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Category: People

  • Pinto new creative head – FCB Ulka (West), NCD – branded content

    Pinto new creative head – FCB Ulka (West), NCD – branded content

    MUMBAI: In a significant development, FCB Ulka today announced the appointment of Keegan Pinto as Creative Head – FCB Ulka (West) and National Creative Director – Branded Content.

    In this role, Keegan will be responsible for enhancing the creative quotient and strengthening the creative capabilities for the agency and will be based out of Mumbai.

    With over 15 years of experience in the industry, Keegan is one of the most recognized and awarded names in the business. He has been a part of Colenso BBDO New Zealand, Publicis Ambience, Ogilvy & Mather India and Lowe Lintas. In his most recent outing, he was Creative Head of MTV India. His work has won him accolades at both national and international circuits such as D&AD, The One Show, Adfest, Cannes Lions, Abbys, Effies, DMA Asia Echo Awards, Promax India, Asia and World.

    Keegan championed several memorable and impactful pieces of work for celebrated brands such as Lifebuoy, Tata Tea, Tetley, ICICI Prudential Life Insurance, Calvin Klein, He Deodorants, Askme, Kamasutra, Sunsilk, Gulf Oil, Nescafe, Vdot, Big Bazaar, Economic Times, TVS, Zoom TV, DNA, Airtel, Ashok Leyland, Onida, Bajaj bikes, BBC World, Claris Pharmaceuticals, Croma, DB Realty, DNA newspaper, IICE Vodka, Himalayan Water, Dove, Ponds, Lakme, Hindustan Pencils, Kodak, Kingfisher Airlines and more.

    FCB India group chairman and CEO Rohit Ohri said, “The diversity of his experience and the depth of his talent will be key in driving the creative transformation agenda at FCB Ulka. Further, his experience with branded content will help us quickly scale up our content division. I’m truly delighted to have Keegan as part of our leadership team at FCB Ulka.”

    “Content creation today is an integral part of all brand communication. Keegan has a unique blend of advertising and channel experience which is extremely relevant in today’s world,” added FCB Ulka CEO Nitin Karkare.

    FCB Ulka CCO Swati Bhattacharya said, “Keegan’s thorough understanding of the communication business is phenomenal.”

    “The big change story that FCB wishes to write is the most enticing challenge that tipped things over for me and I look forward to that. I personally love a change story, be it a brand or an agency,” commented Pinto.

    Pinto has led some popular award winning campaigns such as ‘Bande Achchhe Hain’ for ICICI Prudential Life Insurance, Stay Raw for MTV India, ‘Power of 49′ for Tata Tea, ‘Heat mein Dheet Hain’ for Onida ACs, ‘Inside waala Snaan’ for Tetley Green Tea, ’For Indian Values’ for Videocon d2h, the recent Beef Ban campaign for MTV and has been instrumental in the recently launched only-music channel from MTV, MTV Beats. On the side, Keegan is a music composer/lyricist and awaits a few movie releases in 2017.

  • India’s Noomi Mehta joins FEPE International board

    India’s Noomi Mehta joins FEPE International board

    MUMBAI: Noomi Mehta has been elected to the board of international out of home association FEPE International. He is the first representative from India’s out of home industry to sit on the FEPE board.

    Mehta is currently chairman of Selvel One Group, a group of companies owning and managing the largest share of out of home advertising in India.

    FEPE president Matthew Dearden says: “We’re delighted to welcome Noomi to the FEPE International board, for his own entrepreneurial abilities and also as a representative of one of the fastest growing and most important out of home industries worldwide.”

    FEPE International (established in 1959) is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of our members. Board members include JCDecaux, Clear Channel, Exterion, Ströer, OUTFRONT Media from the US and oOh!Media from Australia.

    In a long and distinguished career he has negotiated the first private equity placement in an out of home company in India, via Citicorp Finance, founded Laser Advertising, a joint venture with MMT USA, and pioneered large format digital printing for what is now MMT (India) Pvt.

    Mehta says: “FEPE International is now a truly global organisation and I’m delighted to be able to bring an increased Asian perspective to the important work FEPE is doing developing and marketing the industry worldwide.”

    He is also the director and joint owner of Professional Management Group, India’s first sports management company founded by Sumedh Shah and cricket legend Sunil Gavaskar.

