MUMBAI: At the bustling Garuda Mall in Bangalore, shoppers pause in awe as a hoarding came to life, showcasing Bajaj’s latest outdoor billboard, Built for Life....
MUMBAI: It’s got its independence at last. Advertising and marketing services giant Havas today announced the successful listing of its ordinary shares on the regulated market...
MUMBAI: When you are in the audio wearables business and want to showcase your new technology and new devices, you would not do better than having...
MUMBAI: Chip maker AMD has fabricated a new TVC to push its Ryzen AI Pro Series processors. The messaging: these processors offer unparalleled speed, performance, and...
MUMBAI: After a remarkable 12-year journey of crafting impactful campaigns and shaping industry narratives, marketing veteran Gaurav Kwatra has stepped into a new leadership chapter. Kwatra...
MUMBAI: The sweetest six words in any professional’s life? “Your salary has been credited successfully.” For corporate warriors and government employees, it’s a monthly ritual backed...
MUMBAI: In the ever-evolving landscape of corporate leadership, Sharon Lydia Johnson is stepping into a new role as business recruiter at Rippling, marking a significant career...
MUMBAI: There’s a part of you which is painfully missing your lost loved one. And you can’t seem to remember where you kept the voice recording,...
MUMBAI: In a bustling Delhi café, a group of friends are sharing stories of their favourite sneakers, but one conversation takes an unexpected turn when a...
MUMBAI: Jagran New Media (JNM), the digital wing of Jagran Prakashan, announced a significant leadership appointment by onboarding Manoj Mishra, as chief human resources officer (CHRO)....
MUMBAI: Ever wondered how the masterminds behind the most iconic ads cracked the code of grabbing your attention? From billboards that dominate cityscapes to campaigns you...
MUMBAI: Our memory of Zakir Hussain is that while he was eloquent, he preferred to let his tabla do the talking. Whenever he stepped on stage,...
MUMBAI: In the vast ocean of corporate titans, even the youngest sharks have the power to disrupt the tides. Such is the case at Reliance Industries...
MUMBAI :India Gate basmati rice maker KRBL has a new media custodian getting on board. Virender Singh Rana has joined the world’s largest rice millers and...
MUMBAI: It may be called M.Ad. But the focus at the Ad Club’s M.Ad Quiz is not on the insanity of advertising, rather it is on...
MUMBAI: It’s moving on to a new track. Youth fashion brand Fastrack has moved into the premium mass fragrance market with the launch of a new...
MUMBAI: K-Dramas, K-Pop are all the rage amongst India’s Gen Z and Gen Alpha. And there’s a fascination with all things Korean whether makeup or food....
MUMBAI: WPP is betting big on India. The creative transformation company early on 12 December announced that it was pumping more bucks into India by scaling...
MUMBAI: With a career graph like he has, it’s no wonder why Hidesign has taken on Shrey Talwar as its chief sales officer from the beginning...
In a bold move to redefine its growth trajectory, AdCounty Media onboards digital pioneer, Sanchit Sanga, as board advisor. Sanchit’s appointment marks an exciting new chapter...
MUMBAI: Nestasia has announced the appointment of Upasana Dash as vice-president of branding. With over a decade of experience in the marketing industry, Dash brings a...
MUMBAI: If you thought, the world of advertising is only going through fusion following the acquisition and merger of Interpublic group by the Omnicom group, you...
MUMBAI: GroupM, WPP’s media investment group, today published the topline findings of its End-of-Year Global Advertising Forecast for 2024. The report, which analyses advertising investments over...
MUMBAI: Isprava – a luxury real estate developer – has hired Amrita Kumar as its head/VP of marketing. Amrita was the CEO, co-founder & executive director...
MUMBAI: She’s got exposed to leading a channel, building a cult motorcycle brand, and she’s even turned entrepreneur before returning to the advertising world. The lady...
