New Delhi: Nodwin Gaming has announced the appointment of Atin Suri as global head of experiential marketing. With a track record of delivering disruptive, immersive brand...
Mumbai: Anindita Sarkar has been promoted to vice president of brand & communications, South Asia, at Dentsu. She shared the news of her new role on...
Mumbai: As the festive season is right around the corner, Haldiram’s, India’s leading traditional namkeen and sweets brand, has just launched its new festive gifting campaign,...
Mumbai: BN Group’s flagship brand Simply Fresh has launched the #DiwaliKeBaadKiSafai campaign, encouraging people to extend cleanup efforts beyond pre-Diwali preparations, focusing on maintaining cleanliness after...
Mumbai: ICICI Lombard, a private general insurer, has launched a campaign for TripSecure+, presenting it as the essential travel companion for peace of mind during travel...
Mumbai: A10 Networks (NYSE: ATEN), a leading provider of AI-powered cybersecurity solutions, has announced substantial upgrades to its portfolio. The company’s latest innovations aim to simplify...
Mumbai: Malabar Gold & Diamonds, one of the world’s largest jewellery retailers, unveils its special Diwali offers designed to delight customers. As part of these exciting...
Mumbai: Madame has launched its Autumn/Winter 2024 campaign, ‘Stay Real’, featuring Shanaya Kapoor. The campaign encourages women to embrace their individuality and personal style. It highlights...
Mumbai: Niraamaya Wellness Retreats has partnered with Tute Consult’s luxury vertical for their strategic communications. This collaboration will further cement Tute’s luxury arm and build salience...
Mumbai: Daiwa gears up for the festive season with incredible discounts of 40 per cent to 65 per cent on its premium made-in-India smart TVs, exclusively...
Mumbai: Confiance Communications has acquired the PR mandate for Stratzy, a SEBI-registered investment advisory platform. Founded in 2021 by Mohit Bhandari and Gaurav Sangle, Stratzy empowers...
Mumbai: The Pant Project has launched a new ad campaign leveraging humor and memes. By acknowledging that humor is key to male social interactions, the campaign...
Mumbai: Quantum Energy lights up this Diwali with exciting discounts on its popular electric scooters. From 18-31 October 2024, customers can enjoy significant savings across all...
Mumbai: Himalaya Wellness has launched a new music video, Zara Muskurade, celebrating joy, kindness, and self-confidence for the festive season. Featuring singer Monali Thakur and actor-influencer...
Mumbai: Following the massive success of its inaugural season, the Entertainers Cricket League (ECL) is expanding by adding two new franchise teams for the upcoming second...
Mumbai: As the festive season approaches, Bonjour brought a special touch to Diwali celebrations with its exciting new campaign, #BonjourDiwaliDelight. Bonjour introduced a range of premium...
Mumbai: Saridon, a brand in the headache pain market, is expanding into the body pain category with the launch of ‘Saridon Head and Body’. This move...
Mumbai: This Diwali, Samsung is sending “Diwali ki khushiyaan” with its latest campaign featuring the Samsung AI TV, highlighting the magic of family togetherness in today’s...
Mumbai: ITC Sunfeast Fantastik! raises the bar in the snacking industry with the launch of its innovative 4D coated wafer bar, combining crunchy wafer, soft caramel,...
Mumbai: Studies have shown that financial advice from women is often dismissed or undervalued compared to advice from their male counterparts. This disparity can hinder women’s...
Mumbai: Nexus Select Malls has launched ‘Asli Happyness Wali Diwali’ campaign, starring brand ambassador Ayushmann Khurrana, that celebrates the joy of in-person Diwali experiences. It encourages...
Mumbai: Hogarth India, part of WPP and a global leader in creative production, announces key leadership appointments with Madhurika Banerjee and Ishita Hora joining the senior...
Mumbai: As Durga Puja transitions into Diwali, Avon India unveils its “I Am Shakti” campaign—a tribute to the women who embody the divine strength of goddesses...
Mumbai: From the moment superheroes first graced the silver screen, I was hooked. I’ve spent what must amount to lakhs of rupees over the years, all...
Mumbai: Fortune, an edible oil and food brand, has launched the ‘#SirfDaamNahiGramBhiDekho’ campaign to raise awareness about some brands selling less than one litre (910 gm)...
