MUMBAI: Over the last two months, Roohafza has spread its communication across several multimedia platforms. Roohafza’s advertising campaign idea for 2014, centred on ‘Be Natural...
MUMBAI: Vserv.mobi director – global marketing & product Binay Tiwari has decided to wear the hat of an entrepreneur and has thus resigned from his current...
MUMBAI: As part of a global pitch, British Airways, has chosen Carat for its media agency alignment. British Airways marketing lead in India and S...
MUMBAI: The largest media group in Indonesia, Havas Media Group, has appointed Pranay Shah Singh as head of strategy for Indonesia. In his new role,...
MUMBAI: When large network companies are looking at acquiring smaller speciailsed digital agencies, the Dentsu Aegis Network, which was formulated last year, has taken a different...
MUMBAI: Close on the heels of the announcement of RajDeepak Das joining the Leo Burnett Group as chief creative officer comes new of Prajato Guha Thakurta...
MUMBAI: iContract, the digital agency offering from Contract Advertising, has been awarded the digital duties by Sony Music Entertainment India. The agency won the business following...
MUMBAI: Got distracted while driving through the highway? Then blame it on the rise of the hoardings. What was not an essential part of any...
NEW DELHI: As internet users increasingly demand high-quality content at lightning-fast speeds, Verizon Digital Media Services is responding by adding direct local connectivity from its network...
NEW DELHI: Telecom service provider Telenor has appointed Ragnar Karhus as the new chief executive officer (CEO) of Telenor Broadcast Holding and Canal Digital. Karhus...
MUMBAI: Publicis Groupe to bring together strategy, creative, user experience, media, and analytics under one roof has announced the launch of ROAR. It is an...
MUMBAI: Pritish Nandy Communications’ (PNC) subsidiary PNC Productions has been renamed as PNC Digital. With this, the company will define its business objectives. The information was...
MUMBAI: MEC, a leading media agency, has been named the most competitive agency in APAC according to the latest annual Compitches Report from the Research Company...
MUMBAI: PVR Cinemas has appointed Dharmesh Datta as vice president for its alternate content vertical. He commenced his new role from 23 June 2014 and will...
NEW DELHI: Gagan Verma has been appointed as regional director for India and SAARC region for Lifesize, a division of Logitech and supplier in the field...
MUMBAI: In a move to strengthen its digital presence, Cheil Worldwide SW Asia (Cheil India) has appointed digital domain specialist, Rahul Nanda as senior vice president new...
MUMBAI: CricHQ, a cricket technology company is on an expansion spree. The company, which is looking at expanding its executive team in India has appointed Karthik...
MUMBAI: MEC has promoted Rahul Jadhav to national trading head. In his new role, he will be responsible for media investments across platforms and will...
MUMBAI: Bates CHI&Partners has won the creative mandate for Dalmia Cement Bharat. The win comes on the back of a multi-agency pitch. Dalmia Cement Bharat...
NEW DELHI: US telecom operator Verizon has made a change to its top management. Francis Yip has been promoted to group vice president of Verizon Asia Pacific. Most recently...
MUMBAI: Havas Media Group has appointed Josh Gallagher as its regional strategy director. Based out of Singapore, he will report to Havas Media Group Asia Pacific...
MUMBAI: Scarecrow Communications has won the creative mandate for Radio City. The account was won following a multi-agency pitch that included leading creative agencies of the...
MUMBAI: DSP BlackRock mutual fund for its scheme ‘India TIGER’ recently created a pan-India, high intensity outdoor campaign. The 15 days outdoor campaign was executed by...
MUMBAI: The S.Yesudas-led Vizeum India is on an account winning spree. The media agency has just pocketed the agency of record account of C&S Electric. The...
MUMBAI: MEASAT Satellite Systems (MEASAT) has elevated Alex Tan from sales director to senior sales director – Telecoms & VAS (Asia Pacific). In his new role,...
