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Category: People

  • Ogilvy India makes key top-level appointments

    Ogilvy India makes key top-level appointments

    MUMBAI: Advertising agency Ogilvy India has announced the appointment of Prem Narayan as its new chief strategy officer and Balagopalan Ganapathy as the new head of planning, Ogilvy Mumbai. Narayan and Ganapathy have started in their respective roles with immediate effect.

    In his capacity as chief strategy officer, Narayan will lead the planning team to drive the national agenda. He will also continue to partner the CCOs and business heads to deliver creative solutions to clients nationally. Narayan will report directly to Kunal Jeswani.

    Narayan has been with Ogilvy since 2004. He has been part of the team that pioneered the planning function in the agency. He has worked on many clients during this journey – Asian Paints, Bajaj, Blue Star, Castrol, Ceat, GreenPly, ICICI Bank, MP Birla Group, Tata Motors, Tata Sky, Unilever, Zandu to name a few. He has partnered creative agencies to generate outstanding work with brands like Asian Paints, Tata Safari, Bru, Hamam and Red Label. He has won the respect and love of all clients, creative and client servicing partners he has worked with. He has won many Effies on his brands (including last year’s AME agency of year).

    Ogilvy India vice chairman and director of client relation Madhukar Sabnavis says, “Prem and Ganapathy are two accomplished planners of Ogilvy who have contributed to function in the last decade; their promotion is a recognition of this. They are the ideal next generation planners to take Ogilvy Planning in India to the next level.”

    Ganapathy, aka Guns, will report to Narayan and work with the city business heads and CCOs to drive the planning agenda for Mumbai office. Guns has been part of the planning team since 2005. He has built strong relationships and been part of the team that has done stellar work on brands such as Asian Paints, Bajaj, Cadbury, Home Center, JSW, ITC and Pidilite to name a few. He has been the agency’s Effectiveness Champion for years- and the first and only IPA winner for Cadbury Dairy Milk in 2013. Guns is a much admired planning leader who has won the love and respect of every client he has worked with.

    Ogilvy India CEO Kunal Jeswani adds, “Ogilvy is, and has always been, a place full of opportunity and growth for talent that shines. Prem and Guns represent the best of Ogilvy, not just as planners but as Ogilvy Ambassadors. I am excited to see them lead change in our industry and our company, driving integrated strategy and planning across our brands and disciplines.”

    Both of them a part of the training faculty at Ogilvy and have conducted several training programs for the young talent in Ogilvy.

  • IAA’s new initiative seeks to end rigidity in office timings

    IAA’s new initiative seeks to end rigidity in office timings

    A new social initiative titled #WorkToLiveToWork has been undertaken by the International Advertising Association’s (IAA) India chapter with Nandini Dias, managing committee member of IAA and CEO of Lodestar India, at the helm. Dias lost two colleagues in separate accidents related to railways during rush hour in the last 18 months.

    Dias has conceptualised #WorkToLiveToWork to urge CEOs/HR heads to help Mumbai-based companies to implement flexible office timings for employees so that they don’t risk their lives to reach their workplaces.

    Ramesh Narayan, President, IAA India Chapter, said, “Every year IAA undertakes initiatives to show that communication can be an effective force for the good of society. This year Nandini Dias is spearheading this meaningful project.”

    The initiative intends to end the irrational rigidity in Mumbai’s office timings and save lives. Reports show that every day approximately nine people die on the suburban rail network, which is nearly 3,300 people in a year. Many of these people travel in the overcrowded transit system just to avoid a late mark as that leads to penalty on their salary.

    A campaign has also been designed around #WorkToLiveToWork.

    “Instead of waiting for the transport infrastructure to be fixed, which would obviously take a long time, Dias’ idea was as practical as it was simple. When asked, most CEOs and HR heads agree that flexi timing is a good idea. In fact many also say that in their office, they had implemented flexi timings since a couple of years. The fact is that while heads of offices are not against it, they have done very little to actually roll it out. There is no data to say how many people actually are on flexi timing. Also if it was real then the rush hour traffic would have eased out,” he added.

    Said Dias, “I am urging all companies to come forward and adopt this to save the lives of Mumbaikars. Let’s all agree that, besides expressing outrage we need to help the government in mitigating the crisis. So, whether you are an employer or an employee, think about it, talk about it, bring it up as often as you can to drive change and save lives. Even if we reduce the number of people losing life from nine to seven per day, we would have saved over 700 lives in a year.”

