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Mumbai: FMCG major Dabur India has roped in South superstar Akkineni Nagarjuna as the new brand ambassador of its flagship health supplements brand Dabur Chyawanprash for the...
Mumbai: D2H has announced the signing of Indian cricketer Rishabh Pant as the new brand ambassador. Pant will feature in 360-degree brand communication for the next...
Mumbai: Momo brand Prasuma has announced the promotion of Lisa Suwal from chief growth officer to chief executive officer. At the helm of the company, Lisa will now...
Mumbai: Great Learning, a global ed-tech company for higher and professional education and a part of the BYJU’S group has partnered with Sri Lanka Cricket as...
Mumbai: Melorra, a homegrown D2C brands designing BIS hallmarked and trendy fine jewellery has announced the appointment of Kushal Singh as head of marketing. Prior to...
Mumbai: Carat India, from the house of dentsu India, has strengthened its leadership team for North and East. The agency has appointed Aruni Panda to lead these...
Mumbai: Digital media company Kinnect on Wednesday announced the launch of its customer experience (CX) practice. The agency has named Bharatesh Salian as senior vice president...
Mumbai: Homegrown platform-first martech startup Wondrlab has appointed Siddhyesh Narkar as chief technology officer and Shama Sayed as head of sales. By strengthening its technology and...
Mumbai: Noticing a significant uptick in advertising for Virtual Digital Assets (VDA) like NFT and Crypto, the Advertising Standards Council of India (ASCI) has come up with guidelines...
Mumbai: Signia, a player in the hearing aid industry has announced the launch of Brilliant Sound Galaxy (BSG) – the first store of its kind in...
Mumbai: Following a highly competitive multi-agency pitch, Havas Media Group India has bagged the integrated media mandate of India’s largest crypto investing app, CoinSwitch. This is...
Mumbai: The pandemic has brought a change in the marketer’s playbook over the last two years, challenging the existing guidelines on brand building and customer relationships....
Mumbai: The digitally empowered consumers of today have more choices than ever before. As we enter into 2022 with new technologies propelling the digital transformation, several...
Mumbai: Homegrown fashion brand Baggit has partnered with 0101 to take its digital journey forward. The agency’s mandate is not just brand communication, but to look at...
Mumbai: In a bid to foster inclusivity at the workplace, Procter & Gamble (P&G) has now extended all its company offered benefits to partners of LGBTQ+...
Mumbai: Pickrr, a SaaS-based logistics start-up has announced the appointment of Vineet Budhiraja as senior vice president, operations. In this role, Budhiraja will supervise the company’s...
Mumbai: Sports management organisation IOS Sports and Entertainment has announced the on-boarding of India’s first female racer from Jammu and Kashmir Humaira Mushtaq. The Kashmiri racer...
Mumbai: Alkem Generics-owned antacid brand Omee has launched a new campaign featuring Bollywood actors Johnny Lever and Rajpal Yadav. The brand’s latest campaign #SabkoPataHaiOmee aims to make...
Mumbai: Life insurance provider HDFC Life has launched its latest campaign called #AdhuraNahiPuraInsurance to enable consumers understand the need for adequate life insurance. Often individuals purchase...
Mumbai: Wellness brand Health & Glow has awarded its digital media mandate to First Economy. As a part of this association, the agency will be responsible...
Mumbai: Flamingo, the flagship consumer healthcare brand of Ascent Meditech has launched a TV commercial for its healthcare products – Cool Pack, featuring brand partner &...
Mumbai: Homegrown electric vehicle company Ather Energy has rolled out a new digital regional campaign called ‘Kali Ini Electric’ to celebrate its partnership with Kerala Blaster...
Mumbai: Ahead of IPL 2022, Octa – a global brand of people-oriented investment services has announced its association with Delhi Capitals as principal sponsor. Octa will...
Mumbai: Wow Skin Science’s former executive Madhur Acharya has joined Lenskart as vice president of e-commerce. Acharya quit the personal care brand as vice president of...
Mumbai: Global automaker and mobility provider Stellantis has announced the appointment of Concept Public Relations (Concept PR) as its PR agency in India for 2022. The...
