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Mumbai: JBL, an American-based audio electronics company owned by HARMAN, has chosen Grapes, a New Delhi-based integrated marketing agency, as its social media partner. The agency...
MUMBAI: id8 media solutions has acquired the Public Relations mandate for American Multinational restaurant chain, IHOP. The mandate involves building and implementing strategic launch campaigns, content...
Mumbai: Pro Panja League, the world’s premier arm-wrestling league, on Monday appointed Rajiv Bose as its business head. Throughout his career, Bose has managed sponsorship and...
Mumbai: Promo codes—the backbone of partner marketing—are highly powerful marketing tools. When used correctly, they have the potential to attract new customers while also rewarding existing...
Mumbai: The Twitter-Elon Musk wrangle does not seem to be resolving itself any time soon, with both sides trading charges and counter charges. A Twitter poll...
New Delhi: Tech start-up HOUM Technology has handed over its communication mandate to Concept PR. The PR mandate for Houm Technology includes strategic communications and crisis...
Mumbai: Media Mantra on Monday bagged the PR mandate for Archies to drive its corporate communications strategy in the country. Media Mantra, as a PR partner,...
Mumbai: Consumer confidence has increased in July 2022 as compared to the same period in 2021, according to a recent survey released by the Reserve Bank...
Mumbai: Amazon on Monday announced the appointment of Vineet Nair as head of media. Prior to this, he was associated with The Purple Family at Mindshare GroupM...
Mumbai: Amazon is all set to expand its collection of smart home appliances. It has announced plans to acquire the vacuum maker, iRobot, for approximately $1.7...
Mumbai: Snigdha Anand has been appointed as the vice president of marketing for Mamaearth, Honasa Consumer. Prior to joining Mamaearth, Anand served an eight-year stint at...
Mumbai: Havas Worldwide India, the creative arm of Havas Group India, has strengthened its strategy and account planning teams across Mumbai and Delhi offices with three...
Mumbai: Sports, events, entertainment, and licensing firm Baseline Ventures has signed Indian cricketer and T20 league Indian Premier League (IPL) franchise Punjab Kings captain Mayank Agarwal...
New Delhi: Tata Housing, a 100 per cent subsidiary of Tata Son, launched a new campaign “Its Interesting” to celebrate the 75th Independence Day. As a...
Mumbai: Influencer marketing is extremely popular in the B2B arena, owing to the fact that customers trust experts more than advertisements. However, the worldwide pandemic has...
Mumbai: Nykaa has confirmed its board’s approval for the acquisition of Iluminar Media’s Little Black Book (LBB), a millennial-focused lifestyle discovery platform. This is in line...
MUMBAI: Bangalore-headquartered investment firm, Catamaran has announced the appointment of M.D. Ranganath as its chairman. As a president of the firm for the last three years,...
Mumbai: Shyam Steel has launched a new digital campaign featuring Olympic medallists Lovlina Borgohain and Manpreet Singh. Designed by Creek Creatives, the campaign will be promoted...
Mumbai : With yet another weekend upon us, it’s once again time to unwind with our special series ‘Weekend Unwind’. Where we take a peek into...
Mumbai: Kohler India, a leading global lifestyle brand in the kitchen and bath space, has appointed Interactive Avenues—a Reprise Network company—as its digital agency following a...
Mumbai: The country’s FMCG industry demonstrated resilience during the first quarter of the current fiscal, as indicated by the revenue reports of leading FMCG players, even...
Mumbai: The government launched the ‘Azadi Ka Amrit Mahotsav’ campaign to commemorate 75 years of independence. ‘Bharat ki Azadi Ka Amrit Mahotsav’ is a celebration of...
Mumbai: Promax India is back with its 20th edition of Promax India Conference and Awards 2022 to be held in Mumbai on the 10-11 August, 2022...
Mumbai: Emami Group’s branded food arm, Emami Agrotech, on Thursday announced onboarding Bollywood actress Katrina Kaif as brand ambassador for its spice range, ‘Emami Healthy &...
Mumbai: Mobile original equipment manufacturer (OEM) inventory is rapidly increasing, with a year-over-year growth of 3.8 per cent, and with shipments expected to reach 1.43 billion...
