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The world has come to a literal standstill in the wake of the deadly Covid-2019 pandemic. It wouldn’t be wrong to say that all of us...
NEW DELHI: The world economy has been brought to its knees by a medical crisis called COVID-19. The pandemic has battered the situation for even the...
From JWT to Dentsu to FCB India, that’s how the career pans out for FCB India group chairman and CEO Rohit Ohri. Within a year of...
MUMBAI: Tata Trusts has begun a pan-India community outreach to induce adoption of health practices, as promoted by the government of India, in rural areas to...
MUMBAI: Motivating everyone to stay fit, Fastrack announced a social message with a series of three videos featuring youth icon Ananya Panday. Fastrack’s collaboration with the...
MUMBAI: Adani Group has joined hands with DDB Mudra, to salute the frontline warriors with a heartwarming film, #GoodnessNeverStops. The film pays homage to the workforce...
MUMBAI: Switzerland Tourism, while encouraging travellers across the world to stay home and stay safe, has launched a new campaign — #dreamnowtravellater — to keep hope...
MUMBAI: AkzoNobel India is supporting the painter community by providing an out of turn pay-out through the annual loyalty program – Colour Guru. As part of...
COVID-19 has changed the way companies used to work in India and across the world. With work from home programs and remote work policy, a lot...
Reputation Advisory, The Mavericks India, has announced that it will commit to a “Together-Apart Week” every year, starting 2021. Coronavirus was declared a pandemic on the...
NEW DELHI: The ongoing economic and social implications of the Covid2019 pandemic and lockdown induced by it have prompted every advertiser in the country to rework...
NEW DELHI: We are living in unprecedented times. The world order stands changed and the economy is reeling through a massive disruption. Everyone is gearing up...
As the world collectively grapples with the pandemic, several businesses have come to a complete halt owing to the lockdown situations globally. With the spread of...
The last five years have been quite prominent years for digital marketing where the industry surged to the point that it undeniably became a rage for...
Maya Angelou said, “People will forget what you said, people will forget what you did but people will never forget how you made them feel.” This...
MUMBAI: On World Malaria Day, Godrej Group has urged people to take precautionary measures against vector-borne diseases like malaria, dengue during the ongoing COVID-19 pandemic. The...
MUMBAI: MadhurPure & Hygienic Sugar has recently unveiled a new campaign on Madhur Sugar #LooseNahiMadhurSahi in collaboration with BC Web Wise to promote purchase of untouched...
MUMBAI: Bira 91 has just concluded an equity investment in the company led by its existing investors – Sequoia India and Sofina. The $30m equity will...
MUMBAI: Mother Dairy, the milk and milk products major in India, has associated with the famous writer, presenter, actor, and stand-up comedian Zakir Khan for their...
MUMBAI: OPPO launched yet another innovative campaign #ExpertForAnExpert. The campaign comprises of two digital films featuring Bollywood actor Vicky Kaushal and ace celebrity photographer Dabboo Ratnani,...
The painful and harsh reality stares us all in the face. Domestic violence cases helplines had been buzzing across the country ever since the lockdown was...
MUMBAI: The current lockdown is a dark phase, something that the world has not witnessed in decades. But there is always a silver lining in any...
MUMBAI: MTR Foods Pvt Ltd has partnered with online food delivery platform, Swiggy to deliver food essentials from every category under the brand’s portfolio. As the...
MUMBAI: sCoolMeal & Lil'Goodness, a Bangalore-based kids’ food and nutrition start-up, is partnering with Swiggy's "Hope, not Hunger" campaign to provide nutritious, hygienic meals to the...
MUMBAI: TRA Research, a consumer insights and brand analytics company, today released its white-paper on the findings of its research survey conducted across 16 cities from...
MUMBAI: Mahindra & Mahindra, one of India’s largest automobile makers, collaborated with DDB Mudra Group to create a heart-warming film as a tribute to all the...
Blue Dart Express Ltd. South Asia's premier express air and integrated transportation, distribution and logistics company recently operated its Boeing 757-200 freighter cross border on the...
India's leading financial services platform Paytm today announced that this Akshay Tritiya, Indians can buy gold from the safe confines of their homes and win a...
The first digital edition of OML’s multi genre comedy festival The Circuit’s #SitDownComedy continues to entertain everyone with 5 days of hilarious performances by India’s best...
Strengthening the fight against Covid-19, employees of Bajaj Finserv and its subsidiaries have voluntarily decided to contribute a part of their salary to the PM-CARES fund....
MUMBAI: The COVID-19 pandemic has created an unprecedented situation for everyone around the globe. As far as brands and marketers are concerned, they are unsure of...
MUMBAI: Mobile media company Ventes Avenues has strengthened its senior management with the appointment of two senior executives across its different verticals of branding, performance and...
NEW DELHI: The week 5 data of BARC-Nielsen, covering media behaviour during the COVID-19 lockdown, recorded a jump of seven per cent in the overall ad...
MUMBAI: Retailers around the globe recognise that the outbreak of COVID-19 will have a significant impact on their business. Sensing this need, FCB, India in collaboration...
MUMBAI: Advertising agencies and brand marketers have been foxed by the continuing lockdown courtesy COVID-19. What should they communicate during the pandemic which is a constant...
MUMBAI: Dalmia Cement (Bharat) Ltd has launched a digital engagement programme, ‘Dalmia Cares’ for its dealers and channel partners across the country. The programme offers cement...
MUMBAI: Reliance Industries Ltd chairman Mukesh Ambani said that the Facebook-Jio partnership will accelerate the country’s digital economy. In a video message, he said: “All of...
MUMBAI: On the occasion of World Earth Day, the Godrej Group, with the help of a digital film, attempts to spread an important message around building...
NODWIN Gaming joins the World Health Organisation’s safety campaign #PlayApartTogether with a range of games to keep young India at home, safe and engaged! Global gaming...
As the world comes together to fight the unprecedented human impact of COVID-19, Kay Beauty steps in to support the De’Haat Foundation in their work to...
MUMBAI: Fieldfresh Foods Pvt. Ltd today announced strategic tie-ups for its premium food brand, Del Monte, with online food delivering platforms Zomato and Swiggy as well...
This Earth Day, Forevermark has released its latest podcast episode, Levison Wood: Walking with Elephants on “The Power of the Diamond” series. Featuring renowned British explorer,...
MUMBAI: FCB India in collaboration with Networkbay today announced the launch of ‘Retail: Day 1’ a special initiative to work with brands and retailers to ‘manage,...
MUMBAI: Staying healthy and fit is a major challenge during the ongoing COVID-19 crisis with nation-wide gym closures and most workplaces adopting a work-from-home routine. With...
MUMBAI: As part of its stakeholder wellness strategy, Tecno, a smartphone brand, through its #FindTheNewYou campaign, creatively connects, engages, entertains, and motivates its customers, employees and...
MUMBAI: Around 52.91 per cent of event and entertainment companies saw 90 per cent of their business being cancelled between March-July 2020, reveals a new member...
MUMBAI: iProspect India, the digital marketing agency from the house of Dentsu Aegis Network (DAN), has won the digital mandate for the Indian financial services and...
India is a country where 1 out of 2 children have experienced sexual abuse before the age of 18, most often by family members or people...
MUMBAI: One of the world's best known content marketing gurus, Robert Rose, will address the marketers, advertising professionals and digital publishers via a webinar presented by...
MUMBAI: As COVID-19 disrupts everyone’s life, the essential service providers are the ones who have been working tirelessly and relentlessly so that we can be safe....
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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