ITV

Category: People

  • Mahindra Group names Pramuch Goel as VP & head – group comms

    Mahindra Group names Pramuch Goel as VP & head – group comms

    Mumbai: Multinational business conglomerate Mahindra Group on Wednesday announced that it has elevated Pramuch Goel as VP and head – group communications, with immediate effect. He will report to Mahindra Group’s chief customer and brand officer and member of the group executive board Asha Kharga,

    In his previous role, Goel was a strategic communications head for auto and farm sectors. He takes over from Varsha Chainani, who has decided to pursue opportunities outside of the Mahindra Group. “The group communications team and communications heads of businesses will report to Goel,” said the company.

    “Pramuch is an accomplished brand and communications leader who has been part of the Mahindra Group for several years, working and contributing to various businesses. At Mahindra, it has always been our endeavor to nurture and promote talent and I am very pleased to see him grow and further his career with us,” said Asha Kharga. “I would also like to take this opportunity to thank Varsha Chainani for her contribution to the Mahindra Group and wish her the best for her future endeavors,” she added.

    Goel has been with the Mahindra Group for over five years and has previously worked for sectors including Mahindra Lifespaces, Mahindra Holidays and Mahindra Partners. He was also responsible for the IPO communications of Mahindra Logistics. 

    He has 25 years of experience in brand and communications function and has worked with top global companies including Samsung Electronics, Cisco Systems, and IBM. 

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  • Byju’s names Prathyusha Agarwal as India CBO – Early Learn

    Byju’s names Prathyusha Agarwal as India CBO – Early Learn

    Mumbai: Ed-tech major Byju’s has announced the appointment of Prathyusha Agarwal as chief business officer to lead the Early Learn Business vertical.

    In this role, Agarwal will focus on charting the Early Learn portfolio strategy, define, design and deliver the holistic learning consumer offering and drive top-line growth for the business vertical. Early Learn aims to offer personalised and interactive learning programs across digital, physical and live classes for kids aged between four–eight years.  

    On the leadership appointment, Byju’s chief operating officer Mrinal Mohit said, “We are delighted to have Prathyusha onboard with us to lead the Early Learn Business at Byju’s. She has worked with notable brands for over 20 years and holds a wide experience across businesses and sectors. We look forward to working with her to strengthen our business further as well as support her to achieve her vision for Byju’s.”

    Byju’s aims to grow the early learn category to become the market leader in coming years, stated the ed-tech major. Through partnerships and acquisitions such as Osmo, Epic, and WhiteHat Jr, among others, the brand’s early learn category offerings have expanded to include ‘phygital’ learning – a seamless blend of online and offline, collaborative learning, digital reading, gamified approaches to lessons, etc to further accelerate and transform learning for young learners.

    Agarwal’s appointment comes at a time when the firm is gearing up to take these multiple offerings as a holistic learning proposition for Early Learners in the fast-growing Indian market.
    Sharing her thoughts, Prathyusha Agarwal said, “Early Learning is the most formative experience with potential to shape us into learners for life equipped to take on the ever-transforming world. I am super excited to be joining Byju’s and working with the team who are passionate about creating an equal learning ecosystem in the country. Within a short period, Byju’s has revolutionised the education landscape in India and I look forward to furthering the vision of putting early learners at the core of this journey.”

    Before joining Byju’s, Agarwal was the chief consumer and data officer at Zee, where she led the business transformation initiatives and the brand growth mandate across TV and OTT verticals. In her 21+ year career, she has launched Tata’s e-commerce venture TataCLiQ as the head of marketing, worked with HDFC Life as the VP, marketing and analytics and led brand strategy for the Star TV network. She was also the founder director of ‘All OK Tech Support’, worked with Market Gate Consulting and honed marketing skills at HUL in different sales and marketing roles. She is a post-graduate from IIM Ahmedabad, with her graduation in electrical engineering from IIT Madras.

