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Mumbai: FMCG personal care brand Wow Skin Science on Monday announced the appointment of Harsh Parekh as general manager – marketing. With his vast repertoire in...
Mumbai: Media agency network OMD has announced the appointment of Iti Kaul to spearhead its digital practice in India, effective from April. Kaul will take charge...
Mumbai : How does one craft a winning marketing strategy when your brand’s target group (TG) is basically every 18+ out there, and when the entire...
Mumbai: While the age-old basic tenets of advertising (4Ps) remain the same, digital innovations have opened more channels than ever before. Back in the day digital...
Mumbai: With ad volumes of 5022.9 (against last week’s 4557.7), FMCG giant Hindustan Unilever Ltd (HUL) was the top advertiser in the ninth week of 2022...
Mumbai: Online learning platform Unacademy has announced the launch of the Unacademy Store – its first experience store in New Delhi. The on-ground store aims to...
Mumbai: The duty of kitchen chores has always been shifted to the female of the house. Ideally, the kitchen workload should be equally divided among men...
Mumbai: Gujarat Titans, the Ahmedabad franchisee of the Indian Premier League (IPL), has signed 15 partners ahead of its debut in Tata IPL 2022. Ather Energy...
Mumbai: Grooming accessories and beauty brand Vega has come up with a #FlauntyourBefire campaign featuring Bollywood actor Ananya Pandey. The brand campaign was launched on the...
Mumbai: Capri Global has signed a multi-year partnership with the Gujarat Titans, the newly formed Ahmedabad-based franchise in the Indian Premier League (IPL). The Gujarat Titans...
Mumbai: Expanding its roster of IPL team sponsorships, digital-native insurers Acko Insurance has signed on as an associate sponsor for three teams – Kolkata Knight Riders,...
Mumbai: FMCG major Reckitt India has consolidated its entire media mandate including strategy and planning across offline and digital with dentsu X, the media agency from...
Mumbai: Household and consumer products company Colgate-Palmolive India has announced the appointment of former HUL executive Prabha Narasimhan as its managing director and chief executive officer,...
Mumbai: Ed-tech major upGrad has taken its original content game a notch higher with the launch of a multi-starrer anthology film titled “Khud Ke Liye.” Conceptualised...
Mumbai: Times Network has come on board as presenting sponsor for the fifteenth edition of Goafest, announced the Goafest 2022 Organising Committee on Friday. The three-day...
Mumbai: Boost, one of India’s most trusted health food drink brands has stepped in to offer cricket fans a more interactive world cup experience by releasing...
Mumbai: Palmolive, the personal care brand from the house of Colgate-Palmolive has announced the launch of its face washes and scrubs portfolio in India with a...
Mumbai: Joy Personal Care, a homegrown skincare brand from the aegis of RSH Global has announced its partnership with Kolkata Knight Riders (KKR) as associate sponsors...
Mumbai: With the pandemic coming into our lives, the world’s focus has been shifting towards good health and immunity. The first TVC from the Ayurveda brand,...
Mumbai: Homegrown D2C kitchenware startup The Indus Valley has strengthened its leadership team with the appointment of Khalid Kamal Rumi as chief marketing officer. Khalid has moved...
Mumbai: Brand endorsers can now avail of paid advisory service from the Advertising Standards Council of India (ASCI) to avoid making misleading claims in advertisements, the...
Mumbai: Hero Vired, a homegrown ed-tech company for higher education aspirants and professionals has announced the appointment of Geetika Goel as head of technology and Dr...
Mumbai: Kolkata-based FMCG major Keventer Agro is set to launch a food range in association with Disney India’s consumer products business. Targeted at kids and families,...
Mumbai: FMCG major Hindustan Unilever Ltd (HUL) on Wednesday announced the appointment of Madhusudhan Rao and Deepak Subramanian to its management committee. While Rao is named...
Mumbai: Multinational business conglomerate Mahindra Group on Wednesday announced that it has elevated Pramuch Goel as VP and head – group communications, with immediate effect. He...
