MUMBAI: Celebration time at JWT Bangalore. After a six month scrutiny process by the sports accessory major – Nike; the agency has finally been bestowed with...
BANGALORE: Following launches in Karnal, Chandigarh and Noida, Mahindra & Mahindra Ltd.(M&M) has unveiled its new Loadking Pride light commercial vehicle (LCV) in Bangalore. ...
MUMBAI: The total value of E-commerce activities within India has exceeded Rs 5.7 billion during 2004-05, according to a research conducted by Internet & Online Association...
MUMBAI: Mudra Communications in a move to reposition the Yamaha Crux, has unleashed a new campaign which aims at capturing emotions and values of an Indian...
MUMBAI: Mudra Mumbai has been appointed to manage the brand building activity of Maharashtra Tourism Development Corporation (MTDC). In an endeavour to exploit...
BANGALORE: Rockport, brought to India by Reebok India Company, has announced the launch of its Spring/Summer ’05 collection. Priced at Rs 5,990 and RS 4,490, respectively,...
MUMBAI: Zee Sports has signed up Alchemist as the title sponsor for the 27th edition of Federation Cup. The Federation Cup will be called Alchemist Federation...
MUMBAI: Juan Villalonga, the man who had the vision of bringing telecom major Telefónica into Formula One, will deliver the first keynote address at the Formula...
BANGALORE: India’s software capital notched up another first today with the inauguration of Finland-based Elcoteq Network Corporation’s manufacturing facility for mobile phones and communications network equipment....
MUMBAI: Leo Burnett Worldwide chairman and CEO Linda Wolf announced that she will retire on 30 April, transferring control of the network’s worldwide operations to Leo...
MUMBAI: Just after triumphing as Agency of the Year at the Delhi Ad Club awards, Leo Burnett’s Delhi office has got another feather in its cap....
MUMBAI: With the animated classic Robots creating waves in theatres nationwide, Mattel Toys have brought to life the ‘mechanical beings’ by launching the Robots line of...
MUMBAI: Synovate has released data from the Pan Asia Pacific Cross Media Survey, which was conducted in order to give an insight into the lifestyle and...
MUMBAI: In the second phase of promotional campaign for Saath Phere, Zee TV will focus on outdoors and on-air promos. If the pre-launch promotional strategy...
MUMBAI: Hyderabad-based Visage Media, which represents Getty Images in the Saarc region, has said that it now offers communication professionals in the region better accessibility and...
MUMBAI: Keeping the festival spirit in mind, Satellite radio player Worldspace has announced an offer targeted at the potential new subscribers. As per the scheme, the...
BANGALORE: Pepsi is going strong on the brand promotion of its youth drink Mountain Dew. At the core of the promotional strategy is a live event...
BANGALORE: Swiss watch retail chain Ethos Swiss Watch Studios (Ethos) has unveiled what it claims is India‘s first ever virtual stock view kiosk at Bangalore. The...
MUMBAI: The Kolkata based Wavelength Communications has bagged the creative and media duties of the international and domestic travel and tourism company, Heena International Tours and...
MUMBAI: WPP Group’s three brands – rmg, rmg David and Results – have been merged to form David in the Asia Pacific region. David regional director...
MUMBAI: Rediffusion DYR has bagged the creative duties of General Motors for managing the entire communication programme for Chevrolet Tavera and Chevrolet corporate. According to an...
MUMBAI: FremantleMedia Licensing Worldwide (FLW) has announced the appointment of a raft of licensees for the classic nostalgia kids’ brand, Rainbow. Newly appointed to the Rainbow...
MUMBAI: Fujitsu Microelectronics Asia Pte Ltd (FMAL) has announced the new 8-bit microcontrollers (MCUs) series developed for consumer electronics and home appliances. The new series of...
MUMBAI: After winning new businesses like MTNL, Essar Oil, Orix, Cybermedia Dice, Harrisson Malayalam and Motul, among others, in the past one year, SSC&B Lintas has...
MUMBAI: While the industry is looking forward to the Effies Awards yet again, Yahoo! India has decided to strike the anvil by announcing the ‘Yahoo! Big...
