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Mumbai: m/SIX, GroupM’s youngest outcome-based agency has bagged the digital media mandate for Parag Milk Foods. The account will be handled out of m/SIX’s Mumbai office. ...
Mumbai: Cadbury Gems, one of India’s oldest and much-loved chocolate button brands, hosted a one-of-its-kind virtual birthday party, inviting parents with their kids, from across the...
Mumbai: Homegrown digital pet care startup Supertails has come up with a new campaign for International Dog Day celebrated on 26 August every year. The digital campaign celebrates...
Mumbai: Digital payments and banking technology company Cashfree has appointed Ramkumar Venkatesan as SVP of engineering, to fuel the next phase of tech-stack innovation and product...
Mumbai: The US-based audio equipment brand, JBL announced the launch of its wireless (TWS) earbuds Wave 100 with a new digital brand campaign #JBLGoesTopless. Named after...
Mumbai: Homegrown eyewear retailer Lenskart has announced its foray into the USA market and plans to open its first-ever tech centre in the retail capital city...
Mumbai: Future Group’s retail arm Future Retail Ltd has announced the appointment of Sadashiv Nayak as chief executive officer (CEO), with immediate effect. Nayak shall also...
MUMBAI: The last eighteen months of the pandemic have forced the world to press the reset button and reflect on the direction it’s headed in. In...
Mumbai: The top-ten advertiser list for Barc Week 33 was led by FMCG giant Hindustan Unilever with ad volumes of 4393.11 (‘000 secs). The second position...
Mumbai: Tyche Media, the independent digital marketing consultancy and service providing agency has bagged the digital and social media marketing mandate of actor Jacqueline Fernandez’s modern...
Mumbai: TEOCO’s former global head of recruitment and resource management, Samiran Chatterjee, has joined the JK Tech team to head its operations. In his new role,...
Mumbai: Nidhi Bubna, who is known to have driven end to end film marketing, strategy and media for blockbuster Bollywood films at Fox Star Studios will...
Mumbai: The Script Room has bagged the creative mandate for HomeLane’s upcoming campaign with MS Dhoni, the home interiors brand announced on Wednesday. The company plans to invest...
Mumbai: Sunfeast Dark Fantasy, the premium center-filled cookie brand from ITC Ltd, has launched its new campaign called ‘Din Khatam, Fantasy Shuru’. Featuring the brand ambassador...
Mumbai: FMCG brand Mamaearth has announced the appointment of Zairus Master as chief business officer, Honasa Consumer Pvt Ltd. Master will be based out of the...
Mumbai: Sportswear major adidas has announced Olympic medallist Mirabai Chanu as the face of its ‘Stay In Play’ campaign as it unveiled its latest product innovation designed...
Mumbai: Rediffusion has announced the appointment of Rahul Vaidya as business lead for ‘Bombay 3’. An industry veteran, Vaidya has over 20 years of experience in...
Mumbai: IndusInd Bank, in collaboration with GoSports Foundation, has launched a brand new campaign to commemorate the achievements of its supported para-athletes across various sport disciplines....
Mumbai: Indian Made Foreign Liquor (IMFL) manufacturer, Radico Khaitan Ltd (RKL) has awarded their integrated media mandate to Motivator India. Motivator, belonging to Group M set of agencies part...
Mumbai: Multi-brand pre-owned luxury car player, Luxury Ride has assigned its first-time integrated marketing and communications (PR) mandate to Grapes Digital. The digital-first agency will service...
Mumbai: Optimise Media India, a performance marketing solutions provider has elevated deputy managing director Shaan Raza to the position of CEO of the company. Raza has...
Mumbai: Homegrown assisted payments fintech company RapiPay on Tuesday announced the appointment of Nipun Jain as chief executive officer. The leadership rejig at RapiPay is with...
Mumbai: Brand and communications consultancy Tilt Brand Solutions on Tuesday announced the appointment of Gulshan Singh as chief strategy officer, effective 23 August. Singh will work...
Mumbai: Homegrown media agency Madison Media on Tuesday announced that it has elevated Saif Shaikh to the position of chief operating officer (COO), Madison Media Pinnacle....
First and last mile connectivity remains an ongoing problem in most parts of India, be it the crowded cities or the remote hinterlands. It is this...
