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MUMBAI: Culture Machine, one of the fastest growing digital video networks in Asia, which has always stood by its promise of providing quality content backed by cutting...
MUMBAI: WPP’s Data Alliance and Facebook have deepened a global partnership giving marketers access to new data-driven solutions that deliver personalization at scale on Facebook. This...
MUMBAI: Perception has it that when it comes to India, traditional media platforms still rule the roost. Consequently, be it television or print (the biggest chunk...
MUMBAI: Independent digital marketing solutions Tonic Media has added another client to its roster of brands as it won the digital media duties of holistic payments...
MUMBAI: The ICC Cricket World Cup has been the most talked about event on digital platforms recently, with most official broadcasters providing live online and mobile...
MUMBAI: Off late the ICC Cricket World Cup has been the most talked about event on digital platforms, with most official broadcasters providing live online and...
MUMBAI: Barbeque Nation has roped in Isobar, Dentsu Aegis Network’s full service digital agency, to reach out to the active and fast growing social communities in...
MUMBAI: With interactive and digital technologies fast becoming an integral mix of marketing communication, Triton Communications has launched its digital agency Digimo. Contrary to existing...
MUMBAI: Events like the ongoing Cricket World Cup 2015 are becoming opportunities for brands to leverage the euphoria generated by cricket crazy fans. A lot of these...
MUMBAI: Publicis Groupe has acquired Expicient, one of the leading global omni-channel services firm with significant expertise in inventory and order management systems (OMS). This...
MUMBAI: It’s just the start of the ICC Cricket World Cup 2015 and it has gone from bad to worse for the Pakistan cricket team. Almost...
MUMBAI: Havas Media Group India has started 2015 on a positive note. The agency has won the digital marketing mandate of Ranbaxy’s consumer healthcare brands post...
NEW DELHI: Video ad views grew 30 per cent as against 2013, according to FreeWheel’s Q4 2014 Video Monetisation Report that revealed yet another quarter of...
MUMBAI: FoxyMoron has bagged the digital marketing duties of the yet-to-be-launched Hindi general entertainment channel (GEC) – &TV. To be launched from the Zee Entertainment...
MUMBAI: Razorfish India bagged five awards at the ‘Social Media Summit & Awards.’ The agency won the ‘Social Media Campaign of the Year’ award for Van...
MUMBAI: Biscoot, an offline app store initiative by Shotformats Digital, has won a place in ‘The 2nd Inc. India Innovative100 Award.’ The conference and awards ceremony,...
MUMBAI: Razorfish China has been named as the ‘Leader’ among digital agencies in China. Razorfish China was among the eight select companies that Forrester Research...
MUMBAI: iProspect Communicate 2, the global digital performance agency from the Dentsu Aegis Network (DAN), has won the additional mandate to optimise social media platforms (SMO)...
MUMBAI: Eggfirst India has bagged the creative duties for Volkswagen Finance, following a multi-agency pitch. Volkswagen Finance currently supports customers of the Volkswagen Group in...
MUMBAI: Publicis Groupe has acquired the France-based digital marketing and social networks pure player, Monkees. With close to 15 years of experience and an impressive...
KOLKATA:Kolkata-headquartered Foreseegame.com, a digital media company for consumer engagement, which has tie ups with more than 70 brands like Emami, Rupa, Spencer’s, Airtel, and Citibank among...
Digital media has metamorphosed the whole advertisement industry, creating constant ripples in the market. Advertisers have started employing digital media to fulfill all their advertising needs...
MUMBAI: It was in September 2014 when To The New Ventures (TTN Ventures) had announced its plans to invest $10 million in the next couple of...
MUMBAI: The Narendra Modi led Indian government officially clicked through the ambitious ‘Digital India’ programme a few months ago. The vision is simple: to usher India...
MUMBAI: #fame, India’s premier talent led digital entertainment network and CAA Kwan, the country’s leading celebrity management firm have announced a pioneering strategic partnership in the...
