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Mumbai: D2C seafood and meat brand Pescafresh has rolled out a new campaign “Fresh Matlab Live.” The new campaign focuses on promoting the world’s first live...
New Delhi: Apollo Tyres has unveiled its latest television commercial for its off-roading motorcycle tyres- Apollo Tramplr. The TVC was launched in partnership with Wunderman Thompson....
New Delhi: Panasonic Life Solutions India has launched a digital public relations campaign – #WelcomeToAdulthood in partnership with the storytelling platform – The Scribbled Stories. The...
Mumbai: As a business leader, you know that the world of marketing is constantly evolving. The advent of digital technology has created new opportunities for reaching...
Mumbai: With the arrival of the holiday season, the Indian Performing Rights Society (IPRS) has launched a campaign titled “#ImagineLifeWithoutMusic.” IPRS said that it is India’s...
Mumbai: 82.5 Communications chairman and chief creative officer Sumanto Chattopadhyay will be retiring later this month after having been with the Ogilvy Group for 30 years,...
Mumbai: SocioClout has announced the launch of its talent management vertical CreatorsClout. The agency helps bring together creativity and ROI and with this launch, SocioClout is...
Mumbai: Kaizzen has bagged the public relations mandate for home-grown fashion brand Femella, which specialises in women’s clothing. As the strategic communications partner, the agency has...
MUMBAI: Art-E MediaTech, a full-service marketing and advertising agency, has announced the appointment of Amit Dhawan as its CEO and the newest partner in the firm....
Mumbai: Tata Consultancy Services ($45.5 billion) is the new number one ‘most valuable Indian brand,’ claiming the top spot from HDFC Bank (number two, $ 32.7billlion)...
Mumbai: With the World Cup just a little over a month away, there’s a new official Team India T20I Jersey around the corner. The Board of...
New Delhi: Honda Motorcycle & Scooter India’s (HMSI) Independence Day campaign recorded a phenomenal response from the audience. The campaign, which unveiled its YouTube masthead campaign...
Mumbai: A part of the R K Swamy Hansa Group, Hansa Research, has collaborated with Qualtrics to help organisations optimise its marketing efforts by monitoring the...
New Delhi: Flipkart has launched a new influencer campaign- #HomeFlipover. The campaign showcases a wide selection of high-quality home products, perfect for a home transformation. The...
New Delhi: Niva Bupa Health Insurance, formerly known as Max Bupa Health Insurance, has signed Leo Burnett as its advertising agency partner. The account was won...
Mumbai: Mindshare India, the flagship agency from GroupM, has announced the appointment of Sam Thomas as the head of performance & product in India. Rehan Ali...
Mumbai: The advertising, marketing and media industry’s apex body – The Advertising Club has announced the managing committee for the current fiscal at its 68th annual...
Mumbai: Bombay Shaving Company (BSC) has signed Rannvijay Singha in an exclusive endorsement deal. The grooming brand has also introduced a video-led campaign, “Take It From...
Mumbai: Zoo Media Network’s FoxyMoron has elevated Keerthi Kumar as business head – south. He will be responsible for leading business operations and fostering business development...
Mumbai: Publicis Groupe on Tuesday announced the appointment of Rajdeepak Das as the chairman of the Groupe’s newly launched Creative Council for South Asia. Leo Burnett...
Mumbai: Havells India has launched a new campaign titled “Sahi Paani Ka Sign, Alkaline” in a bid to raise awareness of its range of Gracia alkaline...
MUMBAI: Bconnect Communication, an integrated communication agency has bagged the PR mandate of AI Logistix. This is a start-up in the delivery arena. Bconnect has become...
MUMBAI: The cricket league Abu Dhabi T10 announces the appointment of Rajeev Khanna as COO for the upcoming season of the tournament, wherein he will be...
New Delhi: Samsung has launched a new campaign with actress Alia Bhatt for its recently-launched Galaxy Z Flip4 and Galaxy Z Fold4 smartphones. Directed by ace...
