MUMBAI: Zee TV AVP marketing Shalini Agarwal is being tipped to replace Zee Cinema marketing head Prakash Ramchandani who has put in his papers. Agarwal’s appointment...
MUMBAI: Comma, the recently floated PR firm promoted by Rajiv Desai, has taken on Sudeep Sengupta as group director client services. Sengupta has more than nine...
MUMBAI: The King of Bollywood – Shahrukh Khan has been voted as the Samsung MTV Youth Icon this year. Khan faced competition from people in diverse...
MUMBAI: ICC Cricket World Cup 2007 officials and the tournament’s official global partners have agreed to work closely to promote the event, particularly in India. The...
MUMBAI: Television as a medium of self expression for Indian women? And that too on the great Indian saas-bahu soaps? Surprising to some but not to...
MUMBAI: The advertising agencies association of India (AAAI), in a bid to ensure that agencies have a complete understanding of the accounting systems, organised a seminar...
MUMBAI: Viacom’s film studio Paramount Pictures has scored a much needed hit with the Jim Carrey film Lemony Snicket’s A Series of Unfortunate Events. The company...
MUMBAI: To enhance its reach by offering business travellers timely and relevant content, Cathay Pacific has expanded its long-time sponsorship of the CNN Global Market Wrap...
MUMBAI: Bharti Tele-Ventures has chosen Nokia to expand its managed GSM/GPRS/Edge networks in eight circles for a contract worth $ 125 million. As per the contract,...
NEW DELHI: Manno Bhabhi is back …this time with Dinu Kaka! In continuation of the ‘Ghar Pe Rakhiye Thanda … Matlab Coca-Cola’ campaign, the flagship brand...
MUMBAI: Genus Overseas, an ISO-9001 Limited company with a group turnover of more than $100 million, has signed on television actor Gauri Pradhan of Kyunki Saas...
MUMBAI: Pre-release, Yash Raj Films’ new movie, Hum Tum has been in the news a lot and for all the right reasons! First it was the...
MUMBAI: There are less than 100 days to go before the biggest sporting spectacle of the year – the Olympic Games in Athens kicks off. Fast...
MUMBAI: New business partners duo Vivendi and Universal music have announced their foray in video games arena. The duo are launching Counter Strike: Condition Zero and...
MUMBAI: Interactivity and Reality TV make one happy couple! AT&T Wireless’ sponsorship of Rupert Murdoch’s Fox’s reality show American Idol has yielded rich dividends. Over 2.5...
MUMBAI: The Times Group, the official representative of Cannes in India, along with The Advertising Club Bombay, is holding a contest to provide students an opportunity...
MUMBAI: After being in hibernation for quite a while, Mumbai’s live event scene is all set to shake, rattle and roll courtesy The Rollingstones. The band...
MUMBAI: This is an initiative that seeks to take the business of movie merchandising in India to the next level. Toy licensee Mattel India has announced...
MUMBAI: Wal-Mart has signed up as a leading sponsor of a new unscripted, reality TV series – The Scholar, which will be the first prime-time show...
BANGALORE: Online bookstore Firstandsecond.com has tied up with with satellite service provider Hughes Escorts Communications Limited (HECL). Under this tie-up, customers across India can access and...
MUMBAI: Philips India, the Indian Space Research Organisation (ISRO), Apollo Telemedicine Networking Foundation (ATNF) and Madurai based NGO – Development of Humane Action (DHAN) have joined...
MUMBAI: Henkel India, has moved its media duties from Lodestar to Mediaedge:cia as part of a move to globally align their accounts. The account size is...
MUMBAI: After having acquired the live and exclusive rights of FIA Formula One (F1) World Championships in India; ESPN Star Sports has sign Narain Karthikeyan as...
MUMBAI: After the recent exit of Mike Connor from VNU’s Media Measurement & Information group (MMIG), Nielsen Media Research’s president-CEO Susan Whiting will be taking over...
MUMBAI: The world’s most powerful earthquake in more than 40 years triggering massive tsunami in more than 10 countries has not stopped the biggest Asian creative...