    To take this initiative forward, besides Lodestar UM, IAA has the support of Taproot Dentsu that created the communication. The Economic Times, Hindustan Times, Indian Express, Laqshya Media and Radio City have come on board as media partners.

    Also Read:

    FabIndia sets aside 40% on digital advertising

    The year of hiccups for marketers

    People’s mindset determines workplace safety: Havas’ Anita Nayyar

  • Industry applauds Sam Balsara as he turns 67

    Industry applauds Sam Balsara as he turns 67

    MUMBAI: He is a man of small stature and has a voice that at times breaks into a squeak. But veteran ad man Sam Balsara–who is celebrating his sixty-seventh birthday today–is one of the giants of Indian advertising whose words have boomed across the industry and made even the most powerful sit up, take note – and follow.

    Born in the small city of Bulsar–now called Valsad–in Gujarat, Blasara clearly was meant for bigger things right from the beginning. He went on to complete his management post graduation from the Jamnalal Bajaj Institute of Management Studies. He began his career working as a marketing executive at Sarabhais and Cadbury. Later he switched to advertising, working with Hindustan Thompson Associates’ second agency Contract Advertising. He then moved on to a fledgling outfit  called Mudra then headed by (the now late) AG Krishnamurthy and  went to lead its Mumbai office for four years.

    But working for someone else didn’t pacify his hunger to make a mark in the world. That’s when he decided to become an entrepreneur and partnered a fledgling agency called Madison which he took over totally later in 1988.

    What started as a small company with only two clients back then, namely Godrej and Nelco, today has 24 business units across 11 specialised functions of advertising, media, business analytics, outdoor, activation, events, PR, retail, entertainment, mobile and sports. The gross billing of Madison World today stands at around Rs 3,700 crore. 

    The chairman & managing director at Madison World, Sam Balsara has seen the industry evolve and go through to various upheavals and transformation and the man still gives novel agencies a run for their money.

    He got his daughter Lara Balsara Vajifdar on board as a management trainee in Madison in 2004 and today she has risen to become the executive director, Madison World, having played a significant role building the  brand over the past decade.

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    Working with your family has its own perks. But things can get tricky and awkward at times and one has to know how to manage the on-off switch. Sam Balsara does it well. Something that’s vouched for by Lara who emphasizes that her father is a very different person at home.

    “At work he is a lot more formal, objective, focused, but at home, although he does work a fair bit at home too, he is more relaxed. It is a treat to watch him interact and get bullied by his grand children,” says the mother of two.

    Madison World is set to compete 30 years of its business in March this year and people have been talking again about Balsara retiring from his position or selling off the agency. The on and off conversations have been going on for quite a few years on whether Madison World would begin active dialogue with any holding company for a sale or merger this year. And the chatter is pretty much justified as Madison is amongst the rare few Indian owned advertising agencies that is consistently outperforming its opponents that come with global ancestry and backing. But Balsara has always rubbished these rumours as he has no intentions of selling the company any time soon. 

    Lara points out that her father is a great man-manager as he always believes in leading by example. “He commands respect rather than demanding it and gives senior people the freedom to shape and drive their businesses,” she adds. 

    Sam Balara has been rated the most influential person in media and is a recipient of the AAAI (Advertising Agencies Association of India ) Lifetime Achievement Award. He has served as of AAAI president from 2002 to 2004, Advertising Standards Council of India (ASCI) chairman from 2000 to 2001, and has been The Advertising Club president for three terms from 1989 to 1992. 

    Although he isn’t likely to be in the city during the day to celebrate his birthday, the family is set to attend a function later in the evening. 

    Team IndianTelevision.com wishes the ad guru a very happy birthday and health! We list down  some of the key industry leaders’ wishes for Sam  Balsara. 

    Canco Advertising founder & IAA India president  Ramesh Narayan: “Sam and I go back a long way. He has always been a terrific industry man. We have worked together in the AAAI and continue to work together in the IAA. To me, Sam is a person who never says no and is always there to help you. He is a positive influence. May you always remain as young, smiling and helpful as you have always been my friend.”

    Publicis India managing director &  chief creative officer Bobby Pawar: “Hey Sam, you are not just a big part of the industry but you are an industry all by yourself. But can you do the rest of us a favour and just pretend to slow down because you are making the rest of us feel old.”