  • Raymond onboards Sunil Kataria as CEO of lifestyle business

    Raymond onboards Sunil Kataria as CEO of lifestyle business

    Mumbai: Raymond on Wednesday announced the onboarding of Sunil Kataria as CEO of lifestyle business.  This new appointment comes at a critical juncture in Raymond’s journey as the fashion apparel space sees numerous international labels entering the Indian market, the company said.

    In his new role, Kataria will be responsible for steering the next phase of growth by driving the digital agenda and strengthening the brand’s presence in domestic and international markets.

    “At Raymond, we believe in having industry’s finest talent that resonates with our vision to create a ‘future ready’ organisation,” said Raymond Ltd chairman and managing director Gautam Hari Singhania. “During the last few years, we have been making stronger strides and creating brands and retail experiences for our loyal and new-age consumers. I would like to welcome Sunil to the Raymond family and believe that he would be instrumental in accelerating growth for the business in India and international markets.”

    The lifestyle business is the flagship vertical of Raymond Group which includes branded textiles, garmenting, shirting, retail and apparel business including brands such as – Raymond, Raymond Ready-to-Wear, Raymond Made to Measure, Park Avenue, ColorPlus, Parx and Ethnix by Raymond.

    During his earlier stint as the CEO of Godrej Consumer Products Ltd, Kataria managed the business operations of India and South East Asia. He spearheaded the transformation of the business – driving performance and best in class financial results and building a great workplace. With a rich experience spanning over three decades, he has worked with eminent names such as Marico and Idea Cellular. Currently, he also serves as the chairman of The Indian Society of Advertisers (ISA).

  • FarEye appoints Judd Marcello as CMO

    FarEye appoints Judd Marcello as CMO

    Mumbai: Global SaaS platform provider FarEye has announced the appointment of Judd Marcello as chief marketing officer (CMO), based in the United States. The news comes soon after the announcement of Chicago as FarEye’s North America headquarters and the movement of its CEO Kushal Nahata to North America.

    In this newly created role, Marcello will lead all facets of marketing to drive brand awareness and growth in key global regions, including the Americas, said the statement.

    “Judd brings a winning combination of B2B and B2C experience that will help us deliver greater value to the supplier, carrier and consumer communities we serve,” said FarEye chief revenue officer Amit Bagga. “His experience in building teams and leading scaling efforts across global regions will allow us to capitalise on the rapidly growing demand for FarEye’s last-mile delivery logistics platform. We welcome Judd to the leadership team and FarEye family, as we establish marketing as a growth driver for the company.”

    Marcello brings over 28 years of leadership in B2C and B2B marketing delivering high-impact business outcomes for leading brands in the software, consumer packaged goods, consumer electronics, and food and beverage industries. He has first-hand experience in building teams and leading growth efforts across the United Kingdom, Americas, Australian and European markets.

    “I am grateful for the opportunity to join FarEye and lead the marketing effort. FarEye is a fast-growing company with strong values and a category-leading product. The recent historical growth in online sales has mandated the delivery experience be a key component in the relationship between brands and consumers,” said Marcello. “Every company that declares itself a “consumer-centric” business is now a logistics and delivery business. In an era where the front door has become the new store front, the delivery experience is where you either win or lose customers. I look forward to helping FarEye’s current and future customers turn deliveries into their competitive advantage.”

  • Shradha Agarwal named as Grapes CEO

    Shradha Agarwal named as Grapes CEO

    Mumbai: Integrated marketing agency Grapes has elevated Shradha Agarwal to the position of chief executive officer. She takes the baton from Himanshu Arya, who will move to a more strategic role within Grapes. 

    Agarwal’s role will be instrumental in leading and expanding the business for the company while overseeing the overall operations, across the agency’s three offices in India – Delhi, Mumbai and Bangalore, said the company in a statement. 

    She will be based out of the agency’s headquarter in Delhi and will manage the overall business and operations of the company, it added.

