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MUMBAI: Independent content distributor GoQuest Media Ventures (GQMV) today announced a strategic investment in Digibooster, South Asia’s largest short form video content platform. The strategic seed...
MUMBAI: Navratna, one of the power brands of Emami Ltd has roped in Bollywood actor Varun Dhawan to endorse its Navratna Cool range. As per the brand,...
MUMBAI: APL Apollo, the maker of steel tubes and the principal sponsor of the IPL team – Delhi Capitals, has launched a 360-degree campaign with a...
MUMBAI: Ooyala, a leader in content supply chain solutions, will showcase a range of new integrations and features for its Ooyala Flex Media Platform at NAB...
MUMBAI: In a bid to strengthen its global creative agency mcgarrybowen’s India footprint, Dentsu Aegis Network (DAN) has elevated Samarjit Choudhry to the role of president – happy...
MUMBAI: CEAT Ltd., a leading Indian tyre manufacturer, has appointed Amit Tolani as vice president–marketing. Tolani will be based out of CEAT’s headquarters in Mumbai and...
MUMBAI: Following the appointment of Lowe Lintas Bangalore as its creative agency, Mobile Premier League has launched its maiden advertising campaign featuring cricketing-star Virat Kohli. The...
MUMBAI: Raymond Group, India’s leading fashion and textile manufacturer and retailer, has unveiled the eco-friendly Ecovera – a range of fabrics manufactured by using R|Elan™, the...
MUMBAI: India has witnessed a fitness revolution, with FitGenopting for healthier lifestyles by not just experimenting with their fitness regimes, but also keeping a close tab...
MUMBAI: Celebrating its 40-year milestone, fbb’s fashion brand Buffalo has created a nostalgic campaign, ‘Setting You Free’, featuring brand ambassador Varun Dhawan. The campaign has been...
MUMBAI: Mindshare, India’s largest full-service media agency and part of GroupM, launched a unique interactive campaign with Mallika Dua – a renowned comedian and social media...
MUMBAI: In a move that will transform the e-commerce landscape in India, international e-commerce company Shopmatic is making its platform available for SMEs and aspiring entrepreneurs...
MUMBAI: HalaPlay, a popular fantasy sports platform, has appointed L&K Saatchi & Saatchi to handle its creative duties. The agency has rolled out a brand new...
MUMBAI: Synamedia, the world’s largest independent video software provider, today announced new automation capabilities for its Virtual Digital Content Manager (DCM) with Smart Rate Control that...
MUMBAI: American Tourister has stepped into another successful year to celebrate its association with international sports icon Virat Kohli. After the success of the #SwagPack campaign, the...
MUMBAI: ADOHM, a new age marketing platform powered by artificial intelligence, has come on board as the sponsor for Bloomberg|Quint’s web -series Brandsmiths. The series is...
MUMBAI: The 120 Media Collective's Jack in the Box Worldwide has bagged the digital communication duties for the brand Dermafique from ITC. The mandate comprises all services...
Inorbit’s Pink Power just got bigger and better! Inorbit mall is proud to announce its collaboration with AND, for its ongoing Pink Power campaign, launched on...
Mumbai : Put on your dancing shoes, set your SWAG LEVEL high as the sensational HAR GHOONT MEIN SWAG ANTHEM is here to rock your next...
MUMBAI: FreeCharge has launched its new digital campaign ‘Sirf App Nahin, Appreciation’. The campaign, conceptualised by Lowe Lintas, has been crafted to celebrate even the little efforts...
MUMBAI: WittyFeed has announced the launch of “CatchUp”, a social infotainment platform that will give users the opportunity to stay on top of trends online via...
MUMBAI: Motion Content Group in collaboration with Vistas Media Capital, has partnered with The Film Critics Guild (FCG) to announce the first ever Critics' Choice Film...
MUMBAI: MediaCom has strengthened its Global Executive Committee with two senior appointments. Kate Rowlinson, Managing Director Worldwide Hubs, has been promoted to the Global EXCO along...
MUMBAI: As an industry-first move, the Data Sciences Division of Dentsu Aegis Network (DAN) India has announced the launch of its own ‘DDLCoin’ with an aim...
MUMBAI: Indian Express Online Media Services, the digital arm of The Indian Express Group, has appointed Sanjay Sindhwani as its CEO. Sindhwani comes from The Economic...
