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MUMBAI: Star Sports has roped in the Bollywood actors Anil Kapoor and Jaaved Jaaferi for the upcoming Paytm India Vs Australia ODI Series campaign that begins...
MUMBAI: In the first of its category, Star Movies to start a campaign called #StarMoviesplay@7 where the channel aims to bring TV and Twitter together through...
Mumbai: Modern travel as an experience has undergone a massive transformation in terms of outlook. Gone are the days when travel simply meant visiting destinations -be...
Bengaluru: While the whole world awaits the New Year 2020, McDowell’s No.1 Soda Yaari Jam Originals brings in the Punjabi sensation – Guru Randhawa and popular...
The challenges of starting a business are roughly the same anywhere, and are not unique to India or anywhere else in the world. All startups are...
MUMBAI: One Take Media Co. is known for its variety in the Content Market. Hence, with the increasing demand of Korean Content in India, One Take...
MUMBAI: Star Sports – India’s leading sports broadcaster is committed to bringing the best sporting action from around the world to its viewers. With the focus...
MUMBAI: Economic slowdown in 2019 brought the country, as well as the media industry, to a standstill. It visibly impacted advertising spends. This view was shared...
MUMBAI: Kotak Mahindra Life Insurance Company Ltd (Kotak Life) today has announced the launch of its new digital campaign, which highlights the importance of a ‘complete’...
Bengaluru: India is a country of a billion people and a billion stories. These stories are real, imagined, perfect, imperfect and most of the times unique....
MUMBAI: Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has appointed Publicis Media as its media agency for both traditional and digital media duties. ...
MUMBAI: Pepsi Co India introduced a new spin on its Swag Step Challenge with the super hit movie franchise Dabangg 3 creating a new global record...
Mumbai: Kotak Mahindra Life Insurance Company Ltd (Kotak Life) today announced the launch of their new digital campaign, which highlights the importance of a ‘complete’ life...
MUMBAI: Netsurf ropes in Makani Creatives as a creative partner for 360-degree outreach campaign, including print and digital to launch their home-grown, natural cosmetic brand ‘Rang...
MUMBAI: Strengthening its presence in social media marketing of films, full service digital agency, TheSmallBigIdea has now bagged the social media mandate for Dharma Productions’ upcoming...
Bangalore, December 23, 2019: Barbeque Nation, India’s leading casual dining restaurant chain, has launched a musical video with singer, Usha Uthup, to promote its ‘Year-end carnival’,...
MUMBAI: Procam International, pioneers of distance running events in India, announced its partnership with Franklin Templeton, one of India’s largest* fund houses, as Investment Partner for...
MUMBAI: Godrej Ezee liquid detergent is back with the tenth edition of Ezee Hugs, an initiative aiming to provide warmth to underprivileged children during harsh winters....
Bangalore, India: The first episode premieres on December 24, 2019 on PUBG MOBILE India’s official YouTube channel. Last week, PUBG MOBILE India team announced their web-series,...
Phonographic Performance Limited (PPL) is India’s largest organization licensing and monetising ‘Public Performance rights’ and ‘Radio Broadcasting rights’ for over 3 million national and international songs...
MUMBAI: NeoNiche Integrated Solutions has appointed Rachna Yadav as its new general manager HR. Prior to NeoNiche, Rachna was with Experience Commerce as AVP HR. Passionate...
MUMBAI: Arvind Ltd has recently awarded Zero Gravity Communications a digital mandate for the former’s B2C business of Shirting & Suiting Fabrics & The Arvind Store....
MUMBAI: PVR Ltd, India’s largest film exhibitor and a name synonymous to excellence in the entertainment ecosystem, has launched the brand film recently to celebrate its...
MUMBAI: In light of the changing human behavior due to excessive use of smartphones, vivo, the global innovative smartphone brand today announced a campaign- #SwitchOff with...
MUMBAI: Mondelez India, the makers & bakers of some of India’s leading snacking brands like Cadbury Dairy Milk, 5Star, Oreo, Bournvita etc., for the very first...
Mumbai, December 23, 2019: The 11th edition of Myntra’s flagship End of Reason Sale, got off to a flying start, with the company selling 1.77 lakh...
