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NEW DELHI: Bajaj Auto registered 11 per cent year-on-year growth in the overall sales of its vehicles (across portfolio) in October 2020. It sold 512,038 vehicles...
MUMBAI: TVS Motor Co sales grew by 22 per cent registering 394,724 units in October 2020 as against 323,368 units in the month of October 2019....
MUMBAI: Ampere Electric, has launched their latest campaign, ‘Unlock Life’. This campaign is an ode to a new breed of electric vehicle (EV) buyers seeking a...
NEW DELHI: A little over a month ago, food-aggregator and delivery platform Zomato, in its ever-quirky way, had announced a unique competition for the people who...
NEW DELHI: Nivea has launched a video campaign Taapsee Pannu to promote the revamped Nivea Milk Delights Face Wash, which encourages consumers to not just “face...
MUMBAI: Sachet pricing. That’s a tack that’s worked like wildfire amongst India’s masses who lie at the lower end of the customer pyramid. Shampoos, soft drinks,...
MUMBAI: Smartphone maker OnePlus has released a new campaign titled ‘Stop at Nothing’ which emphasises the need to use the technology around you productively while also...
NEW DELHI: IPL buzz volume is on track to go two times from the last season, reaching more than 60 million, indicated the Wavemaker Mesh report,...
NEW DELHI: Eventoss Entertainment has won the digital media mandate for Notione, an Indian agro-based food and beverages brand. Eventoss will handle website, digital and social...
NEW DELHI: Quaker India has launched Do It Yourself (DIY) Brekkies, a digital campaign to promote everyday healthy breakfast eating. The snackable video series (60-90 seconds)...
NEW DELHI: Taco Bell has announced the launch of its new ‘Best Of Bell’ menu, which offers the fast food chain’s signature menu items at ‘surprising...
NEW DELHI: The business models of how news broadcasting is done in India needs a huge overhaul, opined ABP News Network CEO Avinash Pandey in a...
Mumbai: Havas Group India has announced the elevation of Mohit Joshi to CEO of Havas Media Group with immediate effect. This appointment comes as part of...
NEW DELHI: The world's largest two-wheeler manufacturing brand Hero MotoCorp earlier this week announced a distribution agreement with Harley-Davidson for the Indian market. As per the...
CHENNAI: TVS Motor has reported revenue of Rs 4,617 crore in the second quarter of 2020-21 as against Rs 4,353 crore in the second quarter of...
NEW DELHI: Global advertising conglomerate WPP reported a 9.8 per cent decline in revenue from last year to £2.97 billion for the third quarter ended September...
NEW DELHI: Maruti Suzuki India has reported a net profit of Rs 1,371, a slim growth of one per cent year-on-year for the quarter ended 30...
NEW DELHI: Syska Group has roped in award-winning Bollywood actor Rajkummar Rao as the new face of the brand. Rao will work closely with the company...
NEW DELHI: Ethinos Digital has acquired the digital media mandate for lifestyle retail pharmacy chain Wellness Forever. The account was won following a competitive pitch process...
MUMBAI: Pidilite has approved a definitive agreement with US-based Huntsman Group for acquiring 100 per cent stake in one of their subsidiaries in India – Huntsman...
MUMBAI: Procter & Gamble (P&G) has announced a Rs 400 crore ‘India Growth Fund’ to collaborate with existing and new suppliers to build capacities that will...
NEW DELHI: Langoor Havas has won the digital transformation mandate for Curegarden, a natural health supplements brand. Curegarden is owned by Livlong Nutraceuticals, a sister organization...
The All Indians Matter podcast has been featured as the top pick in Apple Podcasts’ ‘New & Noteworthy’ section and has shot up to No 11...
With the biscuit industry one of the fastest-growing food segments in India, leading FMCG player the Bonn Group of Industries has launched Choco nutty cookies, giving...
NEW DELHI: OML and Bacardi are all set to go virtual with the Bacardi NH7 Weekender festival this December. The 11th edition of the multi-genre, multi-city...
