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MUMBAI: Packed stadia, cheering crowds rooting for their favourite player and team, the sound of the bat hitting the ball for a boundary, the anxiety of...
MUMBAI: With its latest Women’s Day campaign, Godrej Appliances fights subtle gender stereotypes by effortlessly marrying the philosophy of ‘Things Made Thoughtfully’ with the hashtag #LetsStartRight. The...
MUMBAI: Logicserve Digital, a digital marketing company and the Indian arm of Logicserve Group, has appointed Sandesh Sathyanarayana as AVP – business alliances to lead the...
MUMBAI: Every year, the 8th of March becomes a big day for brands, because it is an opportunity to showcase their personality through International Women’s Day....
MUMBAI: D:FY, a sports and lifestyle brand has launched a Women’s day campaign with the intent of breaking the stereotypes set for women. The campaign hits...
MUMBAI: Women in India are surrounded by a multitude of imagery and opinions, as they face judgement from both their family & well-meaning friends. The common...
MUMBAI: Hotstar is poised to elevate the experience for the upcoming VIVO IPL 2019, India’s largest sporting extravaganza. With the motto of ‘Koi Yaar Nahi Far’, the...
MUMBAI: This International Women’s day, Levi’s has unveiled the fifth season of the Levi’s #IShapeMyWorld campaign that celebrates the power of women, and their determination to inspire...
MUMBAI: Bollywood actress Alia Bhatt was honoured with a WoW Celebrity of the Eveningat the fourth edition of theOutlook Business ‘Women of Worth' Awards2019 (#WOW2019) held...
MUMBAI: Synamedia, the largest independent video software provider, will bring its newest video security solutions to CCBN 2019 and show how pay-TV providers can migrate seamlessly...
MUMBAI: Budweiser is back with the second edition of BUDX, which is all set to offer a closer view into the growing and influential music scene...
MUMBAI: Project Eve by Reliance Retail is a premium retail brand unlike any other. Its unique concept ensured that independent, sophisticated women between 25 and 40...
MUMBAI: WeWork, the global platform for creators that provides collaborative spaces, community, and services, has rolled out a digital campaign, “Women’s Era”, to celebrate women from...
MUMBAI: #HerCourageLessons, the latest campaign by Isobar India, the digital agency from Dentsu Aegis Network, for MySchoolReviews.com, a school listing and reviewing website, is making parents...
MUMBAI: As Oscar Wilde once said, “The answers are all out there, we just need to ask the right questions”. This women’s day the international dating...
MUMBAI: On Women's Day 2019, Thrive Global India is partnering with P&G to amplify Ariel’s award-winning campaign of #ShareTheLoad – a movement that addresses inequality in the...
MUMBAI: Finish, Reckitt Benckiser’s No.1 Auto-dishwashing detergent brand worldwide, today announced a mega launch in the Indian market in partnership with its global partner Bosch Household...
MUMBAI: Gender stereotypes are as common as stones in our streets. A few of them are so seamlessly merged that people have actually started believing them...
MUMBAI: Marking International Women’s Day, natural and biodegradable intimate care brand Carmesi is working towards transforming the way society has been looking at periods through its...
MUMBAI: Digital media has taken the world by storm. The last elections of the two biggest democracies of the world – India and the US –...
MUMBAI: Havas Media Group furthers its commitment to meaningful media with two new additions to its global team. Thomas Minc joins the media team as Managing...
Mumbai: Vanesa Body Deodorants has launched its new TVC underlining the brand’s inherent style and confidence quotient. The TVC features its brand ambassador Kareena Kapoor Khan. With...
MUMBAI: Imagine Communications experts will be on hand at CABSAT 2019 (12 – 14 March, Dubai World Trade Center, stand D2-10) to demonstrate the latest practical...
MUMBAI: The Indian Premier League franchise Rajasthan Royals has joined hands with the energy drink giant Red Bull in India for the eighth edition of the...
MUMBAI: Edelweiss Mutual Fund launched a digital film focusing on the importance of right advice under the #AdviceZarooriHai campaign. The campaign idea stems from insights on...
MUMBAI: Tata Capital, the financial services arm of the Tata Group, today released a social media campaign (#BreakTheStereotypes) with the launch of a video featuring Chak...
