MUMBAI: Rediffusion Y&R has crafted a new television commercial for this year‘s Airtel Delhi Half Marathon targeting all people living in the capital across all age,...
MUMBAI: Vizeum India, an Aegis Media Group company, has appointed Harit Pant and EM Sreeneelakandhan (Sreekanth) as general manager, North and South respectively. Said Vizeum India...
MUMBAI: Volkswagen of America has appointed Deutsch LA as its new advertising agency for the US market. In its new capacity, Deutsch LA will have full...
MUMBAI: Beverage and soft drink major, Pepsi has announced a major ad and promotional campaign titled ‘What‘s Your Way‘. The campaign is aimed to engage 30...
MUMBAI: Advertising agency Meridian has conceptualized and crafted a new television commercial for Ruchi Gold Cooking Oil that plays on the tagline, Sach Hai Vo Sach...
MUMBAI: Steve Hasker will join US media research company Nielsen as president, Media Product Leadership and Advertiser Solutions with effect from next month. Hasker is currently...
MUMBAI: In a bid to demonstrate its subscriber base, Airtel has developed a new television commercial (TVC) featuring brand ambassador Shah Rukh Khan. Playing on the...
MUMBAI: Vizeum India, the media arm of Aegis Group, has been appointed as the brand/communications consultant and media AoR for the Dhir Global-owned brand, Giovani. The...
MUMBAI: Euro RSCG has appointed Ravikumar C and Manoj Jacob as creative directors for its Delhi office. Prior to this, both were associate creative directors at...
MUMBAI: National Geographic Channel US (NGC) and National Geographic Channels International (NGCI) announced their first ever global tagline “Live Curious” and brand campaign. The effort will...
MUMBAI: Starcom Worldwide has roped in Sriram Sharma as general manager for its Bangalore office. With this appointment, Sharma replaces Ashwini Kamat, who is relocating to...
MUMBAI: DDB Mudra Group has appointed Michael Follett as planning head for its India operations. Follett joins DDB Mudra Group from Tribal DDB New York, where...
MUMBAI: Lintas Media Group (LMG) has roped in Bosco D‘Mello as executive vice president for its Mumbai office. Prior to this, D‘Mello was marketing and communications...
MUMBAI: Affluent consumers across Asia Pacific continued to spend during recession, according to global market intelligence company Synovate in its recently released 2009 PAX survey findings....
MUMBAI: LaOpala, the manufacturer of tableware products, has awarded its creative duties for ‘LaOpala‘, ‘Diva‘ and ‘Solitaire Crystal‘ opalware to Bates141 Kolkata. Earlier, R K Swamy...
MUMBAI: Glam Media, a provider of vertical content in US, has appointed former Yahoo executive Josh Jacobs as senior vice president – brand advertising products and...
MUMBAI: Big TV, the direct-to-home arm of Reliance ADAG, is investing Rs 500 million in its new brand campaign, ‘Joy of Ownership‘. The six-week long campaign...
MUMBAI: Financial-services firm Edward Jones has launched a new $30 million advertising campaign, targeted to anxious investors whose priorities have shifted due to the events of...
MUMBAI: M&C Saatchi India, the Indian arm of the UK-based global advertising agency, has appointment Suranjan Das as executive director. In his new role, Das will...
MUMBAI: Following a multi-agency pitch, Bates141 Kolkata has won the creative duties of Aerotropolis, a project undertaken by Bengal Aerotropolis Projects (BAPL). The project that is...
BANGALORE: Titan Watches (Titan) is in plans to grow the number of its Helios chain of multi-brand premium watch stores to 70 over the next four...
BANGALORE: The Future Group’s insurance venture Future Generali (F-G) will kickstart the second phase of a multimedia campaign in mid-November this year. This effort too, like...
MUMBAI: Starcom Worldwide has been appointed as the media partner for Eko India Financial Services wherein the account will be handled by the agency from its...
MUMBAI: It’s “Beyond music! Beyond television!” for MTV as it rebrands from 17 October. Shedding the “Music Television” tagline that has been labelling its logo since...
MUMBAI: Bates 141, a WPP group-owned agency, has roped in Vijaya Sriram as vice president for its Chennai office. Prior to this, Sriram was with Dentsu...
