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Chivas has appointed Hrithik Roshan as its new brand ambassador with a captivating campaign, ‘Made of Great Character’. Chivas showcased a refreshing brand image through the...
Mumbai: The stage is finally set for the annual awards hosted by The Advertising Club (TAC) to be held from 5 to 7 May at the...
Mumbai: WPP’s media investment group GroupM announced on Wednesday its plans to merge Essence with MediaCom and Mindshare with Neo in its latest steps to transform...
Mumbai: The Covid-19 pandemic altered how we live and work in ways that will redefine our behavior even after its effects subside. As of today, businesses...
Mumbai: There are 500 million women worldwide who are experiencing ‘period poverty’ i.e., lack of access to menstrual products, education, hygiene facilities, waste management, or a...
Mumbai: Publicis Groupe India on Wednesday announced that Paritosh Srivastava, the current CEO of L&K Saatchi & Saatchi will now also helm the operations at Publicis...
Mumbai: Sportswear brand adidas has been an advocate of ending plastic waste in the oceans for many years now. Echoing this thought, the Indian cricket team...
Mumbai: Olx Autos has partnered with Bollywood director Rohit Shetty and actor Sharman Joshi for its first celebrity-led ad campaign. The latest campaign titled ‘Shetty Ke...
Mumbai: TVS Eurogrip, one of India’s leading manufacturers and exporters of two and three-wheeler tyres as well as off-highway tyres has awarded its social media mandate...
Mumbai: As cricket lovers from across India unite to cheer on their favorite teams, KFC’s new film hits it out of the park with ‘Cricket Hai,...
Mumbai: Publicis Groupe India on Tuesday announced that it has appointed Dheeraj Sinha as chairman of BBH India, in addition to his existing mandate as Leo...
Mumbai: OLX Autos has brought Siddharth Agrawal on board as its new country head – marketing. He will be reporting to the company’s CEO, Amit Kumar. ...
Mumbai: Historically, ‘hair removal’ has been associated with the fairer sex’s aspirations to attain smoother, polished skin, and their willingness to undergo various forms of trials,...
Mumbai: In a significant move in the sports marketing industry, Varun Kohli has joined sports marketing and media rights company Sporty Solutionz as its new chief...
Mumbai: Lenovo has appointed Amit Luthra as MD for Infrastructure Solutions Group (ISG) India. In his new role, Luthra will be responsible for leading and building...
Mumbai: Personal care brand Mamaearth has announced its latest campaign #EverydayIsEarthday to celebrate mother earth every day. As a part of this campaign, the brand unveiled...
Mumbai: FMCG personal care and wellness brand Wow Skin Science has appointed Vaibhav Arora as vice president of e-commerce. In this role, Arora will be responsible...
Mumbai: Havas Media Group (HMG) India, the media agency conglomerate of Havas Group India has announced the launch of Havas Market, a full-service e-commerce offering that...
Mumbai: The Indian cricket fever is well-known across the globe. The cricket mania has touched highs with the Indian Premier League (IPL). Since its launch 15...
Mumbai: The OTT ecosystem in India is growing every day with new players coming into the fray and novel, edgy content being churned out. The way...
Mumbai: The fintech company, Mintoak has appointed Khushaal Talreja as Head of Marketing. He will be responsible for brand building and creating more opportunities. Khushaal is...
Mumbai: Mango has announced Kiara Advani as the new brand ambassador in India on Thursday. She will endorse the Spring Summer 2022 collection and the campaign...
Mumbai: In a bid to strengthen its activewear portfolio, Nykaa Fashion, the multi-brand lifestyle e-commerce platform has announced the acquisition of the Indian activewear brand Kica....
Mumbai: IndianTelevision moves on to the next in its series of informal, fun snippets that peek into the mind of corporate executives – akin to a...
Mumbai: The countdown has begun for the annual advertising festival to be held in Goa between 5-7 May. After a long pause of two years, the...