  • India’s Noomi Mehta joins FEPE International board

    India’s Noomi Mehta joins FEPE International board

    MUMBAI: Noomi Mehta has been elected to the board of international out of home association FEPE International. He is the first representative from India’s out of home industry to sit on the FEPE board.

    Mehta is currently chairman of Selvel One Group, a group of companies owning and managing the largest share of out of home advertising in India.

    FEPE president Matthew Dearden says: “We’re delighted to welcome Noomi to the FEPE International board, for his own entrepreneurial abilities and also as a representative of one of the fastest growing and most important out of home industries worldwide.”

    FEPE International (established in 1959) is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of our members. Board members include JCDecaux, Clear Channel, Exterion, Ströer, OUTFRONT Media from the US and oOh!Media from Australia.

    In a long and distinguished career he has negotiated the first private equity placement in an out of home company in India, via Citicorp Finance, founded Laser Advertising, a joint venture with MMT USA, and pioneered large format digital printing for what is now MMT (India) Pvt.

    Mehta says: “FEPE International is now a truly global organisation and I’m delighted to be able to bring an increased Asian perspective to the important work FEPE is doing developing and marketing the industry worldwide.”

    He is also the director and joint owner of Professional Management Group, India’s first sports management company founded by Sumedh Shah and cricket legend Sunil Gavaskar.

  • OgilvyOne hires Shukla who feels like a kid on his first date!

    OgilvyOne hires Shukla who feels like a kid on his first date!

    MUMBAI: OgilvyOne Worldwide India has appointed Sidharth Shukla as its new vice president and head of office for OgilvyOne Worldwide Delhi.

    OgilvyOne Worldwide India president Vikram Menon said, “Sidharth with his many years of experience across digital, strategy, analytics, CRM and Direct Marketing has exactly what we’re looking for in someone to lead OgilvyOne Delhi forward.”

    Shukla excels in digital and social planning and led a large team of digital planners and social media professionals leading projects for high volume prestigious brands, responsible for developing the vision, strategy and execution of their campaigns. He was also responsible for the development and execution and of the overall digital and social strategy for Samsung’s Note 5 and S7.

    As the national head for digital and digital strategy at MRM / McCann for close to four years, he was additionally responsible for leading and driving P&L across a portfolio of priority accounts and spearheading projects in the space of CRM, Direct Marketing and B2B marketing. More recently he has spent the past few years driving larger organization agendas such as digital expertise, thought leadership, integration, new business acquisitions winning accounts such as Bata, Adidas, HCL Healthcare, Logitech, UC Browser.

    Ogilvy Group North president and branch head Kapil Arora, “OgilvyOne Delhi is a young, spunky and inspiring place to be at. And I’m glad we have a leader of Sidharth’s experience, talent and drive to harness that energy, toward creating class leading work that works, for our clients. Together with Sidharth and creative lead Abhishek Gupta’s partnership, expect a lot more action from this part of the country.”

    With 14 years work experience behind him at agencies such as McCann, Timesjobs, Indian Express, Cheil and Tyroo: Quasar, Shukla is well poised to enhance OgilvyOne’s already existing strengths in the Northern part of its India network.

    Shukla asserted, “Like a kid going on his first date! I am truly looking forward to working with OgilvyOne, given the credentials it holds but also the challenges it presents. Most agencies face the same issues for the most part, and while it has barely been a week at OgilvyOne, I have observed that the people, system and culture are primed to take these challenges head on – it will be loads of fun to lead that. My objective is to create a winning culture and get people to have fun. If that is in place, everything else takes care of itself.”

  • OgilvyOne hires Shukla who feels like a kid on his first date!

    OgilvyOne hires Shukla who feels like a kid on his first date!

    MUMBAI: OgilvyOne Worldwide India has appointed Sidharth Shukla as its new vice president and head of office for OgilvyOne Worldwide Delhi.

    OgilvyOne Worldwide India president Vikram Menon said, “Sidharth with his many years of experience across digital, strategy, analytics, CRM and Direct Marketing has exactly what we’re looking for in someone to lead OgilvyOne Delhi forward.”