MUMBAI: Lumenis India Pvt. Ltd., the world’s largest energy-based medical device company for surgical, aesthetic and ophthalmic applications today announced a campaign ‘No more stretch marks’...
MUMBAI: Comedy Central, Colors Infinity and Vh1 India are celebrating this International Women’s Day in grand style with excitement around the clock. Since the inception of...
MUMBAI: Myntra announces the launch of a wide-ranging content campaign titled ‘Straight Outta Street’, aimed at enhancing its position as the powerhouse and the ultimate destination...
MUMBAI: Fabindia has announced the roll out its first-ever loyalty program, Fabfamily. A five-tier program, this presents a membership based program with unique experiences for the company’s...
MUMBAI: Kerala Vision Cable (KV) is the premier cable operator in Kerala, connecting 24 lac households, 50% penetration. They first succeeded in getting around 4000 individual...
MUMBAI: cKeeping in mind the Indian youths need for new flavors, the global confectionery brand, Tic Tac has launched a succulent new flavor – Raw Mango....
MUMBAI: Kicking off the new year, Cadbury Dairy Milk Silk has introduced another delicious novelty – Silk Hazelnut that is an irresistible combination of rich creamy chocolate and...
MUMBAI: The theme for Women's Day 2019, as decided by the UN, is #BalanceForBetter. Taking this pledge ahead, Langoor recently launched a campaign for iD Fresh Foods...
MUMBAI: Cadbury Bournvita along with Ogilvy & Mather has come out with #DontForgetYourself campaign this Women’s day, urging women to take care of themselves as well amidst...
MUMBAI: India’s full-service carrier, Vistara has announced its initiative #PadsOnBoard, whereby it will provide sanitary pads onboard its flights to women travellers on request, starting this International...
MUMBAI: Leading up to International Women's Day, Olay India launched its latest campaign showcasing stories of strong Indian women who have made bold choices, defied norms and...
MUMBAI: Mountain Dew has always saluted the spirit of risk taking, of pushing boundaries to achieve extraordinary success. Continuing with the pioneering format of biopic storytelling built...
MUMBAI: Ahead of the International Women’s Day, the Bangalore-based self-drive car rental company, Zoomcar has launched a campaign to facilitate women’s access to personal mobility, titled...
MUMBAI: This Women’s Day, Candere by Kalyan Jewellers launches ‘#EkZindagiKhudKeNaam’ to celebrate the women and their passion, dreams, strength, and most importantly-their individuality, or ‘womanity’. Created...
MUMBAI: PokerStars India has announced its association with Bollywood actor Nawazuddin Siddiqui to launch India’s first-ever poker TV campaign. The launch and association are designed to...
MUMBAI: Dentsu Aegis Network, the global media & marketing communications conglomerate, has promoted Ashish Bhasin, currently chairman and CEO, Dentsu Aegis Network – South Asia to...
MUMBAI: Taking the trend of influencer marketing one step further by introducing real brand loyalists and customers in the paradigm, the world’s first crowd marketing platform,...
MUMBAI: India’s finest full-service carrier, Vistara, today announced another thoughtful initiative #PadsOnBoard, whereby it will provide sanitary pads onboard its flights to women travellers on request,...
Mumbai: Flipkart has come together with Vogue to help fashion-conscious shoppers up their game through 10,000+ looks curated by experts. Vogue India’s handpicked choices will help customers...
· Objective of the campaign: To create conversations around a purposeful; real and inspiring topic that also motivates men and women to act differently when it...
MUMBAI: India’s first sales and marketing solutions platform, Benddit today announced having closed $250K of seed funding from industry leaders. The Benddit platform is a unique...
MUMBAI: The iconic logo, originally designed by Salvador Dali, returns to the tracks of the World Motorcycle Championship embellishing the helmet of one of the greatest...
MUMBAI: Parle Agro, the largest Indian beverage company, has announced actor Varun Dhawan as the new face for its flagship brand Frooti. In the new 360-degree...
MUMBAI: To address the issue of sanitation, Geometry Encompass conceptualised and created four campaigns for Hindustan Unilever’s home and personal care brands, namely Active Wheel, Lifebuoy, and...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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