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MUMBAI: CleverTap, the full-stack customer retention platform that helps consumer brands maximize customer lifetime value, today released the Industry Benchmarks for Ecommerce Apps. For ecommerce brands,...
MUMBAI: Colgate-Palmolive (India) Limited, the market leader in Oral Care, has launched its New Colgate Total toothpaste with an innovative formula offering multiple benefits to provide...
MUMBAI: In what is a historic first, Madame Tussauds, the world’s most famous wax attraction, welcomed the ‘Iconic Burger’ – Zinger at its location in Regal...
MUMBAI: The Board of Control for Cricket in India (BCCI) on Wednesday announced that One 97 Communications Pvt Ltd (Paytm) has retained the sponsorship rights for...
MUMBAI: Let your wardrobe evolve this spring by investing in the exciting new styles designed for young and energetic millennials. Crafted for all young #Changemakers out...
MUMBAI: DAN Programmatic, empowered by The Data Sciences Division of the Dentsu Aegis Network in India along with AMNET, the network’s programmatic arm has announced the...
MUMBAI: IdeateLabs today announced the launch of iCOGZ – a proprietary tool developed ground up with the integration of 100+ APIs and proprietary crawlers that gives...
MUMBAI: PhonePe and Tata Sky have partnered to offer the ‘AutoPay’ feature to their users. This feature allows easy DTH recharges on Tata Sky for PhonePe...
MUMBAI: At IBC 2019, Synamedia, the world’s largest independent video software provider, will unveil enhancements to its security portfolio that help combat the evolving threat from...
MUMBAI: Bangalore based Financial-Technology platform ClearTax, that provides solutions for Income Tax filing, GST and Mutual Fund Investments has launched ‘BIG Filing Days’ on 21st and...
MUMBAI: As part of its global growth strategy, WPP will invest in two co-location campuses in India. The roll-out will commence with more than 3,800 people...
MUMBAI: C-LAB, the influencer marketing company under Dentsu Aegis Network is the catalyst for the recent association between JBL and MTV for its new property called...
MUMBAI: Breakfast is regarded to be a significant meal because it breaks the period of overnight fasting, replenishes your glucose supply and offers other essential nutrients...
MUMBAI: WowKidz is the world’s largest Hindi animation content network. Cosmos-Maya, the frontrunner in shaping industry trends has added another feather in its cap. WowKidz, it’s...
Mumbai: Mass Appeal, the urban culture-focused entertainment company, and Universal Music Group (UMG), the world leader in music-based entertainment, today announced the launch of Mass Appeal...
MUMBAI: WATConsult, the digital and social media agency from the house of Dentsu Aegis Network, has won the digital media duties for Tata Group's Infinity Retail...
MUMBAI: TV ad volumes saw an indexed increase of 10 per cent in Q2-19 as compared to Q1-19, a recent TAM AdEx data report reveals. Personal...
MUMBAI: Chtrbox, a leading Indian influencer marketing company, announces the launch of Boombox to cater to growing demand for social media influencers. Boombox is the industry’s...
MUMBAI: India’s most trusted news network NDTV, along with partner Dettol and Harpic, is back with a continuation of the NDTV-Dettol BanegaSwachh India campaign, but moving...
MUMBAI: Alok Kapase has joined Madison Media as account director for digital buying ending his three year-long stint at Xaxis, a part of GroupM, where he...
MUMBAI: TVS Srichakra Limited, the leading 2 & 3-wheeler tyre company, today announced the launch of the brand ‘TVS Eurogrip’ targeted at meeting the needs of...
MUMBAI: Cornitos, the leading Nacho crisps brand in partnership with leading Burger Brand Burgrill has launched Burgrill's recipes of Walking Nacho Bag's which can be enjoyed...
MUMBAI: Samsung, India’s largest consumer electronics and smartphone brand, today unveiled Galaxy Note10 and Galaxy Note10+, two stunning and powerful flagship devices that will take the...
MUMBAI: TO THE NEW, a leading digital technology company was recently appointed by the Ministry of External Affairs to design and develop the ‘MEA Performance Smartboard’....
