Di3 Mobile Inc. a premium wireless media content and service provider in America and ESPN which claims to be The Worldwide Leader in Sports have announced...
Firefly Media, which claims to be a leader in the US projection and visual communications industry, has established a presence in the Asian market through a...
M Bold & Friends has suddenly folded, with its largest client Discovery Networks Asia looking for a new agency. Discovery was M Bold & Friends’ foundation...
This is some bad news for television channels and advertisers wanting to break into the UK market. A survey conducted by NFO World Group on behalf...
After establishing a series of firsts and managing an entry into the Limca Book of Records, ad agency Mudra has scored another first – a book...
DoubleClick, a provider of marketing tools for advertisers, direct marketers and web publishers, has launched SiteAdvance – a hosted website measurement and analysis solution designed for...
The Hawaii Visitors and Convention Bureau (HVCB) and The Walt Disney Studios have announced an agreement with multiple opportunities for a global alliance around the...
It’s a relationship that has stood the test of time and emerged enriched. US MNC P&G and Viacom Plus, the cross media sales and marketing unit...
The colorful and intriguing Coca-Cola pitch boards that have drawn notice from fans in each of the 20 FIFA World Cup stadia, will continue their existence...
Rajasthan Patrika has added another feather to its cap with the Society of Publishers in Asia (SOPA) Award 2002 for “Excellence In Reporting”. SOPA is an...
Royal Caribbean International has received the New York American Marketing Association’s Gold EFFIE Award for its “Get Out There” advertising and marketing campaign – widely considered...
TRAINING – Deutsche Welle T. V. Training Centre, Berlin Advanced professional training in the field of programme acquisition and broadcast scheduling for T .V. broadcast senior...
Sports broadcaster ESPN STAR Sports (ESS) has set out a major campaign that kicks off next month for ESS Sports United – a charity dinner and...
Swiss watch manufacturer Tissot has revived the avant garde Classic Prince model and launched it 85 years after it was first produced. The Classic Prince draws...
San Francisco headquartered YesAsia.com, which claims to be the leading online Asian entertainment store has announced the commencement of its exclusive marketing alliance with Lollicup USA,...
It may be bad timing, but BBC World seems sure that the exercise will pay off. Even as soccer fever builds up in the country, the...
‘World Cup’ has edged ‘Star Wars’ out of the top slot on the list of Lycos’ 50 most popular user searches for the week ended 1...
Warner Brothers’ Consumer Products division has announced an impressive lineup of brands at Licensing 2002 International. The company is aiming at redefining franchise opportunities for the...
Rediffusion DY&R, which handles the PR account for Zee Telefilms, has lost the Canon India account to Text 100 India effective 1 July, industry sources say....
Cartoon Network has announced a brand promotion in association with Bournvita which claims to be the biggest brown milk food drink brand in the country. At...
HBO and Showtime are coming together in an unprecedented joint production of the US heavyweight championship on 8 June between Mike Tyson and Lennox Lewis. The...
Dabur’s Real Fruit Juice has bagged the award for ‘Highest sales growth achieved by a brand’ at the first ever beverages industry seminar – ‘Competing for...
Yahoo! India is completing four years of existence in the subcontinent and is raring to go. What with competition heating up among the big portals with...
epsi launched its latest consumer campaign in Mumbai at the “Bombay Blue” restaurant last week. The current teen icon Fardeen Khan kick-started a series of consumer...
BBC World is the official television media partner of the 3G World Congress 2002. The annual event, into its seventh year, deals with the global wireless...
ESPN Star Sports is roping in football legends Bryan Robson, Andy Gray and Gerry Armstrong for an event which will raise funds for the Singapore Sports...
Business and financial channel CNBC in association with TNT, has invited entries for the second annual Asia Business Leader Awards 2002. The awards recognise achievement, innovation...
Fast food giant McDonald’s is helping children score big at the 2002 FIFA World Cup through a special programme which pairs kids with the world’s best...
Cafe culture is the latest trend to take the nation by storm. It joined the race simultaneous with the satellite culture. Although not as big, the...
It may have lost the first mover advantage in Mumbai, but Music Broadcast promoted Radio City is brimming with the same confidence of storming the audio...
‘Critics had written off Tarun Tejpal and his Tehelka (in English it would roughly translate to being ‘sensational’) venture after a run-in with the outgoing government...
MUMBAI: Coca-Cola India has launched a promotional campaign for its ‘Sunfill Home Maker’ offer . The offer which is open for over a two-month period across...
Hard rock band Deep Purple will be in the city soon and are slated to perform live at the MMRDA grounds on May 3. This is...
It’s not quite the Razzies that “celebrates” Hollywood’s worst but the Maharashtra State Commission for Women (MSCW) offered its own “roll of dishonour” at an award...
MUMBAI: * Almost 30 per cent of viewers change channels during commercial breaks. * Mumbaikars are more receptive to television advertising than Bangalore viewers, much more...
Gregory Ho is an old hand at the broadcasting business. He cut his teeth in the cable and satellite industry with Asia Business News, where he...
National Geographic Channel will celebrate Earth Day with its first annual photo contest. There will be six days of special earth-themed programming running on the channel...
Singapore’s Lau Kah Loong is Asia’s most passionate English Premier League (EPL) fan, according to ESPN Star Sports. Lau won by 691 votes to his nearest...
Cartoon Network is pushing its latest brand promotion exercise involving toon character “boy genius Dexter” through a series of roadshows. Dexter and his sister Dee Dee...
MTV Citibank Card has been awarded the Gold award for best Youth Program at the Mastercard Asia/Pacific annual meeting 2002. The co brand program, says MTV,...
Madison Creative has bagged the account of Amtrex Hitachi Appliances, which has launched a new range of airconditioners. The Amtrex range is being repositioned as ‘My...
A post-graduate in Business Management from XLRI, Sankara Pillai started his career in Market Research at IMRB in 1984. He spent 8 years with IMRB specialising...
FCB Ulka’s media buying outfit Lodestar grabbed most of the awards in the four categories for media innovation and achievement given away at the Emvies 2002...
Toons are all set to adopt the chocolate milk flavour. Cartoon Network and Cadbury India have announced a one-year promotional licence agreement. Bournvita positions itself as...
NEW YORK: Eyeblaster, which claims to be the leader in rich media delivery and management, has announced the launch of Eyeblaster 5.3. This is the latest...
Hinduja TMT Ltd today announced a net profit of Rs 464.02 million for the year ended 31 March, 2002 as compared to Rs 420.66 million for...
Disney Online, which claims to be the No. 1 kids and community family online entertainment destination, has announced the launch of a new advertising format that...
When Rohit Gupta joined Sony Entertainment Television as executive vice-president, sales & revenue management on April 15 this year, the question in the industry was what...
Kids channel Nickelodeon has announced an alliance with Global-QVC Solutions, an e-commerce provider for television networks. The two parties will develop and operate a new e-commerce...
Children’s channel Nickelodeon and Comcast, the third largest cable company in the US have announced an alliance. The deal concerns Nickelodeon’s Kids Choice Awards 2002 scheduled...