    “In 2015, Shradha joined me and we launched Grapes Digital, now Grapes, and since then there has been no looking back,” said Grapes founder Himanshu Arya, speaking on the appointment. “She has been key to the agency’s success. While leading the strategic planning function at Grapes, she has also been instrumental in laying down goals and the approach to both business and culture. Today our 200+ Grapes family comprises agile, eager and passionate performers. With Shradha taking the lead, her dedication and commitment will take us closer to the target of becoming a 500+ member strong team that will deliver path breaking creative solutions to drive huge impact for our clients.”

    With over a decade’s experience, Agarwal has a deep understanding of providing strategic direction, and providing end-to-end solutions to clients, according to the agency.

    Talking about her plans for Grapes, Shradha Agarwal commented, “I look forward to embarking on my journey as the CEO and taking Grapes forward to new successes. Together with my amazing team of young achievers, I hope to deliver more path breaking solutions and deliver immense value to our clients.”

  • Ipsos onboards Garima Mall, Pooja Doshi as executive directors

    Ipsos onboards Garima Mall, Pooja Doshi as executive directors

    Mumbai: Market research company Ipsos India has announced the onboarding of Garima Mall and Pooja Doshi as executive directors, effective immediately. The duo will report to Ipsos India MD – research Vivek Gupta.    

    Mall moves from Kantar and has earlier worked with Nielsen and GFK Mode. Her professional experience of 16 years has primarily covered different categories in the consumer and shopper domain. At Ipsos, her remit includes servicing market strategy and understanding (MSU) and brand health tracking (BHT) clients in Mumbai and Bengaluru.

    Doshi was last associated with NielsenIQ, where she served as director-commercial lead. She has largely led innovation research, leveraging consumer insights and analytics, helping clients build their brand portfolios. At Ipsos, her mandate includes servicing key CPG accounts and driving business development.

    “Both Mall and Doshi come with rich experience and sectoral expertise. Our endeavour is to provide our clients access to specialists as opposed to generalists, thus further strengthening our servicing capabilities in these focused geographies,” Vivek Gupta said.

    “Our client first approach ensures that despite being among the top three market research firms in India and around the world, we provide our clients with a small agency kind of attentiveness and counsel,” said Ipsos India CEO Amit Adarkar. “Accessibility of senior staff to clients is extremely critical. It also sends a tacit message that your work is our priority too.” 

  • Wow Skin Science brings in Anurag Mittal as CFO

    Wow Skin Science brings in Anurag Mittal as CFO

    Mumbai: FMCG personal care brand Wow Skin Science has announced the onboarding of Anurag Mittal as chief financial officer, where he will head the business and corporate finance vertical for Wow Skin Science and Body Cupid. 

    “In this role, Mittal’s portfolio will range from financial operations, financial planning & analysis to strategic finance & business partnering,” the company said in a statement on Monday.

    “We welcome Anurag onboard as our company CFO and believe he will be a great addition to the Wow Skin Science family,” commented Wow Skin Science co-founder Manish Chowdhary. “As an experienced and a qualified financial professional, we look forward to his insights in setting a mid and long-term financial strategy for the brand. With him, we look forward to creating collaborative and participative interface for finance as well as operations.”

    With his career spanning over 16 years, Mittal has led mandates for brands such as Snapdeal, Paytm, Nokia, PWC and Deloitte, offering his expertise in finance and accounts along with skills in diligence and fund raising, investor relations, treasury operations and investment management. 

    “The growth of a brand lies in it’s analysis led strategic expansion and risk taking, that are worth. At Wow, I plan to propel a culture of security and emphasise on driving performance, ensuring integrity and accuracy of company information,” said Anurag Mittal. “I look forward to enhancing the brand’s valuation and achieve systematic growth.”

  • Enormous onboards Shashwat Manohar as VP & head of digital

    Enormous onboards Shashwat Manohar as VP & head of digital

    Mumbai: Independent creative agency Enormous has brought Shashwat Manohar on board as vice president and head of its digital arm. Based out of the agency’s Gurgaon office, Manohar will work closely with Enormous managing partner Ashish Khazanchi.