    Shukla excels in digital and social planning and led a large team of digital planners and social media professionals leading projects for high volume prestigious brands, responsible for developing the vision, strategy and execution of their campaigns. He was also responsible for the development and execution and of the overall digital and social strategy for Samsung’s Note 5 and S7.

    As the national head for digital and digital strategy at MRM / McCann for close to four years, he was additionally responsible for leading and driving P&L across a portfolio of priority accounts and spearheading projects in the space of CRM, Direct Marketing and B2B marketing. More recently he has spent the past few years driving larger organization agendas such as digital expertise, thought leadership, integration, new business acquisitions winning accounts such as Bata, Adidas, HCL Healthcare, Logitech, UC Browser.

    Ogilvy Group North president and branch head Kapil Arora, “OgilvyOne Delhi is a young, spunky and inspiring place to be at. And I’m glad we have a leader of Sidharth’s experience, talent and drive to harness that energy, toward creating class leading work that works, for our clients. Together with Sidharth and creative lead Abhishek Gupta’s partnership, expect a lot more action from this part of the country.”

    With 14 years work experience behind him at agencies such as McCann, Timesjobs, Indian Express, Cheil and Tyroo: Quasar, Shukla is well poised to enhance OgilvyOne’s already existing strengths in the Northern part of its India network.

    Shukla asserted, “Like a kid going on his first date! I am truly looking forward to working with OgilvyOne, given the credentials it holds but also the challenges it presents. Most agencies face the same issues for the most part, and while it has barely been a week at OgilvyOne, I have observed that the people, system and culture are primed to take these challenges head on – it will be loads of fun to lead that. My objective is to create a winning culture and get people to have fun. If that is in place, everything else takes care of itself.”

  • Industry grieves Anand Halve’s death

    Industry grieves Anand Halve’s death

    MUMBAI: November 23, the Indian advertising community woke up to the bitter truth that the veteran brand consultant and Chlorophyll founder Anand Halve or Andy, as he was lovingly called, is no more. Halve was not keeping well for long and finally succumbed to pneumonia the previous day.

    It was Chlorophyll’s MD and Halve’s dear friend Kiran Khalap who broke the news first on twitter, saying: “The Chlorophyll community grieves the untimely death of its co-founder, father of brand planning in India & friend to millions: Anand Halve.”

    Following this, the industry poured in with their messages of condolences, and Twitter was flooded with ‘Rest In peace’ messages addressed to him, some even quoting lines from verses he had penned.

    Harsha Bhogle: Am in agony at the passing of Anand Halve,one of the finest minds in advertising & someone who was always very kind to me when I started out.

    Journalist Sucheta Dalal ‏: Just heard the really sad news that our friend @anandhalve is no more. #RIP U will be sorely missed Andy … and your guidance & support.

    MasterCard head of MasterPass Monica Jasuja: R.I.P. Anand Halve, I miss his positive motivational friendly self on Twitter. Pls keep him in your prayers.

    OgilvyOne SVP Namrata Balwani: Very sad to hear of the passing away of a legend. What a mind. Still remember Anand Halve teaching us at MICA. And his shairi tweets.

    Addressing Halve as ‘first of the planning tribe’ Ambi Parameswaran also took to social media to express his shock.

    Often credited as the pioneer of account planning in Indian advertising, Halve’s influence in the advertising world runs far and deep that even those who didn’t know him in person expressed their shock upon hearing the news.

    “It is unfortunate that I didn’t know him too well in person but I can attest that his contribution to the advertising fraternity will be forever cherished. As a person, he was well-liked by his peers and he will be dearly missed,” shared Publicis south Asia CEO Nakul Chopra.

    Before setting up Chlorophyll in 1999, Halve was associated with Enterprise Nexus for close to a decade. He has also closely worked with the legendary adman Mohammed Khan. Halve started his advertising journey way back in 1977 by joining Lintas, post that he spent a short time at the start-up Fulcrum with Kersy Katrak.
    Lintas grieved his loss by releasing a creative tribute to remember the genius that Halve was.

    “Andy was one of the finer minds in advertising, always ready to share his insights with both, the journalistic and the advertising community, whether junior, senior or peer. He was a futuristic thinker who embraced brand understanding, research and planning way ahead of others in that glorious period of advertising in the late eighties and early nineties. I remember Mohammed (Khan) relying on him greatly in those days. May his soul rest in peace,” said Indiantelevision.com founder, CEO and editor-in-chief Anil Wanvari.