Mumbai: PR agency Kaizzen has further strengthened its senior leadership team with the appointment of Soumya Dev as Chief Strategy Officer. In this role, Dev will...
Mumbai: 5W1H, a newly launched marketing and advertising agency by Kunal Luhar and Aakash Chatterjee, has won the digital and social media marketing mandate of digital...
Mumbai: In the fifth edition of its #ShareTheLoad campaign, laundry detergent brand Ariel attempts to overcome our conditioned mindsets and to address years of unconscious bias...
Mumbai: Chewing gum and mint brand Center Fresh has refreshed its core communication of ‘fresh breath confidence’ to something that’s more in sync with changing times....
Mumbai: Indiantelevision.com is organising a five-day event ‘Digital Brand Fest 2022’ from 21 to 25 February to explore and understand the new forces driving the digital transformation for...
Mumbai: ReshaMandi, B2B marketplace digitising the natural fiber supply chain has appointed Abhishek Kumar as SVP – marketing and Subramanya Srikant as head of Human Resources....
Mumbai: Neobanking platform Stashfin has released a new brand video introducing its all-in-one card that promises to meet all the needs of its customers. The film...
Mumbai: Kansai Nerolac Paints Ltd (KNPL) has announced the appointment of Anuj Jain as the managing director, effective from 1 April. Jain succeeds H M Bharuka,...
Mumbai: With ad volumes of 5080.24 FMCG firm Hindustan Unilever (HUL) was once again the top advertiser in week 6 (5 to 11 February), according to Barc...
Mumbai: The last two years have fuelled an increasing concern over the quality of the air we breathe, both outdoors as well as indoors. With many...
Mumbai: In a bid to further penetrate into the Hindi-speaking and South markets, Mankind Pharma’s pregnancy detection brand Prega News has launched an influencer campaign. The...
As everyone acknowledges, Digitalization and Technology are amongst the most significant inventions and development of the human race. It has made our lives comfortable and provided...
Mumbai: CupShup, a full-service agency has promoted Nikshit Patani to the position of VP – growth. He has been associated with CupShup for over five years...
Mumbai: Cashify, a homegrown app for selling old gadgets has elevated Siddhant Dhingra as a co-founder and chief business officer- global markets, Akash Chauhan as chief...
Mumbai: Sportswear giant adidas has brought table tennis player Manika Batra on board as a part of its initiative to celebrate and boost women in the world of...
Mumbai: Honasa Consumer, the parent company of Mamaearth and The Derma Co has launched an Ayurvedic skincare brand – Ayuga. The brand has collaborated with yoga...
Mumbai: The e-commerce market in India has been witnessing an evolution in recent years with the emergence of newer formats like video and social commerce. The...
Mumbai: ET Medialabs, the growth marketing and analytics company has announced its latest collaboration with Drip capital, a California-and India-based fintech company focused on solving the...
Mumbai: Investment platform Upstox has announced the addition of three senior executives to its leadership team. The company has appointed former Myntra CMO Harish Narayanan as...
Mumbai: Glad U Came has bagged the PR mandate for the sister companies Rare Rabbit and Rareism from The House Of Rare. The Mumbai-based agency will...
Mumbai: Binance Smart Chain (BSC), the community-driven, open-sourced and decentralised blockchain ecosystem has announced its rebranding to BNB chain. This move is to spotlight its connection...
Mumbai: Despite the lingering impacts of the pandemic, advertising expenditure is set to surge by 20 per cent to reach nearly Rs. 90,000 crore, according to...
Mumbai: Havas Group has bought a plot of virtual land in ‘The Sandbox’ video game where it plans to inaugurate its first virtual village. The new...
Mumbai: Homegrown online skill gaming company Head Digital Works has roped in Bollywood superstar Shah Rukh Khan as the brand ambassador for its online multi-gaming platform –...
Mumbai: CredAvenue, a debt product suite and marketplace has announced the appointment of Mathangi Sri as its chief data officer. She joins CredAvenue from Gojek, an...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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