MUMBAI: Max, which will be airing the Johnnie Walker Super Series cricket tournament live in October, has unleashed yet another marketing campaign to promote the same....
NEW DELHI: `Doordarshan means desh darshan (watching DD means watching the whole country). Yeh, main Amitabh Bchchan bol rahan hoon.’ Soon the Big B may be...
MUMBAI: Hindustan Lever Limited’s (HLL) brand Fair and Lovely recently launched a speckled soap with fairness vitamins. The new fairness soap helps discover fair, radiant skin...
MUMBAI: With the World Cup around the corner, Microsoft Xbox 360 will roll out its signature campaign ‘Good Luck India’ to wish the Indian cricket team...
MUMBAI: Ambience Publicis has roped in Anirban Mukherjee as vice president, planning. Currently, Mukherjee heads planning at McCann Erickson. Chief strategy officer Partha Sinha, “At Publicis...
MUMBAI: Pix, the movie channel from the Sony stable, has finally got up and running in the city of Bangalore following distribution conflicts which were in...
MUMBAI: Pester power is on the rise. Even Cartoon Network, the channel that commissioned NFO to study brat power of persuasion on the purchasing power of...
MUMBAI: Reliance Infocomm will premiere its new commercial featuring Virender Sehwag during the cricket World Cup telecast on DD today when India commences its battle. A...
NEW YORK: The American Association of Advertising Agencies (AAAA), the Association of National Advertisers (ANA), and the Direct Marketing Association (The DMA) have issued an open...
MUMBAI: Taj Television India has announced the promotion of Rukin Kizilbash, to vice president advertising sales. Kizilbash will continue to lead Taj’s national sales team, which...
MUMBAI: The Cincinnati-based consumer-goods giant Procter & Gamble Co. is reportedly is slashing its TV advertising budget. The growing doubts about the effectiveness of traditional TV...
MUMBAI: Kaun Banega Crorepati 2 (KBC 2) thats makes its comeback on Star Plus on 5 August has opened its phone lines for aspiring participants. The...
MUMBAI: It is celebration time at the Lowe stable as yet another Bajaj account lands in Lowe’s Kitty. Bajaj Discover, which was being handled by O&M,...
MUMBAI: Telecom firm Tata Indicom has appointed Identity Counsel, Singapore, to create its identity to give it the image of an innovative multifaceted communication company. Tata...
NEW DELHI: adidas India Marketing Pvt. Ltd. and the All India Tennis Association (AITA) announced the opening of the Adidas ITF Juniors’ Tournament. The adidas ITF...
MUMBAI: Joining hands in a unique partnership with Unicef, Indian cricketers participating in the Afro – Asia Cup matches in South Africa found a new cause...
MUMBAI: Middle East airline Emirates has announced that it has strengthened its association with the bat and ball game of cricket. It has extended its relationship...
MUMBAI: The lack of familiarity among Indian viewers with Hellboy is not stopping Columbia Tristar India from using the different media vehicles to create awareness about...
MUMBAI: Meenakshi Madhvani, designated CEO, Carat Media Services India, is moving on. There is no information on Madhvani’s future moves but sources claim that she is...
MUMBAI: Dainik Jagran with a readership of 21.12 million has toppled Dainik Bhaskar to be the most read newspaper in the country, according to the National...
MUMBAI: In a bid to broaden the scope of its HIV Aids Staying Alive campaign MTV Networks International has announced its first-ever partnership with publication Creative...
BANGALORE: Xerox India Ltd. (XIL) has announced plans to expand its presence in new product categories of the Indian market. As part of this endeavor, Xerox...
MUMBAI: A mobile revolution is happening up above the skies with two of the prominent global aircraft manufacturers bringing in on-board mobile phones. Boeing has kicked...
MUMBAI: The Desktop PC market has grossed 3.63 million units in 2004-05, registering a growth of 20 per cent over the last fiscal. The consumption in...
BANGALORE: “Indian tourists were the second largest group to visit Sri Lanka for the year ended 2004, after visitors from the UK,” said SriLankan Airlines (SLA)...