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MUMBAI: Havas Media India which has added a slew of wins to the kitty in 2013 has strengthened its ‘digital’ segment with two key senior appointments....
MUMBAI: MSLGROUP, Publicis Groupe’s strategic communications and engagement consultancy, has appointed two industry veterans to its fold – Amit Misra comes on board as executive vice...
MUMBAI: Mayur Hola has joined Contract India as executive creative director, based in Delhi. Prior to this, Mayur was with McCann on some of the most...
MUMBAI: Reliance Industries, Star India and IMG are set to launch the “Indian Super League”, an unrivalled football championship that will foster local talent and feature...
MUMBAI: MEC India, GroupM’s media agency, has expanded its client portfolio with the inclusion of Reliance Group companies – Reliance Capital (includes Reliance General Insurance, Reliance...
MUMBAI: Keeping with the brand’s fun, bold and irreverent image, Fastrack has launched its latest campaign for its watch collection. The TVC conceputalised by Lowe Lintas...
MUMBAI: Hindustan Unilever Limited (HUL), the market leader in consumer products in the country, has joined twitter recently. The company which has presence in over 20...
MUMBAI: Keeping with the brand’s fun, bold and irreverent image, Fastrack has launched its latest campaign for its watch collection. The TVC conceputalised by Lowe...
MUMBAI: Titan Raga stands for grace, femininity and sensuality and these values make their way into its exquisite timepieces and reflect in its communication. Paying tribute...
MUMBAI: Titan Raga stands for grace, femininity and sensuality and these values make their way into its exquisite timepieces and reflect in its communication. Paying tribute...
MUMBAI: The Indian delegate will be represented by RK Swamy BBDO and president India Chapter of the International Advertising Association (IAA) Srinivsan K Swamy in the...
Mumbai: Building on the promise of ‘nothing like anything’ experience, Micromax has signed Hollywood actor Hugh Jackman as its brand ambassador. In a first of its...
MUMBAI: With the elections just around the corner, The Hindu has launched an extension of its successful Behave campaign. The camping has been conceptualised by Ogilvy...
MUMBAI: ixigo.com, a travel planning and search engine, has kicked off its first ever integrated marketing campaign across television, OOH, radio and social media. Speaking about...
MUMBAI: GroupM India has won the award for ‘leveraging unique activities’ at the prestigious Porter Prize 2013 event. GroupM is the first company from the media...
MUMBAI: ixigo.com, a travel planning and search engine, has kicked off its first ever integrated marketing campaign across television, OOH, radio and social media. Speaking...
MUMBAI: Dentsu Digital, a digital marketing solutions company of the Dentsu India Group, has added two new businesses to its kitty. Honda Motorcycles and Scooters India...
MUMBAI: Dentsu Digital, a digital marketing solutions company of the Dentsu India Group, has added two new businesses to its kitty. Honda Motorcycles and Scooters India...
Mumbai: Greenlam Laminates has created a new campaign, taking forward the idea of “Zamaane ko Sajana hai”. The campaign – ‘Mahaul Sundar toh Khayal Sundar’ –...
MUMBAI: DDB Mudra has roped in Arun Sharma as head of planning, DDB Mudra Delhi. He will report in to DDB Mudra senior vice president Aditya...
MUMBAI: On the back of some new client wins and growth in existing businesses, Draftfcb+Ulka has brought on board trainees from some of the management, communication,...
MUMBAI: Gizmobaba – Portal for innovative gadgets and gizmos – is looking for rapid expansions. In order to expand its national penetration, the portal has joined...
MUMBAI: Riding on its fast-growing popularity, WeChat, a mobile social app, has unveiled its latest brand campaign conceptualised by Ogilvy & Mathers. As part of the...
MUMBAI: Skechers, the American shoe maker, has launched a campaign to promote its GOrun 2 range of performance shoes, specially designed for runners. Commenting on Skechers...
MUMBAI: Riding on its fast-growing popularity, WeChat, a mobile social app, has unveiled its latest brand campaign conceptualised by Ogilvy & Mathers. As part of...
