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Just in his mid 40s, Kaushik Roy has a wealth tucked away in his mixed bag of experiences. His return to Mudra last year as executive...
Why Ad-Wise – a forum focusing on the business of TV Air Time? That’s a question that many from the industry may ask. The answer: the...
Schooled in Bombay in Campion and Cathedral School. B.Sc. (Hons) in Biochem and Zoology from St. Xavier’s College, Bombay. MMS (Marketing) from Sydenham Institute, Bombay....
Schooled in Bombay in Campion and Cathedral School. B.Sc. (Hons) in Biochem and Zoology from St. Xavier’s College, Bombay. MMS (Marketing) from Sydenham Institute, Bombay. Joined...
MUMBAI: The Mudra Institute of Communications, Ahmedabad and ratings agency TAM will hold a series of workshops on television broadcasting, over successive weekends beginning September 2002....
Vikram joined the list of renegade engineers when he started with DCM as a Management Trainee in 1984. An MBA later he was with Procter &...
Nokia and Euro RSCG Worldwide have won a Gold Lion Direct for their Nokia Game campaign, developed by Euro RSCG Netherlands, at the 2002 International Advertising...
New York headquartered DoubleClick, which provides marketing tools for advertisers, direct marketers and web publishers, has released the results of its Marketing Spending Index, the first...
Celebrations full of colour, business at a standstill, sales of the most varied products soaring. These and more are just some of the effects the ongoing...
HLL-MindShare Fulcrum team India have been awarded the highest honour at the Unilever Global Communication Channel Planning (CCP) awards – winning the Gold for their Fair...
At this year’s Cannes International Advertising Festival, Universal McCann Sydney, Australia, received the top accolade, the Media Grand Prix, for its Magnum Ice Cream “7 Deadly...
Internet audience measurement and analysis agency Nielsen//NetRatings has announced a new online multimedia measurement report measuring use of content for the three largest proprietary formats, regardless...
Di3 Mobile Inc. a premium wireless media content and service provider in America and ESPN which claims to be The Worldwide Leader in Sports have announced...
Firefly Media, which claims to be a leader in the US projection and visual communications industry, has established a presence in the Asian market through a...
M Bold & Friends has suddenly folded, with its largest client Discovery Networks Asia looking for a new agency. Discovery was M Bold & Friends’ foundation...
This is some bad news for television channels and advertisers wanting to break into the UK market. A survey conducted by NFO World Group on behalf...
After establishing a series of firsts and managing an entry into the Limca Book of Records, ad agency Mudra has scored another first – a book...
DoubleClick, a provider of marketing tools for advertisers, direct marketers and web publishers, has launched SiteAdvance – a hosted website measurement and analysis solution designed for...
The Hawaii Visitors and Convention Bureau (HVCB) and The Walt Disney Studios have announced an agreement with multiple opportunities for a global alliance around the...
It’s a relationship that has stood the test of time and emerged enriched. US MNC P&G and Viacom Plus, the cross media sales and marketing unit...
The colorful and intriguing Coca-Cola pitch boards that have drawn notice from fans in each of the 20 FIFA World Cup stadia, will continue their existence...
Rajasthan Patrika has added another feather to its cap with the Society of Publishers in Asia (SOPA) Award 2002 for “Excellence In Reporting”. SOPA is an...
Royal Caribbean International has received the New York American Marketing Association’s Gold EFFIE Award for its “Get Out There” advertising and marketing campaign – widely considered...
TRAINING – Deutsche Welle T. V. Training Centre, Berlin Advanced professional training in the field of programme acquisition and broadcast scheduling for T .V. broadcast senior...
Sports broadcaster ESPN STAR Sports (ESS) has set out a major campaign that kicks off next month for ESS Sports United – a charity dinner and...
Swiss watch manufacturer Tissot has revived the avant garde Classic Prince model and launched it 85 years after it was first produced. The Classic Prince draws...
San Francisco headquartered YesAsia.com, which claims to be the leading online Asian entertainment store has announced the commencement of its exclusive marketing alliance with Lollicup USA,...
It may be bad timing, but BBC World seems sure that the exercise will pay off. Even as soccer fever builds up in the country, the...
‘World Cup’ has edged ‘Star Wars’ out of the top slot on the list of Lycos’ 50 most popular user searches for the week ended 1...
Warner Brothers’ Consumer Products division has announced an impressive lineup of brands at Licensing 2002 International. The company is aiming at redefining franchise opportunities for the...
Rediffusion DY&R, which handles the PR account for Zee Telefilms, has lost the Canon India account to Text 100 India effective 1 July, industry sources say....
Cartoon Network has announced a brand promotion in association with Bournvita which claims to be the biggest brown milk food drink brand in the country. At...
HBO and Showtime are coming together in an unprecedented joint production of the US heavyweight championship on 8 June between Mike Tyson and Lennox Lewis. The...
Dabur’s Real Fruit Juice has bagged the award for ‘Highest sales growth achieved by a brand’ at the first ever beverages industry seminar – ‘Competing for...
Yahoo! India is completing four years of existence in the subcontinent and is raring to go. What with competition heating up among the big portals with...
epsi launched its latest consumer campaign in Mumbai at the “Bombay Blue” restaurant last week. The current teen icon Fardeen Khan kick-started a series of consumer...
BBC World is the official television media partner of the 3G World Congress 2002. The annual event, into its seventh year, deals with the global wireless...
ESPN Star Sports is roping in football legends Bryan Robson, Andy Gray and Gerry Armstrong for an event which will raise funds for the Singapore Sports...
Business and financial channel CNBC in association with TNT, has invited entries for the second annual Asia Business Leader Awards 2002. The awards recognise achievement, innovation...
Fast food giant McDonald’s is helping children score big at the 2002 FIFA World Cup through a special programme which pairs kids with the world’s best...
Cafe culture is the latest trend to take the nation by storm. It joined the race simultaneous with the satellite culture. Although not as big, the...
It may have lost the first mover advantage in Mumbai, but Music Broadcast promoted Radio City is brimming with the same confidence of storming the audio...
‘Critics had written off Tarun Tejpal and his Tehelka (in English it would roughly translate to being ‘sensational’) venture after a run-in with the outgoing government...
MUMBAI: Coca-Cola India has launched a promotional campaign for its ‘Sunfill Home Maker’ offer . The offer which is open for over a two-month period across...
Hard rock band Deep Purple will be in the city soon and are slated to perform live at the MMRDA grounds on May 3. This is...
It’s not quite the Razzies that “celebrates” Hollywood’s worst but the Maharashtra State Commission for Women (MSCW) offered its own “roll of dishonour” at an award...
MUMBAI: * Almost 30 per cent of viewers change channels during commercial breaks. * Mumbaikars are more receptive to television advertising than Bangalore viewers, much more...
Gregory Ho is an old hand at the broadcasting business. He cut his teeth in the cable and satellite industry with Asia Business News, where he...
National Geographic Channel will celebrate Earth Day with its first annual photo contest. There will be six days of special earth-themed programming running on the channel...
Singapore’s Lau Kah Loong is Asia’s most passionate English Premier League (EPL) fan, according to ESPN Star Sports. Lau won by 691 votes to his nearest...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
