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MUMBAI: Hero Cycles announced another senior level executive appointment of Rohit Sharmaas as Chief Communications Officer. His core responsibility is leading and driving all communications for the Hero...
MUMBAI: In a bid to enable India’s women power through their chosen path of success and #OwnThose5Days of the month, Whisper India launched the New Whisper...
MUMBAI: Tata Motors has unveiled a unique immersive marketing campaign titled ‘7 Senses’ for it’d recently launched ZICA. 7 Senses is designed to give a complete...
MUMBAI : The city is already counting down the days to the biggest annual sporting extravaganza that Mumbaikars look forward to — the Standard Chartered Mumbai...
MUMBAI: Havas Worldwide has appointed Todd Martin as regional digital director for APAC. In his new role, Martin will lead and drive the growth of...
MUMBAI: Leo Burnett’s new campaign for McDonald’s titled #ThodaTimeAur aims to get Indian consumers more social. Calling the new Maharaja Burger as the social burger, the...
MUMBAI: Dedicated at celebrating Mindshare’s tenets of speed, provocation & teamwork and everything that Mindshare globally stands for, Mindshare’ global community celebrates Mindshare Day today, January...
MUMBAI: Mitú – an online Hispanic-focused digital content creator and media company catering to young Latino audiences in the US and Latin America – has raised...
MUMBAI: Makeshift arrangement or ‘jugaad’ as we call it here, is a long running tradition of sorts for a few. We all must have, at some...
MUMBAI: BBDO India chairman and chief creative officer Josy Paul has been named as the jury president of Adfest 2016’s Media Lotus and Branded Content &...
MUMBAI: WPP has lent its backing to Courtside Ventures – an investment fund, which will help finance technology and media start-ups with a focus on sports. ...
MUMBAI: The Walt Disney Company Board of Directors has elected Nike, Inc. president and CEO Mark G. Parker as a director, effective immediately. “As CEO...
MUMBAI: WPP’s data investment management division Kantar has acquired a majority stake in its partner in Denmark and Sweden, Millward Brown Denmark ApS. Since joining the...
MUMBAI: Starcom Mediavest Group has appointed Sujatha Maniya as talent management head for Southeast Asia. She replaces Tang Seok Hian, talent management lead for SEA,...
MUMBAI: Snapdeal marketing senior vice president Srinivas Murthy has moved on from his role in the company to embark on an entrepreneurial journey. “The entrepreneurial...
MUMBAI The creative arm of Sri Adhikari Brothers’ – Katalyst Creates – has curated the channel packaging for Viacom 18’s Nick HD+. Known for their...
MUMBAI: Mindshare Malaysia has restructured the management of the agency by promoting Cindy Chia to the newly created role of general manager, with her new responsibilities...
MUMBAI: Madison OOH ended 2015 on a high note by winning the Tata Motors’ outdoor AOR for its passenger vehicle business. The agency’s specialist unit Platinum...
NEW DELHI: Indian fashion marketplace for women Voonik has unveiled its first television ad campaign featuring Bollywood director Farah Khan. The TVC promotes the idea that...
MUMBAI: The Tourism Ministry has denied removing Aamir Khan as the brand ambassador of the Incredible India ad campaign. In response to media reports citing...
MUMBAI: Paytm has hired former ITC executive Varun Khullar for its payments bank business. Khullar will lead the partnerships division and will be responsible for...
MUMBAI: Media agency start up The Social Street has appointed Deepak Singh as its chief creative officer. He will be based out of Mumbai and will...
MUMBAI: Aidem Ventures has bagged the ad sales duties of celebrity reality cricket show Box Cricket League, a joint venture between Balaji Telefilms & Marinating Films. ...
MUMBAI: The Internet and Mobile Association of India (IAMAI) has named FreeCharge co-founder and CEO Kunal Shah as its new chairman. The move was necessitated...
MUMBAI: Dentsu India is set to move towards version 3.0 of its India story. The company has a two-fold aim to transform the creative reputation of...
NEW DELHI: Information technology services provider Wipro has appointed Abidali Z Neemuchwala as the new CEO. Prior to this, he was group president and chief...