MUMBAI: Tata Sky has announced its plans to launch its latest innovation – ‘Everywhere TV’ – as a part of the Tata Sky Mobile. The ad...
NEW DELHI: With the Superhero franchise Krrish 3 set to release this Diwali, Havmor Ice Creams have associated with the film. Havmor Ice Creams MD Ankit...
MUMBAI: Hero once again plans to capture the imagination of the youth with its latest commercial, conceptualised by Draftfcb+Ulka, that is a true celebration of ‘boyhood’...
MUMBAI: With the arrival of new players in the market, the brand needed to communicate its core promise to the consumers. i.e. digestive biscuit equals a...
MUMBAI: Reinforcing its commitment to fitness in India, Reebok has announced the ‘Reebok Running Squad’. The initiative is aimed at training consumers for the Airtel Delhi...
MUMBAI: Ogilvy Public Relations (Ogilvy PR) has announced three appointments to its Asia Pacific management team, following the announcement that Scott Kronick has been appointed as...
MUMBAI: Cholamandalam MS General Insurance Company, a joint venture between Murugappa group and Mitsui Sumitomo Insurance Company Japan, has unveiled a new multimedia 360 degree communication...
MUMBAI: Dentsu Marcom has brought out a new campaign for Toshiba – India’s latest Cricket Series LED televisions. The aim of the campaign which will be...
MUMBAI: Many brands are planning to use the puja festival at various pandals to engage with the consumers. The product range can be as wide as...
MUMBAI: Dentsu Marcom has brought out a new campaign for Toshiba – India’s latest Cricket Series LED televisions. The aim of the campaign which will...
MUMBAI: Maybelline New York along with brand ambassador Alia Bhatt launched ‘Color Show’. FoxyMoron will launch the ‘Color Show’ across Maybelline’s digital platforms Facebook, Twitter, Instagram...
MUMBAI: Verizon has today announced Verizon Cloud – its new cloud Infrastructure as a Service (IaaS) platform and cloud-based object storage service. With this service, Verizon...
MUMBAI: Wipro Enterprises, a consumer care company, has entered the body lotion category with the launch of Santoor Body Lotion. Santoor, the flagship brand of...
MUMBAI: The 14 annual general meeting (AGM) of the IBF took place late yesterday in Mumbai, proceeding which multi screen media (MSM) CEO Man Jit Singh...
MUMBAI: Aegis Media acquired Trio Digital Integrated, a full-service digital agency in China. The acquisition will see Trio rebranded as Trio Isobar and become part of...
MUMBAI: Her tome has become a reference book for students of Indian media courses. Media watcher Vanita Kohli-Khandekar released the fourth edition to her book on...
MUMBAI: Siemens India has launched an innovative digital media campaign that uses a creative story telling technique to deliver the message to end customers. The latest...
MUMBAI: Is busy schedules, hectic targets and meetings all you can picture while imagining a media agency? Well! At least for a change, you can shed...
MUMBAI: Times Innovative Media has appointed Arghya Chakravarty as its CEO. He will be directly reporting to Times OOH MD Sunder Hemrajani. On the new appointment,...
MUMBAI: Media insights firm Ormax Media announced the launch of Ormax Brand Matrix (OBM), a viewership maximisation tool. Broadcasters across categories can utilise OBM to identify...
MUMBAI: The media agencies are busy brushing up on their knowledge of the names of movies. And why? Well, they are all gearing up for No...
MUMBAI: Vodafone, one of India’s leading telecommunications services provider, has announced its tie-up with Rockstand, one of India’s leading eBook and eMagazine application. This tie-up heralds...
MUMBAI: J.K. Helene Curtis, India’s leading male grooming company, cheers Man Hair with the first-of-its-kind Park Avenue Beer Shampoo’s new advertising campaign. Adding a twist of...
MUMBAI: DDB MudraMax has won the digital media mandate for Experion Group. The client will be handled out of the DDB MudraMax office in Delhi. Experion...
NEW DELHI: SkyHub, the digital creative and technology firm, brought about a change in the Indian marketing scenario with the introduction of a unique social media...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
