MUMBAI: Six Inches Communications, an integrated marketing communications agency, has bagged the creative duties for ‘HairXpreso‘, a retail compact salon venture initiated by Jawed Habib. Targeting...
MUMBAI: Food and beverages major PepsiCo has tied up with License India, a subsidiary of Franchise India Holdings (FHIL), to foray into the licensing and merchandising...
MUMBAI: Bajaj Electricals is set to launch a new television campaign (TVC) in a bid to create brand awareness for its repositioned range of home appliances....
MUMBAI: Maruti Suzuki has roped in film actor R Madhavan as brand ambassador for a period of one year. Says Maruti Suzuki chief GM marketing Shashank...
MUMBAI: Incredible India, the nation wide campaign that aims at sensitising key stakeholders towards tourists, has been awarded as the most creative media campaign using ethnic...
MUMBAI: NDTV Media CEO Raj Nayak has been re-elected, for a second term as the president of the India Chapter of the International Advertising Association (IAA)...
MUMBAI: Big FM has roped in Sonu Niigaam as its new brand ambassador after repositioning its music offerings to ‘Chillax Hits‘ in Mumbai and Delhi. Earlier,...
MUMBAI: For Star and Zee, the deal with FMCG major Hindustan Unilever (HUL) couldn‘t have come at a better time. Battling slowdown and a cricket heavy...
MUMBAI: As Harley-Davidson decides to wind its wheels thorugh the roads of India in 2010, the American motorcycle manufacturer has roped in The Republic as its...
MUMBAI: In a bid to expand its market share in the Rs 500 billion consumer durable industry, Onida has decided to replace its iconic Devil mascot...
MUMBAI: After electing its new council of Management, Audit Bureau of Circulations (ABC) has elected The Peninsula Foundation chairman Subroto Chattopadhyay as its Chairman and Lokmat...
MUMBAI : Aegis Media‘s OOH division, Posterscope, has appointed Ashish Bhasin as director Asia Pacific. This is in addition to his current position as chairman, India...
MUMBAI: Publicis Ambience has bagged the creative duties of K7 Computing, a Chennai-based company that operates in the internet security solutions domain. The size of the...
MUMBAI: DDB Group has appointed Joji Jacob as executive creative director of DDB and RAPP Singapore. Upon taking charge, Jacob will look for brands in Asia-Pacific...
MUMBAI: The period between April-June 2009 has seen a total of 41 ads come under the scanner, reveals the latest report from The Advertising Standards Council...
MUMBAI: Still under the influence of tough economic conditions, Six Inches Communication, the integrated marketing communications agency, is pushing for a revenue growth of 10 per...
MUMBAI: OMD India has been assigned the media duties for Gems & Jewellery. The agency won the account following a multi-agency pitch which began about one...
MUMBAI: Soccer club Liverpool FC has signed for $133 million its biggest shirt sponsorship deal with Standard Chartered Bank (SCB). Liverpool MD Christian Purslow insisted that...
MUMBAI: Maharashtra Pradesh Congress Committee (MPCC) has appointed Crayons Advertising to handle the media and creative duties for the forthcoming assembly elections. Crayons bagged the account,...
MUMBAI: The Nielsen Company has roped in Sandeep Ranade as director client solutions, consumer research. As part of his new mandate, Ranade will be reporting to...
MUMBAI: Riding on the festive season wave, Coca-Cola has launched the ‘Coca-Cola Khushiyan Replay’ consumer promotion campaign. As part of this activity, a computer generated lucky...
MUMBAI: i-mint, the multiple partner consumer rewards programme, is set to launch a nationwide festive campaign, come 15 September. As part of the campaign, a variety...
MUMBAI: Ringing in the festive season, Coca-Cola India has unveiled the latest in its series of communication for brand Coca-Cola that builds on the global ‘open...
MUMBAI: Hansa Events & Activation, part of the R K Swamy Hansa group, has been assigned the on-ground activation duties for Samsung Touch‘s ‘WOW‘ campaign. The...
MUMBAI: Wyeth Consumer Healthcare has rolled out a television campaign (TVC) for its pain killer brand ‘Anacin‘, featuring film actor Madhavan. The TVC has been conceptualised...
