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NEW DELHI: Hero Lectro E-cycles has a new chief marketing officer in Rachit Gupta. Gupta comes with a dynamic 12 years of experience in the consumer...
NEW DELHI: Bruce Clay India has appointed Ajay Chhabra as the new country head and Amitab Dev as business head for the region. Both Chhabra and...
NEW DELHI: The Reserve Bank of India (RBI) has approved Sashidhar Jagdishan as the next the chief executive officer of HDFC Bank. "The Reserve Bank of...
MUMBAI: upGrad, India’s largest online higher education company in a most recent development, ropes ‘The Womb’ – a leading brand & creative agency/consultancy to chart out...
MUMBAI: The Advertising Standards Council of India (ASCI) has appointed Pitchfork Partners Strategic Consulting as its public relations and digital counsel following a multi-agency pitch. Pitchfork...
NEW DELHI: Mobile Premier League (MPL), India's largest esports and mobile gaming platform today announced the appointment of Himanshu Raj as head brand communication. A seasoned...
NEW DELHI: redBus announces the launch of a digital-led campaign #journeyfordreams that inspires people to persevere in their endeavours by undertaking their journeys with fortitude while...
NEW DELHI: Over the last few years, Nike has been embracing the culture of diversity and vibrantly displaying it through its commercials. The latest is the...
NEW DELHI: In a move to strengthen its creative team, Scarecrow M&C Saatchi recently appointed Vijay Assudani as creative director. Prior to this he worked with...
NEW DELHI: Moving Walls has appointed D Sriram, current chairman of Ebiquity China, to its board of advisory to upscale its business transformation and expand its...
BENGALURU: Following participation from over 200 brands in 20 categories, Qwikcilver, a Pine Labs company, and a global leader in end-to-end gifting and stored value solutions...
NEW DELHI: Talk about brand image and India’s favourite sporting tournament, Indian Premier League (IPL), has found itself in a tough spot after the news of...
NEW DELHI: This week OkCupid is rolling out the biggest mobile app redesign globally in the brand’s history, including playful icons and a new matching system...
SVF Brands and ITC Nimyle have joined hands, yet again, for a new campaign launched today titled #NimylePetathon. This is an exclusive initiative to secure our...
NEW DELHI: The travel industry had come to a standstill until domestic flights resumed. EaseMyTrip.com co-founder and CEO Nishant Pitti shares that the situation for the...
NEW DELHI: The Covid2019 pandemic seems to have hit some industries harder than others, including events, experiential and out of home (OOH). The OOH industry saw...
NEW DELHI: Raksha Bandhan is a festival of love and bond between a brother and sister and is all about creating special moments. As businesses across...
NEW DELHI: Continuing the chain of gratitude initiated by the LAY’S #Heartwork campaign, popular short-form video content creators transcended platforms to showcase their talent through creative...
NEW DELHI: mcgarrybowen India, the creative agency from the house of Dentsu Aegis Network (DAN), has launched its latest report, ‘The New Darwinism’. The report uses...
NEW DELHI: HP has appointed Ketan Patel as the managing director of HP greater India, responsible for the company’s business in India, Bangladesh, and Sri Lanka....
NEW DELHI: Moving up in life is a dream that is cherished by all. Bringing this insight to life, Maruti Suzuki has launched its latest campaign,...
Bengaluru: Amazon India today unveiled its campaign “Inn Dibbon mein kya hai”. Amazon as an organization is known for their consumer focus. This campaign is inspired...
NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 18 July to 24 July 2020....
NEW DELHI: Ogilvy has won the creative duties for CARS24. The business will be handled out of the agency’s Gurugram office. CARS24 brand head Nida Naushad...
New Delhi: Lizol, one of RB’s leading disinfectant brands, announced the launch of its ‘e-commerce first’ innovation, Lizol Double Concentrate Disinfectant Surface Cleaner today. The product...