Mumbai: Ed-tech platform Eduauraa has launched a new campaign with Bollywood actor and brand ambassador Ranveer Singh. This 360-degree campaign titled ‘Ab Future pe sabka haq’...
Mumbai: Media investment company GroupM has promoted Himanshu Shekhar to the role of cluster CEO of GroupM Thailand, Indonesia and Vietnam. Shekhar became CEO of GroupM...
Mumbai: To mark the occasion of World Earth Day this year, Godrej Group has released a book called ‘The Last Cloud, Ray, Drop, Mangrove and Bee’...
Mumbai: Carat India, the media agency from the house of dentsu India has appointed Megha Jain as vice president – planning, South. She will report to...
Mumbai: The jury chair at Abbys 2022 has roped in five more eminent jury chairs on Thursday. It is being assembled gloriously with stalwarts of the...
Mumbai: Bollywood superstar Akshay Kumar often remains in the discussion for his films. The actor has been in talks on social media again for the past...
Mumbai: Right on the onset of winning mandates for Covifind and LoveLocal, Digimaze on Thursday announced that it has bagged performance mandate for Superkicks and Hush...
Mumbai: Advent Public Relations has bagged the communication mandate for Kanodia Cement. As a part of this partnership, the PR agency will be in charge of...
Mumbai: Ice cream brand Vadilal Group has awarded its media business to Publicis Groupe’s Starcom, a human experience company. The pitch process managed over five weeks...
MUMBAI : Toxins, mites and moulds can cause sick house syndrome! The gaps and corners of the walls become the perfect places for microorganisms and pests...
MUMBAI: Amagi, which works in the area of cloud-based SaaS technology for broadcast and connected TV, has enabled the launch of T2, a new channel from...
Highlights ● According to recent reports, SaaS is taking over the cloud computing business, particularly in the healthcare sector. ● SaaS has been used by healthcare...
Mumbai: Packaged food products company MTR Foods Pvt Ltd on Wednesday launched a digital film showcasing its MTR Minute Range of products. The film focuses on...
Mumbai: Havas Media Group India has launched its specialized content division called Havas Content. With the launch, the media agency conglomerate will focus on leveraging dynamic...
Mumbai: A data-driven influencer marketing platform, Wondrlab has appointed Sameet Ali Soni as content lead. He joins from Wunderman Thompson Bangalore, where he was assistant vice-president...
Mumbai: dentsu X, the integrated media agency from the house of dentsu India has won the digital media mandate for Dabur India, following a multi-agency pitch....
Mumbai: Mitsubishi Electric, a global player in electric and electronic equipment for residential, commercial and industrial use has launched its new campaign about how the company...
Mumbai: Love them or hate them, you can’t ignore them! Yes, we are referring to the ubiquitous Cred bounty ads. Whether you tune into Disney+ Hotstar...
Mumbai: DDB Mudra Group has announced the elevation of Vanaja Pillai as head of diversity, inclusion and impact, underscoring the company’s commitment to embedding diversity, equity...
Mumbai: United Breweries Ltd has roped in actors Rashmika Mandanna and Varun Dhawan as brand ambassadors for its iconic brand Kingfisher. The association will kick off...
Mumbai: Procter & Gamble (P&G) on Tuesday announced that LV Vaidyanathan will take over as chief executive officer for its operations in India from 1 July....
Mumbai: Bike-taxi platform Rapido has extended its spree with the launch of its new IPL campaign called #EkdumAaramSe with actors Rajkummar Rao and Jiiva. Post the...
Mumbai: Millet-based startup Wholsum Foods on Tuesday announced the onboarding of Bollywood actor Anushka Sharma. As part of this strategic partnership, Sharma will serve as investor,...
Mumbai: Homegrown footwear brand Khadim has announced the onboarding of cricketer Shardul Thakur as its new brand ambassador. The brand has also launched its new marketing...
Mumbai: Integrated business and brand growth agency L&K Saatchi & Saatchi has appointed Avinash Jakhalekar as group creative director. In this role, he will be based...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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