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MUMBAI: India figures as one of the key markets in Sony Ericsson‘s new global campaign. The campaign will support the launch of Sony‘s new entertainment products...
MUMBAI: Johnson & Johnson (J&J) India has launched ‘Neutrogena‘, a global beauty care brand in the Indian markets. With this the company has introduced 22 products...
MUMBAI: As part of its global brand alignment strategy, Aviva Life Insurance has appointed BBDO India as its new creative agency. Earlier this year, Aviva announced...
MUMBAI: Crayons Advertising has launched Crayons OOH, a specialised division to plan and execute OOH campaigns for its clients in Delhi. Talking about the new division,...
MUMBAI: In line with its aggressive plans to expand footprints across the Asian territories, 141Sercon, the integrated marketing services company, has made two senior level appointments...
MUMBAI: Virgin Atlantic has assigned its global creative mandate to Rainey Kelly Campbell Roalfe/Y&R and its affiliates. In India, the account will be handled by Y&R...
MUMBAI: India Media Exchange (IMX), the consolidated media arm of Starcom MediaVest Group, Zenith Optimedia and Solutions Digitas, shall adorn a new name in the next...
MUMBAI: My FM, the Dainik Bhaskar Group‘s radio venture, has unveiled a new campaign, ‘Kyunki Dimaag to Dimaag hai, Suno Dil Ki, 94.3 MY FM ke...
MUMBAI : BBC Worldwide Channels Asia has announced the appointment of Kerry Tarrant as regional director, ad sales – Greater China. Based in Hong Kong, Tarrant...
MUMBAI: i-mint, which specialises in multiple partner rewards programme, has unveiled its new logo to celebrate the completion of its three years of operations in India....
MUMBAI: The Nielsen Company India has launched its first Nielsen Upper Middle and Rich (UMAR) survey to provide a realistic picture of the affluent in Indian...
MUMBAI: Following a multi-agency pitch, Crayons Advertising has been assigned the media duties of the global real estate giant, IREO. The size of the account size...
MUMBAI: Hovering around the downturn spiral, the US economy saw a 15.4 per cent drop in its advertising spends during the first half of 2009 as...
MUMBAI: eBay India, the online shopping and auctions website, has assigned its creative duties to Wieden+Kennedy following a multi-agency pitch. As part of its new mandate,...
MUMBAI: Hari Krishnan, Grey Worldwide vice president and branch head – Bangalore, has put in his papers after a stint of over two years with the...
MUMBAI: What‘s in a name? Everything, if it is Amitabh Bachchan – even if it is used in his popular movies! Life insurance company Max New...
MUMBAI: Lowe Lintas has bagged the creative duties for Axis Bank, snatching it from the incumbent agency Meridian, Ogilvy‘s sister concern. The account will be managed...
MUMBAI: Kansai Nerolac has rolled out a new television campaign titled Jethani for its economy interior emulsion brand ‘Beauty‘. Playing on the theme ‘Beauty kare hairan,...
MUMBAI: In an attempt to reinforce its brand proposition as a family comedy channel, Sab is gearing up to launch the second phase of its ‘Asli...
MUMBAI: Cricket Victoria has announced Dheeraj and East Coast (DEC) as partner of the Victorian Bushrangers and VicSpirit for the next three years. The DEC Victorian...
MUMBAI: OMD, a division of Omnicom, has bagged the $1.31 billion (?800 million) global media planning and buying contract for Vodafone. The win gives a major...
MUMBAI: Synovate (formerly Aegis Research), the Aegis-owned international market research company, has elevated Robert Philpott to global chief executive officer. Philpott will replace Adrian Chedore who...
MUMBAI: Bates 141 India has been nominated for the 2009 4A‘s Jay Chiat Awards for its Virgin Mobile strategy- building a youth brand in a youthful...
MUMBAI: Max Bupa Health Insurance (MBHI), a joint venture between Max India and UK-based Bupa Group, has roped in Bates 141 to handle its creative account.The...