MUMBAI: Kolhapur based Sanjay Ghodawat Group has awarded creative mandate for its consumer division to Setu Advertising. As per the mandate, Setu will have full...
MUMBAI: WPP’s wholly owned operating company, XM Asia, a JWT company, has agreed to acquire a majority stake in Sofresh, a digital creative agency in Vietnam....
MUMBAI: With ever changing media dynamics, consumption patterns have been fluctuating too. Media fragmentation is a concern that media planners need to deal with more care. ...
MUMBAI: Red Fuse Communications, WPP’s full-service integrated global agency has designed and implemented an engaging digital campaign for Colgate visible white. Through this campaign, titled ‘visibly...
MUMBAI: Kinetic India’s campaign execution efforts for Lenovo K900 smartphone launch got recognized and rewarded during ‘Lenovo Recognition and Rewards’ event held in Bangalore on 4th...
MUMBAI: Getit Infomedia, and To The New, have come together to offer market access and strategic mentorship to entrepreneurs through a non-traditional platform – ‘ScaleIQ’. ...
MUMBAI: Vizeum India has been appointed as the media AoR for Integrated Network Solutions (INS), a wholly owned subsidiary of Viacom18 Media. INS is instrumental in...
MUMBAI: Dabur India has appointed LinTeractive, the digital division from Lowe Lintas + Partners to handle digital duties for its Dabur healthcare and foods division. Some...
Founded a decade ago, WPP Group’s biggest media agencies came under one umbrella to form GroupM and since then there has been no looking back. In...
MUMBAI: Over 1.5 million Mumbaikars have already taken the metro in its inaugural week. Mumbai Metro One Private (MMOPL), an arm of Reliance Infrastructure and Mumbai...
MUMBAI: DDB Mudra Group chairman & CCO Sonal Dabral has been chosen by the Cannes Lions International Festival of Creativity as one of the 12 mentors...
MUMBAI: In the last 24 hours, two senior members from micro blogging site Twitter have put in their papers. Along with COO Ali Rowghani the social...
MUMBAI: With a day left for the biggest event of the advertising industry to commence, the industry is keeping its fingers crossed to pick up the...
MUMBAI: While marketers are still looking out for a measurement mechanism to understand RoI for the out of home segment, Milestone Brandcom has gone ahead to...
MUMBAI: Amar Chitra Katha has appointed Sanjay Dhar as president, corporate solutions group. Dhar will be driving the new ‘value added brand solutions’ initiatives at Amar...
MUMBAI: Triton Communications has appointed Ashish Medhekar as executive director. In his new assignment, Medhekar will be a part of the core management team with the...
MUMBAI: Ignitee Digital, a To The New group company, has announced the launch of Social IQ, an integrated social CRM offering. The solution is designed...
MUMBAI: Vdopia has announced the appointment of Daniel Ahiakpor as its vice president, business development, a newly created position in Vdopia’s New York office. Ahiakpor will...
MUMBAI: It was in the month of April this year that the advertising fraternity got a shock with K V Sridhar’s exit news from Leo Burnett....
MUMBAI: Those in the habit of not taking digital agencies seriously may want to do a rethink on that one, given the sheer number of campaigns...
MUMBAI: Red Fuse Communications has been awarded the title of ‘Best Mobile Media Agency of the year’ at the Indian Digital Media Awards 2014. The agency...
MUMBAI: Close on the heels of the last week’s announcement from Vizeum on its media duties win of Jet Airways, Allied Blenders and Distillers (ABD) has...
MUMBAI: Joining DDB Mudra west’s formidable creative force under the leadership of creative head, Rahul Mathew, is Manoj Bhavnani who has joined as senior creative director....
MUMBAI: Looks like news channels are not only focusing to revamp content but are also looking at revising their marketing strategies. CNBC Awaaz is currently...
MUMBAI: Charagh Din a mega shirt store that today is one of the few established names in the Indian fashion community has launched its outdoor campaign...

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