CALIFORNIA: Here is a piece of news that gives a new perspective to the business of advertising on the web. Ask Jeeves Web Properties, a division...
MUMBAI: Managing India Brainstorm, the corporate forum which converges luminaries from diverse streams of industry and business will focus on the manufacturing sector in its the...
MUMBAI: The internationally renowned Crocodile brand known for its “relax” wear at “value for money” positioning is expanding its range. Crocodile Products India (CPPL) a joint...
NEW DELHI: To further ignite the world cup fever, Luxor Writing Instruments (LWIPL) has come up with the Catch A Ball Promotion . To make this...
MUMBAI: The Fashion Design Council of India (FDCI), the apex body of the Indian fashion design industry has announced the full schedule for Lakme India Fashion...
LONDON: Most of the UK consumers would be unwilling to give up television – the most preferred news and entertainment medium in the country. These are...
MUMBAI: Mudra has elevated Milind Jadhav to group business director, Mudra, Chennai. Jadhav will play a key role in the agency’s plans in the South and...
MUMBAI: The Fashion Design Council of India has announced that footwear manufacturer Liberty Shoes is the new associate sponsor for the upcoming Lakme India Fashion Week...
MUMBAI: Star Movies is pushing its Friday evening flick with an innovative campaign this week. While it may be hard put to bring Reese Witherspoon down...
NEW DELHI: Ogilvy & Mather (O&M) India has added another prestigious award in its roster this year. O&M Delhi office’s campaign for Human Organ Procurement and...
MUMBAI: Chocolate manufacturer Cadbury India has announced the rearrangement of its brand portfolio across its three existing creative agencies in line with its future growth ambitions....
MUMBAI: Maxima Watches has introduced the ‘Sensation Collection’ in the Indian market. The new collection ‘Sensation’ is positioned as the sleek and elegant watch collection with...
MUMBAI: Niraj Dutt, the former number two in ad sales at Star India, who also quit about the same time as did Raj Nayak, is joining...
NEW DELHI: Following a prolonged battle, spanning over two months, Chhattisgarh Tourism Board seems to have chosen three agencies for its creative account. The three empanelled...
MUMBAI: Good news for TV production executives who are looking for great locales down under. More than 100 leading travel agents from Asia will be heading...
MUMBAI: MediaCom India, the media independent unit of Grey Worldwide India, has won the Agency of Record (AOR) business of Modi Lottery account. MediaCom India senior...
NEW DELHI: Maruti has been allotted its entire AOR business to Initiative Media. The annual ad spends of the recently listed company is estimated to be...
indiantelevision.com’s Media, Advertising & Marketing Watch Reliance is India’s most admired business house The Indiantelevision.com Team (28 July 2003 5:00 pm) MUMBAI: Reliance...
NEW YORK: DoubleClick has announced the results of its Q2 2003 Ad Serving Trend Report. The data reveals that rich media usage continues to grow quarter...
NEW DELHI: Chennai-based TI Cycles of India has launched a new television commercial (TVC) for its new bicycle BSA i Bike, designed by I.D.E.A Institute, Turin...
MUMBAI: The three and a half year old Trivandrum based animation firm Toonz is looking to expand its content scope. With this in mind, it is...
indiantelevision.com’s Media, Advertising & Marketing Watch Williams signs Budweiser to Formula 1 deal The Indiantelevision.com Team (18 July 2003 3:00 pm) LONDON :...
MUMBAI: SSC&B Lintas Bangalore has appointed G S Shridhar as creative director and branch head. Shridhar, who has over two decades of advertising experience, has been...
MUMBAI: It was bound to happen. The idiot box is increasingly losing out to silicon – aka the computer. Specially as far as the youth are...
MUMBAI: Beverage conglomerate PepsiCo has turned blue for next months cricket World Cup in South Africa and must be hoping that the move will leave the...
