ITV

Category: Media and Advertising

  • Vivek Dhyani new group creative director Havas – Gurgaon

    Vivek Dhyani new group creative director Havas – Gurgaon

    MUMBAI: * Vivek Dhyani has joined Havas (formerly, Havas Worldwide) in Gurgaon as the group creative director from August Communications, where he was, till recently, one of the founder-directors.

    Dhyani, who started off as a scriptwriter with the All-India Radio, Najibabad, has spent over 19 years in the advertising industry with Saatchi & Saatchi, Capital Advertising, Grey Worldwide, McCann-Erickson and August Communications. He has worked on brands such as Hyundai Santro, Panasonic, Maruti Suzuki WagonR, Maruti Suzuki Corporate, Escotel Mobile Communications, LG, LML Motorcycles, Samsung, Aviva Life Insurance, Wrigley’s, Incredible India, Nescafe, Coca-Cola, Perfetti Van Melle, General Motors, Dabur and MetLife, among others.

    Says Havas India CCO Nima Namchu: “I bumped into Vivek during my stintn with Capital Advertising and later at McCann. He is the kind of writer who always leans towards writing copy with bite. Just to give you a taste of what you can expect from him – he came up with “Baaki sab gaye tel lene,” when he was asked to write a poster on fuel economy for Maruti Suzuki.”

    At Havas, Dhyani will partner senior creative director Anuranjan Dogra and will be handling some of the agency’s main brands. Navin Theeng, ECD Havas India, Gurgaon feels Dhyani is “a potent addition to the creative team that we have at Havas. A much-loved and respected creative in the Delhi advertising circle, I’m sure his humour and unique way of looking at things will give our work a new dimension.

  • Jaydeep Savant to lead BC Web Wise data analytics

    Jaydeep Savant to lead BC Web Wise data analytics

    NEW DELHI: Full-service digital agency BC Web Wise has appointed Jaydeep Savant as director – strategy and innovation to lead digital analytics and oversee expansion of the agency’s service portfolio to support key technology trends. He will be based in Mumbai and report to founder MD Chaaya Baradhwaaj.

    The appointment enables BC Web Wise to leverage data as a strategic asset for implementing customer-centric strategies and help clients maximize the RoI of online spends.

    Baradhwaaj said, “We are focused on building a practice capable of defining the business impact of digital campaigns across client sectors and categories. I’m pleased to have discovered a nuanced professional such as Jaydeep who brings a unique mix of strategic, technical and business experience that will be instrumental as we leverage analytics capabilities for our client portfolio.”

    With over 15 years of experience, Jaydeep was responsible for digital strategy at Times of Money Ltd. Previously, Jaydeep held key positions in the technology and product innovation teams at TCS, TravelGuru, Harbinger Systems, Linga Interactive, and Satyam Computers.

    BC Web Wise is known for its strategic brand solutions and world-class creatives with a presence in Mumbai and Delhi.

  • Jaydeep Savant to lead BC Web Wise data analytics

    Jaydeep Savant to lead BC Web Wise data analytics

    NEW DELHI: Full-service digital agency BC Web Wise has appointed Jaydeep Savant as director – strategy and innovation to lead digital analytics and oversee expansion of the agency’s service portfolio to support key technology trends. He will be based in Mumbai and report to founder MD Chaaya Baradhwaaj.

    The appointment enables BC Web Wise to leverage data as a strategic asset for implementing customer-centric strategies and help clients maximize the RoI of online spends.

    Baradhwaaj said, “We are focused on building a practice capable of defining the business impact of digital campaigns across client sectors and categories. I’m pleased to have discovered a nuanced professional such as Jaydeep who brings a unique mix of strategic, technical and business experience that will be instrumental as we leverage analytics capabilities for our client portfolio.”

    With over 15 years of experience, Jaydeep was responsible for digital strategy at Times of Money Ltd. Previously, Jaydeep held key positions in the technology and product innovation teams at TCS, TravelGuru, Harbinger Systems, Linga Interactive, and Satyam Computers.

    BC Web Wise is known for its strategic brand solutions and world-class creatives with a presence in Mumbai and Delhi.

  • Aritra Chaudhuri is Grey’s new senior creative head

    Aritra Chaudhuri is Grey’s new senior creative head

    MUMBAI: Grey group India has appointed Aritra Chaudhuri as new senior creative director in its Bangalore office. Chaudhuri will be responsible for driving the agency’s creative mandate for its impressive mix of clients based out of Bangalore.

