Connect with us
MUMBAI: Of late there has been much talk about going beyond the sales driven take on advertising among the agencies. The focus should shift back to...
MUMBAI: Dentsu Communications has roped in Vishal Nicholas as senior vice president – head of planning. Nicholas will report to Dentsu Communications CEO Simi Sabhaney...
Mumbai : Former UTV Disney India operations head and Vice president at UTV Motion Pictures Prakash Nathan is all set to roll out with his new...
MUMBAI: J. Walter Thompson has promoted Senthil Kumar as chief creative officer (CCO) for India. Kumar was most recently JWT India national creative director (NCD)...
MUMBAI: Percept/H has bagged the creative duties of footwear brand Tresmode. The account has been signed on a retainer contract and will be handled nationally with...
MUMBAI: Ogilvy & Mather (O&M) has promoted Anthony Wong as worldwide effectiveness director effective 4 January, 2016. This will be a dual role for Wong,...
MUMBAI: WPP’s Kantar Health has acquired CEEOR, a specialist research and consulting company in the Czech Republic. Founded in 2006 and based in Prague, with...
MUMBAI: ZenithOptimedia has won the media planning and buying mandate of television shopping channel HomeShop18. ZenithOptimedia will focus on maximising the channel’s presence in the emerging...
MUMBAI: Indian digital payments platform FreeCharge has launched its new brand campaign called ‘#ReverseTheCharge, which reinforces the brand’s connect with youth. The new campaign explores the...
MUMBAI: Dentsu Aegis’ digital agency Dentsu Webchutney, has appointed Gaurav Soi to head its new business operations, nationally as executive vice president (EVP). Soi will report...
MUMBAI: STW Group, Australasia’s marketing content and communications services group, comprising over 75 operating companies, is all set to merge with WPP’s Australian and New Zealand...
MUMBAI: FoxyMoron has roped in Praveen Sathaye to spearhead its Gurgaon office to strengthen the existing client roster and driving the agency’s growth plans for the...
MUMBAI: Mindshare and GroupM have inked a global alliance with Crayon Data for the latter’s foray into the Indian market. The development comes hot on the...
MUMBAI: Maxus Asia-Pacific regional CEO Ajit Varghese announced the joining of Kishan Kumar M S as Maxus Vietnam managing director. He comes in from Maxus...
MUMBAI: Vietnam’s satellite television operator VSTV/K+ has named J. Walter Thompson as its creative agency of record in Vietnam after a recently concluded multi-agency pitch. ...
Mumbai: Starting with the Effie India 2014 to the recently concluded Campaign South Asia Agency of the Year awards, Mullen Lowe Lintas Group India has won...
MUMBAI: Isobar has promoted Maciek Nowicki to chief creative officer of Isobar South East Asia & India, a newly created role, overseeing 13 Isobar locations across nine...
MUMBAI Cafe TC and the digital agency from the Dentsu Aegis Network – Dentsu Webchutney have created Liquor Ticker, claiming it to be the world’s first...
MUMBAI: Even as Gen Z with its short attention span skips through advertisements, jumping from channel to channel between breaks, there are some ads that are...
Indian advertisers can reach more than 200 million viewers worldwide on B4U Network and Zee Bangla across to US, Europe, Asia, GCC, Canada, Africa and Australia....
MUMBAI: India, Indonesia and Philippines emerge as hot spots of ad spend growth as per ZenithOptimedia’s Advertising Expenditure Forecast of December 2015. These are the only...
MUMBAI: Football fanatics in the country were overjoyed to hear the words “Namaste India” from their idol and one of the biggest names from the world...
MUMBAI: Dentsu Aegis Network has reached an agreement with the principal shareholders of creative agency ASPAC Creative Communications Inc based in Philippines to acquire a 70 per...
MUMBAI: FCB Ulka chief creative officer Satbir Singh has put down his papers and decided to move on. Singh has led some memorable work across...
MUMBAI: It’s a proud moment for McCann Erickson, Mumbai as the agency’s Happy Dent Teeth Whitening Gum Happy Dent Palace ad has been shortlisted as one of the...
