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BANGALORE: In a bid to increase their market share and stave off competition from new entrants, India’s largest player in the retail automotive lubricant market, Castrol...
MUMBAI: Radio City regional ad sales head West & East Rajesh Chakrabarti has moved to UTV as national ad sales head. He will be based out...
MUMBAI: Indian communication consultancy firm Adfactors Public Relations has launched its Singapore and Canada operations. Adfactors Public Relations director Madan Bahal says, “These are...
MUMBAI: One of the morning sessions of the opening day saw B4U India’s Khalid Sayed listing out his 10 stickiness mantras for an effective promo campaign....
MUMBAI: The youngest agency of the WPP fold, Matrix has entered into the in-flight content arena supplying packaged content for the soon-to-soar Kingfisher Airlines. Kingfisher Airlines...
MUMBAI: Mary Kay cosmetics sold on Wisteria Lane may soon be passé. The beauty care major has decided to suspend its advertising plans for ABC’s superhit...
MUMBAI: Sai Nagesh to join the Lintas Media Group as a senior position with Insight, its youngest brand that was launched last year, from April 2005....
MUMBAI: Atlas Cycles has signed on actor, Suniel Shetty and Wimbledon Junior champion Sania Mirza as brand ambassadors for its range of bicycles. Shetty with his...
BANGALORE: Air Deccan’s (AD) Captain Gopinath says that his dream is to have people fly for free, and hopes that one day ancillary income would make...
MUMBAI: Cartoon network’s annual fare Toon Cricket with 30,000 plus attendees turned out to be a good example of pester power. Like a classic fairy tale,...
MUMBAI: Godrej has realigned the creative duties of Godrej Shaving Cream and Godrej Snuggy to Mudra. The incumbent agency for Godrej Shaving Cream was Contract. Mudra...
MUMBAI: This summer, Nickelodeon encourages American kids to get up and be active with an on-air campaign on Nickelodeon and Nick Jr. The campaign features interactive...
MUMBAI: GE Money has launched its first ever television commercial (TVC) in India, which has been conceptualised by JWT. It is expanding its branch presence in...
MUMBAI: The Times of India Group has named Mudra’s specialist interactive unit – Tribal DDB India as its digital agency of record for Timesjobs.com and Timesmatri.com....
MUMBAI: The charms of Taiwan are being showcased on CNN. The Taiwan Tourism Bureau has tapped the news broadcaster for a marketing drive to boost the...
MUMBAI: With summer at its peak, Rupa Frontline vests have entered the market with a new spin. The brief company have come out with a new...
MUMBAI: Titan Industries has appointed the upcoming movie star John Abraham as its brand ambassador for its trendy sunglass brand for the youth, ‘FasTrack’. The Bollywood...
MUMBAI: Market research firm Nielsen’s wholly owned subidiary NetRatings, which deals with Internet media and market research has announced that it has initiated the Media Rating...
MUMBAI: 19 year Warner Bros. veteran Lisa Gregorian has been promoted to the newly created position of executive VP, worldwide marketing for the recently created Warner...
NEW DELHI: Kaun Banega Crorepati may well be a thing of the past, but companies are finding that they can still draw enormous cachet from the...
WASHINGTON: MSNBC.com which claims to be a leader in breaking news and original journalism on the Internet, has hired two senior marketing experts to expand the...
MUMBAI: Publicis Groupe has acquired a majority stake in eventive Holding, which is a leading event group in Austria and a key player in Germany and...
MUMBAI: Team Tam will be leaving for Montreal, Canada, today to represent the Indian media industry at the Worldwide Audience Measurement (WAM) Conference 2005. Tam...
BANGALORE: Coco Cola India’s carbonated soft drink brand Sprite has announced the launch of a marketing initiative to strengthen the consumer-connection with the equity built around...
MUMBAI: Microsoft Corp. and Toshiba Corp., which already share a patent-sharing agreement on consumer electronics and personal computers, have now decided to further strengthen their ties....
