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Mumbai: Edtech company BYJU’S on Wednesday launched its Children’s Day special digital campaign called #CelebrateCuriosity. The campaign celebrates the minds of curious children and showcases the importance of helping...
Mumbai: Homegrown internet commerce platform Meesho has become the most downloaded e-commerce app globally in October, according to a recent SensorTower blog. During this period, it also...
Mumbai: Mankind Pharma’s Manforce Condoms has launched a new brand campaign featuring Sunny Leone. With this campaign, the brand has announced the launch of its new range...
Mumbai: Integrated digital marketing agency Team Pumpkin has successfully acquired the digital mandate for food brand Wise Mama. The account will be handled by the agency’s...
Mumbai: Following the start of Abu Dhabi T10, Deccan Gladiators has signed a host of sponsors. The list includes brands such as 1NE, Insiya, and Kenza as...
Mumbai: Entrepreneur and entertainment industry personality Ekta R Kapoor and Glance-owned Roposo on Wednesday announced the launch of home decor, home furnishing and wellness brand, EK. This is the...
Mumbai: Integrated marketing communications advisory The Mavericks India has won the integrated PR mandate for grocery delivery app, Zepto. The mandate includes strategic media outreach, social...
Mumbai: Bitcoin and crypto asset exchange platform ZebPay has elevated Raj Karkara to the role of chief operating officer (COO). He will work closely with ZebPay’s...
Mumbai: MullenLowe Lintas Group has unveiled a specialised content business unit under the Lintas C:EX (Lintas Creative Executions) brand. The unit called Lintas C:EX Entertainment will create content...
Mumbai: FoxyMoron, the full-funnel digital and creative agency under the Zoo Media Network has announced the appointment of Priyanshi Shah as creative director, West. In this...
MUMBAI: Global car marketplace for pre-owned automobiles, OLX Autos has launched its latest marketing campaign titled ‘Price Nahin, surprise milega’. Conceived by Lowe Lintas Delhi, the...
New Delhi: Panasonic India has evoked the spirit of playful childhood and compassion with the launch of its #PlayForABetterWorld campaign marking this year’s Children’s Day. Recent...
Mumbai: Home-grown smile makeover service, toothsi has teamed up with actor Arjun Kapoor for their latest campaign on Clear Aligners. The advertisement, titled ‘You’re lucky, there’s...
Mumbai: In a commitment to further strengthen its technology vertical, BYJU’S has named Anil Goel as president, technology. Serving in a leadership role, Goel will strategise...
Mumbai: Shubhangi Gupta has joined Havas Group India as the associate vice president, according to her LinkedIn update. Gupta comes with an experience of over 14...
Mumbai: Homegrown department store chain, owned by the K Raheja Corp, Shoppers Stop has brought on board Shwetal Basu as customer care associate and chief of...
Mumbai: SoCheers, a digital-first full-service advertising agency, has appointed two new members to its leadership team with Jaideep Thackeray and Randal Gomes. They joined the ranks...
Mumbai: Global brand experience agency VMLY&R on Tuesday announced the appointment of Symon Hammacott as chief experience officer, Asia. Based at VMLY&R’s Asia principal office in Singapore, Hammacott will be responsible...
MUMBAI: TenderCuts, the fresh meat, and seafood start-up backed by Paragon Partners and NABventures has released its first multi-film campaign focusing on the functional aspects of...
Mumbai: Joy Personal Care, an Indian skincare brand from the aegis of RSH Global has announced a new campaign for its winter-care product Honey & Almonds...
Mumbai: Royal Enfield (RE) has announced the appointment of Mohit Dhar Jayal as its chief brand officer. In this role, he will lead the creative and...
Mumbai: With ad volumes of 4600.63 Hindustan Lever Ltd (HUL) was the top advertiser in week 43 (23 – 29 October) according to Broadcast Audience Research Council (Barc)...
Mumbai: Crosshairs Communication, the boutique public relations and social media agency has bagged the mandate for Tree of Life, and will now be responsible for crafting...
Mumbai: Forty months after founding and launching Tilt Brand Solutions, MullenLowe Lintas Group’s former group chairman and CEO Joseph George has announced the group’s launch of its next...
