ITV

Category: People

  • WeWork India announces senior leadership appointments to drive accelerated India growth

    WeWork India announces senior leadership appointments to drive accelerated India growth

    Mumbai: WeWork India, the leading flexible workspace provider, has appointed two senior leaders to its executive leadership team. Debosmita Majumder joins WeWork India as chief marketing officer, while Rupesh Kumar has taken up the role of head of engineering. These appointments are a significant step towards elevating WeWork India’s business growth and exploring more innovations within the flex-space industry.

    Talking about the new appointment, WeWork India CEO Karan Virwani added, “As we continue on a path of profitability, marketing and engineering will play a key role in elevating member experience and amplifying our market presence. I am delighted to welcome Debosmita and Rupesh to WeWork India’s leadership team. Their strategic insight and creative prowess perfectly align with our vision of strong brand building and sustained growth. With their diverse experience across brands, I am confident they will play a crucial role in solidifying our position as the industry leader.”

    In her new role, Majumder will be responsible for planning and elevating WeWork India’s brand and marketing infrastructure involving aspects such as brand campaigns, marketing automation, strategy development and more. A seasoned marketing professional with over 17 years of proven success, she has driven and delivered multiple high-impact results in her previous stints with Embassy Group, Porsche India, and PUMA India.

    Commenting on the appointment, Majumder said, “Over the past six years, WeWork India has grown into a brand with a distinct identity of its own, catering to a varied range of consumers – from entrepreneurs to enterprises. It has been an interesting journey, one that’s full of innovation and exciting possibilities. I am delighted to join WeWork India at this pivotal point, and work closely with the team to continue the momentum and achieve new milestones”.

    With over two decades of extensive experience in tech, Kumar specialises in building large-scale web applications and enterprise products. An IIT-IIM graduate, he has previously been associated with MediBuddy, BigBasket, and Adobe Systems. In his former roles, he has worked closely with the business leaders to define a comprehensive technology roadmap and built a lot of innovations and automation to significantly improve customer satisfaction.

    “I am excited to be a part of WeWork India’s journey and look forward to contributing to its tech-driven growth. WeWork India has been a game-changer in the flexible workspace industry and the opportunities that lie ahead are immense. I am committed to driving innovation and excellence in our engineering efforts, ensuring that WeWork India remains at the forefront of workplace technology,” added Kumar.

    WeWork India is excited about the possibilities that lie ahead as these appointments mark another step towards strengthening the company’s leadership and propelling its growth journey.

  • Kapture CX appoints Chandrakanth PS as AVP sales-Middle East

    Kapture CX appoints Chandrakanth PS as AVP sales-Middle East

    Mumbai: Kapture CX, the SaaS-based customer experience platform, has appointed Chandrakanth PS as AVP sales-Middle East.

    Chandrakanth brings with him an impressive wealth of experience, totaling an outstanding 10 years in international sales leadership. With over a decade of experience as an international sales leader, Chandrakanth has honed a formidable skill set that includes in-depth knowledge of local business norms, etiquette, and laws—a vital asset for navigating international markets effectively. Throughout his illustrious career, Chandrakanth has demonstrated his prowess in managing the entire sales cycle, utilizing tools such as SalesForce, and providing invaluable coaching and mentoring to sales teams. He has made remarkable strides in B2B sales, solution selling, and strategic account development. Chandrakanth has not only contributed significantly to SAAS sales but has also excelled in account management and portfolio expansion. His exceptional skills in business planning, reporting, and customer relationship management have earned him recognition as an award-winning sales professional.

    Commenting on his appointment, Kapture CX CEO and co-founder Sheshgiri Kamath said, “Vikas and I are excited to welcome Chandrakanth to the Kapture team. We’ve been growing well in the Middle east market and bringing Chandra on board will accelerate this journey significantly for us. He’s a rockstar and has built out some great relationships over the course of his career. His expertise building and accelerating new geography expansion is a step in the right direction as we look to scale our solutions globally. We truly believe Chandra can help us drive leadership market share amongst enterprises in customer experience across the Middle east market.”

    Chandrakanth holds an MBA in Finance & Marketing from Kaplan University in Singapore. Before joining the Kapture CX, Chandrakanth made significant contributions as the associate director of sales at Locus, where he played a pivotal role in achieving their goals.

