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NEW DELHI: What do you do when you don’t have the hottest sporting properties (read cricket) that ignite India? Create hype around other leading events, what...
MUMBAI: Even as D-Day for the start of the historic tour of Pakistan by the Indian cricket team draws nearer, one of the players hoping to...
MUMBAI: Neo Sports has announced that Perfetti Van Melle has been signed on as the first anchor broadcast sponsor for the BCCI cricket that is being...
MUMBAI: Air time rates are sky rocketing. Sometimes your rival is blocking you and your ads out from high-eyeball television sports events. So what do you?...
MUMBAI: After recognising talent on the silver screen and television, its time to make way for the radio and its many stars. The award for Excellence...
MUMBAI: Group M’s mOne, which caters to the Internet, mobile and digital media space has added Search Engine Marketing (SEM) to it’s service bouquet by launching...
MUMBAI: Idea Cellular will be bringing Wimbledon 2005 to its customers as an exclusive service this month. Idea will provide news, views, moments of glory, the...
MUMBAI: Samsung has launched its incredibly slim 32 inches SlimFit TV in the Indian market, which is approximately 200 mm slimmer than conventional CRT based televisions...
MUMBAI: The internationally renowned ‘red dot design award’, which marks its 50-year jubilee this year, has extended into the area of ‘design concept’. What makes the...
MUMBAI: The Internet & Online Association (IOA) has released its latest research on E-Commerce trends in India, particularly the e-ticketing segment. The research was...
MUMBAI: Mobile entertainment developer and publisher Indiagames Ltd has signed an agreement with International Cyber Marketing (ICM), to host the World Cyber Games Competition for mobile...
MUMBAI: Specialised digital sports agency Aura Sports, Liverpool Football Club and Granada Media have announced that Liverpoolfc.tv, the digital arm of the 2005 Uefa Champions League...
MUMBAI: The most prestigious tennis event Wimbledon kicks off on ESPN Star Sports (ESS) next month. The broadcaster has announced that Cathay Pacific is the sponsor....
MUMBAI: Following a multi-agency pitch, Maa Communications Bozell, has won the creative and media duties of Fresh@, the retail business of Heritage Foods India, one of...
MUMBAI: Boalt Advertising has rebranded itself as THAT Agency. It emphasises on putting the client first in everything that they do. THAT Agency president Bill Teubner...
LONDON: Britain’s advertisers have reposed their faith in the Internet. Net advertising spend in the UK grew by 19 per cent year on year to ?196.7m...
MUMBAI: A dozen media companies in the US will exhibit their best marketing campaigns at the NCM Expo 2005 in New York, the First National Expo...
MUMBAI: Lowe seems to be expanding it’s category portfolio. The agency has managed to bag the creative account of C&O (Coal & Oil) – the fuel...
BANGALORE: MAA Bozell, a part of the Rs 1.8 billion MAA group, have recently got on board four executives to head their offices in the South...
MUMBAI: World chess junior champion, P Hari Krishna who clinched the recent Grandmaster Tournament in China has been roped in as the brand ambassador of Gail...
MUMBAI: The biggest television property to be unleashed this season is coming with a heavy duty price tag attached. Star India today presented the KBC 2...
MUMBAI: Ogilvy and Mather (O&M) has secured the top position in the ACNielsen ORG-Marg AgencyTrack Agency Equity Index. The survey studies the advertising agencies’ brand equity....
MUMBAI: This beverage ad is different from the rest. There are no film stars, no jazzy music and definitely no love birds. Mirinda has more often...
MUMBAI: Mauj Telecom has announced the launch of a new Wap-based mobile application called wallGenie, which is one-of-a-kind application that enables people to custom-make and individualise...
MUMBAI: BBC Broadcast Ltd (BBC’s commercial media services arm) which is widely known for its award-winning designs and creative and promotional excellence is gearing up to...
MUMBAI: Hutch has launched ‘Microsoft Outlook on Hutch’, a service that allows Hutch users to access their office emails on their mobile phones. A unique corporate...
MUMBAI: Saatchi & Saatchi worldwide creative director Bob Isherwood has been selected by the International Clio Awards to receive the Lifetime Achievement Award for 2007. The...
MUMBAI: Citizen has roped in Bollywood actress Kareena Kapoor for the launch of Kareena Diamond Collection and Kareena Fashion Collection of watches. Citizen also plans to...
MUMBAI: With the cricket World Cup scheduled to kick off next week, Sony Entertainment’s Max has got a raft of sponsors on board. Information available with...
NEW DELHI: Come summer and the soft drinks market in India is all geared for another round of price war. But this time, unlike in the...
MUMBAI: Massive Incorporated, the world’s first and only video game network has roped in MTV Networks senior vice president ad sales Nicholas Loria as executive vice...
MUMBAI: Zip TV’s has rolled out the latest Honda interactive ad campaign, which combines brand extension and increased data capture with mobile content. Zip Television unveiled...
MUMBAI: Percept/H stood tall among the 17 top agencies that were invited to pitch for a promo spot for CNBC TV18’s ad show Storyboard. Storyboard dissects...
MUMBAI: NASA has signed innovative agreements with Yahoo! Inc. and Akamai Technologies, Inc. to help bring the Space Shuttle’s return to flight mission (STS-114) to millions...
MUMBAI: London’s beer brand Cobra, targeted at the South East Asians, has announced the launch of Cobra Vision, a competition aimed to give budding film-makers the...
MUMBAI: In a sudden turn of events, VNU, a leading global information and media company and the parent company of Nielsen Media Research, has announced the...
MUMBAI: Madison PR has started the New Year with a bang! After bagging the Hay Group account earlier this month, the agency has added two more...
MUMBAI: The Interactive Advertising Bureau (IAB) in the US and PricewaterhouseCoopers (PwC) have released the Internet Advertising Revenue Report. The report notes that Internet advertising in...
MUMBAI: The Shapoorji Pallonji venture NextGen Publishing has awarded both the creative and media duties to Madison. The account is pegged at Rs 80 million. NextGen...
MUMBAI: Pepsi in the US is counting on the dark force to help it build up a stronger brand connect with the consumer. In conjunction with...
MUMBAI: A photo montage created by Eastman Kodak celebrating the citizens of Greece and the return of the Olympic Games to Athens won the Gold Award...
MUMBAI: The Communication Arts Guild (CAG) Shield a cricket tournament of the Indian advertising and media industry will now be repackaged and revamped by Vyas Giannetti...
MUMBAI: MPG has roped in Ganesh Shenoy as VP South, essentially to handle the Chennai and Bangalore operations. Commenting on his appointment, MPG CEO Anita Nayyar...
MUMBAI: With a little over a week to go before the biggest sporting event of the year the Cricket World Cup Visa which is the regional...
MUMBAI: It is finally out – the insurance sector spent around Rs 1.8 billion on advertising in the previous year. The Indian ad fraternity is slightly...
MUMBAI: The latest BRANDchild research conducted by Millward Brown and IMRB, shows that pester power is spreading its tentacles far and wider than previously thought. Millward...
NEW DELHI: The ministry of tourism and culture has taken another step in its endeavour to promote tourism in the country. With an objective of positioning...
MUMBAI: Cosmetics and hair care major L’Oreal has awarded its Rs 500 million media account to Lodestar. This was confirmed to Indiantelevision.com by L’Oreal officials. The...
MUMBAI: In the US Generation Y is one of the most coveted consumer segments around, and for good reason. These young consumers, who comprise today’s tweens,...
MUMBAI: Lodestar Media has won the Rs 50 million media duties of the Sapat Group of Companies. The company has diversified businesses in tea, pharmaceuticals, real...
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...