NEW DELHI: Brooke Bond Bru which claims to be the country’s largest instant coffee brand has come out with the Just Go offer for Delhi. An...
indiantelevision.com’s Media, Advertising & Marketing Watch MAX takes out press ads to set ‘record straight’ on cricket coverage The Indiantelevision.com Team (15 January 2003...
MUMBAI: The “last mile” syndrome seems to be catching up with the sales teams of the MAX-SET combine. The efforts that were initiated in May 2002...
MUMBAI: Movies should evolve as brands to provide multiple revenue opportunities. That is the message that came from UTV CEO Ronnie Screwvala while speaking on “Marketing...
MUMBAI: The World Cup cricket mania will soon become sweet music that cricket fans can lap up! Nirvana Music, a division of Nimbus, will be launching...
MUMBAI: Colour TV sales during the World Cup season are likely to touch the two million mark. This market estimate should come as specially good news...
MUMBAI: “Kids today are no different from what we were. The differences are only minute and so the manner of communication is important.” This was one...
MUMBAI: In a renewed and refocussed brand strategy, S. Kumars’ Reid & Taylor has announced the appointment of WPP-owned MindShare India as its Agency of Record...
MUMBAI: As the countdown to the biggest fashion extravaganza, Lakme India Fashion Week (LIFW) 2005, Yahoo! India adds flair to the fashion mania by bringing the...
MUMBAI: The battle for outdoor advertising channels like bus-shelters, kiosks and hoardings is intensifying with World Cup on the anvil. Another major revenue driver in this...
MUMBAI: The music industry is cashing in on World Cup cricket fever. Nirvana Music, a wholly-owned subsidiary of Nimbus Communications, yesterday announced the launch of Khel...
NEW DELHI/MUMBAI: An irreparable loss was the common refrain among marketing and media professionals today to the passing away of industry doyen Shunu Sen. Said Suhel...
NEW DELHI: CNBC India and Auto Car have announced the winners of the second CNBC Auto Car Auto Awards, the Oscars of the Indian automobile industry....
MUMBAI: The seventh international Ceat cricket rating awards ceremony, held on 28 January 2003 at Mumbai’s Police Gymkhana grounds was a star-studded “cricketainment” affair with cr?me...
NEW DELHI: Angshuman Chowdhury has joined brand consultancy firm Shining Emotional Surplus Pvt. Ltd. as President. Shining specialises in aligning corporations for end-user benefit. An official...
MUMBAI: Television channels are realising that FM Radio is an effective way to create and build up brand awareness about their programming. Star World and Hallmark...
MUMBAI: The Ad Club Mumbai has some action-packed itinerary for the new year 2003. The dates for the annual Ad Club events have been announced by...
indiantelevision.com’s Media, Advertising & Marketing Watch Super Bowl scores for advertisers: Ipsos-ASI The Indiantelevision.com Team (29 January 2003 4:00 pm) CONNECTICUT, US: Research...
MUMBAI: “Watch our Kahaani Terri Merri nine-thirty pm daily on Sony TV… send this message to three people or you experience three years of bad TV...
MUMBAI: If the “Lagaan World Cup Eleven” contest held on Republic Day during the screening of Aamir’s Khan cricket-related movie on Sony’s MAX is any indication,...
MUMBAI: With limited advertising options at their disposal, liquor brands are examining all the possible opportunities to piggy-back on cross-marketing tie-ups. UB group’s flagship brand McDowell’s...
MUMBAI: Mountain Dew may have been pitched as Pepsi’s new energy drink, but indications are that the beverage major may soon be launching the internationally popular...
HONG KONG: NDS Group plc, a News Corporation company and a leading provider of technology solutions for digital pay-TV, today announced the appointment of Christopher Yap...
LOS ANGELES: FPBA Group a provider of advertising tools for online publishers, and Grokster a provider of peer-to-peer file-sharing technology have announced the results of a...
LONDON: The Office, I’m Alan Partridge, Delia’s Vegetarian Collection, Life of Mammals, Fimbles,Tweenies were among BBC Worldwide’s top-sellers last Christmas. Sales of BBC2’s sitcom The Office...