MUMBAI: Rediffusion – Y&R has promoted Paritosh Srivastava to vice president – South. Prior to this, Srivastava was business head at branch manager at Rediffusion –...
MUMBAI: The Times of India has won Spikes Asia‘s first ever Advertiser of the Year Award for its ‘Lead India‘ campaign. The campaign has been designed...
MUMBAI: RK Swamy BBDO‘s Mumbai outfit has won the creative duties for Olam International, a global integrated supply chain manager of agricultural products and food ingredients. ...
MUMBAI: Alok Kumar Ghosh has put in his papers at Bates 141 Chennai as senior creative director to float his own venture. Says Ghosh, “Currently, I...
MUMBAI: Primesite, Mudra Max‘s out-of-home specialist unit, has roped in Raza Syed as the new group account head. Prior to this, Syed was with Serve &...
MUMBAI: The Mobile Marketing Association (MMA) and the Internet and Mobile Marketing Association of the Philippines (IMMAP) have announced a partnership to launch the MMA Philippines...
MUMBAI: Royal Challenge, in partnership with Force India, has kicked off the RC Race2win Challenge, spanning five cities. Exclusively created for India’s leading corporate houses, the...
MUMBAI: Birla Sun Life Insurance (BSLI) has roped in ace cricketers Yuvraj Singh, Virender Sehwag, Suresh Raina and Rohit Sharma as brand ambassadors of the company....
MUMBAI: Neo Cricket is targeting a revenue of Rs 10 billion for the year, aided as it is by a slew of international cricket involving India....
MUMBAI: Tata Tea has launched its new ‘Jaago Re‘ campaign, ‘Aaj Se Khilana Bandh, Pilana Shuru‘, which takes up the issue of corruption. The initiative will...
MUMBAI: Law & Kenneth has roped in Neeraja Kale as senior vice president. Prior to this, Kale was with Marching Ants as business head. In her...
MUMBAI: Aegis Media India has announced the appointment of Birendra Raj as senior HR manager. He will oversee the HR function across Aegis Media, media planning...
‘We will breakeven after the third year‘ The Indian Premier League (IPL), which kicks off next month, has brought in $2 billion into the Twenty20...
MUMBAI: A trailer of the new series of UK pubcaster BBC One’s Bafta award-winning drama Doctor Who is airing in cinemas across the UK. The show...
MUMBAI: Hyundai i10 and Bajaj Pulsar 220 DTS FI has been awarded the ‘Car of the Year’ and ‘Bike of the Year’ respectively at the annual...
MUMBAI: BBC World has been voted ‘The World’s Leading TV Channel for Travellers’ at the 14th World Travel Awards, for the third year in a row....
MUMBAI: BBC World Service Trust has launched a campaign Jo Bola Wohi Sikander, wherein a riddle will be given to get people talking about a taboo...
MUMBAI: The All India Football Federation (AIFF) and Bharti Airtel have launched Kick Off. This is a talent identification and development programme designed to help find...
MUMBAI: The Ad Club Mumbai Ad Review is becoming one of these eagerly awaited opportunities for the advertising and marketing fraternity to get together and take...
MUMBAI: Madison’s chairman Sam Balsara has unveiled a second outdoor agency – Platinum Outdoor. Set to function as an independent agency, the company has roped in...
MUMBAI: Ad agencies are making forays into new areas in a bid to increase revenues. The leader WPP and its arms have taken the lead. Globally,...
MUMBAI: Christian Dior, the name that spells seduction, creativity and femininity in luxury goods, officially launched Christian Dior watches in the financial hub of the country...
MUMBAI: Under a new CNN initiative sponsored by NEC corporation, six men and women, wanting to make a difference in the world, will blog and post...
MUMBAI: With an aim to capture the Indian market, BBC World has launched a new advertising campaign in India for the new show World News Today...
MUMBAI: Having locked in $ 1.1 billion dollars from the sale of telecast rights, the International Cricket Council will soon start the sales process for sponsorship...
MUMBAI: ESPN STAR Sports took to the streets in Singapore this week with an outdoor campaign featuring their English sports news presenters on wholly painted buses....
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....