    Commenting on the same, Chandrakanth PS, AVP sales-Middle East, said, “I am focussed in the Middle East region, including Dubai, Saudi Arabia, Egypt, Kuwait, Bahrain, and Kenya. The Middle East is a vibrant and dynamic business landscape, with a strong emphasis on delivering exceptional customer service.  Kapture CX’s track record of helping over 1000+ businesses globally, coupled with their proven ability to drive significant improvements in team productivity, overall customer satisfaction, and operational cost reduction, makes them an ideal partner for businesses in the Middle East seeking to elevate their customer experience.By joining forces with Kapture CX, I am confident that we can support businesses in the Middle East to establish a strong foothold in the market and deliver exceptional customer experiences.”

  • BBH India appoints Swati Balani as executive creative director, Mumbai

    BBH India appoints Swati Balani as executive creative director, Mumbai

    Mumbai: BBH India, a leading creative agency, part of Publicis Groupe India, has announced the appointment of Swati Balani as executive creative director (ECD), in Mumbai.

    She will report to BBH India chief creative officer Parixit Bhattacharya in her new role.

    Welcoming Balani to the barn, Bhattacharya said, “We are casting for a high talent density collective. Where every individual inspires the other and impacts the work positively. Swati represents the very best of our industry. Her work puts technology, data, and platforms to the service of great insights. She has taken a modern, social approach to marketing across a variety of projects. Swati will guide the output of some of our key brands while pushing the boundaries on breakthrough, non-traditional work. We want Swati to make the best work of her life with the team here while laughing the hardest she ever has.”

    Balani has over 14 years of experience in the advertising and marketing industry with a combined knowledge of both traditional and digital platforms. Her expertise lies in combining creativity with tech and leveraging creativity while making use of digital platforms. She has worked with Ogilvy, DDB Mudra, FCB, AutumnGrey, and Sideways Consulting. Throughout her career, she has built several brands across various sectors, including fintech, healthcare, BFSI, consumer durables, tech startups, FMCG and more. Over the years, Balani has collaborated with leading brands across industries, including ITC, Burger King, USL Diageo, Microsoft, P&G, PepsiCo, and Aditya Birla among others.

    Balani’s career has been marked by campaigns that have captivated the digital landscape. Notable achievements include spearheading Pepsico India’s first AR campaign for Slice, which showcased the inspiring stories of COVID warriors in lieu of traditional branding. She also played a pivotal role in the launch of Microsoft’s first AI chatbot in India and Diageo’s gifting portfolio with a consumer-first UGC (user-generated content)-led launch.

    She has won several national and international advertising and marketing awards. In particular, her campaign for Netmeds, #SilenceCancerNotItsFight, clinched a Gold award in the Red Abby’s category. Balani has also been named Social Samosa Superwoman in 2023.

    Speaking about her new role, Balani said, “Any creative individual dreams of a place that believes in standing out from the crowd. And I found just that at BBH! Their work has always set a benchmark in the industry, and I am excited to be a part of Parixit and Himanshu’s team that truly believes in the Zag philosophy. My goal is to create fun and memorable work for brands that surpass mediums and truly become a part of today’s culture. And of course, have fun while doing it!”

  • Shell India’s chairman Nitin Prasad joins Cyient’s board of directors

    Shell India’s chairman Nitin Prasad joins Cyient’s board of directors

    Mumbai: Cyient, a global digital, engineering, and technology solutions company, announced that it has appointed an eminent business leader Nitin Prasad to its board of directors. Prasad is a dynamic and accomplished business leader who across his over 25 years of experience has delivered business turnarounds, high organic and inorganic growth across large organizations and developed, launched, and operated new business verticals in semiconductors, chemicals, energy, and clean energy across geographies spanning USA, Singapore, and India.

    In his current role, as chairman of Shell Companies in India, Prasad has oversight over all of Shell’s companies and investments and was responsible for the company’s presence, reputation, and business development in India and was instrumental in building the capability and capacity of the company’s business and service centers.

    He is passionate about building a sustainable, cleaner energy system and believes collaborations and partnerships are key to solving the energy transition and climate change challenges.

    Prior to his recent role, Prasad was the managing director for Shell Lubricants for the cluster of India, Sri Lanka, and Bangladesh which was preceded by several other roles in Shell, including strategy, marketing, project delivery, and supply chain in different geographies.

    Talking about his appointment, Prasad said, “Cyient has delivered record results and built a compelling platform for accelerated growth across sectors with deep integration of core capabilities across engineering services, sustainability amongst others. This commitment to delivering unique and differentiated sources of value for customers aligns with my own emphasis of customer centric innovation. I look forward to working with the Board to help the company deliver its long-term strategic ambitions and build on its strong ESG credentials.”