MUMBAI: Sony Entertainment Television’s movies and events channel Max will premiere Lucky…No Time for Love on 22 October at 9.00 pm. To promote the property, the...
MUMBAI: The Tobacco Control Bill, due to be tabled in the parliament shortly by the union minister of parliamentary affairs, health and family welfare Sushma Swaraj,...
MUMBAI: Hindustan Motors and NDTV have joined hands for a Ambassador Grand election contest, which gives poll pundits across the country, an opportunity to win a...
MUMBAI: Several companies across the globe are trying, and in some cases being compelled, to reduce their marketing and advertising expenses while increasing their turnover. This...
MUMBAI: London-based Accipiter Solutions, Inc., an online advertising technology innovator has signed the Television Interactive division of global media and entertainment giant Clear Channel Communications to...
MUMBAI: Whether its Jassi from Jassi Jaissi Koi Nahin or Pooja from Yeh Meri Life Hai, Sony Entertainment Television is working on series of interesting programming...
MUMBAI: BMW Group has accelerated its entertainment presence through product placement on American television. The all-new BMW 3 Series recently appeared on ABC’s action...
MUMBAI: Footwear manufacturer Adidas has announced the launch of a new global basketball campaign highlighting Houston Rockets all-star forward Tracy McGrady and his latest adidas shoe,...
MUMBAI: Star Gold will treat its viewers with one more fanatical family drama Hulchul, by Priyadarshan. The channel will premiere the movie on 23 October at...
MUMBAI: A month after acquiring the rights for India football from the All India Football Federation (AIFF), Zee Sports is going all out to promote the...
The date: 2 July 2004. At media agency Lodestar’s Mumbai office, the mood is jubilant. President Shashi Sinha, vice-president Nandini Dias, and general manager Arpita Menon...
MUMBAI: Buena Vista International Television–Asia Pacific (BVITV-AP) has promoted five members of its Asia Pacific sales team. The announcement was made by BVITV-AP senior vice president...
MUMBAI: In a bid to penetrate the Indian market, Publicis Groupe will acquire a 60 per cent stake in Solutions Integrated Marketing Services. This is a...
MUMBAI: A few days ago Oxford Bookstore and Response Books, launched the book Planning for Power Advertising. This is a users’ manual for students and practitioners....
MUMBAI: Balaji Telefilms announced the appointment of Source Strategic Communication (The Source) to handle its corporate communications responsibilities.Headed by Raju Kane,The Source is an independent strategic...
MUMBAI: The 2003 fiscal was a good year for Publicis Groupe SA. The communications major has posted a 21.8 per cent hike in the net profit...
MUMBAI: Advent, the events marketing division of Lintas India’s Integrated Marketing Action Group (IMAG), has been appointed by Mattel Toys for the execution of the 1st...
MUMBAI: Indian branding and communications consultancy Brand-comm is hosting BrandWidth 2005 in Bangalore on 26 November 2005. This seminar will tackle the dynamics of building successful...
Does Mindshare share as much goodwill amongst the media owners as it does amongst its clients? Daily News & Analysis (DNA) sales & marketing head Suresh...
It’s been on the cards for a while now. The media arm of the Omnicom group, Optimum Media Direction (OMD) setting up shop in India. Known...
If the agency has great volume of business, it can give clients the lowest rates, If the agency is strong in research, it will bring insightful...
MUMBAI: The Department of Economics and Statistics (DES), Tata Services has published its 31st edition of the Statistical Outline of India for the year 2004-05 popularly...
MUMBAI: In a first-of-its-kind survey US high definition (HD) network INHD has found that HD ads during the Super Bowl XXXIX were among the most impactful,...
MUMBAI: With the recent addition of premium movie channel HBO to the Zee-Turner distribution bouquet, Turner India is now looking at leveraging the individual strengths of...
MUMBAI: Toyota Kirloskar Motor (TKM) has announced the launch of Toyota Innova, India’s first 3- Row seating passenger car. Innova is one of 5-IMV models that...