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MUMBAI: There appears to be doom and gloom for the media sector, considering the sharp downturn in consumer sentiment and in advertising courtesy Covid2019. Global agency...
NEW DELHI: mcgarrybowen India, the creative agency from the house of Dentsu Aegis Network (DAN), has named Nishi Kant as its new President. Prior to this,...
NEW DELHI: ITC’s Sunfeast YiPPee!, the popular instant noodles & pasta brand in India, launched a new TV campaign to create awareness among consumers about its...
NEW DELHI: Bharti AXA Life Insurance, a joint venture between Bharti Enterprises, one of India’s leading business groups, and AXA, one of the world’s largest insurance...
NEW DELHI: Tata Starbucks has announced the launch of the #StarbucksDance Challenge to engage with its consumers and help them dance away their lockdown blues. To...
NEW DELHI: While the battle against COVID2019 is being waged on multiple fronts, there is a section of unsung warriors whose commonplace but invaluable contribution to...
New Delhi: The stories of Shirin-Farhaad, Laila-Majnu, Romeo-Juliet, Rose-Jack have been immortalised. Yet there is one love story that happens in every balcony of India since...
MUMBAI: Castrol India’s leading engine oil brand for two-wheelers – Castrol Activ announced the launch of its new TVC Keep Moving Ahead with #NonStop Protection. The...
NEW DLHI: As construction gradually resumes across the country, ACC Limited, one of India’s leading building material manufacturers, has rolled out a new digital-first campaign for...
MUMBAI: WATConsult, the globally awarded hybrid digital agency from the house of Dentsu Aegis Network (DAN) India, has won the social media mandate for UFC®, the...
NEW DELHI: Sloan India Pvt Ltd – a leader in smart sustainable restroom solutions and water-efficient products – today announced the promotion of Anup Kumar Tripathi...
New Delhi: L&K Saatchi & Saatchi has won the creative mandate of leading Ayurvedic haircare brand, Sesa. The agency will manage creative duties for all leading...
NEW DELHI: Despite the calamitous Covid2019 situation, TV channels and producers have steeled themselves and are rolling out fresh programming. The good news is that inventory...
NEW DELHI: Even as the automobile industry was only beginning to cope with the changes from BSVI norms, the pandemic battered it. Deteriorating demand has affected...
NEW DELHI: Netflix premium show Indian Matchmaking has led many conversations and become quite popular within a week of its launch. The main character Sima aunty...
NEW DELHI: Budweiser 0.0, an official partner of the Premier League, celebrated the historic victory of Liverpool FC, as they were crowned the 2020 champions, after...
New Delhi: Khatabook released a campaign named “Thank You Dukandar”, that includes a series of videos lauding the unparalleled efforts of local shop owners of India....
New Delhi: DLF Shopping Malls, the country’s physical marketplace has partnered with Inresto to create a contactless dining experience at restaurants and food courts across its...
NEW DELHI: Option Designs has curated an OOH campaign for Konica Minolta in its endeavour of taking the world of Workplace Solutions to a new high...
Topline Consulting Group, an Industry Observer and Marketing Innovator, celebrates the success of 2 years of its India operations. Topline marks its 2nd Anniversary with a...
RECMA, the Independent research firm that evaluates media agencies, has ranked dentsu X India No.1 in the ‘new business and client portfolio growth’ category. This is...
NEW DELHI: My11Circle, the fantasy sports platform of leading online gaming company Games24x7 has partnered with popular Afghanistan cricketer Rashid Khan. The champion cricketer will be...
MUMBAI: Aimed at creating awareness for the Life Insurance segment in Nepal, Surya Life Insurance – a leading player in the category in Nepal, roped in...
NEW DELHI: Dettol, the leading germ protection brand, today announced its partnership with PVR Cinemas, India’s largest and the most premium film exhibitor. The partnership will...
MUMBAI: Vistas Media Capital, a renowned Singapore-based Fully integrated content media and entertainment investment holding company, announces the addition of Raj Nayak to its board of...
