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MUMBAI: Godrej Sara Lee, a joint venture between FMCG major Godrej and Sara Lee Corporation, has roped in Vidya Balan as the new brand ambassador for...
MUMBAI: As part of its expansion plan, Crayons Advertising has ventured into out-of-home business (OOH) and has set up Crayons OOH as a new division. The...
MUMBAI: Tag Heuer has renewed its contract with Shah Rukh Khan who has been the ambassador for the watch brand from 2003. “Shah Rukh Khan‘s personality...
MUMBAI:Brand activation agency Candid Marketing has appointed Roshan Nair as associate creative director. Nair will report to Candid Marketing VP content and planning Amrita Kumar. He...
MUMBAI: Lintas Groups‘ recently launched media service agency Karishma Initiative (KI) has appointed Amita Karwal as its executive vice president. She will be heading the Delhi...
MUMBAI: MUMBAI:Ahead of the Airtel Champions League Twenty20, ESPN Star Sports (ESS) has announced more on-ground sponsors. Samsung and Hero Honda have come in as associate...
MUMBAI: Frito-Lay India, the snacks and food arm of PepsiCo India, has announced a new range of packs for Kurkure for the festive season. The Kurkure...
MUMBAI: The Congress is spending Rs 40 million towards print and television for the forthcoming assembly elections and has roped in K&V Media, an IMC agency,...
MUMBAI: With the launch of Hide & Seek Bourbon biscuits, Parle Products has expanded its product offerings in India. Hrithik Roshan has been roped to endorse...
MUMBAI: Viacom18-owned general entertainment channel Colors is leaving no stone unturned to capture maximum eyeballs for the Amitabh Bachchan-hosted Bigg Boss 3. The channel is investing...
MUMBAI: With companies across regions maintaining to cut media budgets in the first half of the year, Aegis Group-owned media agency Carat has downsized its 2009...
MUMBAI: UAE-based Spark Group of Companies has roped in R. Madhavan as the official brand ambassador. With the multi-lingual actor on board, the company which has...
MUMBAI: Sportslifestyle brand Puma AG has entered into a retail collaboration with Gini and Jony to launch the Puma Kidswear range in India. Under the agreement,...
MUMBAI: Mudra has appointed KB Vinod as creative head for its Mumbai office. Prior to this, Vinod was executive creative director at Leo Burnett. Vinod began...
MUMBAI:Sony Entertainment Television (Set) is investing close to Rs 50 million to market and promote its soon-to-launch big ticket show, Bayttaab Dil Kee Tamanna Hai. Produced...
MUMBAI: Suranjan Das has put in his papers as senior vice president and managing partner at JWT‘s Fortune India. The development was confirmed to Indiantelevision.com by...
MUMBAI: After signing Big B (Amitabh Bachchan) to host Bigg Boss season 3, Colors has already roped in a presenting sponsor and five associate sponsors prior...
MUMBAI: The All India Management Association (AIMA) has partnered with R K Swamy BBDO to launch the ‘High Performance Brands Award‘. The Award aims to celebrate...
MUMBAI: Comcast International Media Group (CIMG) has appointed SPE Networks – Asia (Spena) as regional advertising sales representative for E! Entertainment Television in South East Asia,...
MUMBAI: Bank of Maharashtra has lined up agencies such as Lintas India, Rediffusion, Crayons and Goldmine to handle its creative, media, events and PR duties. The...
MUMBAI: Close on the heels of winning the Femina account, Mudra Mumbai has now won the creative duties for Inorbit Malls. Said Mudra Mumbai EVP &...
MUMBAI: Prime Focus, one of the world‘s largest visual entertainment services groups, has announced the transformation of its global facilities – Prime Focus London, Blue and...
MUMBAI: Hyderabad based Breeze advertising has roped in Ratnakar Rao as director strategic planning. Prior to this, Rao was marketing manager at Alghanim Industries. Armed with...
MUMBAI: Confectionery and beverage company, Cadbury, has unveiled two new television commercials, playing on the tagline, “Iss Diwali Aap Kise Khush Karenge”. Created by Ogilvy, the...
MUMBAI: Playing on the thought ‘education is insurance‘, Aviva Life Insurance is launching a ne ad campaign targeting the child plans space, come 26 September. Conceptualised...