MUMBAI: GroupM Malaysia has appointed digital strategist Robin Bach Kolling to the recently revamped role of head of Connect. Bach Kolling has moved into the...
MUMBAI: Madison Media Plus has appointed Anita Bose as chief operating officer. Bose will be responsible for driving the agency’s Delhi office. Madison Media and...
MUMBAI: 17-time Grand Slam champion, tennis superstar and India’s Padma Bhushan awardee, Leander Paes has been appointed as the Global Brand Ambassador of the LegendariGoup for...
MUMBAI: Mumbai based communications agency Water Communications recently unveiled a new campaign for Marshalls Wallcoverings – ‘Design Wala Colour.’ The campaign reflects that design is indeed...
MUMBAI: Known for inspiring campaigns like Jaago Re, Tata Global Beverages (TGB) has launched a new marketing campaign for its new premium product Tata Coffee Grand....
MUMBAI: CarDekho’s recently released quirky TVC will strike a chord with auto enthusiasts who are ‘senti-mental’ about their car and if they believe that all the...
MUMBAI: Dentsu’s wholly owned subsidiary Dentsu Tec Inc. has established a new company in Thailand called Promo Tec IHQ Co., Ltd., to oversee the operations of the...
MUMBAI: Sky has joined forces with Twentieth Century Fox and DreamWorks Animation to create a brand new campaign featuring characters from DreamWorks Animation’s latest feature Kung Fu...
MUMBAI: GroupM’s media agency Motivator has appointed Amol Mohandas as the client leader on all businesses. He will be based out of Mumbai and will look...
MUMBAI: The new ‘Main aur Maa’ film released by home ware brand Cello has set the digital space abuzz. The film tugs at viewers’ heartstrings with...
MUMBAI: Dentsu Aegis Network’s specialist content agency The Story Lab (TSL) has expanded its footprint by setting shop in India and has roped in Sunil Kumaran...
MUMBAI: MediaCom has had a successful 2015, picking up $2.6 billion in new business from both existing and new partners. Since the start of 2015...
MUMBAI: WPP’s brand activation agency Geometry Global has acquired Cacto Arte e Ideas S.A. De C.V, a digital customer relationship management company based in Mexico. ...
MUMBAI: Digital agency, Blink Digital has devised an innovative route for launching a new product by food giants KFC. Creating a departure from the usual route, they...
MUMBAI: Havas acquired Gemini Healthcare LLC, a full-service healthcare marketing, communications and consulting agency focused on the interrelationships between pharmaceutical and biotech companies, their products and...
MUMBAI: L&K Saatchi & Saatchi has named Meraj Hasan as vice president – planning. He joins the agency from Reliance Industries, where he was working...
MUMBAI: Tencent Online Media Group (OMG) has formed a strategic partnership with Dentsu Aegis Network to allow joint access to its smart data and establish an...
MUMBAI: Tata Starbucks has appointed Sumi Ghosh as CEO with effect from 1 January, 2016. The move comes in the wake of the company’s current CEO Avani Davda’s resignation....
MUMBAI: WPP’s GroupM has added The Exchange Lab and its proprietary programmatic marketing technology, Proteus, to its portfolio by acquisition of the company. The Exchange Lab will become a...
MUMBAI: In response to the tremendous growth and success of Carat over the past five years, the agency has realigned its global leadership team to ensure...
MUMBAI: Global provider of telecommunications services VimpelCom Ltd, headquartered in Amsterdam, has appointed two global media agencies – Dentsu Aegis Network and Starcom Mediavest Group –...
MUMBAI: Motorola’s new digital campaign #MotoGraph360, launched for its smartwatch Moto 360 (2nd Gen) highlights the exquisite features of the watch in the form of five...
MUMBAI: OYO Rooms has launched a new brand campaign to target year-end holidayers. The light-hearted campaign captures “quirky hotel behaviour” of travellers from all walks of...
MUMBAI: Recording a holiday message for his employees is a tradition for Publicis Groupe CEO Maurice Lévy. And complying with the tradition, that’s just what he...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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