    Dentsu Aegis Network chairman and CEO South Asia Ashish Bhasin: “Dear Sam, You epitomise energy and drive in our industry. Keep providing us with your valuable guidance and keep growing younger and younger as you always do. Best wishes.”

    Madison Media & OOH Madison World group CEO Vikram Sakhuja:

    “I’ve known him for over 25 years and it has been a wonderful run with him. I’ve known him as a client for 10 years, as a competitor for 14 years and now as a partner for around 2 years. He  still has the same energy at 67 as he did when he was 40. He is one of those guys who is extremely passionate about advertising and media. He is always willing to help and humble to the core. He has a sense of fair play, integrity and is always willing to help the larger cause. He is a great mentor and provides advice that is profound in its simplicity.”

    Sony Pictures Network president of network sales & international business Rohit Gupta:

    “He is an institution in himself for the media industry. He is the most honest and respectable man in the media business and there is nobody who can come close to him. Despite the invasion of big agencies, he stood alone and hats off to him for that.”

    Applause Entertainment CEO Sameer Nair:

    “I have known Sam from the time I got into the industry and he has ever since been a leading light of the media buying and planning business. He has been like a hero to all of us in the industry and has held himself up against all big foreign giant multinational companies. Sam personally is a wonderful person and in my personal experience he has always been extremely kind, considerate and looks out for people. My professional relationship with him has always been smooth even when I was the seller and he was the media buyer. I have always found him as a very reasonable man to deal with.”

    BARC CEO Partho Dasgupta:

    “Sam is a respected voice not only in the advertising world, but the larger media industry as well – and not without reason. He has had a long innings, and I am sure he will continue to be at the crease for many years to come. He is the man who literally created the afternoon soap slot with Shanti on DD. There’s a lot to be gained from his rich experience and accumulated insights – and we all know that he speaks his mind freely without pulling any punches. I wish him many more years of success.”

    Viacom18 COO Raj Nayak: 

    Sam Balsara is a legend in his own right. Small in height and big in stature. I have known Sam for more than two decades and his biggest strength is his ability to combine humility with hardcore business. He is a charmer and can disarm you with his smile. He has a human side to his hard-nosed business approach and goes out of his way to help everyone. He is someone you can reach out to both personally and professionally. Sam is a hands on boss and comes prepared for industry meetings with facts and figures at his fingertips. He has been on almost all industry bodies and his contribution to the advertising and media business is unparalleled. He is someone I immensely admire and respect. Today on his 67th birthday I wish him. Lots more success, good health, happiness and a very long life. Cheers Sam, I am waiting for the birthday cake! 

    And from us at indiantelevision.com we’d like to end with the words of Ingrid Bergman in the 1942 film Casablanca: “Play it Sam. Play it for old time’s sake.”

    Also Read :

    ‘I encourage all my people to think like entrepreneurs.’ – Sam Balsara

    “I hope to convince BJP to connect with electorate throughout the year”: Sam Balsara

    ‘Name and shame delinquent channels’

  • Paritosh Srivastava appointed COO of Publicis Beehive

    Paritosh Srivastava appointed COO of Publicis Beehive

    MUMBAI: Publicis Communications has announced the appointment of Paritosh Srivastava as its new chief operating officer for Publicis Beehive. He steps in place of Sanjit Shastri, who passed away in September 2017 due to cardiac arrest. The appointment is effective immediately.

    Srivastava will continue to lead Publicis Ambience as its COO. He will report to Srija Chatterjee who is the managing director at Publicis Worldwide India. 

    Publicis Beehive is the advertising agency under Publicis Worldwide, India and is focused on serving startups and entrepreneurial ventures, and manages media buying, creative, PR and activation to drive growth for clients. Some of the clients it serves include Games24x7, Stovekraft, Xseed Education, e-Seva (MoPNG), UBS, MAAC, Tourism Malaysia, DSK Benelli, UIDAI, Pitaara Namkeen, Chambor Cosmetics, Sangeetha Mobiles among others.