New Delhi: American Express Banking Corp. (AEBC) has appointed Sanjay Khanna as the chief executive officer & country manager of India. In his new role, Khanna...
New Delhi: FCB Interface wins the integrated creative mandate for Max Life Insurance. After a multi-agency pitch that included multiple rounds, Max Life Insurance has assigned...
New Delhi: Maharishi Ayurveda has awarded its digital AOR mandate to Grapes. The agency won the mandate following a multi-agency pitch for the German market. The...
New Delhi: OnePlus has unveiled the ‘Stay Connected Stay Smarter’ campaign with Shahid Kapoor and Mira Kapoor. Featuring the OnePlus TV U1S, the unique ad film...
Mumbai: Atria Convergence Technologies (ACT) has appointed L&K Saatchi & Saatchi India as its creative agency. The agency won the business as part of a hotly...
MUMBAI: Havas Media Group India, the media experience agency of Havas Group India, has appointed Balachandran V as executive vice president of buying north. Based out...
Mumbai: In the modern era driven by technology, organisations across sectors and industries are leveraging tech-enabled solutions to streamline business operations. The surge in digital transformation...
Mumbai: Football club Mumbai City FC, which competes in the India Super League, has announced a partnership with sports and active nutrition brand Fast&Up as the...
Mumbai: With 5G set to take flight in India, telecom companies are gearing up to be the first in the 5G race. The country’s first auction...
Mumbai: Xiaomi India has kick-started a festive campaign “Diwali with Mi-Tech Ka Shubh Muhurat” in a fun and quirky way. The campaign will be amplified across...
Mumbai: Belgium and India based DPhi has appointed a new-age integrated marketing communication agency — Bconnect Communications — to manage its external communication across pan India....
Mumbai: Another weekend is upon us, and so is the time to unwind with yet another edition of Indiantelevision.com’s Weekend Unwind—a series of informal chats that...
Mumbai: In line with PepsiCo India’s partnership with Bharti Airtel, Pepsi has unveiled a new film to mark the announcement. The partnership will be amplified via...
Mumbai: Fantasy sports platforms Fan2Play has announced its partnership with the men’s team of Caribbean Premier League (CPL) franchise Barbados Royals for the current season of...
Mumbai: upGrad has launched a new campaign reflecting the well-established legacy and the key differentiators of its digital marketing programme from MICA Ahmedabad. The narrative entails...
Mumbai: Ogilvy has announced the appointment of Devika Bulchandani as global chief executive officer. In this role, she will be responsible for all aspects of the...
Mumbai: The leading design and communication agency, Beam & Words, has won the digital marketing mandate for one of India’s leading premium vodka brands, Smoke Lab....
Mumbai: Madison World’s unit Madison Media Infinity has won the media agency of record for Polycab India. The account was won in a multi-agency pitch involving...
Mumbai: WPP by GroupM’s media agency Essence on Thursday announced that it has been appointed as the integrated media agency of record by Rebel Foods in...
Mumbai: Mastercard has announced its collaboration with the Board of Control for Cricket in India (BCCI) to broaden its strategic outreach to Indian audiences. During this...
Mumbai: BBH India, a Publicis Groupe agency, has announced the elevation of Radhika Burman as VP, head Delhi to broaden and accelerate the agency’s growth in...
Mumbai: The Indian edtech industry has witnessed a dream run in the past two years. The pandemic turned out to be a boon in disguise for...
MUMBAI: As the countdown to the start of the 2022 FIFA World Cup- scheduled to take place in Qatar from 20 November to 18 December- begins,...
Mumbai: Legends League Cricket has announced that India’s leading entertainment destination, BookMyShow, has been appointed as the exclusive ticketing partner for its upcoming season. The next...
Mumbai: Dabur India announced that it has roped in Bollywood actor Amitabh Bachchan as the new brand ambassador of its flagship oral care brand, Dabur Red...
Mumbai: If you reflect ten to twelve years, affiliate marketing was a reliable method of reaching your target audience on the internet. Traditionally, affiliate publishers and...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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