Mumbai: Ed-tech major Byju’s has announced the appointment of Prathyusha Agarwal as chief business officer to lead the Early Learn Business vertical. In this role, Agarwal...
Mumbai: Hashtag Orange has bagged the digital marketing mandate for educational brand LPU Online. It will be tasked with the responsibility of social media, creative, SEO...
Mumbai: With the election season upon us, Ozone, a homegrown Indian brand in the digital ‘locks and safes’ segment has launched the ‘Ab Chalegi Finger Key’...
Mumbai: Raymond on Wednesday announced the onboarding of Sunil Kataria as CEO of lifestyle business. This new appointment comes at a critical juncture in Raymond’s journey...
Mumbai: Capri Global Group on Wednesday announced that it has acquired a franchise in UAE’s T20 league. Promoted by first-generation entrepreneur Rajesh Sharma, Capri Global has...
Mumbai: Global SaaS platform provider FarEye has announced the appointment of Judd Marcello as chief marketing officer (CMO), based in the United States. The news comes...
Mumbai: Celebrating the spirit of womanhood, footwear brand Bata India has announced the launch of over 25 all women-run stores on International Women’s Day. The launch...
Mumbai: In a bid to double the swag quotient, beverage brand Pepsi has unveiled its latest campaign featuring brand ambassador Salman Khan in a dual role....
Waterproofing protects your house from damage caused by water and extreme weather exposure. Did you know that water infiltration is the major cause of damage to...
Mumbai: Lyxel&Flamingo (L&F), a Gurugram-headquartered digital-first marketing agency on Tuesday announced major restructuring of its leadership team. The company has elevated six homegrown leaders as new...
Mumbai: Homegrown audio and smartphone accessories brand boAt has roped in actor Rashmika Mandanna to promote its wearables category and TRebel collection. The brand has launched a...
Mumbai: Integrated marketing agency Grapes has elevated Shradha Agarwal to the position of chief executive officer. She takes the baton from Himanshu Arya, who will move...
Mumbai: Market research company Ipsos India has announced the onboarding of Garima Mall and Pooja Doshi as executive directors, effective immediately. The duo will report to...
Mumbai: Its that time of the year when brands across categories serenade the fairer sex with the customary promotional offers and endless freebies. And if that...
Mumbai: FMCG personal care brand Wow Skin Science has announced the onboarding of Anurag Mittal as chief financial officer, where he will head the business and...
Mumbai: Japanese major ADK on Monday announced the acquisition of Rage Communications, an India-based independent agency that specialises in digital experience design and e-commerce solutions. As...
Mumbai: Advertising expenditure by over-the-counter (OTC) healthcare brands in 13 key markets, including India, will expand by 7.6 per cent in 2022 and five per cent...
Mumbai: Independent creative agency Enormous has brought Shashwat Manohar on board as vice president and head of its digital arm. Based out of the agency’s Gurgaon...
Mumbai: With ad volumes of 4557.7 (against last week’s 4940.43), FMCG firm Hindustan Unilever was the top advertiser in the eight week of 2022 (19 to...
Mumbai: When it comes to waste segregation, most people have accepted its importance but not their own responsibility. Now, Hindustan Unilever Ltd (HUL), via a light-hearted...
Mumbai: Smart mobility solutions provider Hyundai Motor India has launched #TheDriveWithin campaign to celebrate the spirit of sports and showcase the inspiring real life stories of...
Mumbai: DigiChefs, the independent creative agency based has bagged the SEO and performance marketing duties for Sila, a real estate platform providing real estate development, project...
Mumbai: Women entrepreneurs are accelerating India’s business growth story. Ventures led by women entrepreneurs are expected to grow by 90 per cent in the next five...
Mumbai: Continuing its annual tradition of recognising and honouring remarkable women leaders, entrepreneurs and change-makers for their outstanding contributions in the arena of media, entertainment and...
Mumbai: Dentsu Webchutney, a dentsuMB company and digital creative agency from dentsu Creative India has won five gold, five silver, five bronze and four Grand Prix at the recently concluded Spikes Asia 2022...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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