Mumbai: Indian multinational consumer goods company Marico’s founder and Chairman Harsh Mariwala reckons that companies should place a greater emphasis on innovation when conducting business. Harsh...
MUMBAI: Wipro Enterprises has named Sahifa Mehta as its global communications leader. Mehta will lead corporate communications for Wipro Enterprises for Consumer Care & Lighting and...
Mumbai: Infectious Advertising on Thursday entrusted with the creative duties of five brands of Bayer. Bayer is a global enterprise with core competencies in the life...
Mumbai: Intimate wear brand, Zivame has announced the appointment of Monish Kaul as its chief technology and product officer (CTPO). Kaul has over a decade of...
Mumbai: WebEngage announced a $20 million Series B round led by Singularity Growth Opportunities Fund and SWC Global, with participation from existing investors India Quotient, Blume...
Mumbai: Om Books International, Om Book Shop, announced on Wednesday the addition of New Delhi-based public relations firm Crossword Public Relations as a digital and social...
Mumbai: Uttar Pradesh-based Aisshpra Gems & Jewels has rolled out a new advertising campaign titled “Main Pratha Bhi Hoon, Main Pragati Bhi,” representing the progressive Indian...
Mumbai: Chinese smartphone makers have once again come under the scanner of Indian agencies for cases of alleged tax evasion. Notices have been issued to Oppo,...
Mumbai: Cherryn Dogra joined Bharti Land on Wednesday as chief marketing officer. She will be leading the marketing function with Bharti Land for the upcoming commercial...
MUMBAI: Edtech major, Byju’s has onboarded Mrinall Dey as vice president-Corporate Communications. He announced the development on his LinkedIn page through a post. Dey will be...
Kolkata: Leading PR and digital marketing agency, Teamology Softech and Media Services Pvt Ltd has become the first name in the PR industry to be endorsed...
MUMBAI: Alim Ahmad has been promoted to the business head for Mumbai business for JCDecaux Advertising India. With this new assignment, Ahmad will be responsible for...
Mumbai: E-commerce furniture and home goods company Pepperfry announced the appointment of Nishant Kumar as the vice president & national head of studios. Kumar will be...
Mumbai: Titan Eye+ announced the launch of its new integrated campaign featuring Bollywood actor Ayushmann Khurrana. Created by Ogilvy, The campaign “Expert Who Cares” focuses on...
Mumbai: Spexmojo Technologies, an online eyewear discovery platform, has awarded a social media mandate to Gozoop Group, following a multi-agency pitch. Through a tech-enabled platform, it...
Mumbai: Noise announced that it has onboarded Bollywood actor Vaani Kapoor as the face of its upcoming X-Fit series smartwatches in India and is all set...
Mumbai: Integrated transportation and distribution logistics company, Blue Dart Express has re-appointed Balfour Manuel as managing director for another term of five years with effect from...
MUMBAI: Ogilvy India has announced the elevation of Ganapathy Balagopalan as deputy chief strategy officer, Ogilvy India. In his new role as deputy CSO, Balagopalan will...
Mumbai: Dentsu India’s media agency iProspect has won the digital mandate for Monster.com. The account was won following a multiagency pitch and will be handled out...
Mumbai: Barista has appointed Media Mantra as its PR agency to handle the communication of its chain of espresso bars and cafes. As Barista’s strategic communications...
Mumbai: Havas Media Group India announced on Tuesday that it has bagged the integrated media mandate of millet-based children’s food brand, Slurrp Farm. The mandate will...
Mumbai: Kinder Joy has recently launched ‘Kinder Digital Hub,’ an exciting and fun-filled edutainment platform for kids to promote the significance of the Raksha Bandhan festival....
Mumbai: Logicserve Digital unveiled its brand-new avatar, ‘LS Digital,’ to its customers and stakeholders. The shape and fluidity of the logo has been retained while changing...
NEW DELHI: The PR and communications industry is doing very well thank you. That’s the view of The Public Relations Consultants Association of India (PRCAI) CEO...
Mumbai: ‘coto,’ a web3-based social community platform for women, has announced the appointment of Vishakha Singh as its non-fungible token (NFT) strategist. The company said in...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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