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MUMBAI: WPP has inked a global partnership with digital experience company Acquia to offer clients a full-service digital marketing and technology solution. The new partnership...
MUMBAI: Mindshare APAC has launched FAST Hub (Future Adaptive Specialist Team) in Singapore, supported by EDB, to enable brands to benefit from the growth opportunities appearing...
MUMBAI: Dentsu Aegis Network has acquired the Paris based cross-activation agency ZoneFranche SAS, which has strengths in experiential marketing. Founded in 2004, ZoneFranche has steadily...
MUMBAI: Havas media group has won the integrated media mandate of BlueStone.com, one of the leading online store for jewellery and accessories. The business of BlueStone.com is...
MUMBAI: Hachette book publishing India has appointed a digital agency, Isobar, from the Dentsu Aegis Network. “As a part of our larger commitment to exploring...
MUMBAI: Dentsu Aegis Network has formed its ninth global network brand, MKTG, the lifestyle marketing agency it acquired in August 2014 headquartered in New York. ...
MUMBAI: Grey group India has appointed Salil Inamdar as the national head for digital content and creative, based in the Bangalore office. Inamdar joins from Interactive...
MUMBAI: Orchard Advertising has appointed Sharmine Panthaky as vice president and branch head based in the Mumbai office. She joins from Interspace Solutions, where she...
MUMBAI: Dentsu Aegis Network has acquired Indian event and experiential agency Fountainhead Entertainment founded by Brian Tellis. It is envisaged that in 2016, Dentsu’s existing experiential offering...
MUMBAI: The m-commerce platform Myntra will be launching actor Deepika Padukone’s fashion brand for women called All About You. The brand will be launched in...
MUMBAI: Ushodaya Enterprises director I Venkat has been elected as the chairman of Media Research Users Council (MRUC) for a period of two years. Venkat...
MUMBAI: TVS Motor Company has roped in Amitabh Bachchan as the brand ambassador for its two-wheeler brand TVS Jupiter. This is the first time that Bachchan will...
MUMBAI: In a bid to strengthen its presence in Brazil’s fast growing mobile advertising market, Dentsu Aegis Network has acquired the Brazilian mobile marketing agency Pontomobi...
MUMBAI: Pyar Ka Punchnama is all set to return with new twist. Viacom18 Motion Pictures has lined up a unique marketing campaign to promote the movie. Kick-starting the...
NEW DELHI: Actor Kangana Ranaut has been appointed as the new brand ambassador for fashion jewellery brand Voylla. Moreover, the company, which started as an e-commerce...
MUMBAI: Ogilvy & Mather bagged the maximum number of six awards at the IndIAA Awards, which are organised by theIndia Chapter of the International Advertising Association...
MUMBAI: The International Cricket Council (ICC) has roped in Nissan Motor Company in a long-term partnership deal through 2023. Nissan will be the global sponsor of...
MUMBAI: Leo Burnett has appointed Amritraj Thakur as vice-president- planning at its Delhi office. In his new role, Thakur will work closely with Leo Burnett...
MUMBAI: Asia Pacific Effie Awards has named Omnicom Media Group CEO, Asia Pacific Cheuk Chiang the 2016 Awards chairman. Chiang oversees the global media and communications...
MUMBAI: Leo Burnett India has hired Sachin Das Burma as group executive creative director at its Delhi office. Speaking on his appointment, Leo Burnett India...
MUMBAI: Mindshare Asia Pacific has appointed Amy Kean to the role of regional director, strategy. Kean joins Mindshare after five years with the Havas Media Group...
NEW DELHI: Titan Raga and IWC Portofino Midsize watch launch received the ‘Best Integrated Marketing Campaign’ Award at the sixth edition of the annual Watch Awards this year. HUBLOT ICC...
MUMBAI: The burgeoning e-commerce sector has been rapidly powering the growth of Indian SMEs (small and medium enterprises). As the festive season comes down the pike,...
MUMBAI: Just a few days after meeting Prime Minister Narendra Modi in New York, WPP CEO Martin Sorrell, in his visit to India was bullish about...
MUMBAI: Actor Sidharth Malhotra has been named as New Zealand’s tourism ambassador for India. The actor will get his first taste of New Zealand next...