MUMBAI: After leading the industry with the vertical video format, Gaana videos, India's largest music streaming app, Gaana has launched its own form of video stories...
NEW DELHI: EaseMyTrip.com, has launched ‘Activities’ on its [platform] that allows travelers to book tickets to an amusement park, staycations at resorts, cruises, boat tours and...
MUMBAI: Education technology firm Unacademy launched a 360-degree campaign titled ‘Let’s Crack It’. The OOH duties to propagate the communication was handled by OMI, the Outdoor...
MUMBAI: Livpure, India’s fastest growing water purification brand has recently launched its new digital campaign #PurityKaGift which focuses on purity, the essence of life through #PurityKaGift...
MUMBAI: Dentsu India Slingshot, a marketing solutions outfit from Dentsu India – a Dentsu Aegis Network (DAN) agency, has won creative duties for Melorra. As per...
MUMBAI: It’s the exterior season and Asian Paints Ultima Protek welcomes it with a bang. After releasing a TVC exclusively for Kerala market, the brand has...
MUMBAI: Starcom India has announced the appointment of digital leader Anil Shankar as its vice president, digital media solutions. Shankar has more than 16 years of...
MUMBAI: Around 70 per cent of brands, which participated in a survey done by Buzzoka – influencer marketing company, have bet on Instagram, a Facebook-owned photo-sharing...
MUMBAI: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has recently partnered with Salman Khan Films (SKF) to promote Dabangg 3...
MUMBAI: PVR Cinemas has upgraded its IMAX theatres at PVR Phoenix, Mumbai and PVR Select City Walk, Delhi, featuring IMAX’s ground-breaking laser experience – IMAX with...
MUMBAI: Xiaomi India has launched a new campaign for the 64MP quad-camera smart phone Redmi Note 8 Pro. Redmi Note 8 series has been extremely well...
MUMBAI: Beyond her choice of couture, and wedding planning, the bride of today has come a long way in defining and knowing what she expects from...
MUMBAI: EcoMo Eco Footprints 2020 was recently launched in Mumbai in the presence of actor and major supporter of women empowerment Raveena Tandon, former MP Kalikesh...
MUMBAI: Aditya Birla Health Insurance Co. Limited (ABHICL), the health insurance subsidiary of Aditya Birla Capital Limited (ABCL), has announced the launch of its latest campaign...
MUMBAI: Mullen Lintas has announced the appointment of Hari Krishnan as the chief executive officer of the company. The appointment will be effective, January 2020. Krishnan...
Mumbai: GroupM, WPP’s media investment group, will close 2019 with more than $50B in annual billings for the first time, and three GroupM agencies in the...
MUMBAI: UrbanClap, India’s leading beauty & home services marketplace, today announced a strategic partnership with The Man Company. This partnership comes on close heels of UrbanClap’s...
Mumbai: PassPass Pulse, India’s favourite candy known for its sweet and spicy flavours, has launched one of the most exciting Influencer marketing campaigns, #PulsePePulseChallenge on all...
MUMBAI: Cinépolis, India’s 1st international and the world’s 2nd largest movie theatre circuit, is celebrating its 10-year anniversary in India. Bollywood’s favorite actor and Superstar Salman...
MUMBAI: 82.5 Communications has won the advertising mandate for Haldiram's (North). Haldiram's is one of the biggest names in the sweets, snacks, ready to eat, fresh...
MUMBAI: Havas Group today announced its third acquisition in India in 2019 – Shobiz – the country’s first and most experienced experiential agency. Founded in 1982,...
MUMBAI: OPPO, a leading global smartphone brand, and the Title Sponsor for Sunburn Goa 2019, today announced the winner of OPPOxSunburn Campus DJ Hunt. Winning the...
Mumbai: Aviva Life Insurance, India’s most trusted private insurance company, has signed up Creativeland Asia as its integrated creative agency. The mandate for Creativeland Asia’s NCR...
MUMBAI: Global sports brand PUMA has announced Sunil Chhetri, captain of the Indian National Football team and Bengaluru FC signed with the brand. A captain, leader...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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