NEW DELHI/MUMBAI: It’s a rainy afternoon in Delhi and 48-year-old homemaker Sunita is looking for recipes for fritters on YouTube on a smartphone she was recently...
NEW DELHI: Like it or not, the Covid2019 pandemic has pushed brands to the heights of innovation. Along with it comes creativity coupled with responsibility in...
NEW DELHI: It seems that print media will soon be back on track as print advertising registered 325 per cent rise in average ad volume per...
NEW DELHI: Covid2019 turned out to be a rather interesting and better time for the e-sports ecosystem, leading to large jumps in user numbers as well...
NEW DELHI: Gem Paints, one of Southern India’s leading manufacturers of paints and coatings has awarded its creative duties to DDB Mudra. DDB Mudra will drive...
Commemorating 21 years of the India’s victory in the Kargil war, News18 India is organising Vijay Diwas Adhiveshan. The virtual summit will pay homage to the...
Silicon Valley based short video platform Firework have roped in 9GAG’s Senior Vice President and GM Russel Schneider as the Head of Digital Strategy. Former head...
NEW DELHI: FMCG brand Dabur has filed a case against its competitor Marico alleging that the brand has copied the packaging of its honey product. Marico...
NEW DELHI: In the face of unprecedented economic disruption caused by the COVID2019 pandemic, non-metro markets are likely to recover faster than metro markets, an EY...
NEW DELHI: Media tech entity – Fork Media Group announced the launch of ContextAds – a programmatic platform to enable marketers adopt a holistic approach towards...
NEW DELHI: This year may be locked down, but the emotions are still alive as Select CITYWALK presents a special campaign on the occasion of Kargil...
NEW DELHI: Yellophant Digital, which is a part of Merge Infinity Global, recently won the digital mandate for the premium Italian fashion brand, Cadini. The agency...
NEW DELHI: Dentsu Aegis Network (DAN), the global media & marketing communications conglomerate, has now entrusted Soumitra Karnik, currently chief creative officer (CCO) at Dentsu Impact...
NEW DELHI: With more relaxations in Unlock 2.0, productions houses are currently trying to adjust to the new style of doing business, with reduced crew members...
NEW DELHI: Wavemaker India announced it has won media mandate for India’s foremost design-led lifestyle brand, Chumbak. Wavemaker India will manage offline and online media for...
NEW DELHI: IMG Reliance today announced that Indian cricket star Shikhar Dhawan has signed an exclusive worldwide marketing and management agreement with the company – specialised...
MUMBAI: USPL’s apparel line Wrogn, in association with India’s leading wildlife channel Animal Planet, is launching a new collection – Animal Planet X WROGN. The apparel...
MUMBAI: Digital Marketing Agency, TheSmallBigIdea has won the social media mandate for Zee TV. The addition of Zee TV further strengthens TheSmallBigIdea’s entertainment portfolio and positions...
NEW DELHI: Enormous Brands, one of India's leading independent creative agency has bagged the creative duties for Bharti Axa’s Pradhan Mantri FasalBima Yojana in a multi-agency...
NEW DELHI: As L&K Saatchi & Saatchi strengthens its creative and planning teams across India, Saatchi & Saatchi Propagate too has announced new additions to its...
NEW DELHI: In the past four months due to the Covid2019 crisis, customers have been compelled to embrace technology in their daily lives whether it's ordering...
NEW DELHI: Remember those hoardings from a few days ago, which led to much curiosity and speculation across Delhi and Mumbai? FMCG brands including Maggi, Cadbury...
MUMBAI: RIO heavy flow pads by Nobel Hygiene is all set to change the face of Indian advertising by launching its TVC with a PAN India...
GoNuts, a Mumbai based start-up that connects fans to their favourite celebrities via authentic & personalized video messages and experiences and BookMyShow, India’s leading entertainment destination,...
Zoo Media has promoted Aarushi Sethi as Director of the influencer, creator and talent management agency, Pollen. Zoo Media is the media network which owns 7...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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