MUMBAI: Has the new Indian youth truly come of age? Are they braver and open to accepting the realities of life and speaking the truth? The...
MUMBAI: Equifax Inc., a global information solutions provider, has completed its acquisition of the remaining interest in analytics and business intelligence solutions leader, NettPositive. Through...
MUMBAI: Rightster announced its new partnership with Lehren Networks today, an addition to its earlier agreement under which it helps Lehren Networks syndicate video content across...
MUMBAI: The data-driven social and mobile marketing firm, Digital Quotient has expanded into western India and south east Asia, with the launch of its Mumbai and...
KOLKATA: Capital Numbers Infotech Pvt Ltd (CNPL), a Kolkata headquartered consulting, application development and testing services company, which is likely to end the current fiscal with...
MUMBAI: Publicis Groupe and Sapient have announced that they have entered into a definitive agreement under which Publicis Groupe will acquire Sapient in an all-cash transaction...
MUMBAI: To The New, a digital solutions powerhouse, has launched its innovative Video+ Solution at the MIPCOM 2014 in Cannes, France. The new solution innovatively...
MUMBAI: One of India’s leading digital agencies, Indigo Consulting and part of the Publicis Groupe announced that the agency has been chosen to work with Tata...
MUMBAI: Tangerine Digital, a digital content solutions provider and part of To The New group has launched a customised content solution for brands in the budding...
MUMBAI: Myntra has teamed up with iProspect Communicate 2 to become the first brand in India to sign up for Google Analytics Premium (GAP). For years, Google...
MUMBAI: To The New (TTN), an end-to-end digital services network, through its digital content platform #fame will be investing $10 million in the next couple of...
MUMBAI: A data-driven social and mobile marketing firm, Digital Quotient, has launched arQ, a audience-marketing platform that analyses integrated data from various sources and creates real-time...
MUMBAI: The digital platform has become much more than just an end medium to market a product, today. Brands are conserving with the consumers directly through...
MUMBAI: Breakthrough, a global human rights organisation, has appointed Ignitee Digital to prevent violence and discrimination against women by transforming the norms and cultures that enable...
MUMBAI: Mumbai-based digital marketing agency, The Glitch, is geared up for its first geographical expansion with entry into the capital city. Founded in 2009 by Varun...
It was in June this year that Jeff Cheong was promoted to president of Tribal Worldwide Asia as part of DDB Group’s leadership and succession strategy...
MUMBAI: Ideas and innovation company AKQA has expanded its presence within Asia by opening its first office in India. Excellence in engineering and creativity has always...
MUMBAI: iProspect Communicate2, from the Dentsu Aegis Network, is entering into a strategic agreement with Google to become a Google Analytics Premium certified partner. Google Analytics...
MUMBAI: Everymedia Technologies has announced that it has acquired a significant stake in UK-based digital solutions agency, Plus 1 Digital, for an undisclosed amount. This is a...
MUMBAI: In an attempt to map the infrastructure of companies participating in the space between marketers and publishers, SVG Media has released Indian Digital Advertising Landscape...
MUMBAI: Networkplay, an Indian subsidiary of Gruner + Jahr, has announced an enhanced focus on online and mobile video advertising. It aims to provide data-driven...
MUMBAI: Saint-Gobain Gyproc India (formerly India Gypsum) has announced the appointment of LinTeractive as its digital AoR. Gyproc has been working with Lowe Lintas as...
MUMBAI: Don’t judge them by their name. All India Bakchod (AIB) is what they call themselves. They are probably India’s most vocal bunch of youngsters on...
It was in April that Facebook announced that it had 100 million active users in India, and was aiming at touching the one billion landmark. The...
MUMBAI: Atul Phadnis’ What’s-ON, a television search and electronic programme guide (EPG) data provider for India and the Middle East, has been acquired by Tribune Digital...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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