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Fusion Media, a company specialising in marketing of television airtime, has tied up with Shop 24 Seven to exclusively market and sell airtime to branded products...
A higher penetration but dwindling channel shares. That is the story of Eenadu TV, till recently the leading broadcaster in the southern state of Andhra Pradesh....
Target the class that has the capacity and the inclination to spend. Madison has pursued this dictum with a recent survey that studies the spending and...
Media firm UTV has clarified reports about a foreign investor picking up a stake in it These reports appeared in some dailies on 29 March 2002...
Shop 24 Seven, the media commerce venture of the Hinduja Group’s convergence arm HTMT and US-based Planet E-Shop, is about to bring in more interactivity into...
Worked for 5 year in social welfare where he worked for the orphaned and deprived children of India. he has had to travel extensively in USA...
In a hotly contested pitch in which leading media specialists participated, Madison Media has won the Rs 1,000 million media account of the Rs 45,000-million Essel...
Andrey is the Managing Director of Starcom Worldwide, India. Starcom Worldwide is the world’s fourth largest global media company and he has taken charge of the...
MUMBAI:LinkShare Corporation, which claims to be a worldwide leader in pay-for-performance affiliate marketing programmes, claims to have strengthened its market position by introducing LinkShare MediaTracker Technology....
Last year was a tough one for most networks. One of the honourable exceptions of course was Star India and it enters 2002 the clear leader...
Sun ruled the galaxy of Tamil channels, with no rival able to hold a candle to it for nearly eight years. That was till Star, burning...
MUMBAI: This is for those doomsayers who have been predicting the demise of the internet advertising market. Look into your crystal-balls once again, says the New...
A post-graduate in Business Management from XLRI, Sankara Pillai started his career in Market Research at IMRB in 1984. He spent 8 years with IMRB specialising...
Mumbai, January 13th, 2006: Global hospitality chain Marriott Group of Hotels introduced its bedding package that has ‘Revive’. The collection will be introduced across 2400 Marriott...
Zenith Media has been adjudged the ‘Media Agency of The Year 2001’ in Asia Pacific by Media Magazine. A slew of key accounts in one of...
A series of fast, flash cuts. A sepia-tinted photograph -you see a father, mother & young son about 5 years old. A separate photo -same father,...
FLESHING OUT THE CHARACTERS The weak… woman as revealed later on in the series is a forensic psychiatrist ,trying to combat and overcome the loopholes in...
Scriptwriting for Thrillers Scriptwriter Sridhar Raghavan, who spoke on developing thrillers as a genre, regaled audiences with his experiences in the field, and also gave some...
S T A R G o l d is the classic Hindi movie channel in India showcasing the golden moments in Hindi cinema from the 1940s...
Sony Entertainment Television is dedicated to provide the best in Hindi family entertainment to the largest percentage of the Indian population – the young adult. Sony...
Types of Television Writing, documentary, drama and comedy Joyce Thierry, who conducted the second session of the first day, explored the anatomy of a TV programme,...
The Creative Behind Talk Shows Kiran Joneja, who hosted her own talk show on Star Plus a few years ago, spoke about the exhaustive applied and...
The Essentials of film and television writing Well known writer BM Vyas, in a lighter vein, pointed out that the most ordinary lives have a lot...
Rekha Nigam The 10 commandments of Scriptwriting The first day commenced with former Sony programming head Rekha Nigam charting out the ten commandments of...
MUMBAI: Mediaware Infotech (MI), a 12 year old company active in the field of IT solutions for the advertising and media industry, has announced some new...
NEW YORK: A slump in e-revenues in the United States was on the cards post the dotcom bust. A study conducted by the Interactive Advertising Bureau...
MUMBAI: The Indian media industry is finally coming of age and trying to adopt structures and procedures in line with international norms. For the first time,...
Module 1 1. Concept/story idea: – what makes a good concept/idea for television? What are the elements necessary for an idea/concept to become a winning story?...
Developing Humour out of Everyday Situations Vipul D Shah noted that a writer should seek out characters from among his surroundings and then develop them with...
MUMBAI: Purple Drop, a newly formed global interactive media company with its corporate headquarters located in Silicon Valley, was launched in south Mumbai on Thursday. Specialising...
After a series of successful scriptwriting workshops, Indiantelevision Dot Com now offers aspiring writers a much needed full fledged, well rounded and complete script writing course....
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...