    Grey group India chief creative officer Sandipan Bhattacharyya said, “While a lot is said about the need for experimental, medium-bending work in our industry, very few actually walk the talk. Aritra displays that rare knack for exploring the new and finding ways to create pop culture that makes brands famous”

    He joins with 10 years of extensive experience in various sectors including strategic planning, advertising, integrated campaign design, trans media storytelling, digital marketing, social media, art direction and graphic design.

    Before joining Grey, he has worked with Leo Burnett as the creative director, where he was responsible for creating a yardstick and setting up the creative team in Delhi. Brands he handled there includes Olx, Snapdeal, Bacardi and SBI Cards. Enormous, Commonwealth and Mccann Worldgroup, Ogilvy and Mather, JWT, TBWA are the other agencies he worked with. He has been creatively associated with various brands like SBI, Zaffran, Baskin n Robbins, Chevrolet, The Economist, Sony, Taco Bell, Tropicana, Mountain Dew, National Geographic, History Channel, Pedigree, Adidas, etc.

    Chaudhuri added, “Grey is changing, in terms of its people, systems and work culture. I look forward to the new challenges and do some intriguing work in a city that is intriguing in itself as far as business is concerned”

  • Aritra Chaudhuri is Grey’s new senior creative head

    Aritra Chaudhuri is Grey’s new senior creative head

    MUMBAI: Grey group India has appointed Aritra Chaudhuri as new senior creative director in its Bangalore office. Chaudhuri will be responsible for driving the agency’s creative mandate for its impressive mix of clients based out of Bangalore.

    Grey group India chief creative officer Sandipan Bhattacharyya said, “While a lot is said about the need for experimental, medium-bending work in our industry, very few actually walk the talk. Aritra displays that rare knack for exploring the new and finding ways to create pop culture that makes brands famous”

    He joins with 10 years of extensive experience in various sectors including strategic planning, advertising, integrated campaign design, trans media storytelling, digital marketing, social media, art direction and graphic design.

    Before joining Grey, he has worked with Leo Burnett as the creative director, where he was responsible for creating a yardstick and setting up the creative team in Delhi. Brands he handled there includes Olx, Snapdeal, Bacardi and SBI Cards. Enormous, Commonwealth and Mccann Worldgroup, Ogilvy and Mather, JWT, TBWA are the other agencies he worked with. He has been creatively associated with various brands like SBI, Zaffran, Baskin n Robbins, Chevrolet, The Economist, Sony, Taco Bell, Tropicana, Mountain Dew, National Geographic, History Channel, Pedigree, Adidas, etc.

    Chaudhuri added, “Grey is changing, in terms of its people, systems and work culture. I look forward to the new challenges and do some intriguing work in a city that is intriguing in itself as far as business is concerned”

  • Ad Club new committee appointed

    Ad Club new committee appointed

    MUMBAI: At the recently concluded annual general meeting, The Advertising Club unanimously elected Colors CEO Raj Nayak as its President for the second consecutive term.

    The new managing committee is as follows:

    • President| Raj Nayak, CEO, Colors, Viacom18 Media Pvt. Ltd.

    • Vice President| Vikram Sakhuja, Group CEO, Media and OOH, Madison Communications Pvt. Ltd.

    • Secretary | Ajay Kakar, Chief Marketing Officer, Financial Services, Aditya Birla Group

    • Jt. Secretary | Bhaskar Das, Group CEO, Zee Media Corporation Ltd.

    • Treasurer| Shashi Sinha, CEO, IPG Mediabrands

    • Office Bearer | Ashish Sehgal, COO, Zee Unimedia Ltd.

    • Member |Mitrajit Bhattacharya, President and Publisher, Chitralekha Group

    • Member | Partha Sinha, Vice Chairman and Managing Director, McCann

    Worldgroup

    • Member | Pradeep Dwivedi, Chief Corporate Sales & Marketing Officer, Dainik Bhaskar Group | DB Corp Ltd.

    • Member | Ramesh Narayan, Managing Director, Canco Advertising Pvt. Ltd.

    • Member | Vikas Khanchandani, Chief Business Officer, Reliance Broadcast Network Limited

    • Member | Viral Jani, Head TV Partnerships, Twitter India

    • Co-opted Member | Partho Dasgupta, CEO, Broadcast Audience Research Council

    • Co-opted Member | Punitha Arumugam, Director, Agency Business, India and South East Asia, Google India Pvt. Ltd.