MUMBAI: WPP’s data investment management arm Kantar has appointed Efrain Ribeiro as its chief research officer (CRO), effective 1 November. Ribeiro takes over the role...
MUMBAI: Mindshare has won the most desired ‘Global Mobile Agency of the Year’ title during the Annual Global Smarties Awards 2015 organised by the Mobile Marketing Association...
MUMBAI: After promoting the cause of cricket by sponsoring the South African T20 cricket team, the wallet service provider Oxigen has joined hands with Kerala Blasters Football...
MUMBAI: ZenithOptimedia has acquired Australia’s independent performance marketing agency FirstClick Consulting. FirstClick will become part of Performics Worldwide, ZenithOptimedia’s global performance marketing network. The agency...
NEW DELHI: Godrej Consumer Products has launched a new nationwide campaign with the tagline ‘Subah Bolo Good Knight’ to create awareness about the seriousness of dengue....
MUMBAI: Helios Media has promoted Shrutish Maharaj as chief sales officer. He has been a part of the company’s core team since its inception four years ago....
MUMBAI: Indian film star Hrithik Roshan has been named as the India ambassador for The World’s Largest Lesson, an initiative launched by the Global Goals campaign...
MUMBAI: Havas has acquired market research group CSA and the Intervalles agency, both formerly wholly owned subsidiaries of Bolloré Group (owner of a 60 per cent...
MUMBAI: Reliance Industries’ in-house agency Vibrant Media has appointed Madison Media COO Karthik Lakshminarayan as vice president. According to information available with Indiantelevision.com, Lakshminarayan’s role will encompass...
MUMBAI: Viacom International Media Networks (VIMN) Asia has appointed Lee Shin Yng as chief financial officer (CFO). In this position, Yng will be based in Singapore, and reports...
MUMBAI: RK Swamy Hansa group chairman Srinivasan Swamy has been re-elected as International Advertising Association (IAA) India chapter president for the fourth consecutive term. Swamy, who also...
NEW DELHI: A study shows that website traffic rises and falls in direct correlation with TV advertising for majority of call-to-action brands, which depend on immediate...
NEW DELHI: An anthem has been written for the ‘Swachh Bharat Mission’ by ad man and lyricist Prasoon Joshi. The song was written in response...
MUMBAI: Honda Cars India presented the keys of the All-new Honda Jazz to the Grand-Finale winners of the popular dance reality show Nach Baliye season 7 which...
MUMBAI: Makani Creatives has bagged the advertising mandate for Onida’s Smart LED TVs from Mirc Electronics. The ad campaign for the brand will be unleashed soon....
MUMBAI: Tonic Media, India’s leading independent digital agency, has been named 2015 Social Media Agency of the Year at the Big Bang Awards organised by the...
MUMBAI: On World Heart Day, Saffolalife urged several couples along with Shilpa Shetty Kundra and Raj Kundra to participate in a morning walk together. This first-of-its-kind...
MUMBAI: Posterscope will be participating in Project Everyone – the brainchild of filmmaker and Comic Relief founder Richard Curtis, with an aim to share the UN sustainable development...
MUMBAI: WPP’s tenthavenue and Ozonetel have inked a partnership to strengthen developing market mobile marketing platform – Electra. The new tenthavenue and Ozonetel partnership sees the...
MUMBAI: Casual clothing brand ColorPlus has launched its maiden television commercial. Conceptualised by Alok Nanda and Company, the TVCs will highlight the brand’s core parameters –...
MUMBAI: Sony Pictures Television Networks will launch a worldwide campaign across their channels in 177 countries, engaging viewers in environmental issues on 28 September. The...
MUMBAI: Indian Prime Minister Narendra Modi is making waves in the United States. And the effects of his power packed visit have already started trickling in. US...
MUMBAI: In its latest television commercial, Tanishq celebrates woman of today and the special moments that she cherishes. The film, created by Lowe, brings alive the...
MUMBAI: As part of the organisation’s restructuring in Delhi, Law & Kenneth Saatchi & Saatchi has appointed Rajeev Rakshit as president – North. On the other hand,...
MUMBAI: Online ethnic store Craftvilla has launched an integrated campaign that will help the brand make inroads into India’s e-commerce business with its specialist offering of...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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