    “In this role, Manohar will be in charge of the agency’s full-service digital offerings. He will oversee the agency’s expansion and provide essential digital solutions to existing and new clients in comms and performance,” said the company in a statement.

    Previously, Manohar was associated with FoxyMoron as business director (North). He began his career with AdGlobal360 in Gurgaon before moving on to Wunderman as business director and subsequently Wunderman Thompson’s Network as VP and CSD for the next eight years.

    Manohar has worked for established brands in India, such as Microsoft, Bose, Nestle, Kellogg’s, GSK, Times of India, ITC Hotels, and Honda Cars in his 12 years of digital advertising and transformation experience for businesses across regions. He combines the width of his digital marketing experience with new age communication tools to drive behavioural change for his clients.

    “The advertising industry today has become quite fragmented in terms of service offerings for brands. This poses a challenge for marketers as they switch between multiple agencies and struggle at most times to deliver impactful results across,” said Shashwat Manohar. “My aim therefore is to work closely with the very capable team at Enormous and deliver 360 solutions and campaigns in a consistent and effective manner for brands and businesses.”

    “Shashwat has joined us as vice president and head of Digital, which we are really excited about,” commented Ashish Khazanchi. “We realise the importance of building seamless client and consumer experiences across platforms in an age when the touch points are getting fragmented every minute. Every agency needs to evolve to not just do impactful ads but guide the narratives across platforms. This is a direction we would like to evolve in and Shashwat is going to play an important role with the strategy team in driving this.”

  • Lara Balsara joins Nobel Hygiene’s board of directors

    Lara Balsara joins Nobel Hygiene’s board of directors

    Mumbai: Nobel Hygiene, a private manufacturer of disposable hygiene products has announced the appointment of Lara Balsara to its board of directors. 

    Balsara brings to the table her vast experience in the advertising and media planning industry and will add immense value to Nobel Hygiene’s brands across their media intensive categories. “She is the first woman independent director to be appointed to the company’s board,” said the statement.

    “Lara is a legend in the media and advertising industry. Her insight and expertise will add great value to the company especially at a time when our brands are embarking on media intensive journeys,” said Nobel Hygiene VP – marketing Kartik Johari. “There is an emotional connect with her, too—Nobel Hygiene was one of her first accounts that she reached out to as a media trainee during the beginning of her career at Madison. Our association has only grown stronger with time. Throughout the years, Madison has been a valued partner and we hope to deepen this relationship over the next phase of brand building.”

    Balsara was inducted into the board of directors on 3 February. “My association with Nobel Hygiene started way back in 2005. I have seen the company and its various brands grow from strength to strength over the years,” stated Lara Balsara. “The categories that Nobel Hygiene operates in, come with their own set of very unique challenges. With the right mix of media and medium we can create an unbeatable combination that can take brand awareness to the next level. The sky is the limit.”

  • Hero MotoCorp onboards Reema Jain as chief information & digital officer

    Hero MotoCorp onboards Reema Jain as chief information & digital officer

    Mumbai: Hero MotoCorp has announced the onboarding of Reema Jain as chief information and digital officer to lead the technology driven business transformation. She will report to Hero MotoCorp chairman and CEO Dr Pawan Munjal, the company said.

    In this role, Jain will strengthen the company’s initiatives such as IT-related infrastructure, strategic planning, aligning digital strategies including usage of new-age technologies, said the company in a statement.

    Jain has nearly two decades of world-class technology and leadership experience and most recently served as chief digital officer at Vodafone India. Prior to that, she was associated with global corporations such as Unilever and GE in leadership roles, where she was responsible for building agile, robust, scalable and resilient technology platforms, processes, and IT solutions.

    “In the relentless pursuit of our vision – ‘Be the Future of Mobility,’ we have been embracing new technologies to bring greater agility into our working practices,” said Hero MotoCorp chief operating officer and chief human resources officer Mike Clarke. “As we are in the midst of a transformation, this newly created position marks an important milestone in our digital journey. Reema’s addition to the team will help us lead the digital acceleration and leverage technology to augment our innovation ecosystem together with our customers and partners.”