MUMBAI: Dabur India has unveiled the contemporary avtaar of its oldest and largest brand, ‘Dabur Amla Hair Oil‘. Said Dabur India head – hair oil category...
MUMBAI: Pan Asian sports broadcaster ESPN Star Sports (ESS) has announced that Castrol has signed up as the title sponsor for its show, Castrol Football Crazy....
MUMBAI: The unremitting arrival of newer media platforms has lead audiences to increasingly drift their consumption habits from television sets to computers and mobile devices. And...
MUMBAI: India Post has mandated the creative and media duties to Span Communications for two years. Span Communications, which mainly services government clients, snatched the business...
MUMBAI: Percept/H has bagged the creative agency for the Directorate of Adult Education’s national female literacy mission, beating 73 rival agencies who had pitched for the...
MUMBAI: Goan football club Churchill Brothers, winner of the I-League, has roped in a title sponsor. Total Sports Asia (TSA), which was selected as the exclusive...
MUMBAI: ZenithOptimedia has bagged the media account for Unitech Wireless, a joint venture between Unitech and Norway based Telenor group. The agency won the account following...
MUMBAI: Crayons Advertising has bagged the creative duties for the domestic print campaign of Incredible India. The Ministry of Tourism has earmarked Rs 600 million for...
MUMBAI: Star CJ Network India, a 50:50 joint venture between Star and Korea-based CJ Home Shopping, has given the media mandate to the Mumbai unit of...
MUMBAI: Lifestyle brand Blackberry has unveiled its first television commercial, ‘The Date‘, with an aim to expand its consumer base through advertising exposure. Directed by Australia‘s...
MUMBAI: Bunge India has unveiled a new logo and product proposition for its ‘Dalda‘ brand in a bid to connect with younger consumers. As part of...
MUMBAI: After 20 long years, electronic giant Onida is ready to shed its ‘devil‘ image. The company has roped in McCann Erickson to help it create...
MUMBAI:Marketing for Khatron Ke Khiladi 2 gets bigger. Placing the Akshay Kumar-hosted show at 9 pm, the peak TV viewing hour, Colors is using new platforms...
MUMBAI: The International Cricket Council (ICC) has announced Hero Honda Motors as a global partner for the upcoming ICC Champions Trophy 2009, which takes place in...
MUMBAI: Kansai Nerolac Paints has launched a new campaign featuring Konkona Sen Sharma and Irfan Khan for its premium brand, Nerolac Impressions. Crafted by McCann Erickson,...
MUMBAI: Hindustan Times has launched a new media campaign to communicate and establish its refurbished look to appeal to younger audiences. Designed by Lowe Lintas, the...
MUMBAI: Close on the heels of Kalyan Chellapalli‘s appointment as disruption head, TBWAIndia has roped in Gayatri Gogate as vice president, account management. Gogate‘s last assignment...
MUMBAI: The Jindal Group-owned JSW Group has assigned its creative duties to Grey India following a muti-agency pitch. As part of its new mandate, Grey will...
MUMBAI: Wasim Basir, Rediffusion Y&R group executive vice president, has put in his papers at the organisation. Currently serving his notice period, Basir‘s term at the...
MUMBAI: As the sports season heats up with a buffet of events, pan Asian broadcaster ESPN Star Sports rebrands and launches its new on-air presentation across...
MUMBAI: While traditional media still remains to rule the rooster in the Indian advertising industry, it is digital media that will drive growth within the country,...
MUMBAI: In a crowded cricket season, broadcasters are out in the market early to sell their properties to advertisers. Multi Screen Media (formerly Sony Entertainment Television...
MUMBAI: National Geographic Channel and European airline Lufthansa have taken the on-air quiz show Lufthansa Nat Geo Genius to the the online world for those who...
MUMBAI: LG, which is an official International Cricket Council (ICC) partner, will focus on its Lead 11 platform for the Champions Trophy. Speaking to Indiantelevision.com, LG...
MUMBAI: For the first time in its history, Zee TV has kicked off a ‘dual’ campaign to promote its 9 – 10 pm prime time band....