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MUMBAI: Sebamed, a reputed German skin and hair care expert with a legacy of 50+ years, has announced plans to deepen its engagement in the evolving...
MUMBAI: Tanishq, India’s most trusted jewellery brand has launched a new TVC film this Durga Pujo. The film celebrates the strength, spirit and zest of the...
MUMBAI: In a film industry that averages over hundreds of movies every year, the bid to be in the audience’s consideration set has become increasingly competitive,...
MUMBAI: Following a competitive pitch, Interactive Avenues – A Reprise Network Company, the digital arm of IPG Mediabrands, has bagged the digital mandate of India’s numero...
MUMBAI: Usha International, one of India’s leading consumer durables companies, today launched a new campaign including both digital and TVC for its recently launched ‘Racer fans’....
MUMBAI: Godrej Security Solutions (GSS), India’s leading home security solutions provider, announced its plans to invest Rs 100 crore towards strengthening its omnichannel presence, and product...
MUMBAI: India Film Project is already creating buzz in the fraternity since the announcement of its 9th edition. This year, the community of 6.5 million filmmakers...
MUMBAI: ThinkAnalytics today announced that Samir Narsiker has been appointed country manager of ThinkAnalytics India. Samir’s promotion from vice president of business development follows a sustained...
Mumbai: Tata Motors has collaborated with IIT Bombay Racing Team, sponsoring a team of 70 budding engineers to fulfill their aspirations of developing an electric race...
MUMBAI: Premium entertainment service, Lionsgate Play has made a grand entry into the Indian market, with its first marketing campaign. The renowned global brand has awarded...
MUMBAI: Ogilvy tops all agencies with 16 SABRE Awards, alongside impressive performances from competition at the Asia-Pacific SABRE Awards in Singapore on Friday. Ogilvy India was...
MUMBAI: OOH advertising is probably the starting point of the advertising culture. From hand-drawn paintings to physical and digital installations, this mode of talking to the...
MUMBAI: Making a grand addition to its ‘Dream Team’, Seagram’s Royal Stag has announced Jasprit Bumrah’s name as its brand ambassador. The young cricketer will soon...
MUMBAI: To mark the beginning of this year’s auspicious festive season, Tata Motors today announced the launch of the Festival of Cars campaign for all its...
MUMBAI: This festive season, to showcase its differentiated and innovative product proposition, Softline the premium women wear brand from Rupa & Company Ltd has rolled out...
Bengaluru: If you know what BaaBaa knows you will sleep better! Have you ever counted sheep in a desperate attempt to fall asleep? Wakefit.co, India’s largest...
Guwahati: Trek Bicycle, one of the world's leading bicycle manufacturers has partnered with Spokehub HQ to open its first exclusive store in Guwahati. Spread over 2,000...
MUMBAI: IDBI Federal Life Insurance, one of India’s prominent life insurance companies, today announced the launch of its latest video campaign which aims to create awareness...
MUMBAI: Ola, India’s largest mobility platform, is looking to criss-cross its way through labyrinthine roads and gridlocks of India in a big way. The company has...
MUMBAI: Delivering the keynote address at the 15th Marketing Conclave organized by the Internet and Mobile Association of India (IAMAI), Manish Maheshwari, Managing Director, India Operations...
MUMBAI: Tanishq, India’s trusted jewellery brand has launched a new TVC campaign targeting its large customer base in Tamil Nadu. The new TVC, featuring Southern superstar...
MUMBAI: Tissot, world leader in the Swiss traditional watch industry has rolled-out an innovative on-screen advertising campaign in multiplexes. For this, ambient media agency, Khushi Advertising...
MUMBAI: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology today announced the launch of Likee's Creator Academy with #Likeedreams theme. Inspired...
Mumbai: The 10-day long Ganesh Chaturthi festivities are a highlight for the city of Mumbai and its residents. However, the sight on city-beaches post the visarjans...
MUMBAI: Dentsu India, the brand solutions agency from the house of Dentsu Aegis Network, has won the marketing communications mandate for the iconic stationery brand –...