MUMBAI: KPMG in India today launched the 11th edition of its Media and Entertainment (M&E) report, titled ‘India’s Digital Future: Mass of Niches’ that examines the...
MUMBAI: OkCupid asks real people to talk about real things. The international dating app’s first brand campaign in India – #FindMyKind – has endeavoured to start...
MUMBAI: The online shopping market in India holds tremendous potential as it has some of the largest consumer segments across each e-commerce category, and it is...
MUMBAI: As part of its strategic intent to bolster operations, Dentsu India has roped in Asheesh Malhotra to head its Mumbai office. He will report to Dentsu...
MUMBAI: Marking its 60th anniversary in the Indian industry, adhesive brand Fevicol, from the house of Pidilite, is going to launch a new mega campaign capturing...
MUMBAI: A runner’s journey starts even before he sets out on the run; be it an early morning runner or a late-night runner, each runner has...
Bengaluru: Dailyhunt , India’s #1 local content discovery platform, recently announced its new multimedia campaign, ‘#DailyhuntHaiNa’. The campaign reaches out to the millennials across Bharat, through...
New Delhi: True balance in app commerce portal has announced great deals and offers to mark 73rd Independence Day. The sale kicked off on August 1st,...
Mumbai: Playgard Condoms owned by one of India’s largest pharmaceutical companies Alkem Laboratories Ltd. has retained Chimp&z Inc, a 360-degree integrated marketing agency as its digital...
Mumbai: Los Angeles Tourism & Convention Board (Los Angeles Tourism) is deepening its foothold in the India Market with the appointment of Ms. Seema Kadam as...
MUMBAI: POPxo, India's largest community for women, decodes millennial fashion by unveiling a new collection of cool T-shirts. This new millennial approved fashion line promises to...
Celio, the French menswear brand has been chosen to be the apparel partner for the movie ‘Saaho’ scheduled to release on 30th August 2019. Saaho is...
MUMBAI: On the back of the Consumer Protection Act passed in parliament recently comes a District Magistrate Court’s order that ASCI decisions are applicable to members...
MUMBAI: Aviva Life Insurance has announced the appointment of Ali Onder Lulu to the position of chief distribution officer for the brand’s India business based out...
Mumbai: dentsu X, the integrated media specialist from the house of Dentsu Aegis Network (DAN), has joined hands with the Group’s programmatic expert, Amnet, to launch...
Mumbai: Dentsu Aegis Network recently announced the restructuring of its Rural Marketing under its shopper marketing agency, Hyperspace. This development has been introduced in the light...
Objective of the campaign: The objective of the campaign is to explain the new concept of Azadi, the significance of being free from all taboos in...
H&M, Hennes & Mauritz AB (H&M), the international retailer known for fashion and quality at the best price in a sustainable way, drums up to its...
New Delhi: India’s leading home-grown global talent management company Rhiti Sports Management has announced the strategic partnership between legendary cricketer MS Dhoni and CARS24, one of...
Mumbai: In a bid to strengthen its core team, DIGISOL Systems Ltd., a leading provider of IT Networking products, appoints Mr. Krushna Garkhede as Head of...
Emami 7 Oils in One Non Sticky Hair Oil, one of the fastest growing brands in the buoyant light hair oils category, has roped in Superstar...
Mumbai: PokerStars India, part of the world's largest online poker platform, has launched a new digital marketing campaign featuring Bollywood star and PokerStars India Brand Ambassador...
New Delhi: One of India’s leading fantasy sports websites MyTeam11, today announced that they had picked up the bid documents and were aiming for the four-year...
Mumbai: Fevicol A+ – an innovative crafting glue from Pidilite – celebrated the auspicious festival of Rakshabandhan with its nation-wide endeavor: A Bond Of love. As part...
MUMBAI: Tamil GECs should include subtitles in their shows to increase stickiness and drive more brands to advertise on them, was the conclusion of the very...
Kinetic Worldwide, a WPP entity has established itself as a leading global player in the Out-Of-Home (OOH) media industry and has many success stories. One of...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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