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MUMBAI: Syska LED has launched its latest advertising campaign starring Bollywood actor Irrfan Khan. This campaign seeks to highlight Syska’s revolutionary move of introducing LED lighting...
MUMBAI: Popular Bollywood celebrity turned serial entrepreneur, Sunny Leone launched her very own innerwear brand “Infamous by Starstruck” exclusively on the first day of India Licensing...
MUMBAI: In a unique effort to use communication as a force for good, the International Advertising Association (India Chapter) and the Rotary District 3141 will help...
STATE COLLEGE – In a presentation at the Video Communications Expo (VCOM2019) in Tokyo, Videon founder and CEO Todd Erdley will discuss how recent advances in...
MUMBAI: Started just three years ago by Aman Gupta and Sameer Mehta, boAt is a consumer audio brand that has attracted scores of the millennial populace...
MUMBAI: JW Marriott Pune, one of the most-reputed/luxurious hotels in the city, has further added to its dedicated and experienced team with the appointment of Abhirath...
MUMBAI: The decision to house both legacy and new businesses under one roof comes after identifying a need in the market to solve for existing internet...
MUMBAI: Aashirvaad, India’s market leader and one of India’s leading staples brands, has announced the launch of a new range comprising Gluten Free Flour, Ragi Flour...
MUMBAI: India’s oldest and most preferred brand for, Supplementary study material and other educational products, Navneet Education today announces the launch of its first-ever TVC in...
MUMBAI: Beverage brand Pepsi is celebrating the the undying passion of the Indian cricket fan this sporting season. The brand has given its ‘HAR GHOONT MEIN...
MUMBAI: Restaurant search and discovery service provider Zomato has acquired Feeding India, a not-for-profit organisation that serves food to the underprivileged in the country. The latter...
MUMBAI: Penguin Random House India announced a new collaboration with Wattpad, the world’s largest social storytelling platform. In this partnership, authors of the publishing house will...
MUMBAI: GOQii, India’s leading preventive healthcare ecosystem today announced its coveted list of India’s Top 30 Health influencers for 2019. Shri Narendra Modi, Prime Minister of...
MUMBAI: Boost, one of GSK’s leading brands in Health Food Drinks category, has garnered interest and support from young sports enthusiasts with its new campaign, ‘Exams...
MUMBAI: TBWA India is rolling out a new process of data, experience design and communications planning as part of the agency’s new creative approach. This is...
MUMBAI: iProspect India, the digital performance agency from the house of Dentsu Aegis Network, has roped in Anil Kotian as AVP – Client Servicing. He will...
MUMBAI: WATConsult, the digital and social media agency from Dentsu Aegis Network, has won the digital duties of the leading Italian bakery brand – Bauli. Talking...
MUMBAI: India is a land of untouched natural beauty, adorned with cultural heritage. To bring alive this breath-taking beauty and capture the never-seen-before pictures, OPPO, collaborated...
MUMBAI: The Mobile Marketing Association (MMA) India has announced its Creative, Measurement and Brand Safety taskforces to drive POV and insights on issues like effective short...
Peppa Pig and George have created unforgettable memories for children during their visit to India this summer for their cricket campaign #PeppaPlaysCricket. From teamwork, trust building...
MUMBAI: It’s a brand that much of Gen X, Gen Y and even Gen Z has grown up with. As one of the oldest and most...
MUMBAI: As over one billion people around the country are waiting with bated breath for the country’s next big match, Taco Bell, the world's leading Mexican-inspired...
MUMBAI: The global iconic French brand, L’Oréal Paris announces the launch of its Total Repair 5 #WinOverDamage campaign today featuring global ambassador Aishwarya Rai Bachchan and...
MUMBAI: Peppa Pig and George have created unforgettable memories for children during their visit to India this summer for their cricket campaign #PeppaPlaysCricket. From teamwork, trust...
MUMBAI: There is a saying, if you talk to a man in a language he understands, that goes into his head. But if you talk to...
MUMBAI: Vector X, one of India’s leading sports brands, announced the on-boarding of Indian women’s football star Dalima Chhibber, as their brand ambassador. Vector X who...