Mumbai: Homegrown public relations consultancy firm PR Professionals, flagship of PRP Group, has bagged the public relations mandate of Satcom Industry Association (SIA) India, in a multi-agency...
Mumbai: Registering a significant milestone in its transformation journey, data-driven analytics Kantar on Monday announced that the cumulative revenue for Kantar Marketplace, its market research platform, has...
Mumbai: Wunderman Thompson has announced the appointment of James Hammond to the newly created role of head of healthcare for the APAC region. Hammond is currently...
MUMBAI: Homegrown smartphone brand itel has released its new festive film- ‘itel ke saath tyohaar sahi hai’ to celebrate the spirit of its customers. Conceptualised and...
MUMBAI: Despite several challenges, small and medium businesses (SMBs) continued to provide services all through the pandemic. Flipkart Seller Hub has released ‘Incredible Sellers, Incredible Stories’...
Mumbai: The Association of Mutual Funds in India (AMFI) has released a set of two new films for the festive season. Created by Mirum India, these...
Mumbai: When you look at the evolution of digital advertising, it makes sense that viewability has continued to be a top concern for marketers. The entire...
Mumbai: Homegrown bike taxi app Rapido has announced its first celebrity campaign ‘Smart ho, toh Rapido,’ featuring Bollywood actor Ranveer Singh and South superstar Allu Arjun....
Mumbai: Social media giant, Meta, formerly known as Facebook has launched its first brand campaign post the rebranding. The first advertisement from the organisation shows a...
Mumbai: Premium wires and cables company, RR Kabel has launched a new campaign ‘Ek Diwali Aisi Bhi’ to extend support and appreciation to the true heroes...
Mumbai: Havells India, a Fast-Moving Electrical Goods (FMEG) major has launched a new version of the marketing campaign – ‘Saath ki Life, Sukoon ki Life’ focusing on its heavy-duty...
Mumbai: Amo electric bikes has witnessed a growth of over 500 per cent in October, the homegrown affordable e-mobility solutions brand announced. The company sold 2500...
Mumbai: Diwali, one of India’s most celebrated festivals, is here and in a bid to take this celebration to another level, Grip Invest, a new-age investment...
Mumbai: Online investment platform Upstox (also known as RKSV Securities) has launched a short film urging individuals to invest as part of its #StartKarkeDekho campaign. This Diwali, the...
Mumbai: Ed-tech company for higher and professional education Great Learning, a part of the BYJU’S group has launched its Diwali campaign #NewBeginning highlighting the significance of upskilling...
MUMBAI: It’s that time of the year when advertisers spend the major portion of their annual ad spends in going all out to woo the Indian...
Mumbai: Independent creative agency Enormous announced on Tuesday that they have bagged the brand and creative duties of The House of Abhinandan Lodha. The account will be...
Mumbai: For this Diwali, cashback & coupons site CashKaro has launched the #CashKaroAishKaro campaign in association with Actor Arshad Warsi, which depicts how the homegrown app helps shoppers save on their online shopping. Additionally, CashKaro...
Mumbai: AMO Electric Mobility has launched its first campaign, conceptualised by global independent agency Ottoedge. The current EV space is too cluttered with tactical messaging around cost-saving....
Mumbai: Surya Roshni, a steel pipes, lighting and consumer durables company has announced the appointment of Vinay Surya, the whole time director as managing director, effective...
Mumbai: Godrej Consumer Products Ltd (GCPL) has elevated Somasree Bose Awasthi to chief marketing officer. previously, she was the head of marketing, homecare Clcategory. Somasree has been...
Mumbai: Prose Integrated’s digital arm Digital Tribe will handle the digital strategy and roll out across social media platforms for The Heritage Street, a cloud kitchen...
New Delhi: Restaurant brand Subway has signed one of its largest master franchise agreements with Everstone Group, a South Asia-focused leading private investment firm to bolster its...
Mumbai: In continuation with its efforts to promote a pet inclusive and animal safe festive season, D2C preventive pet care brand Wiggles.in is encouraging people to...
Mumbai: The homegrown PR professional body Public Relations Consultants Association of India (PRCAI) on Tuesday announced the appointment of Deeptie Sethi as its first CEO in...
Mumbai: Ingram Micro, one of the leading providers of global technology and supply chain services and solutions, has announced a leadership change in its marketing organisation...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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