MUMBAI: Publicis Groupe is undertaking a major client-centric restructuring of its business model, which will see agency breaking down its disciplines into four distinct ‘solution hubs’...
MUMBAI: Geometry Global India has appointed Aaradhee Mehta as Geometry Global Encompass Network vice president – shopper marketing. She will report into Group COO Rahul Saigal....
MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself...
MUMBAI: NDTV, Coca-Cola and UN-Habitat once again came together with campaign ambassador Sourav Ganguly to support the 6 hour telethon that went live across all channels...
The campaign shows how consumers gasp with disbelief when they see the discounts on offer. MUMBAI: ShopClues has rolled out another witty and engaging TVC...
MUMBAI: Option Designs has bagged the creative duties for Trak N Tell, a telematics solution provider and vehicle tracking device manufacturer, which runs through Internet of...
MUMBAI: The Advertising Club, which will be holding the Effie 2015 Awards on 27 January, 2016, has drawn up a slew of changes to the same...
MUMBAI: U.K advertising spending in 2015 is anticipated to grow by seven per cent, and in 2016 GroupM predicts strong demand for digital advertising will usher another...
MUMBAI Action Aid, one of the world’s leading NGOs working towards many facets of social justice, has partnered with Dentsu Mama Lab to create awareness and...
MUMBAI: MindShift Interactive, Insightful Digital Outreach agency won the digital mandate for luxury gifting platform Zokudo in a multi-agency pitch. The mandate for MindShift Interactive is to...
MUMBAI: PepsiCo India, the food and beverage giant, has appointed Poonam Kaul as the new vice president of communications. Kaul will be a part of their India...
MUMBAI: Today is the milkman of India’s’ 94th birthday, Dr Verghese Kurien, famously known as the Father of the White Revolution after his pioneering work in...
A road safety campaign by Bajaj Allianz General Insurance features animated characters, Boo Boos, in a ‘Don’t be a Boo Boo’ song. Mumbai: Bajaj Allianz General...
New Delhi, 25 November: Renowned actor Jackie Shroff is the brand ambassador for the 14th edition of the Mumbai International Festival for Documentary, Short and Animation Films...
MUMBAI: The ZenithOptimedia Group is expanding and consolidating its digital operations in India. The global media services network has recently hired media veteran Tanushree Radhakrishnan, who...
Leo Burnett has won the integrated communication mandate for the entire product portfolio of General Mills in a multi-agency pitch. On the decision to choose Leo...
MUMBAI Edelman India announced the appointment of Vinod Moorthy as director of Rediffusion/Edelman, effective immediately. Moorthy takes over from Jimmy Mogal who moves into a senior...
MUMBAI: Ceat Ltd. has roped in a chauffeur’s service, Party Hard Drivers (PHD), taking forward their aim to make Indian roads safer, reducing road mishaps and...
MUMBAI: The WPP’s Mindshare, a global media agency network has been confirmed as Unilever’s media agency partner in the major cities of Europe, North America, South East Asia, South...
MUMBAI: Havas Media Group India has been awarded the Integrated Media mandate of Doctor 24×7 which will involve traditional as well as digital and mobile duties. The...
MUMBAI : One of UK’s leading sports app providers, Sport Right Now Digital has forayed into India with the launch of its first cricket news and...
While the cine world is abuzz about the recently released offering from the Bond franchise, Spectre, James Bond aka actor Daniel Craig’s flashy appearance in Heineken’s...
MUMBAI: Maxus, a global marketing communications consultancy firm under the GroupM umbrella, has announced two key appointments for its specialist units. Vidur Patney is roped in as the national director experiential...
MUMBAI: L&K Saatchi & Saatchi has elevated Rahul Nangia to the position of joint national creative director, alongside Charles Victor. The move is a clear indication...
Mumbai: GroupM ‘s media agency, Motivator has appointed Maulshree Joshi as the national creative director. Maulshree will be reporting to Rabe Iyer, the Managing Director of Motivator....
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
This will close in 10 seconds
