MUMBAI: The year has brought in a great begining for Lintas Media Services. While, earlier this week the agency’s flagship arm Insight won the business of...
MUMBAI: The Media Edge (TME) will see a change of leadership from 1 March, 2005. Anupriya Acharya will join TME as president, taking over from Divya...
MUMBAI: Sam Balsara’s Madison Communication is sure on a high! After having bagged the media duties of Tata Tea last week, the agency’s media arm –...
BANGALORE: This is one marketer which has aggressive ambitions for the humble grain of rice. Karnataka-based Embee Agro Foods recently introduced basic rice under the brand...
MUMBAI: 24-year old Sanjay Kumar from Ghazaibad district, is one of the regional winners for the Coca-Cola under the crown (UTC) promotion – Thanda Aish Cash...
MUMBAI: Former Pakistani speedster Wasim Akram has been chosen as the brand ambassador of Roche Diagnostics India’s flagship brand Accu-Chek. The company states that...
MUMBAI: Max New York Life today announced signing up Rahul Dravid as its brand ambassador. Max New York Life will use the qualities of solidity, integrity...
MUMBAI: The 16 May finale episode of CBS Network’s Everybody Loves Raymond, one of TV’s most beloved sitcoms, attracted 33 million viewers. This is the largest...
NEW DELHI: The recently launched Brand Finale by the Confederation of Indian Industry (CII) has attracted over 150 nominations of various brands from more than 90...
MUMBAI: Hitachi has entered a partnership with Paramount Pictures for a worldwide promotional campaign surrounding the upcoming movie War of the Worlds, it was announced by...
MUMBAI: Grim times for TBWA London. Synonymous with the ‘Wonderbra‘ and ‘FCUK‘ campaigns the ad guru Trevor Beattie, chairman and creative director TBWA has decided to...
MUMBAI: An evolving concept in the media space, which is slowly but steadily gaining momentum in India, is that of branded entertainment. It started with Leo...
MUMBAI: An evening to cheer, an evening to learn. Yet again, the men in black reigned supreme at the ad industry’s night out – Abby 2005...
BANGALORE: Castle Lager and Prasad Bidappa Associates, in association with the Karnataka State Tourism Development Corporation (KSTDC), has announced India’s first ever fashion fair dedicated to...
MUMBAI: SAP India, provider of business software solutions, has announced SAP Summit ’05 – the largest business and technology summit in the country – being hosted...
MUMBAI: : Infomedia India Ltd., the publisher of special Interest titles including Better Photography, Overdrive, Search and Chip, is now ready to launch their next title...
MUMBAI: Confectionery major Nutrine has awarded the creative duties of its brand Naturo Fruit Bar to TBWA. The account is pegged at Rs 40 million. ...
MUMBAI: While in India interactivity in television is restricted to SMS, in the US it is a complex phenomenon for advertisers to deal with. Now you...
MUMBAI: The Standard Chartered Bank, in association with Visa International, has introduced ‘Marathon’ credit card to celebrate the spirit of the Standard Chartered Mumbai Marathon. ...
MUMBAI: Toyota Kirloskar Motor has managed to rope in India’s most innovative film celebrity Aamir Khan as its brand ambassador to promote Toyota Innova in India....
MUMBAI: WorldSpace India Private Ltd., the company that is running WorldSpace satellite radio in India, has appointed former IndusInd Media & Communications head Deepak Varma as...
MUMBAI: Spice Telecom launched the video tones service, which is a personalised mobile video service where the subscriber will be alerted of an incoming call by...
MUMBAI: Maxus has bagged the IDBI media account in Mumbai. The account is estimated to be in the region of Rs 200-250 million. The win comes...
MUMBAI: England soccer captain David Beckham has signed a three-year marketing agreement to promote Gillette razors and blades. Beckham will be featured in Gillette’s worldwide consumer...
NEW YORK: DoubleClick has announced results of its Q1 2003 Ad Serving Trend Report based on more than 136 billion ads from thousands of clients. The...