    The Advertising Club president Raj Nayak said: “Anand Halve was one of the first account planning person I had heard of during the early days of my career. Humility was his biggest asset. Was always warm and probably one of the best strategic minds in the advertising industry. We will miss him.”

  • Industry grieves Anand Halve’s death

    Industry grieves Anand Halve’s death

    MUMBAI: November 23, the Indian advertising community woke up to the bitter truth that the veteran brand consultant and Chlorophyll founder Anand Halve or Andy, as he was lovingly called, is no more. Halve was not keeping well for long and finally succumbed to pneumonia the previous day.

    It was Chlorophyll’s MD and Halve’s dear friend Kiran Khalap who broke the news first on twitter, saying: “The Chlorophyll community grieves the untimely death of its co-founder, father of brand planning in India & friend to millions: Anand Halve.”

    Following this, the industry poured in with their messages of condolences, and Twitter was flooded with ‘Rest In peace’ messages addressed to him, some even quoting lines from verses he had penned.

    Harsha Bhogle: Am in agony at the passing of Anand Halve,one of the finest minds in advertising & someone who was always very kind to me when I started out.

    Journalist Sucheta Dalal ‏: Just heard the really sad news that our friend @anandhalve is no more. #RIP U will be sorely missed Andy … and your guidance & support.

    MasterCard head of MasterPass Monica Jasuja: R.I.P. Anand Halve, I miss his positive motivational friendly self on Twitter. Pls keep him in your prayers.

    OgilvyOne SVP Namrata Balwani: Very sad to hear of the passing away of a legend. What a mind. Still remember Anand Halve teaching us at MICA. And his shairi tweets.

    Addressing Halve as ‘first of the planning tribe’ Ambi Parameswaran also took to social media to express his shock.

    Often credited as the pioneer of account planning in Indian advertising, Halve’s influence in the advertising world runs far and deep that even those who didn’t know him in person expressed their shock upon hearing the news.

    “It is unfortunate that I didn’t know him too well in person but I can attest that his contribution to the advertising fraternity will be forever cherished. As a person, he was well-liked by his peers and he will be dearly missed,” shared Publicis south Asia CEO Nakul Chopra.

    Before setting up Chlorophyll in 1999, Halve was associated with Enterprise Nexus for close to a decade. He has also closely worked with the legendary adman Mohammed Khan. Halve started his advertising journey way back in 1977 by joining Lintas, post that he spent a short time at the start-up Fulcrum with Kersy Katrak.
    Lintas grieved his loss by releasing a creative tribute to remember the genius that Halve was.

    “Andy was one of the finer minds in advertising, always ready to share his insights with both, the journalistic and the advertising community, whether junior, senior or peer. He was a futuristic thinker who embraced brand understanding, research and planning way ahead of others in that glorious period of advertising in the late eighties and early nineties. I remember Mohammed (Khan) relying on him greatly in those days. May his soul rest in peace,” said Indiantelevision.com founder, CEO and editor-in-chief Anil Wanvari.

    The Advertising Club president Raj Nayak said: “Anand Halve was one of the first account planning person I had heard of during the early days of my career. Humility was his biggest asset. Was always warm and probably one of the best strategic minds in the advertising industry. We will miss him.”

  • Ted Royer appointed as Adfest’s next grand jury president

    Ted Royer appointed as Adfest’s next grand jury president

    MUMBAI: Adfest has announced that one of the world’s most esteemed creative leaders, Droga5 chief creative officer Ted Royer, will join the festival’s 20th anniversary celebrations next year as the Grand Jury president overseeing the 2017 Adfest Lotus Awards.

    Ranked by Business Insider as number one of 30 of the most creative people in advertising in 2016, Royer has won more than 100 major awards in a career spanning 20 years. He joined Droga5 in its early days, but has worked all over the globe from Singapore to Argentina, Australia and New York.

    “Adfest celebrates its 20th Anniversary in 2017 so it is fitting to welcome a grand jury president who has made such an enduring mark on our industry over the past 20 years. Ted is a true visionary who continually taps into current trends to create the industry’s most talked-about campaigns. It’s an honor to welcome him to Thailand next year,” says Adfest president Jimmy Lam.

