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Mumbai: On Friday, Tata Pravesh, a brand of steel doors and windows, launched a new campaign titled “Raahi.” The film aimed to bring exclusive focus on...
Mumbai: Early learning ed-tech platform Creative Galileo has raised $7.5 million in a Series A funding round from Kalaari Capital, Affirma Capital, East Ventures, Valiant Employee...
Mumbai: Luxury Ayurvedic beauty brand Just Herbs has roped in Bollywood actress Patralekhaa, as the face of their natural makeup range. Just Herbs released a brand...
Mumbai: The total advertising volumes on television grew two-fold in May 2022 compared to the same period in 2020(May 2020), according to the latest report by...
Mumbai: Gurugram-based PR firm PRandit Solution has secured the PR and media relations mandate of blockchain adoption company Tezos India. Tezos enables people and entities to...
Delhi: Duroflex has launched a new campaign with their national brand ambassador and leading actor Alia Bhatt to scale its signature portfolio Duropedic which is recommended...
In this week’s ‘Weekend Unwind’ series where we get to know the person behind the title a little better through a fun lens, we have on...
Mumbai: The India Chapter of the International Advertising Association (IAA) will present its prestigious leadership awards on 25 July in Mumbai. These awards are presented to...
Mumbai: Analytics and technology company Ugam on Friday announced that it is changing its name to Merkle as part of an integration plan following its acquisition...
Mumbai: Hasbro’s global content studio Entertainment One (eOne) has awarded the integrated communications mandate of their popular children’s property Peppa Pig to Zeno Group India. Zeno...
Mumbai: Independent marketing group, GOZOOP Group, has bagged the public relations mandate for Mumbai’s premier destination for shopping, entertainment, and food, Infiniti Mall. GOZOOP Group will...
Mumbai: Amidst a video-obsessed world where ‘shorter is nicer,’ a quiet revolution has been brewing—of audio content that is immersive, habit-forming, and poised for greater growth....
Mumbai: A health and hygiene company Harpic has entered into the drain cleaning category with the launch of its new product ‘Harpic Drain Xpert’. With this...
Mumbai: The Advertising Standards Council of India (Asci) has recently released its annual complaints report for the financial year 21-22. The report provided information on the...
Mumbai: Pidilite Industries Limited has promoted Vishal Malhan as president- sales and marketing. According to Malhan’s LinkedIn profile, he was promoted in March. Prior to taking...
Mumbai: Konica Minolta announced on Thursday that it has appointed Kaizzen, India’s fastest-growing agency, as a strategic communications partner. With this partnership, Kaizzen will drive corporate...
Mumbai: Schneider Electric India has promoted Bidisha Nagaraj to a new role as global head of marketing-home business. Prior to this promotion, she was serving as...
Mumbai: Creative, data, and digital media powerhouse Kinnect on Thursday announced the appointment of Ankur Garg as Executive Creative Director-Art. Garg will handle operations for the...
Mumbai: In the evolving sports ecosystem, Reliance Industries is playing a crucial role by providing ownership of cricket franchises, football leagues in India, sports sponsorship, consultancy,...
Mumbai: Investment platform We Founder Circle (WFC), led by a global community of founders and strategic angels, has led a seed round worth Rs 3.75 crore...
Mumbai: Location-based targeting or geo-targeting has increasingly become an important tool in the marketer’s toolkit to deliver the right message to the right audience at the...
Mumbai: WPP’s media investment group, GroupM, has introduced the approach that it will take to measure & reduce ad-based carbon emissions using a newly developed global...
Mumbai: The leading name in the Ayurveda sector, Sandu Pharma, has collaboarted with India’s holistic digital marketing agency, Vavo Digital. The main objective of the digital...
Mumbai: Godrej Consumer Products Ltd (GCPL) on Tuesday unveiled Godrej Magic Bodywash, a ready-to-mix bodywash that aims to offer consumers a bodywash experience at the price...
Mumbai: Bradshaw Capital has acquired the Jaipur Giants franchise of the Elite Pro Basketball League. Bradshaw Capital is led by former Montblanc US CEO Bill Brown....