    Cyient non-executive chairman MM Murugappan expressed his delight at the appointment and said, “We are excited to have Nitin join our board and look forward to benefiting from his expertise, as we continue to support our customers with the acceleration of the convergence of Digital, Engineering, and Technology. Nitin will provide a fresh perspective on solving sustainability challenges and his invaluable business experience will be beneficial to Cyient’s plans for accelerated growth. Please join us in welcoming Nitin to the Cyient family.”

    Prasad completed his schooling from the Doon School, India before completing an engineering degree from Georgia Institute of Technology, USA and thereafter went on to complete his MBA from INSEAD.

  • Magnite onboards Chandrahas Shetty as demand facilitation lead in India

    Magnite onboards Chandrahas Shetty as demand facilitation lead in India

    Mumbai: Magnite has roped in Chandrahas Shetty as the demand facilitation lead in India. Shetty will lead the Magnite Demand Facilitation team in India, with a primary focus on building key strategic demand-side relationships with leading media agencies, DSPs and buyers in the country.

    Magnite managing director Asia Gavin Buxton said, “Shetty joins us with vast experience across the ad tech industry and brings a track record of exceptional growth and effective results in India and APAC. We are excited to strengthen the team with his unique perspective, particularly as we look to accelerate our growth throughout India.”

    Shetty joins Magnite from MediaMath where he was director of partnerships and successfully built out many of the company’s strategic DSP relationships. He brings a total of 13 years of experience to the role at Magnite, having previously held various senior positions at Oracle Advertising, Times Internet and Disney+ Hotstar.

    Shetty commented, “I’m excited to be joining Magnite and leading the demand team in India. I look forward to working closely with the team to help deliver great results for buyers by ensuring they can leverage Magnite’s unique omnichannel capabilities to tap into quality content.”

    Shetty joins the growing Magnite India team which includes senior account manager – supply Karnika Maroo, account manager – supply Jerit Kunjumon and senior account manager – Rohit Prasad Yeggina.

  • Hashtag Orange expands its footprint to Hong Kong

    Hashtag Orange expands its footprint to Hong Kong

    Mumbai: Hashtag Orange, a prominent 360-degree digital advertising agency headquartered in Gurugram, India, has announced its expansion into the market of Hong Kong. This strategic move aligns with Hashtag Orange’s commitment to providing exceptional digital marketing solutions to clients worldwide and solidifying its presence in the Asia-Pacific region.

    Hong Kong’s strategic location makes it an ideal gateway to other high-growth Asian markets, including China and Southeast Asia. By establishing a virtual office in Hong Kong, the digital and advertising agency aims to meet the rising demand for innovative digital marketing services in the region. To spearhead the development, the agency has appointed Ishwarya Ganapathy Raman, a strategic marketer with over 11 years of experience, as the new business and strategy lead. She will lead the expansion in the South Asian market with her expertise and strategically manage accounts in India.

    “Hashtag Orange’s expansion into Hong Kong is a significant milestone in our journey of offering cutting-edge digital marketing solutions across Asia,” said Hashtag Orange founder Mukesh Vij. “We are committed to nurturing our global footprint, and this expansion is just the beginning. We envision more offices opening in the upcoming months as we continue to help businesses achieve their digital marketing goals worldwide.”

    Raman is a veteran strategic marketer with expertise in handling over 70 B2B, B2C, and D2C accounts as a Digital Marketing Consultant. Her expertise also lies in establishing start-ups by integrating both traditional and digital marketing approaches and maximizing business ROI. She has taught across various Business Schools and has nurtured brands with a 360-degree strategic approach. In her last role, she led the Digital Marketing and Marketing team at GMR Aerocity. With her proven track record, she will play a pivotal role in building strategic partnerships and ensuring the Hong Kong branch’s success.

    Raman shared her enthusiasm for the new role, stating, “I am excited to be a part of Hashtag Orange’s journey as we take our expertise in digital marketing to Hong Kong. I look forward to working closely with the talented team to achieve remarkable results for our clients in this dynamic market.”

    Since its inception, Hashtag Orange has created and launched various online and offline brand campaigns for national and international brands. The company caters to all business categories from B2B, B2C, and D2C, focusing on solving their business challenges with data and technology-driven digital solutions.