    • Co-opted Member | Ajay Chandwani, Director, Percept Limited

    • Immediate Past President | Pratap Bose, Founder, Social Street

    Expressing his pleasure at his re-election, Nayak said, “I am extremely honored & humbled at the love bestowed upon me by the industry. I hope to continue working even more vigorously to realize The Ad Club’s agenda of acting as a catalyst in developing our vibrant and dynamic industry.”

    Publicis Worldwide CEO South Asia and AAAI president Nakul Chopra welcomed the announcement saying, “I am delighted that Raj has been elected President Ad Club for another term. A dear friend, a respected colleague – Raj has always worked for the good of the industry via various forums. I look forward to working closely with him to further the already strong relationship between The Ad Club and AAAI.”

    Zee MD and CEO and IBF president Punit Goenka added, “I am most certain that with his rich experience, acumen and industry knowledge, Raj will continue to take ‘The Advertising Club’ to greater heights. The very fact that he is re-elected, speaks abundantly about his contribution made to the club and to the industry. Over the last year, the club has certainly been a catalyst in developing the industry and with its interactive platforms and properties, it has served as a brilliant platform for industry professionals to interact and exchange thoughts. I wish Raj all the success in this role.”

    Showing his excitement about the announcement, K Swamy BBDO Chairman,MD and IAA president India chapter, IAA Global Senior Vice President Srinivasan Swamy said, “I was delighted to hear that Raj was reelected to lead The Advertising Club. His passion and energy levels are infective. He has brought in many senior names‎ to join the committee and I eagerly look forward to next phase of accelerated growth for the Club under his stewardship.”

    Industry stalwart Madison world chairman Sam Balsara also expressed his pleasure by saying, “I am delighted that Raj has agreed to continue as The Ad Club President. This augurs well for the members of the advertising, media and marketing community in general and members of The Ad Club in particular. Raj is everybody’s favorite person and is uniquely positioned to discharge this onerous responsibility which he has kindly agreed to, despite his hectic and I am sure taxing work schedule”.

    Industry veteran GroupM South Asia CEO CVL Srinivas commented, “Its great news for the industry that Raj Nayak has been re-elected President of The Advertising Club. Raj brings a lot of style and substance to whatever he does. His boundless energy, passion and commitment is so amazing. I wish him the very best and look forward to another great year with him at the helm”.

  • Ad Club new committee appointed

    Ad Club new committee appointed

    MUMBAI: At the recently concluded annual general meeting, The Advertising Club unanimously elected Colors CEO Raj Nayak as its President for the second consecutive term.

    The new managing committee is as follows:

    • President| Raj Nayak, CEO, Colors, Viacom18 Media Pvt. Ltd.

    • Vice President| Vikram Sakhuja, Group CEO, Media and OOH, Madison Communications Pvt. Ltd.

    • Secretary | Ajay Kakar, Chief Marketing Officer, Financial Services, Aditya Birla Group

    • Jt. Secretary | Bhaskar Das, Group CEO, Zee Media Corporation Ltd.

    • Treasurer| Shashi Sinha, CEO, IPG Mediabrands

    • Office Bearer | Ashish Sehgal, COO, Zee Unimedia Ltd.

    • Member |Mitrajit Bhattacharya, President and Publisher, Chitralekha Group

    • Member | Partha Sinha, Vice Chairman and Managing Director, McCann

    Worldgroup

    • Member | Pradeep Dwivedi, Chief Corporate Sales & Marketing Officer, Dainik Bhaskar Group | DB Corp Ltd.

    • Member | Ramesh Narayan, Managing Director, Canco Advertising Pvt. Ltd.

    • Member | Vikas Khanchandani, Chief Business Officer, Reliance Broadcast Network Limited

    • Member | Viral Jani, Head TV Partnerships, Twitter India

    • Co-opted Member | Partho Dasgupta, CEO, Broadcast Audience Research Council

    • Co-opted Member | Punitha Arumugam, Director, Agency Business, India and South East Asia, Google India Pvt. Ltd.

    • Co-opted Member | Ajay Chandwani, Director, Percept Limited

    • Immediate Past President | Pratap Bose, Founder, Social Street

    Expressing his pleasure at his re-election, Nayak said, “I am extremely honored & humbled at the love bestowed upon me by the industry. I hope to continue working even more vigorously to realize The Ad Club’s agenda of acting as a catalyst in developing our vibrant and dynamic industry.”

    Publicis Worldwide CEO South Asia and AAAI president Nakul Chopra welcomed the announcement saying, “I am delighted that Raj has been elected President Ad Club for another term. A dear friend, a respected colleague – Raj has always worked for the good of the industry via various forums. I look forward to working closely with him to further the already strong relationship between The Ad Club and AAAI.”