MUMBAI: The folks at Hindustan Unilever Ltd (HUL) are in a celebratory mood. Reason: the FMCG multi-product major has announced shiny financial results for the quarter...
MUMBAI: His is a familiar face with the entire media and entertainment industry in India. More so in the broadcast sector, Singapore-based Rob Gilby – who...
Mumbai: Data and analytics company Kantar has found in recently released data from Kantar’s Global Issues Barometer that the invasion of Ukraine remains the #1 concern...
Mumbai: Influencer Marketing has evolved significantly over the past few years. As opposed to 2017, influencer marketing involves much more than finding people with the highest...
Mumbai: Wingreends Group has appointed industry veteran Pawan Sarda as its new chief marketing officer. He joins the company from Future Group, where he was working...
Mumbai: Dentsu India has once again ranked amongst the top three, continuing its record-breaking growth velocity, in the latest RECMA Media Agency Ranking Report. Dentsu International...
Mumbai: Parle Products has launched three new TVC’s for Parle Marie. The product consolidates its position as the soul of adda in its latest campaign for...
Mumbai: WPP has announced that it is acquiring Corebiz, a Latin American e-commerce agency specialising in VTEX implementation. It is one of the largest enterprise digital...
Mumbai: Headquartered in Paris, Scibids, which works in the area of artificial intelligence (AI) for digital marketing, recently launched a campaign. This, it said, helped music...
MUMBAI: How much does talking about brands and products impact sales? And how do businesses tap into this power? Over 90 per cent of shoppers actively...
Mumbai: GoMechanic has launched a new campaign and roped in Bollywood actor Sharman Joshi as the brand ambassador. The digital marketing campaign #ShaantSharmanShaant is inspired by...
Mumbai: News network Zee Media has chosen Grapes as its integrated creative partner. The Delhi office will handle account servicing after a multi-agency pitch resulted in...
MUMBAI: Isobar India’s Gurjot Shah Singh has stepped down from his role as executive vice president- media after an eight-year stint at the network. The development...
Mumbai: Abhinav Govil has been named head of marketing, performance marketing, brand management, strategic planning through integrated marketing campaigns, for business transformation in the Indian market...
Mumbai: The domestic fast-moving consumer goods (FMCG) industry has been feeling the impact of unprecedented inflation for several quarters now. The unexpected rise in commodity prices,...
Mumbai: DS Spiceco, a part of the DS Group has launched a new campaign for Catch Sprinklers, its flagship product. Designed by Dentsu Creative Impact, the...
Mumbai: Pepsi for the first time, launches a brand campaign for its zero-calorie variant Pepsi Black featuring bollywood actress Jacqueline Fernandez. The new “Max Taste with...
Mumbai: Prega News has rolled out the second leg of campaign #JustTakeTheRest. The brand has previously stated a series of pickle ads bursting the myth by...
Mumbai : In this week’s edition of informal Q&As with industry execs through IndianTelevision.com’s Weekend Unwind series, we have Id8 Media solutions CEO & co-founder Tanya...
New Delhi: Leading QSR brand, KFC India announced key changes to its leadership in India. Moksh Chopra has been elevated as the General Manager for KFC...
Mumbai: After a 16-year long stint with the bottled water brand Bisleri International as director – marketing & business development, Anjana Ghosh has decided to move...
Mumbai: Gardenia Cosmotrade men’s grooming brand Gatsby onboarded BC Web Wise for the digital duties. The agency will drive the brand’s positioning and awareness for its...
MUMBAI: Smartphone and smart TV brand, Xiaomi India on Friday announced the elevation of Muralikrishnan B as Xiaomi India president. The change will be in full...
Mumbai: DDB Mudra has announced the appointment of Manish Darji as head of Art – West. In his new role, Darji will lead the design mandate...
Mumbai: The ministry of finance has released a special music video called “Thank You” as part of the “Azadi ka Amrit Mahotsav” celebrations, which mark the...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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