  • Posterscope India appoints Pallavi Patil as vice president – strategy

    Posterscope India appoints Pallavi Patil as vice president – strategy

    Mumbai: Posterscope, the OOH specialist agency from dentsu India, has onboarded Pallavi Patil as vice president – strategy. In her new role, Patil will focus on delivering a fresh perspective to the agency’s strategic expertise combined with a rich blend of innovation to clients in the OOH space. She will report to Posterscope India managing director Imtiyaz Vilatra.

    Furthermore, Patil will align with Posterscope’s global vision addressing complicated issues with simple strategic human-centric solutions. She will oversee clients nationally and empower strategy across out-of-home, retail, activation, and rural marketing verticals.

    With a career spanning over 18 years, Patil has worked with Kinetic Worldwide (GroupM), TNS (Kantar), Nielsen, Confederation of Indian Industry (CII) & Force Motors. Prior to joining dentsu, Patil was leading strategy as AVP with Madison OOH. Over the years, she has carved expertise in marketing, research, and media strategy. Some of the known OOH campaigns that Patil has worked on have been recognized and won accolades across forums for media strategy, media planning, multimedia synergy, and integration.

    Commenting on Patil’s appointment, Vilatra said, “We are thrilled to have Pallavi as part of the Posterscope family. With her wealth of experience and knowledge, I am confident she will bring a lot of value with fresh insights and ideas. I would like to welcome her onboard and am certain she will be instrumental to further scale our growth momentum.”

    Patil added, “Embracing new opportunities, I step into this position with elation as I join Posterscope India. With experience as my guide, I am ready to contribute, learn, and thrive with the team in this exciting journey of growth and innovation.”

  • Liberty General Insurance appoints Parag Ved as director & CEO designate

    Liberty General Insurance appoints Parag Ved as director & CEO designate

    Mumbai: Liberty General Insurance, one of the leading general insurance companies in India, has roped in Parag Ved as its director & CEO designate, effective from 20 September. Prior to joining Liberty, he was the president of consumer lines at Tata AIG General Insurance.

    In a career that has spanned over 24 distinguished years, Ved has dedicated almost two decades exclusively to the insurance industry, holding senior leadership roles in prestigious organizations including ICICI Lombard General Insurance. Known for his dedication to innovation and excellence and his expertise in managing various strategic channels, Ved has showcased his prowess in the General Insurance industry.

    Ved’s trajectory in the insurance sector has showcased his ability to drive sustainable growth by innovating and tailoring products to the unique demands of the Indian market. His tenure with industry stalwarts amply demonstrates his proficiency and efficacy in managing diverse strategic channels. Mr. Ved holds a bachelor’s degree in Electronics Engineering from K.J Somaiya College of Engineering, Mumbai, and a master’s in management from SVKM’s Narsee Monjee Institute of Management Studies (NMIMS).

    Welcoming the new director & CEO designate, Liberty Mutual Insurance president – Asia Retail Markets Defne Turkes said, “We are pleased to welcome Parag Ved to Liberty General Insurance. His vast experience and his visionary approach uniquely position him to lead the future of Liberty General Insurance in India. His inclusion not only marks the dawn of an exciting new chapter but also reinforces our unwavering dedication to offering top-tier insurance solutions to our customers. We look forward to his contributions and innovations that will certainly propel the company to newer heights and achieve sustainable profitable growth.”

    Commenting on his appointment, Ved said, “Over the last few years Liberty has carved a niche for itself, and it is indeed a privilege to lead the organization, especially in the given interesting times and evolving insurance landscape. As the industry undergoes rapid transformations, my focus will be on harnessing innovation, reinforcing operational efficiency, and optimizing stakeholder engagement. Further, leveraging a data-driven approach would emphasize continually refining and expanding the product offerings to align with customer needs and industry standards. I am looking forward to working closely with the team. Together, I believe we can make a significant contribution towards taking Liberty to new heights. As we progress, the commitment remains unyielding to also align strategies and operations with the regulator’s goal of achieving widespread insurance coverage across the nation by 2047.”

    Ved takes on the role following the retirement of Roopam Asthana, who was instrumental in establishing Liberty’s business operations in India. Under Asthana’s visionary leadership for over a decade, the company thrived and has set significant industry benchmarks.

  • Alive Wellness Clinics onboards Deepanshu Khurana as chief business officer

    Alive Wellness Clinics onboards Deepanshu Khurana as chief business officer

    Mumbai: Alive Wellness Clinics, one of India’s foremost cosmetic clinics offering comprehensive 360-degree wellness treatments, has appointed Deepanshu Khurana as the new chief business officer.