MUMBAI: A considerate portion of marketers in Asia Pacific (29 per cent)don’t have the right balance and synergies between digital and offline media, while the majority...
New Delhi: EaseMyTrip.com, one of India’s leading online travel aggregators, has partnered with 20th IIFA Awards 2019 for the third time in a row. IIFA, one...
MUMBAI: Gatorade India today announced that it has signed on champion athlete Hima Das as its brand ambassador. She joins athletes PV Sindhu and Neeraj Chopra...
MUMBAI: L’Oréal India has been awarded the prestigious EDGE (Economic Dividends for Gender Equality) Certification for the third time. It is also the only FMCG Company...
MUMBAI: For over 60 years, IndianOil has energised the nation with its innovative products and inspiring ideas. The latest ‘Unsung Heroes’ campaign aims to inspire and...
Mumbai: Hike Sticker Chat – a platform dedicated to supercharging expression by taking the world beyond the keyboard-today announced its tie-up partnership with Dream Girl, produced...
MUMBAI: Electro Rent, a global leader in test equipment services, today announced the appointment of Jay Geldmacher as the company’s new Global CEO and President. Jay...
MUMBAI: ITC Vivel believes that for a more equal society, awareness of legal rights is the first step towards empowering and protecting women. It firmly believes...
MUMBAI: Apple recently unveiled its much-anticipated new lineup of iPhones, including iPhone 11 Pro and iPhone 11 Pro Max and instantly became a fodder for fresh...
MUMBAI: Award-winning animation and new media technology company, Post Office Studios, has strengthened its production capabilities with the appointment of Kanchan Parikh as the company’s executive...
National: Scaling new heights, Togglehead, a leading independent digital agency in Mumbai recently announced the launch of an in-house production division, Togglehead Studios. Commenting on the...
Bumble gives users the opportunity to create their own luck and win a double date experience with the stars of The Zoya Factor, Sonam Kapoor Ahuja...
Mumbai: Leading Indian influencer marketing company, Chtrbox announces the launch of Funbox, a creative and scalable influencer gifting solution, in time for the festive season. With...
MUMBAI: Truecaller today announced a new awareness campaign in collaboration with Balaji Motion Pictures’ latest production, Dream Girl starring Ayushmann Khurana. The objective behind this collaboration...
The insatiable consumption of social media for connecting with online users has also made it a platform where the internet users get their "breaking news", "latest...
MUMBAI: POPxo, India’s largest community for women launches its private-label Beauty Collection #POPxoEverydayBeauty. This pivotal launch marks the company’s entry into the lucrative and growing beauty...
MUMBAI: The Advertising Club, the apex industry body that drives the category’s growth agenda today elected its Managing Committee for the current fiscal i.e. FY 2019-20...
MUMBAI: Logicserve Digital, a digital marketing company and the Indian arm of Logicserve Group, has appointed Manesh Swamy as vice president – creative. Swamy will head...
MUMBAI: Godrej Interio, India’s leading furniture and interior solutions brand, today unveiled its new campaign – Make Space For Life. Launched by popular TV actress Divyanka...
MUMBAI: Gameskraft, India’s leading online gaming company, has appointed DCMN India, the growth marketing partner to digital-first brands, to handle the media duties for its flagship...
MUMBAI: Kinnect (formerly known as Social Kinnect) has been awarded the digital creative mandate for Tata Capital Ltd. The account was won following a multi-agency pitch....
MUMBAI: Prime Focus Technologies (PFT) has signed a strategic deal with UK’s public service broadcaster, Channel 4 for managing media processing and centralised content operations using...
Let us set the scene. Imagine 3 women seated in a coffee shop on a frigid, rainy and cloudy Sunday afternoon,chatting casually with their hands wrapped...
MUMBAI: With the rise of vector-borne diseases like malaria and dengue, especially, during the monsoons, Goodknight, India’s leading kid-safe mosquito repellent brand, has taken the onus...
MUMBAI: ŠKODA Auto in association with PHD Media roped in Brandscope India to launch a real-time programmatically propelled Digital Out-of-Home (DOOH) Campaign with ROOH. The campaign...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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