    Zee MD and CEO and IBF president Punit Goenka added, “I am most certain that with his rich experience, acumen and industry knowledge, Raj will continue to take ‘The Advertising Club’ to greater heights. The very fact that he is re-elected, speaks abundantly about his contribution made to the club and to the industry. Over the last year, the club has certainly been a catalyst in developing the industry and with its interactive platforms and properties, it has served as a brilliant platform for industry professionals to interact and exchange thoughts. I wish Raj all the success in this role.”

    Showing his excitement about the announcement, K Swamy BBDO Chairman,MD and IAA president India chapter, IAA Global Senior Vice President Srinivasan Swamy said, “I was delighted to hear that Raj was reelected to lead The Advertising Club. His passion and energy levels are infective. He has brought in many senior names‎ to join the committee and I eagerly look forward to next phase of accelerated growth for the Club under his stewardship.”

    Industry stalwart Madison world chairman Sam Balsara also expressed his pleasure by saying, “I am delighted that Raj has agreed to continue as The Ad Club President. This augurs well for the members of the advertising, media and marketing community in general and members of The Ad Club in particular. Raj is everybody’s favorite person and is uniquely positioned to discharge this onerous responsibility which he has kindly agreed to, despite his hectic and I am sure taxing work schedule”.

    Industry veteran GroupM South Asia CEO CVL Srinivas commented, “Its great news for the industry that Raj Nayak has been re-elected President of The Advertising Club. Raj brings a lot of style and substance to whatever he does. His boundless energy, passion and commitment is so amazing. I wish him the very best and look forward to another great year with him at the helm”.

  • Dentsu Aegis bulks up; acquires Perfect Relations

    Dentsu Aegis bulks up; acquires Perfect Relations

    MUMBAI: He has got ambition. Dentsu Aegis Network South Asia CEO Ashish Bhasin has been saying how he is going to get his group in the top two agency network bracket in India. He seems to be in a hurry to get there through the acquisition route.

    Over the past two years, he has acquired at least three companies. Now, the next one is in his bag. Dentsu has announced the acquisition of the Perfect Relations group, one of India’s top-notch public relations communications firm. The price tag for this is not known, but estimates are that it is in the triple crore digit range.

    The buy brings with it the parent company, Perfect Relations, and other agencies Accord Public Relations, Image Public Relations, Imprimis Life PR, India Media Monitor and Buzz. And an A-list of clients from the IT and tech sector and Fortune 500 companies like Coca-Cola, Nokia, Airtel and Honda across diverse sectors.

    Perfect Relations Group has now become a member of Dentsu Aegis Network India, retaining its branding. This addition will strengthen Dentsu Aegis Network’s overall communications offering in this rapidly growing market.

    Perfect Relations Group’s presence spans across 19 offices and 50 cities in India with over 500 associates, offering a full suite of core PR services including corporate reputation management, brand and marketing communications, media management and crisis management.

    Perfect Relations promoter group managing director Dilip Cherian and CEO Pradeep (Bobby) Kewalramani will be joining the leadership team at Dentsu Aegis and report in to Ashish Bhasin.

    Says Dentsu Aegis Network Asia Pacific CEO Nick Waters: “The PR segment in India is forecast to grow at double digits annually and having a scaled business that is well integrated to our company enables us to build on our overall strength and reputation in the market. With Perfect Relations Group’s strong quality management and established digital capabilities, we are well positioned to support our clients in an increasingly convergent environment in the country.”

    Adds Bhasin: “The joining in of Perfect Relations Group moves us a huge step closer towards achieving our mission of being the second largest group in this business in India. PR is an important and integral part of the advertising and communications business in India. We look forward with excitement to having them on board.”

    “In order to accelerate growth and tap into the latest global platforms and tools, we wanted to partner with a great global network.A good cultural and strategic fit is a top priority in making the decision on who we would like to join. We are very pleased that Dentsu Aegis Network is our choice partner in taking Perfect Relations Group and our spectacular team to the next level,” expound both Cherian and Kewalaramani.

  • Dentsu Aegis bulks up; acquires Perfect Relations

    Dentsu Aegis bulks up; acquires Perfect Relations

    MUMBAI: He has got ambition. Dentsu Aegis Network South Asia CEO Ashish Bhasin has been saying how he is going to get his group in the top two agency network bracket in India. He seems to be in a hurry to get there through the acquisition route.