    Royer has played a pivotal role in growing Droga5 from fledgling start-up to an agency of 600 employees, which last year won both the AdAge and Creativity Agency of the Year accolades. Prior to joining Droga5, he sat on the worldwide creative boards of Ogilvy & Mather and Publicis Groupe.

    Says Royer: “I’m sincerely excited to be joining Adfest in its 20th year. It is a festival that celebrates local cultures, yet demands global standards – I think this will make it a uniquely rewarding show to judge. I’m looking forward to seeing the ideas that are shaping the region’s future, and meeting some of the creators behind them.”

    Adfest 2017 celebrates ‘20 Years of Diversity’ from 22 to 25 March in Pattaya, Thailand.

    Adfest chairman Vinit Suraphongchai says, “Adfest 2017 will be a true celebration of all that has been accomplished in this rich, colourful region over the past two decades. We are so pleased Ted has accepted our invitation to come along and celebrate in the style Adfest is now famous for.”

  • Ted Royer appointed as Adfest’s next grand jury president

    Ted Royer appointed as Adfest’s next grand jury president

    MUMBAI: Adfest has announced that one of the world’s most esteemed creative leaders, Droga5 chief creative officer Ted Royer, will join the festival’s 20th anniversary celebrations next year as the Grand Jury president overseeing the 2017 Adfest Lotus Awards.

    Ranked by Business Insider as number one of 30 of the most creative people in advertising in 2016, Royer has won more than 100 major awards in a career spanning 20 years. He joined Droga5 in its early days, but has worked all over the globe from Singapore to Argentina, Australia and New York.

    “Adfest celebrates its 20th Anniversary in 2017 so it is fitting to welcome a grand jury president who has made such an enduring mark on our industry over the past 20 years. Ted is a true visionary who continually taps into current trends to create the industry’s most talked-about campaigns. It’s an honor to welcome him to Thailand next year,” says Adfest president Jimmy Lam.

    Royer has played a pivotal role in growing Droga5 from fledgling start-up to an agency of 600 employees, which last year won both the AdAge and Creativity Agency of the Year accolades. Prior to joining Droga5, he sat on the worldwide creative boards of Ogilvy & Mather and Publicis Groupe.

    Says Royer: “I’m sincerely excited to be joining Adfest in its 20th year. It is a festival that celebrates local cultures, yet demands global standards – I think this will make it a uniquely rewarding show to judge. I’m looking forward to seeing the ideas that are shaping the region’s future, and meeting some of the creators behind them.”

    Adfest 2017 celebrates ‘20 Years of Diversity’ from 22 to 25 March in Pattaya, Thailand.

    Adfest chairman Vinit Suraphongchai says, “Adfest 2017 will be a true celebration of all that has been accomplished in this rich, colourful region over the past two decades. We are so pleased Ted has accepted our invitation to come along and celebrate in the style Adfest is now famous for.”

  • Ad, M&E stalwarts together in IAA’s Sony-backed first cricketing event in Mumbai

    Ad, M&E stalwarts together in IAA’s Sony-backed first cricketing event in Mumbai

    MUMBAI: International Advertising Association (IAA) recently hosted the IAA Cricket League 2016, one of the most successful and largest cricketing events that brought the M&E and advertising fraternity together.

    Cricket being one of the most popular sports in the country and among corporate circles alike, the IAA Cricket League was a huge success with 24 teams from leading advertising and Media and Entertainment entities battling it out against each other to win the champion’s trophy. Presented by Sony Max, the two day event was held on November 5 & 12 at The Islam and Wilson Gymkhana at Marine Lines.

    With many intense rounds of games and a nail-biting finish, the Mid Day team was adjudged the winner, while The Social Street bagged the runners up title. IAA president Neeraj Roy, and IAA vice president Monica Tata presented the winner’s trophy to the victorious eleven from the Mid-Day team.

    Hungama Digital Media CEO & MD Neeraj Roy said, “Sincere thanks to Sony Max for supporting this event and also to all the 24 companies. The game has truly been a winner and my best wishes to Mid-Day. A special thanks to my colleague Atit Mehta for putting this event and also Sports 360 as well.”