NEW DELHI: To express gratitude towards the millions of Indian families for their continued support towards each other during these challenging times, Kurkure launched a special...
MUMBAI: A prominent face in the media industry, Rana Barua is a veteran with more than two decades of experience in the marketing industry. Having worked...
NEW DELHI; With changing lifestyle creating significant awareness for convenience food, the humble bread loaf has risen in popularity to occupy a permanent place in pantries...
NEW DELHI: Auto-tech company, CARS24, today, launched it’s latest campaign – ‘A car for everyone’s budget’ to offer affordable or budget-friendly pre-owned cars to its customers....
MUMBAI: Brand & communication consultancy, Tilt Brand Solutions has brought digital specialist Paul Dueman on board as chief strategy officer. He will replace Kedar Teny, who...
MUMBAI: Rainmaker Ventures-backed digital content company, YAAP, has appointed Rachit Dewan as its AVP business development. Dewan will be based out of the Gurugram office and...
NEW DELHI: Faber-Castell is a name most children grow up with. As one of the leading manufacturers of wood-cased pencils with a varied range of products...
NEW DELHI: As the world counts down one more year to the biggest event in the global sports calendar, Adidas, under the ambit of ‘Ready For...
MUMBAI: IdeateLabs, an digital-first creative agency, has bagged the creative and digital mandate for Jalesh Cruises. Winning the mandate after a multi-agency pitch, the agency...
According to the National Sample Survey Organisation (NSSO) ‘rural’ is an area with a Population Density of 400 per sq km and villages with clear surveyed...
NEW DELHI: Omnicom Media Group (OMG), the media services division of Omnicom Group Inc, has been named media agency network-of-record for global software corporation SAP SE...
We know it for its iconic tune. We love it for its taste and the ‘Boom’. We have grown up seeing its ad campaigns on television,...
Greenlam Laminates is back with their new TV commercial focusing on one of its key product feature of Anti-bacterial surface for a healthy and safe environment....
NEW DELHI: India’s largest online investment & wealth management platform Paytm Money today announced the appointment of Varun Sridhar, as the new chief executive officer of...
NEW DELHI: A WPP full-service digital agency, Mirum India has won the digital mandate for Geojit, a leading financial services company in India. The account was...
NEW DELHI: Mother Dairy Ice Creams along with Wavemaker and RED FM have conceptualised and executed the brand’s latest campaign for Rocket ice cream chocolate in...
NEW DELHI: As the digital media started to pick up pace in India, retail brands like Pepperfry, Zivame, Nykaa, Lenskart, UrbanLadder, cropped up with entirely online...
NEW DELHI: The race to create Covid2019-protective products is on. Indian fashion retail brands such as Donear, Arvind, and Siyarams have launched anti- Covid2019 fabric products...
Honda Cars India (HCIL) has launched a 360-degree marketing campaign, ‘Rush of Supremacy’, for the All-New 5th Generation Honda City. Conceptualised and executed by Dentsu One,...
NEW DELHI: LinkedIn today announced the findings of the seventh edition of the Workforce Confidence Index, a fortnightly pulse on the confidence of the Indian workforce....
NEW DELHI: Fractal Ink linked by Isobar, the design specialist from the house of Dentsu Aegis Network (DAN) India, has announced the launch of a Virtual...
NEW DELHI: Posterscope India, location-based marketing specialist from the house of Dentsu Aegis Network (DAN), has announced the elevation of Deepak Kumar to the role of...
NEW DELHI: Holding the highest share of regional ad volumes at 16 per cent in Covid times, as highlighted in the TAM AdEx data released recently,...
NEW DELHI: The economy has been hit by Covid2019 due to which not only has spending declined but the loan market also took a hit. Banking...
MUMBAI: Hephzibah Pathak has been announced as the new vice chairman of Ogilvy India. The appointment is effective 1 August 2020. Ogilvy India chief creative officer...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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