MUMBAI: Automobile brand Ford has launched their new film for the Ford Endeavour Sport, which espouses the philosophy to ‘go further’. The film builds on the...
NEW DELHI: Jio and Airtel have emerged as the top telecom operators in terms of customer experience, according to a report by consulting firm Kantar. Among...
NEW DELHI: Like most people around us, serial entrepreneur Rajiv Dingra counts himself among those who polished their cooking skills during the Covid-2019 lockdown. Now he...
MUMBAI: Khimji Jewels has launched a consumer celebration campaign ‘Back To Being Beautiful’, with the aim to help customers all over the country get back to...
NEW DELHI: Titan Company reported an 89 per cent recovery in sales in Q2 of FY 2020-21 led by sharp recovery in the jewellery division post...
KOLKATA: Short video platform HiPi has unveiled its latest digital campaign ‘HPL Roast’ for HiPi Premier League, its first ever IP since its beta launch in...
MUMBAI: CNN’s award-winning As Equals series is expanding with a new three-year grant from the Bill & Melinda Gates Foundation. This grant will support CNN’s reporting...
NEW DELHI: India's automobile industry has had a bumpy ride these last few years. Add a global pandemic on top of that and the sector was...
NEW DELHI: Rajiv Dingra (previously founder and CEO of WATConsult, a digital agency part of global network Dentsu International) has announced the launch of his latest...
MUMBAI: Paytm Insider’s penchant for creative innovation with Jim Beam’s enthusiasm stirred into the mix has resulted in the creation of the novel musical property Jim...
NEW DELHI: Indian Premier League 2020 has been taking over the audience with a bang, the buzz for cricket as a sport is only seen elevating...
NEW DELHI: BookMyShow has released its latest campaign film ‘Unlocking Life’ which explores the theme of people revisiting their favourite forms of out-of-home entertainment experiences in...
KOLKATA: Tyre manufacturer CEAT has appointed Hindustan Unilever Limited’s Priya Nair as additional director in the capacity of independent director. Her appointment is effective from 27...
NEW DELHI: If a brand wants to reiterate its positioning or share new positioning; introduce a new product/service or range; induce high brand recall or saliency,...
MUMBAI: Reliance Jewels’ has launched a new ad campaign featuring its new festive collection ‘Utkala Where Beauty Rises’, inspired by Odisha's rich art and architectural history....
NEW DELHI: Covid2019 has severely impacted the economy at large, with every sector struggling with its own set of challenges. The footwear industry is no exception....
NEW DELHI: Ed-tech company upGrad has come up with a new campaign called #KaamKiDegree to promote its MBA vertical. Conceptualised by The Womb, the ad taps...
MUMBAI: Cybersecurity solutions company Quick Heal Technologies has appointed Sanjay Agrawal as chief product officer. Joining Agrawal as head of research and development is Bibhuti Kar....
MUMBAI: Online gaming platform 9stacks has signed on cricketer Suresh Raina as their brand ambassador. The partnership will see the cricketer in the brand’s upcoming campaigns...
NEW DELHI: ITC’s Sunfeast Dark Fantasy had announced its first-time collaboration with team Royal Challengers Bangalore (RCB) at the onset of the T20 cricketing season. Through...
NEW DELHI: Samsung has launched the #HomeFestiveHome consumer campaign to celebrate the indomitable human spirit in these challenging times. As a part of the campaign, there...
MUMBAI: The Bombay Shaving Company has launched a first of its kind video campaign that is wowing social media with the use of visual effects. The...
NEW DELHI: One of the Navarasa, hasya (humour) has been an integral part of Indian performance and creative arts since 500 CE. From its presence in...
NEW DELHI: In the last few years, the input costs for newspapers has gone up coupled with the economic slowdown. It has been a point of...
New Delhi: Home Credit India, a local arm of the international consumer finance provider with operations spanning over Europe and Asia and committed to driving financial...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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