MUMBAI: In a bid to strengthen its ties with the fast food Indian fan McDonald’s India has launched a Music Meal campaign. This is being done...
MUMBAI: Drinks firm Diageo has joined hands with the International Cricket Council (ICC). It has agreed a multi-brand, multi-region sponsorship for its Johnnie Walker and Red...
NEW YORK: It will tower above them all by being the world’s largest media services company! WPP Group has created a new parent company called GroupM...
Millions of entrepreneurs and thousands of account executives from major ad agencies all over the world are losing their sleep these days, most sleepwalking in search...
Music channel MTV has announced that cult brands will take pride of place at the “5th MTV & Brand Equity Youth Marketing Forum”. The event, slated...
MUMBAI: As Nielsen Outdoor in the US prepares to expand its electronic audience measurement system for outdoor advertising, it has announced the results of its outdoor...
MUMBAI: Bates India has bagged the creative account of Star Ananda, the Bengali news channel from the ABP Group-Star India stable that is scheduled for a...
MUMBAI: Talk about high impact and in your face sales pitch! This time round, it was none other than Red FM 93.5 that decided to promote...
Passing the buck – the one skill that is genetically transmitted through the organizational DNA over decades. Some agency systems have actually developed ‘propriety models’ to...
MUMBAI: Hero Honda, which has been a long time supporter of Indian and ICC cricket has signed on as team sponsor of the Asia team in...
MUMBAI: Sony sees itself to be “like no other”. And they have decided to focus their brand positioning on this tagline. Sony electronics is implementing a...
MUMBAI: Lakme and IMG will be organising two Lakme Fashion Weeks in 2006 and every year thereafter. The Fall /Winter Week will be held from 28...
MUMBAI: Samsung Electronics Co., Ltd, a leading telecommunication systems and handset provider has launched the opening of a new web site ‘AnyFilms.net’ offering a series of...
MUMBAI: DHL has appointed Chandrashekhar Pitre as national marketing manager for India. He will be responsible for the entire spectrum of DHL Express’ marketing, advertising, promotional...
MUMBAI: Coca-Cola’s Indian subsidiary Hindustan Coca Cola Beverages along with Farmland Rainwater Harvesting Systems and TERI has implemented a rooftop rainwater harvesting system programme called ‘My...
MUMBAI: ‘Pass Pass’ the herbal and natural mouth freshener has added one more variant to its range of fun mixes – “Pass Pass Meetha Magic”. The...
MUMBAI: MSN and Vodafone are planning to launch a first-of-its-kind seamless instant messaging (IM) service between PCs and mobile phones. Customers will be able to see...
MUMBAI: The human brain consists of 100 billion cells, 100 trillion connections and is by far the most complex organism in the universe. It is the...
MUMBAI: Perhaps the most enthralling of all the speakers at the Advertising Agencies Association of India’s (AAAI) Diamond Jubilee celebrations’ conference was WPP country manager Ranjan...
MUMBAI: Hungama TV in association with MSSA (Mumbai School Sports Association), the apex body of school sports in Mumbai, has kicked off the second leg of...
MUMBAI: Former IPAN president Rajiv Desai who made his exit to start his own independent communications outfit intermittently named ‘Comma’- the full form being communications management,...
MUMBAI: Star today announced the appointment of Gautam Kiyawat as vice president ad sales and distribution for Singapore, Hong Kong, Malaysia and Indonesia. Based out of...
MUMBAI: The Hong Kong Tourism Board (HKTB) has launched the Personal Digital Assistant (PDA) version of its leisure guide for business travellers. The launch of this...
MUMBAI: And yet another appointment at Sahara One Television.Hungama’s marketing head Rajeev Chakrabarti is joining Sahara One Television as head of marketing and PR. He is...
MUMBAI: Online spending by Visa cardholders’ at e-commerce merchants outside their home countries for the three months ended September exceeded $377 million, representing 71 per cent...