MUMBAI: In a first of its kind partnership with Nike, Myntra formed a five member squad of the ambassadors of Nike’s Airmax culture, to be the...
MUMBAI: Head Digital Works (HDW), formerly known as Head Infotech, which operates India’s most profitable online rummy platform Ace2Three, today announced the launch of its latest...
MUMBAI: Asiaville, a Multi-Lingual, Multimedia and Multi Platform digital media venture focused on producing original content across Indian languages is now live across digital media platforms....
MUMBAI: Lizol, an RB germ-kill brand, has launched the new “Healthy home starts with Lizol” campaign that aims to create an urgent need for specialised germ-kill...
MUMBAI: Weeks after Women’s Day, Mother’s Recipe has launched #GiftofTime campaign encouraging women to do what they love. A part of its “taste the love” series, the...
MUMBAI: Mailman has officially launched across Southeast Asia with a Singapore office, hiring of Goal.com’s former Head of Asia, Bima Said and dedicated country managers in...
MUMBAI: One of India’s largest gaming companies, Junglee Games announced its association with a creative agency, Influx, to helm its plans for rebranding. The decision for...
MUMBAI: Publicis Beehive, the full-service ad agency from Publicis India, has won the creative mandate of established snacks and namkeen player, Balaji Wafers. The account was...
MUMBAI: Dome Occasions, the recently launched vertical under Dome Entertainment is gearing up to cater to the wedding industry of India. After spending years in the...
MUMBAI: Ascent Meditech Limited, a leading player in Orthopedic Soft Goods, Mobility, Wound-care and Healthcare products, celebrates World Health Day with Flamingo range of Active Lifestyle...
MUMBAI: CleverTap, the customer lifecycle management platform, has announced that Qwikcilver, the gift card technology leader, has been able to drive repeat transaction on its B2C...
MUMBAI: Full-stack technology service provider in the online restaurant-booking space, dineout after having launched its ‘predict online & eat offline’ campaign on the sidelines of IPL...
MUMBAI: Even though the digital advertising industry is showing impressive growth, touching a year-on-year rise of around 30 per cent, there is scope for it to...
MUMBAI: Lifestyle, India’s favourite fashion destination, has announced a month long 20-20 bash to celebrate 20-year anniversary of its operations in the country. Unveiling its 20-year...
MUMBAI: Isobar, the digital agency from Dentsu Aegis Network, a global media and marketing communications conglomerate, has elevated Gopa Kumar to Chief Operating Officer and Anish...
MUMBAI: Lloyd Air Conditioner’s latest ad film “Khayal Rakhenge. Khush Rakhenge”, highlighting an enjoyable take on its innovative technology, goes on air today. The brand-new film is...
MUMBAI: Spotify, which launched in India last month, has now unveiled its first campaign here, 'There’s A Playlist For That’, a first of its kind hyper...
MUMBAI: Iconic paint manufacturer Shalimar Paints in association with Evolve Foundation, recently facilitated the launch of The Kahaani Project. This is a unique campaign aimed at...
MUMBAI: Munchilicious, a delicious, healthy and crunchy granola-cereal brand announced today that it has partnered with Ektaa Kapoor promoted Indian sports reality television show, MTV Box...
MUMBAI: Crocs Inc, a global innovative casual footwear brand for women, men, and children has launched the third year of its “Come As You Are” marketing...
MUMBAI: Royal Challenge Sports Drink has launched #ChallengeAccepted, a campaign that challenges gender-based stereotypes in cricket and spotlights a world of equality that will lead to...
MUMBAI: Iluminar Media, which owns and operates Little Black Book/LBB, India’s definitive platform to find and shop from local brands and businesses has raised $ 5...
MUMBAI: April fool’s day gives everyone a chance to enjoy some hearty laughs and pranks at the expense of friends, colleagues or families. This is the...
MUMBAI: Following Dentsu Aegis Network’s (DAN) announcement to promote Ashish Bhasin to the expanded role of CEO greater south, Dentsu Aegis Network and chairman & CEO India,...
MUMBAI: 34 per cent of the digital marketing spend by smartphones in 2019 will be done to improve search results including keyword bidding and SEO. This...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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