MUMBAI: Eko India, which provides low-cost financial services and branchless banking options to consumers, has appointed Saatchi & Saatchi as its creative partner. As part of...
MUMBAI: With an increasingly competitive television environment, accelerating further with a plethora of high profile events like the IPL and elections, aMap overnight ratings system has...
MUMBAI: Mudra Group has partnered with Clear Channel Outdoor to launch the out-of-home specialist venture, Clear Channel Mudra LLP. The project aims to offer clients complete...
MUMBAI: After organising a massive wedding ceremony and inviting viewers from all over Maharashtra for its show Pavitra Rishta, Zee TV is now doing a similar...
MUMBAI: TVS Motor has appointed BBH India to handle part of its new brand portfolio following a multi-agency pitch. Says BBH India managing partner Subhash Kamath,...
MUMBAI: Café Coffee Day (CCD), the 13-year-old retail coffee restaurant chain, is up for some serious facelift. And therefore, as part this ongoing effort, CCD has...
MUMBAI: Targeting consumers who are either under-insured or have taken no insurance at all, Life Insurance Corporation (LIC) has launched a new multi-media campaign for its...
MUMBAI: La Opala RG Ltd, which is gearing up to embrace a new look, has roped in Bipasha Basu to endorse its premium brand Diva. La...
MUMBAI: If it‘s Bollywood singing across the silver screen this season, then there is some serious foot-tapping on the television sets too. Sony Entertainment Television (Set)...
MUMBAI: Bates 141 south senior vice president Vijay Jacob has put in his papers. Head of Bates 141 Chennai branch, Jacob, will hold office till the...
MUMBAI: In a bid to reinforce it‘s connect with the youth, apparel retailer Provogue India has roped in Bollywood actor Hrithik Roshan as its new brand...
MUMBAI: Contract Advertising has roped in Anand Damani as planning head for its Mumbai office. Prior to this, Damani was planning head at Saatchi & Saatchi....
MUMBAI: Adidas has announced the launch in India of their latest football shoe – the F50i. The F50i is the fifth generation of the F50 family...
MUMBAI: The global economic meltdown has had quite an unpleasant impact on the inaugural edition of the ‘Asia-Pacific OOH Media Convention‘. Fewer entries from delegates and...
MUMBAI: With the cricketing season pouring on to the television space, the game “endorsers” have surely had their brand impact on the target consumers. As a...
MUMBAI: British Sky Broadcasting (BSkyB) and Discovery Networks Europe has strike four year ad sales deal. As per the deal, Sky Media, the ad sales arm...
MUMBAI: Dhanalakshmi Bank has appointed Ogilvy & Mather (O&M) as its agency of record to chart out a new brand proposition and communication strategy for the...
MUMBAI: The Advertising Agencies Association of India (AAAI) has conferred Madison World chairman and managing director Sam Balsara with the AAAI Lifetime Achievement Award. The award...
MUMBAI: Ogilvy has won the creative duties for Westside, run by Trent, the retail division of the Tata Group. There was no pitch involved and the...
MUMBAI: TapRoot, a Mumbai-based creative agency, has bgged the creative duties of National Geographic Channel and Fox History. Confirming the development, TapRoot chief creative officer Santosh...
MUMBAI: TBWA India has made a slew of appointments across various functions for its Mumbai office. While the agency has roped in Anil Kumar, an ex-Lowe...
MUMBAI: Lintas Media Group (LMG) Kolkata has bagged the media duties of Srei Infrastructure Finance Ltd and Amrit Group of Companies in a multi-agency pitch. While...
MUMBAI : Ogilvy & Mather has appointed Juggi Ramakrishnan for the newly created post of deputy regional executive creative director for the Asia Pacific region, effective...
MUMBAI: Maxus Bangalore has roped in Krishna Kumar Revanur as its client leader. Responsible for the group‘s businesses including MTR, Shell and Arvind Mills, Revanur will...
MUMBAI:PepsiCo has appointed Jaya Kumar as president Quaker Foods & Snacks. Kumar will be based out of Chicago and will report to PepsiCo Americas Foods CEO...