    Prior to joining Alive Wellness Clinics, Khurana was working with VLCC. He headed the operations of South Asia’s largest chain of beauty & wellness clinics at home services and Academies, in addition to managing the financial performance of the organization.

    Commenting on his new role, Khurana expressed, “I am truly honored to begin this exciting journey alongside the team at Alive Wellness Clinics, taking on the role of Chief Business Officer. In recent years, the fields of dermatology and aesthetics have become more popular than ever, further emphasizing the importance of precision and excellence in these areas. This provides a unique opportunity for wellness brands to offer comprehensive services in dermatology and aesthetics. My partnership with Alive Wellness, a well-known name in this industry, aligns perfectly with my commitment to providing holistic care and driving positive transformations in the field. With my experience in strategic planning, business development, and healthcare operations, I’m eager to lead the brand’s growth and contribute to its mission of promoting holistic well-being.”

    Welcoming him on board, Alive Wellness Clinics director and chief dermatologist Dr. Chiranjiv Chhabra shared, “We are elated to extend a warm welcome to Deepanshu Khurana, who joins us as the chief business officer at Alive Wellness Clinics. In an ever-changing industry and with customer preferences shaping our direction, our commitment to excellence remains unwavering. To realize our vision, expanding our reach is crucial, and Mr. Khurana will lead this effort. In his new role, he will be responsible for driving business growth, nurturing strategic partnerships and expanding the network of services ranging from skin, body, and hair to nutrition. With Mr. Khurana’s expertise, we are confident he will help us expand our services, enhance the patient experience, and take Alive Wellness to new heights in the industry while bolstering our reputation along the way.”

  • Boomlet Group announces key appointments to leadership team

    Boomlet Group announces key appointments to leadership team

    Mumbai: Boomlet Group, an influencer marketing and crisis communication agency, has announced the appointment of two accomplished leaders to its executive team. Anish Saha joins as the national sales head and Ayushi Rai takes on the role of lead brand solutions and talent. These pivotal appointments mark a significant step forward in Boomlet Group’s mission to enhance its market presence and explore untapped opportunities in the influencer marketing segment.

    Saha is a seasoned professional with an impressive track record of working with brands, including Zee Entertainment and GroupM, in senior roles. Saha will be working towards building and shaping the verticals of Boomlet Group, creating a strong foundation for Boomlet in the Influencer marketing and Crisis communication industry. Speaking on his appointment, Saha said, “I am truly excited to be joining the Boomlet Group. In my new role, I look forward to collaborating closely with the team to revamp our business strategy, particularly focusing on expanding Boomlet’s influence in the fields of Influencer Marketing and Crisis Communication. Our primary goal is to strengthen and capture our market presence through well-thought-out expansion efforts.”

    Rai brings a unique viewpoint and a comprehensive grasp of the ever-changing marketing environment. Prior to joining Boomlet Group, she worked with brands such as Zomato and Times Internet. She is tasked with identifying and capitalising on undiscovered opportunities in the world of Influencers and content creators. Speaking on her appointment, Rai said, “I was deeply inspired by the vision that Danish and Preety have for Boomlet, and their unwavering dedication to their mission is what drew me to this incredible team. I am excited to add value and contribute my perspective in alignment with the founders’ vision. This synergy is what truly empowers me in this role, and I look forward to tapping into the undiscovered pool of talent among influencers and content creators.”

    Boomlet Group co-founder & CEO Danish Malik on the appointment of Saha and Rai said, “Our vision is to establish Boomlet as the leading agency in the field of influencer marketing and crisis communication. Anish and Ayushi are perfect fits for Boomlet, as they completely align with our vision of expanding operations and exploring new opportunities that will bring us closer to our goal. Their roles are critical to our growth strategy, and we are confident that together we will lead Boomlet towards greater success.”

    On the appointments, Boomlet Group co-founder & managing director Preety Singh said, “We are excited to welcome Anish and Ayushi to our leadership team. Their extensive expertise and strategic vision align perfectly with our goals for expansion and innovation. We look forward to their contributions in driving Boomlet to new heights.”

    Boomlet Group is poised to broaden its horizons by introducing additional business verticals. Through diversifying its portfolio and forming partnerships with prominent influencers, Boomlet aims to solidify its standing within the dynamic influencer marketing sector.