    Over the past two years, he has acquired at least three companies. Now, the next one is in his bag. Dentsu has announced the acquisition of the Perfect Relations group, one of India’s top-notch public relations communications firm. The price tag for this is not known, but estimates are that it is in the triple crore digit range.

    The buy brings with it the parent company, Perfect Relations, and other agencies Accord Public Relations, Image Public Relations, Imprimis Life PR, India Media Monitor and Buzz. And an A-list of clients from the IT and tech sector and Fortune 500 companies like Coca-Cola, Nokia, Airtel and Honda across diverse sectors.

    Perfect Relations Group has now become a member of Dentsu Aegis Network India, retaining its branding. This addition will strengthen Dentsu Aegis Network’s overall communications offering in this rapidly growing market.

    Perfect Relations Group’s presence spans across 19 offices and 50 cities in India with over 500 associates, offering a full suite of core PR services including corporate reputation management, brand and marketing communications, media management and crisis management.

    Perfect Relations promoter group managing director Dilip Cherian and CEO Pradeep (Bobby) Kewalramani will be joining the leadership team at Dentsu Aegis and report in to Ashish Bhasin.

    Says Dentsu Aegis Network Asia Pacific CEO Nick Waters: “The PR segment in India is forecast to grow at double digits annually and having a scaled business that is well integrated to our company enables us to build on our overall strength and reputation in the market. With Perfect Relations Group’s strong quality management and established digital capabilities, we are well positioned to support our clients in an increasingly convergent environment in the country.”

    Adds Bhasin: “The joining in of Perfect Relations Group moves us a huge step closer towards achieving our mission of being the second largest group in this business in India. PR is an important and integral part of the advertising and communications business in India. We look forward with excitement to having them on board.”

    “In order to accelerate growth and tap into the latest global platforms and tools, we wanted to partner with a great global network.A good cultural and strategic fit is a top priority in making the decision on who we would like to join. We are very pleased that Dentsu Aegis Network is our choice partner in taking Perfect Relations Group and our spectacular team to the next level,” expound both Cherian and Kewalaramani.

  • GCPL’s Sunil Kataria is ISA’s new chairman

    GCPL’s Sunil Kataria is ISA’s new chairman

    MUMBAI: The newly elected executive council of the Indian Society of Advertisers (ISA) has recently elected Godrej Consumer Products SAARC and India -business head Sunil Kataria as the chairman.

    On his election, Kataria said, “Our focus would be to deliver the desired benefit to the advertisers and other stakeholders. I look forward to working with all and make this a credible, meaningful and business impacting ecosystem.”

    Kataria joined GCPL in 2011 to oversee the sales and marketing organisation for the India and SAARC businesses. He has diverse work experience across FMCG and consumer services sectors in sales, marketing and business. He had a stint of 12 years at Marico Industries.

    Other members of the Executive Council are as follows:

    Atul Agrawal, SVP-Corporate Affairs, Group Corporate Communications, Tata Services
    Anuradha Aggarwal, Chief Marketing Officer, Marico
    Abraham Mathew Alapatt, President & Group Head-Marketing, Service Quality, Financial Services & Innovation, Thomas Cook (India)
    Narendra Ambwani, Director, Agro Tech Foods
    Ajoy H Chawla, Sr. VP, Chief Strategy Officer, Titan Company
    Paulomi Dhawan, Advisor, Raymond
    Sonali Dhawan, Brand Director, Procter & Gamble Hygiene & Health Care
    Chandru Kalro, Managing Director, TTK Prestige
    Sandeep Kataria, Director – Commercial, Vodafone India
    Sandeep Kaul, Divisional Chief Executive – India Tobacco Division, ITC
    Sandeep Kohli, Executive Director – Personal Care, Hindustan Unilever
    Beena Koshy, Executive VPr, Advertising, Digital & Branding, Bajaj Electrical
    Bharat V Patel, Independent Director, Birla Sun Life Asset Management Company
    Prashant Richard Peres, Director Marketing Chocolate, India, Mondelez India Foods
    Ramakrishnan Ramamurthi, Vice-Chairman, Joint MD & Group CEO, Polycab Wires
    Samardeep Sunil Subandh, Chief Marketing Officer, Flipkart
    Amit Tiwari, Director, Philips India
    Brahm Vasudeva, Chairman, Hawkins Cookers

    ISA has advertiser members from across industries who contribute to approximately over two-thirds of the annual national non-governmental ad spends. ISA played a significant role in the formation of BARC and is closely partnering with it towards advertisers getting robust and credible data.