    Commenting on his additional role within Publicis Worldwide, Srivastava said: “I’m honoured to be given the mandate of leading Publicis Beehive. Unfortunately, the void left by my friend Sanjit Shastri is too big to be filled but I’m glad to be stepping in and look forward to further building on the legacy. Beehive is uniquely positioned in the market with its integrated offering and I see a huge potential for it in current business scenario. We have a solid team at Beehive and can expect some great momentum on both new business and work in the months to come.”

    Chatterjee added, “Publicis Beehive is what it is because of the relentless drive by Sanjit Shastri, whose untimely demise shocked one and all. Luckily, he has placed the agency on a pedestal that compares it to some of the best in the country. We are excited to have Paritosh Srivastava take over the reins and bring in his dynamism, astute business sense and ability to connect well with clients to drive the next phase of growth for the agency. I wish him all the luck for the role ahead.”

    Also read:

    Nikhil Kumar joins Publicis India as VP

    Saurabh Varma elevated as Publicis Communications’ India CEO

  • Dentsu X appoints Arabinda Ghosh as CSO

    Dentsu X appoints Arabinda Ghosh as CSO

    MUMBAI: Dentsu X, an integrated media specialist from Dentsu Aegis Network, has roped in Arabinda Ghosh as chief strategy officer. He will report to Roopam Garg, chief client officer, dentsu X India and will be based out of Delhi.

    Ghosh brings with him extensive experience in research and planning spanning two decades. He has worked with big research firms in India such as the Kantar brands–IMRB, TNS, Millward Brown, and Nielsen. 

    During his last stint at Kantar, he was the key consultant to Coke and ABInBev for their branding and communication development strategy and has also guided clients on the effectiveness of cross-media impact and how to harness and optimise the consumer journey to achieve the desired brand objectives.

    Dentsu X India CEO Divya Karani said, “Having worked with Arabinda on the Tata group media mandate in the past, I am elated once again to have him aboard at dentsu X. In these intervening years, Arabinda has grown tremendously with his rich experience on BAT, Coke and other business. He brings immense value to the company’s capabilities. We are increasingly bringing on board senior talent who can carry forward the learnings of seamless integrated consumer and brand interaction to bear on our clients’ business.”

    Ghosh added,  “I find dentsu X to be the most cutting edge and innovative media company, which enables me to pursue my dream. I am excited because dentsu X’s vision of ‘experience over exposure’ encapsulates the future of the entire communication eco-system in a pithy way. I look forward to both being able to contribute and learn as we move forward.”

  • Media and marketing professionals most vacation deprived: Expedia Report 2017

    Media and marketing professionals most vacation deprived: Expedia Report 2017

    MUMBAI: Majority of media and marketing professionals are sleep-starved, according to Expedia’s new edition of Vacation Deprivation Report 2017, stating that they cannot afford to take a holiday. 

    The study was conducted online between 4 September and 15 September 2017 on behalf of Expedia by Northstar Research Partners. The company surveyed 15,081 working adults across 30 countries.

    The report states that 66 per cent respondents of those surveyed from the media and marketing sectors said they don’t take vacations because they cannot afford a holiday or get out of work.

    Millennials are the most vacation-deprived age group and also receive the least vacation time. At 53 per cent, they are also the most likely to shorten their trips due to impending workload.

    Professionals in the government and education sectors are found to be the least vacation deprived.

    The study revealed that after media and marketing sector professionals, about 62 per cent of those in the food and beverage sector said they don’t have enough holidays, followed by agriculture with 56 per cent, transportation and travel with 56 per cent, business and consulting around 55 per cent, and finance and legal at 55 per cent.

    Furthermore, the study said that professionals in government, health, transportation and travel, real estate, business and consulting and manufacturing and technology sectors have not taken a holiday in the last six months.

    Moreover, 35 per cent of professionals in sectors like agriculture, media and marketing, food and beverage, retail and education said they are vacation deprived mainly because they cannot afford to take a holiday. In sectors like finance and legal, however, 28 per cent professionals attribute it to not getting time off from work. 

    Also read: 

    Air India, Jet and Indigo’s oops moment!

    Budget ’17: Rural net will facilitate travel bookings

  • Mindshare appoints M K Machaiah as chief innovation officer

    Mindshare appoints M K Machaiah as chief innovation officer

    MUMBAI: India’s largest full service media agency, Mindshare, a part of GroupM has appointed MK Machaiah, known as Mac, as chief innovation officer for South Asia.