MUMBAI: MSN is giving fans new ways to take part in the reality-show craze by launching http://rockstar.msn.com, the official website for Mark Burnett Productions’ Rock Star:...
MUMBAI: Universal McCann’s annual study – Media in Mind (MiM), which provides analysis to how consumers relate to media and products in their daily life, was...
MUMBAI: American credit card company American Express has announced that it has added actress Kate Winslet to its roster of personalities starring in the Company’s global...
MUMBAI: Henkel India Limited has relaunched its Mr White detergent powder across the country with an enhanced formulation, a fresh new fragrance and in all-new pack....
MUMBAI: Dabur India has entered the personal wash segment with the national launch of its new Vatika – Honey & Saffron Soap. This launch marks Dabur’s...
MUMBAI: They are everywhere – on the bus handles, train windows, cinema screens, city cabs and just when you think you’ve lost them, they follow you...
MUMBAI: PayMate India mobile commerce solutions company which has been aggressively growing its payment eco-system to include online portals, voice portals and retailers has appointed Ambreesh...
NEW DELHI: Fever 104 FM today announced its “Fever Bolo contest”, terming it as an ‘early New Year gift’, with money as possible pay back for...
MUMBAI: Service integration is the new key word in the advertising business. According to Strategic management consultant, Rama Bijapurkar, advertising agencies will have to re-think the...
MUMBAI: Post all the view points of differt sector, this session marked the agency’s response to the earlier thoughts that were shared and the adverting opinion...
MUMBAI: Awaaz, the consumer channel will hold the Awaaz Consumer Awards 2005 ceremony in New Delhi on 7 July. The awards ceremony will felicitate top brands,...
BANGALORE: The Karnataka government has signed a memorandum of understanding (MOU) with Bangalore Chamber of Industry and Commerce (BCIC) with an object of giving a fresh...
MUMBAI: BBC World has roped in Bipasha Ghosh as its new senior marketing manager (Asia) and Elaine Ang as its marketing executive (Asia). Both are based...
MUMBAI: BBDO New York was named Agency of the Year at the 2005 International Food and Beverage Awards (Fab). This is the only global competition dedicated...
MUMBAI: The theme that ECO India coined in for its annual contest this year was Vehicular Pollution. The contest received as many as 64 entries, which...
MUMBAI: Those looking for the next big trend at Thursday’s Youth Marketing Forum need have looked no further than MTV Networks president Bill Roedy’s comment. “The...
MUMBAI: ‘Advertising is creativity personified’. A line that Lowe India’s national creative director R Balakrishnan, better known in the ad world as ‘Balki’, would spout, right?...
MUMBAI: Faye Walker joined Metro-Goldwyn-Mayer Studios Inc. (MGM) as Vice President, Worldwide Television Marketing. The official announcement was made today by MGM Worldwide Television Distribution president...
NEW YORK: Well, here is another revenue stream for TV news channels – especially those who showcase style, fashion, glamour – to provide entertainment-news programming. Its...
MUMBAI: Football when cricket mania is at its peak! ESPN-Star Sports (ESS) initiative that gives Mumbai kids the opportunity to mimic the likes of David Beckham...
MUMBAI: Kids programme brand Hit Entertainment and Lego Duplo have partnered up to offer new Thomas And Friends play construction sets in the UK and Europe.Lego...
MUMBAI: The Promax&BDA India conference 2005 will be held at the JW Marriott Hotel in Mumbai on 11 – 12 July. The theme for the conference...
MUMBAI: Tissot T-Touch, the innovative touch-screen watch will make its presence felt in the forthcoming Brad Pitt – Angelina Jolie starrer Mr & Mrs Smith. ...
BANGALORE: Café Coffee Day launched its 50th café in Brigade Road, Bangalore. The new café was inaugurated by popular Karnataka film personality Spandana. To...
MUMBAI: In the session dedicated to the services sector at the AAAI Diamond Jubilee seminar, TV Today chief executive officer G Krishnan said that the two...
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...