Mumbai: The board of Eicher Motors Ltd (EML) on Monday decided to re-appoint Siddhartha Lal as managing director, with effect from 1 May. Earlier on 17...
Mumbai: FMCG company Empire Spices and Foods Ltd (ESFL) known for its flagship brand Ram Bandhu, has roped in Bollywood superstar Madhuri Dixit-Nene as brand ambassador...
Mumbai: SAVA Healthcare has appointed WATConsult, the hybrid digital agency from the house of dentsu India, as the digital marketing partner for its new herbal formulation...
Mumbai: Portea Medical, a homegrown outside of hospital consumer healthcare company, on Monday announced the appointment of founder Meena Ganesh as chairperson and elevated Vaibhav Tewari...
Mumbai: In view of the ever-changing marketing landscape, MullenLowe Lintas Group plans to further consolidate its offering beyond strategy and creative. To this end, Naveen Gaur has...
Mumbai: FMCG personal care brand WOW Skin Science on Monday announced the appointment of Kiran Kumar as vice president of the supply chain. Kumar will play...
Mumbai: Recently acclaimed as an ‘International Best Selling Author’ for her first book ‘Verses n Sonnets – Freshly Brewed’, Nupur Gadkari has always led with her...
Mumbai: German personal care brand Sebamed has launched its all-new baby care campaign urging moms and to-be-moms to use Sebamed products with pH 5.5 benefits right from...
Mumbai: Outdoor advertising company Times Innovative Media Ltd (Times OOH), a part of Times of India Group has been awarded seven years of exclusive advertising contract for...
Mumbai: The COVID-19 pandemic has transformed people’s lives in unprecedented ways. There are people who continue to experience social isolation and loneliness, and find it challenging to...
Mumbai: Xanadu Realty has announced the appointment of Ranjeet Kamtekar as president and head of sales for its Bengaluru operations. He will be responsible for establishing...
Mumbai: Gulf Oil India has launched a digital film as a part of its on-going Gulf ‘Superfleet Suraksha Bandhan’ campaign to appreciate the truck drivers who...
Mumbai: Daawat, the flagship brand of 70-year-old consumer food company LT Foods has launched a new campaign to extend its ‘Banega Toh Farq Dikhega’ proposition. The...
Mumbai: The eruption of COVID-19 has left millions and millions of businesses scurrying for survival. Although somewhat less affected than some categories, the FMCG companies also...
Mumbai: Homegrown crowdsourced logistics platform Shadowfax Technologies on Friday announced the latest addition to its senior leadership team. To further strengthen the technology vertical and make...
Mumbai: TVS Srichakra Ltd, manufacturer of two & three-wheeler and off-highway tyres will power the TVS One Make Championship 2021 as a ‘technical partner’ for the...
Mumbai: Adding to the joy of Onam, a homegrown e-commerce platform for pre-owned vehicles CARS24, has rolled out a new digital film, to celebrate the festival. The vibrant campaign film...
Mumbai: Dentsu International on Friday announced the appointment of Vinod Thadani as chief digital growth officer (DGO) for India. Thadani will also be taking on the...
Mumbai: Lifestyle digital accessories brand pTron has launched its new brand campaign titled #pTronEveryday, starring Bollywood actor Pooja Hegde. Earlier this year, the brand announced the actor...
Mumbai: In light of the cookieless future and an increasing focus on data privacy, Havas Media Group India has launched Converged – an identity-based planning and...
Mumbai: Godrej Ezee, the washing solution brand from Godrej Consumer Products Ltd (GCPL), launched a digital campaign with three films highlighting its Godrej Ezee 2-in-1 liquid...
Mumbai: SGF India (Spice Grill Flame) has conveyed thanks to all Indian Olympians who qualified for the Tokyo Olympics 2020 in a delicious way! The vegetarian...
MUMBAI: Cement brand JK Cement has launched a new digital social media campaign titled ‘Yeh Yaarana Pucca Hai’ in a bid to raise awareness about the...
MUMBAI: India launched the world’s largest Covid-19 vaccination programme on 16 January 2021, to protect its eligible adult population. But misguided hesitancy and misinformation about vaccines...
Mumbai: The top-ten advertisers list for BARC week 32 (7 August to 13 August) was led by Hindustan Unilever Ltd (HUL) with ad volume of 4445.94...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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