, 3 cities, 5 gruelling months and 20 racers all contending for the top spot, the Volkswagen Ameo Cup is India’s only one-make championship...
MUMBAI: The Spartan Poker – India’s leading & most trustworthy online Poker gaming portal, is bringing forth another phenomenal Poker campaign for aficionados spread across in...
MUMBAI: Coupons & Deals market leader aims to provide users with exclusive offers this Diwali, through their interactive games and exciting contests. As the festive season...
MUMBAI: CEAT Ltd. today renewed its association with one of world’s most swashbuckling batsmen; Rohit Sharma for a period of 3 years. Rohit Sharma is the...
MUMBAI: Traditional media companies today have a very diverse story and narrative no matter what the subject. A consistent story is shared across paid, earned and...
MUMBAI: Ghadi has always believed in provoking its consumers to be more socially conscious and aware. Its campaign, #SaareMaelDhoDaalo has become synonymous with cleaning which goes...
MUMBAI: ICICI Bank’s latest multimedia campaign addresses some of the key concerns of customers who use credit cards. The campaign includes a set of three TVCs,...
MUMBAI: Its time again to celebrate milestones in the Indian media and advertising industry with India's premier advertising festival – Goafest 2019. Curated by the AAA’s...
MUMBAI: In all spirit of spookiness, there were a total of 653,260 search visits to piracy sites by consumers interested in viewing horror content—25 times higher...
MUMBAI: Bureau of Indian Standards (BIS) today launched their latest gold Hallmarking awareness campaign that speaks to consumers through popular media like electronic, print and digital....
MUMBAI: Leo Burnett has promoted Rakesh Hinduja to chief operating officer, West. He will continue reporting to Dheeraj Sinha MD India and chief strategy officer, South...
MUMBAI: Speaker brand, Ultimate Ears, has partnered with digital and marketing agency Grapes Digital to launch a series of campaigns this festive season. Grapes Digital rings...
MUMBAI: Publicis India has appointed Neeraj Bassi as managing partner and chief strategy officer. Neeraj will be based out of the agency’s New Delhi office. Along...
MUMBAI: Media & Entertainment powerhouse Zee Entertainment Enterprises Ltd (ZEEL), has launched zeemitra.com, a first of its kind online platform to democratise advertising on television by...
MUMBAI: Mondelēz International has finally launched its newest global research, sevelopment and quality technical centre in India located in Thane, Maharashtra. The India Technical Centre has...
MUMBAI: Digital stars Amol Parashar and Sarah Hashmi have come together, lending their on-screen chemistry to the brand new music video for the newer, cooler and...
MUMBAI: In the second installment of their popular campaign, Hindustan Times reignited every Mumbaikar's love for their city with #MumbaiMeriHai. While the first #MumbaiMeriHai campaign last...
MUMBAI: Inshorts-Ipsos Diwali Poll shows that unlike the norm and the trend, Indians will not go ballistic with spends this Diwali and will be discretionary: 33%...
MUMBAI: Tilt Brand Solutions was launched in September 2018 by Joseph (Joe) George, former Group Chairman and CEO of MullenLowe Lintas, as a strategic and creative...
MUMBAI: Chippa is a story about the aspirations of a child who lives on the streets, told through a journey he takes into an enchanting world...
MUMBAI: Taali Media India, a strategic and creative brand consulting agency’s new digital film titled #TheIcebreaker, is a hard-hitting but humorous commentary on the negative influence...
MUMBAI: Alcobrew Distilleries India, one of India's promising liquor manufacturers announced the launch of their brand new campaign for its brand 'Golfer's Shot' Whisky – one...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
This will close in 10 seconds