MUMBAI: Continuing its long-standing relationship with MRUC (Media Research Users Council), Hansa Research has won the Indian Readership Survey (IRS) contract for the third time in...
MUMBAI: Bunge India has rolled out a new television campaign (TVC) for Dalda brand‘s ‘Husband‘s Choice‘ range. It has been conceptualised by Saints & Warriors. The...
MUMBAI: In a bid to expand its media operations in India, The Lintas Group has launched Karishma Initiative (KI), a media service entity that will house...
MUMBAI: RK Swamy BBDO has conceptualised and executed the Tattoo Lagaao Free Bike Le Jaao campaign for Suzuki Motorcycle India Pvt. Ltd (SIMPL). Coinciding with the...
BANGALORE: On the occassion of its 10th anniversary, retail chain Lifestyle is investing close to Rs 70 million towards brand-building in India. Adorning a new logo,...
MUMBAI: Out-of-Home Media (OOH) that specialises in out-of-home television advertising in India, is foraying into the healthcare and pharma segment. To begin with, the company has...
MUMBAI: From a total of 3778 online display ad campaigns released in India between June-August 2009, 497 were by personal or matrimonial websites, amounting to 13...
MUMBAI: Mobile phone service provider Aircel has appointed Dentsu Media to handle the television business for the telecom major. Dentsu Communications already handles the creatives for...
MUMBAI: Internet giant Google has roped in Nikhil Rungta as marketing head for the India region. Prior to this, Rungta was marketing head at Yatra.com. Says...
MUMBAI: Max New York Life, in partnership with Ogilvy & Mather, has announced the brand positioning for Max Vijay, its new offering for the underserved masses....
MUMBAI: Internet giant Yahoo! is investing $100 million in its biggest marketing campaign that looks at re-establishing the brand‘s lost identity amongst public. Playing on the...
MUMBAI: FMCG major Hindustan Unilever (HUL) is hosting an advertising roadblock across 25 Zee Network channels that will bring in an advertising premium for the broadcaster....
MUMBAI: Dentsu India has roped in Rajat Sethi as Dentsu Marcom managing director. He will be working closely with Dentsu India president Rajesh Aggarwal. Sethi‘s mandate...
MUMBAI: Mahindra & Mahindra‘s Andre Purushottam has taken over from TV Today CEO G Krishnan as Media Research Users Council (MRUC) chairman. Prior to this, The...
MUMBAI: Facebook is entering into a deal with media research giant Nielsen to measure the effectiveness of advertisements on the popular social network site. Facebook, which...
MUMBAI: Post its success in the USA, Warner Bros is now looking at Australian markets which can use its characters as marketing tools. The company is...
MUMBAI: VIP Industries, the moulded luggage manufacturer in Asia, in assoociation with the makers of Main Aurr Mrs Khanna, Sohail Khan and UTV recently launched the...
MUMBAI: DDB Mudra has roped in Rajeev Sabnis as president for its India operations. Prior to this, Sabnis was executive director at M&C Saatchi Communications. As...
MUMBAI: Internet giant Yahoo! is ready to roll out its biggest marketing campaign this season that looks at re-establishing the brand‘s lost identity amongst public. Playing...
MUMBAI: As more and more players look to explore the English movie channel space, the genre is aggressively moving ahead to reach consumers beyond their television...
MUMBAI: Bike manufacturing major Hero Honda has launched a new television campaign (TVC) for Hero Honda Hunk. The TVC looks at re-establishing and maintaining the product‘s...
MUMBAI: Publicis Worldwide COO Richard Pinder will deliver the advertising keynote address at the television trade event Mipcom on 5 October. The 25th Mipcom entertainment content...
MUMBAI: Scandic Food India (SIL) has rolled out a range of fruit beverages. The new range includes four flavours namely Happily Appily, Orange Oye, Mango Fantasy...
MUMBAI: Indian Business School (IBS) director Prof Dhananjay Keskar has been elected as Advertising Standards Council of India (ASCI) board chairman. He has been a member...
MUMBAI : BBC Worldwide Channels has announced plans to introduce advertising on BBC Knowledge in Asia this October, in line with its long term growth strategy...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....