Mumbai: Flipkart Minutes discovered an amusing coincidence in its competitors’ marketing strategies. Many quick commerce giants have been promoting their delivery services with phrases like “Get...
Mumbai: Faasos, the flagship brand of Rebel Foods, unveils its unique campaign, ‘The Soan Papdi Exchange Program,’ to make this Diwali sweeter and more enjoyable. This...
Mumbai: Niyo, a travel-banking fintech company, is kicking off the festive season with a new campaign that aims to make international travel and financial services easier...
Mumbai: Gargi by P N Gadgil & Sons (PNGS), a renowned name in the fashion jewellery industry, unveils its stunning new collection, ‘Minimalist Diwali Glow.’ This...
Mumbai: Page Industries, the exclusive licensee of Jockey International, has announced the relaunch of its ‘Bras as Versatile as I Am’ campaign, timed for the festive...
Mumbai: Gemba Capital enhances its advisory board with the addition of Somak Ghosh, a seasoned banking and investment management expert. With over 30 years of experience...
Mumbai: UNICEF and Dove renew their partnership to empower 16.4 million young people in India with vital self-esteem education over the next two years. This collaboration...
Mumbai: Ambuja Cements, part of the diversified Adani Portfolio, actively transforms Gujarat’s coastal communities through impactful CSR initiatives. For over 30 years, the company has collaborated...
Mumbai: Japanese skincare and wellness brand Ilem Japan has launched a series of digital ad films promoting its premium line of Japanese teas: Matcha Japanese Tea,...
Mumbai: ABP LIVE, a prominent digital news platform in India, hosts the inaugural ‘ABP LIVE Impact Makers Conclave 2024’ on 22 October 2024, in New Delhi....
Mumbai: Mia by Tanishq revives the vibrant spirit of the disco era in its latest campaign, partnering with the queen of Indian disco, Zeenat Aman, to...
Mumbai: With the festival of Diwali around the corner, shopping fervour is at its peak across the country. Making the festivities extra special, Big Fm is...
Mumbai: Reid & Taylor has launched its latest campaign, ‘Man on a Mission,’ with Bollywood superstar Vicky Kaushal as the face of the brand. This campaign...
Mumbai : Mondelez India, the makers of leading snacking products, is excited to announce the launch of Studio creations by Cadbury, a luxurious new collection of...
Mumbai: Allcargo Gati Limited, one of India’s express distribution and supply chain management companies, is set to roll out more than 1,700 rebranded alternative fuel vehicles...
Mumbai: Sunfeast Mom’s Magic unveils its powerful initiative, ‘Will of Change’, to inspire mothers across India to advocate for equal inheritance rights for daughters. The campaign...
Mumbai: CropLife India announces a significant leadership transition with the election of Crystal Crop Protection Ltd, managing director, Ankur Aggarwal as the new chairman of the...
Mumbai: FCB Kinnect has announced the appointment of Upasana Naithani as senior vice president (west). This appointment highlights the agency’s commitment to broaden the expansion strategy...
Mumbai: Inorbit Malls, a retail and the shopping centre industry is excited to announce the launch of its first-ever brand-led campaign. Titled “Bade Dilwali Diwali”, this...
Mumbai: At the 24th Dragons of Asia 2024 Awards on 18 October in Kuala Lumpur, Tribes Communication, a marketing communications agency, was named India’s top agency...
Mumbai: Leveraging AI for hyper-personalised marketing has become essential for brands aiming to enhance customer engagement and loyalty. By analysing consumer data, AI enables marketers to...
Mumbai: PNB Housing Finance aims to make homeownership a reality for every Indian family. To reinforce this mission, the company has introduced a refreshed brand message...
Mumbai: Third Wave Coffee marked eight years of fueling creative journeys with their specialty coffee, with a befitting celebratory campaign titled #InspiringIndianCrea8ors. The month-long campaign celebrates...
Mumbai: Rohit Tikmany has taken on the role of chief product and marketing officer at Zeno Health. Before this, he served as senior product leader at...
Mumbai: Suiting and shirting fabrics brand J Hampstead captivated Mumbai with a marketing campaign that blended street intrigue and digital engagement. This initiative showcased the brand’s...