MUMBAI: Thomas Cook (India) Ltd announced the launch of ‘TeeCee’, a first-of-its-kind AI-powered chatbot, reiterating the company’s digital evolution strategy in its journey towards a seamless...
MUMBAI: Hercules, one of India’s most iconic bicycle brands, has teamed up with Dentsu Webchutney to unveil a brand new nail-biting television spot #MadeForMore. This legacy...
MUMBAI: Pioneering the use of Virtual Reality (VR) for experiential marketing in the Indian life insurance industry, Max Life Insurance Co. Ltd (“Max Life/Company”), is bringing...
MUMBAI: Tanishq has launched a new campaign this season, highlighting how beautiful and ethereal a woman’s intrinsic radiance is. With the Ahalya collection, the brand wants to...
MUMBAI: Gobble Me Good, the dynamic Food & Beverage Franchise Management Company, has opened doors to the Indian market for renowned Indonesian coffee chain, Wake Cup...
Bangalore: Amazon India is bringing Prime Day celebrations alive with one-of-a-kind Virtual Reality (VR) based experience for Prime Day. Aimed at bringing the touch-and-try charm to...
Established offline businesses are developing digital marketing strategies to expand while new businesses without an offline presence are thriving using only digital marketing. The reasons for...
MUMBAI: Services and personal healthcare saw a dip in TV ad volumes in the first quarter of 2019 as compared to Q1 2018. While they maintained...
MUMBAI: If reinvention is the key skill for surviving any business, 56-year-old company Shemaroo Entertainment Ltd (Shemaroo) has exemplified this art. The company, which embarked on...
MUMBAI: Sony Pictures in association with Dentsu Webchutney launched India’s first real-time programmatically propelled digital out of home campaign – for its much-anticipated latest release Spider-Man...
MUMBAI: The media and entertainment industry had high expectations from the first budget of Modi 2.0 government, announced by new finance minister Nirmala Sitharaman on 5...
MUMBAI: You dance when you are happy. You dance alone. You dance when you want to have more fun or simply when you are not yet...
MUMBAI: Indian comedian, singer, songwriter and YouTube sensation Bhuvan Bam celebrates fashion, music, colors and all things fun with United Colors of Benetton at Select Citywalk...
July, 04 2019, Ratlam – NY Cinemas, a venture by Ajay Devgn, launched its first thematic multiplex in one of the rising cities in the Indian...
MUMBAI: WPP today announces the acquisition of a majority stake in Italian technology-driven creative agency, AQuest. AQuest’s expertise includes innovative UX and UI design, production, consumer...
MUMBAI: The interim budget of 2019 bolstered the preface of a ‘Digital India 2030’ with measures to aid the spread of digital technologies in India, getting...
MUMBAI: Fiat Chrysler Automobiles N.V. (“FCA”) (NYSE: FCAU/MTA: FCA) today announced two moves in its leadership team. Davide Grasso, former Chief Executive Officer (CEO) of NIKE’s...
MUMBAI: Chimp&z Inc, the multifaceted creative agency headquartered in Mumbai, has bagged the integrated digital and creative mandate for Red Stone Group, a leading name in...
MUMBAI: Adding an element of fun to the humdrum of life, Coca-Cola India has introduced Fanta Juicy+, a new variant of its orange flavoured sparkling beverage....
MUMBAI: In its continuing focus to mine consumer insights and deliver sharp intelligence, Dentsu Aegis Network has launched the third round of its proprietary consumer-based system,...
MUMBAI: Senco Gold & Diamonds, one of the largest jewellery retail chains of India, launched a special ‘PRIDE Collection’ as a gesture of support for the...
MUMBAI: With monsoon taking a toll on Mumbai, and everyone talking about how the ‘City of Dreams’ has turned into a water park, Mumbai is now...
MUMBAI: Full servicing digital agency, TheSmallBigIdea has been awarded the Social Media mandate for Balaji Telefilms two upcoming movies ‘Judgementall Hai Kya’ and ‘Jabariya Jodi’, post...
MUMBAI: In a major boost to the creative function in New Delhi, Publicis India has announced the appointment of two seasoned creatives to drive the mandate...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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