    In this role, Mac will lead the integrated approach to consumer engagement and strengthen brand propositions across all consumer touchpoints including traditional, social and experiential. He will be responsible for setting up an innovations lab through systemic integrations of content + social and activations and building sports practice. He will build future-ready capabilities and revenue models by assessing the scope of each practice, set the innovation vision & drive the team to work on client specific propositions. Mac has worked across global markets and has proven ability to bring together different cultural nuances which will be critical in the integration of these two diverse practices.

    After spending over a decade in different media agencies including a two-year stint with Mindshare India, Mac became an integral part of the India leadership team in 2012 as office head, South. He then progressed to chief executive officer, SSA to lead Mindshare Sub Saharan Africa region where he was entrusted with the responsibility to set up Mindshare and consolidate the Unilever business across the region and drive global best practices.

    Mindshare South Asia CEO Prasanth Kumar says, “Mac has been a part of the Mindshare family and comes with credible and rich experience in the industry. We have always taken not just the lead but also the leap in defining industry’s best practices and becoming the trusted marketing partners for our clients. To take this leap, we have appointed Mac who brings experience across industries and markets, which makes him the perfect fit to assist in the growth of the agency.”

    MK Machaiah chief innovation officer South Asia adds, “Mindshare is one of the largest media agencies and I am delighted to embark on a new journey with them. It’s an honour to be a part of an organisation with great stature in the industry. I am excited to be working with some of the top creative and strategic minds in the industry at Mindshare. I look forward to utilise my knowledge and experience to fortify our position in the market and assert the trust of our partners and consumers”

  • Dominic Braganza joins Dentsu Webchutney as creative director

    Dominic Braganza joins Dentsu Webchutney as creative director

    MUMBAI: Digital agency, Dentsu Webchutney has roped in Dominic Braganza as creative director. He will be based out of Delhi and will report to Anil Kumar, EVP and branch head.

    Dominic’s advertising journey started in 2003 as an account manager leading up to marketing manager. He was trained by some of India’s finest advertising craftsmen and saw his way to picking up a slew of ABBYs every year from 2012 to 2017, which includes a Film Gold and Film Silver for his first two TV commercials. He was the one behind the somewhat controversial (and later awarded) recruitment campaign for Foolish, which went viral on April Fool’s Day 2016, trolling the who’s who of ad-land. Dominic’s last stint was at ITSA as creative director.

    Over the course of his career, Dominic has written and directed campaigns for brands like Groupon (later renamed Nearbuy), RedBull, BigRock, Rustomjee, Gelusil, Kit-Kat, Airtel, Invest India, and HCL Technologies.

    Dominic says, “My experience working with global technology clients on the advertising as well as on the marketing side helped me understand the tremendous opportunity to grow brands and organisations in ways previously unimagined.”

  • People’s mindset determines workplace safety: Havas’ Anita Nayyar

    People’s mindset determines workplace safety: Havas’ Anita Nayyar

    MUMBAI: Getting a job is no easy task but the place you spend nearly 9-12 hours of your day can turn into a nightmare for some women. Men touching colleagues inappropriately or passing lewd comments tend to become things that form a part of the office culture.

    Hence, it is of utmost importance that the workplace has a healthy and friendly environment. Yet, more often than not, friendly gestures by colleagues or bosses tend to overreach their professional confines creating an uncomfortable situation for women, leading to a case of sexual harassment.

    There has been no dearth of cases of sexual harassment at prominent companies over the last few months. It blew out of proportion when Hollywood’s most revered mogul and influential kingpin, Harvey Weinstein, was accused of sexually harassing and abusing women for nearly 30 years. Soon after the news broke, numerous people either used the #metoo hashtag or referenced it when discussing their experiences with inappropriate behaviour.

    This is not restricted to Hollywood, Silicon Valley or newsrooms. The issue is as pertinent in India as much as it is in the West. Producers and directors asking for sexual favours in return for a role in a movie or a TV show is not news anymore. The most recent case of a person in power taking advantage of his position was TVF CEO Arunabh Kumar.

    Sexual harassment isn’t restricted to just behaviours of a sexual nature. By definition, it is an unwelcome sexually determined behaviour (whether directly or by implication) as physical contact and advances, a demand or request for sexual favours, making sexually coloured remarks, showing pornography or any other unwelcome physical, verbal, or non-verbal conduct of sexual nature.