MUMBAI: The merger did happen. Just as Wall Street Journal had predicted. Omnicom and The Interpublic group today announced their boards have unanimously approved a definitive...
MUMBAI: When the magic of Bollywood meets the momentum of fintech, you know something extraordinary is brewing! Imagine the thrill when two of the world’s favorite...
MUMBAI: In July this year, PWC Global released its Global Entertainment & Media Outlook 2024-2028 which focused on global trends and growth. With the year coming...
MUMBAI: It’s bringing out all its aces in a bid to create awareness and boost adoption of its card. Retail payment and settlement body National Payments...
MUMBAI: The headline in the Wall Street Journal was loud and clear just as the west was waking up and we in the east were getting...
MUMBAI: Zenith took up a lot of her share of mind. Senior media executive Tanya Gupta has taken the plunge and moved from Mindshare India where...
MUMBAI: Padma Kasturirangan has been promoted to head of South, India Originals at Prime Video, marking a significant step forward in her career. In a recent...
MUMBAI: Every book, no matter how extraordinary, must one day close to make way for a new tome. Amit Rathi, with over 20 years of expertise...
MUMBAI: She is expanding her scope of work. Until November 2024, Meher Anand was account director south Asia of CNN International Commercial. Now she has gone...
Mumbai: Vui Live, a full-service digital marketing and consulting company, has announced the appointment of Viraj Panwar as its sales head. In this role, Viraj will lead...
MUMBAI: Kuku FM has got the south of India on its radar. The company has enlisted south Indian star Dulquer Salmaan to star in a new...
Mumbai: Indian Bank has launched a digital campaign titled ‘Khabar Nahi, Khabardar Bano’ to educate customers about the growing threat of cyber fraud and empower them...
Mumbai: Easybuy has recently launched “The Lit Series,” a bold initiative aimed at elevating consumer engagement through innovative digital content. This new series has already made...
MUMBAI: Advertisers, marketers and media establishments around the globe can bring out the bubbly. dentsu’s latest Global Ad Spend Forecasts has revealed a projected buoyant 6.8...
MUMBAI: OOH is finally joining the sustainability bandwagon. GroupM, WPP’s media investment group, in collaboration with the Indian Outdoor Advertising Association (IOAA), has announced the formation...
Mumbai: Asian Paints’ beloved home and decor series, Where The Heart Is, is back with a bang for its eighth season, offering a masterclass in crafting...
MUMBAI: There could only be one place he could go: up. And so he has. In his seventh year, at Laqshya Media group, strategic alliances specialist/COO...
MUMBAI: Publicis OOH head Shubabrata Dasgupta is pleased as punch. His outdoor agency has been involved in what he calls a ground breaking innovation. Said Dasgupta...
MUMBAI: Vox, a pioneer in AI-driven contextual advertising, unveiled its latest suite of advertising packages tailored for the dynamic Indian market. These innovative ad formats promise...
MUMBAI: There’s a tsunami of brands in the Rs 15,000 crore-plus turnover Tata Consumer Products Ltd (TCPL) portfolio, right from Tata Tea and variants, Tata Salt...
MUMBAI: He is going to be the new poster boy of dentsu’s OOH initiatives. The agency has promoted Imtiyaz Vilatra to chief executive officer of Posterscope...
Mumbai: Axis Bank, a private sector bank in India has launched the next chapter in its acclaimed ‘Dil Se Open’ campaign. This latest iteration, ‘har raah...
Mumbai: A recognised leader in kitchenware, personal care, and beauty care products, has appointed Keijiro Takasago as the managing director of KAI Manufacturing India Pvt. Ltd....
Mumbai: Publicis OOH India, part of Publicis Groupe India, launched a new green initiative, FlexForward, aimed at transforming the lifecycle of vinyl flexes used in the...
MUMBAI: It’s the coming together of two creative guys to build something bigger than the sum of both. Infectious Advertising creative chairman & founder Ramanuj Shastry...