    To address the issue, Indian Supreme Court in 1997, directed all corporations to have a mandatory Vishakha Guidelines Internal Complaints Committee at all workplaces, headed by a woman employee, with not less than half of its members being women. All complaints of sexual harassment by any woman employee would be directed to this committee. The committee advises the victim on further course of action and recommends to the management the course of action against the person accused of harassment.

    But what is the ground reality when it comes to the advertising and media world? Indiantelevision.com got talking to Havas Media Group CEO India and South Asia Anita Nayyar, who is known to be stalwart and valorous in expressing her point of view. She spoke to us about their adherence to the Vishakha Guidelines, safety measures undertaken by the company, need for the industry to come together for this and more. Excerpts:

    Does Havas Media have a sexual harassment committee (the Vishakha committee) in place for women employees?

    Yes, the committee consists of senior executives including me, two women HR executives and an external legal counsellor. We have a proper time-bound complaint mechanism in place to redress such matters where both parties (victim & the accused) are called and talked to separately. I’m glad though that we haven’t had to call upon this committee because, at Havas, we drive a zero-tolerance culture against sexual harassment.

    What are the measures that Havas Media undertakes to ensure women safety?

    I believe there are a lot of women who are ignorant about this subject and do not even realise if they are being harassed. Hence, awareness is of utmost importance according to me. At Havas, we conduct monthly town halls where such topics are addressed and talked about openly. We also conduct such sessions for only women employees. Working late hours is often unavoidable in agencies. While we provide cab facilities to all employees in such cases, for female employees it is mandatory that they are escorted by security/office person.

    Is the Indian media environment a safer place for women to work in as compared to other industries?

    Industries are made up of people and people and their mindsets determine how safe a workplace is. The more open the environment, the much safer, thereby creating a culture of respect, equality and no-nonsense. 

    Is the Indian media a better place to work at as opposed to the West where we are seeing a lot of such cases recently? Or is it here people choose to remain silent?

    It happens everywhere. It is true that Indian women choose to succumb to societal pressures much easier than their western counterparts and refrain from talking about it. But there is a wave of change we’re seeing in the wake of the recent #MeToo revelations. We are seeing more women come out of their shells and make open confessions. Not to forget the contribution of some supportive men.

    What more needs to be done to ensure a better work environment for female employees?

    In a recent announcement made by our global CEO, Yannick Bollore, he said “Havas will be launching two new mandatory global online training for all employees that cover not only harassment but also business ethics. Harassment can take on many forms, both physical and verbal. Neither is acceptable. These courses will reinforce the behaviours expected of Havas employees.” He added, “Respect is at the core of our values at Havas.”

  • Nikhil Kumar joins Publicis India as VP

    Nikhil Kumar joins Publicis India as VP

    MUMBAI: Publicis India has announced the appointment of Nikhil Kumar as vice president. Based out of Mumbai, Nikhil will focus on both organic and inorganic growth for the agency. 

    Nikhil Kumar will report to Publicis India COO Paritosh Srivastava. 

    Nikhil joins Publics India from Bennett Coleman & Co Ltd where he was the chief manager for The Economic Times (ET), looking after the brand performance and brand health of ET while heading the Brand Equity product portfolio.

    Speaking on his appointment, Srivastava says, “We are happy to have Nikhil Kumar on-board the agency. Nikhil has donned multiple hats and comes with rich experience of both sides across organisations. We’re confident that his vast exposure in the realm of marketing and advertising will play a distinctive role in offering meaningful solutions to clients and further strengthening the agency relations.”

    An MBA in International Business Management from University of Maryland, USA, Nikhil has a decade-long experience in building brands. In the past, Nikhil has worked both in a marketing role as well as had a fair share of exposure to the advertising world. His experience across diverse brands & agencies including Jet Airways, MullenLowe Lintas Group, Bosch & Siemens and ET will be key in translating the client’s business needs into distinctive brand strategies. In addition, his exposure within the product development domain and his ability to gauge the profitability of brands will further assist agency partners in creating a sustainable impact for their brands. 

    Nikhil Kumar adds, “Publicis India has been in the news lately for putting out a plethora of good work and key people appointments. I was impressed by the vision and direction that Paritosh and the team had for the future of the agency and how I would play a key role in shaping it. I’m excited to begin this new chapter and help achieve bigger milestones for the agency.”