MUMBAI: Close on the heels of Vinita Bangard putting in her papers at Percept Talent Management (PTM) as COO, company CEO Manish Porwal has decided to...
MUMBAI: Allied Media, the media planning, evaluation and buying arm of Percept, has bagged the media duties of SBI Mutual Fund (SBI MF). The size of...
MUMBAI: Retail broking house Anagram Capital Ltd has appointed Six Inches Communications as its creative agency that will help the company to launch its new online...
MUMBAI: Vizeum India has appointed Josraj Arakkal as general manager for the West region. Prior to this, Arakkal was associate director – media services at Triton...
MUMBAI: Percept Talent Management (PTM) chief operating officer Vinita Bangard has put in her papers. Currently serving her notice period, Bangard will be with the company...
MUMBAI: Following a multi-agency pitch, Vizeum India has been appointed as the media agency for iPlayup cricket, the trading name of Revo Content Services, a mobile...
MUMBAI: Following a multi-agency pitch, Bangalore-based advertising agency Happy has bagged the creative duties for Diesel for the India market. The global fashion label will enter...
NEW DELHI: Stepping up its efforts towards consumer awareness, the Department of Consumer Affairs commissioned video spots of 30-second duration on various consumer related issues for...
MUMBAI: Chrysler Group LLC has launched a new corporate advertising campaign, designed to reach out to consumers as well as the company‘s suppliers and partners. The...
MUMBAI: Star World, the English general entertainment channel (GEC) from Star India, is set to launch the third season of Ugly Betty, come 1 January. Targeting...
MUMBAI: BBDO India, which was set up in 2007 under the leadership of chairman & national creative director Josy Paul (who was later joined by CEO...
MUMBAI: It’s looking at a brighter 2010. Mumbai-hqed Bright Outdoor Media is pushing for a 15-20 per cent revenue growth in the coming year. The company...
MUMBAI: HLL Lifecare, formerly known as Hindustan Latex, has appointed Lintas Media Group (LMG) as its media AOR, following a multi-agency pitch. The size of the...
MUMBAI: Bangalore-based Out-of-Home (OOH) company Serve & Volley‘s chief operating officer J Vishwanath has put in his papers. Currently serving his notice period, Vishwanath will be...
MUMBAI: Betting big on its upcoming reality cum game show National Bingo Night that will have Abhishek Bachchan making his debut on television as a host,...
MUMBAI: Apple Rush, the producer of Organic 100 per cent juice sparkling beverages, has retained the services of Jumpstart Marketing for its 2010 marketing and advertising...
MUMBAI: Bollywood and lifestyle channel Zoom is the latest beneficiary of the “roadblock” strategy that seems to have caught the fancy of advertisers in a downturn...
MUMBAI: Krimson Media Services has roped in Idea Telecom as the title sponsor for the upcoming cricket series in Bangladesh. Idea will be shelling out Rs...
MUMBAI: ‘Maruti Wagon R‘ has been able to create the highest brand experience followed by ‘Maruti Alto‘, reveals the latest study by TNS. At the same...
MUMBAI: aMap has stitched a contract with Tata Sky, securing the company‘s DTH audience measurement business. Under the agreement, aMap will provide DTH viewership and interactive...
MUMBAI: The Advertising Standards Council of India (ASCI) has pulled mobile service operators Reliance Communication and Idea Cellular for running misleading ad campaigns for the period...
MUMBAI: Global Advertisers, the outdoor advertising agency headquartered in Mumbai, is pushing for a 45-50 per cent revenue growth in 2010. Says Global Advertisers MD and...
MUMBAI: Sony Entertainment Television (Set) has partnered with online matrimonial site Shaadi.com for its new show Rishta.com. Produced by YRF TV, Rishta.com is a one-hour fiction...
MUMBAI: SBI Life Insurance is launching a new television campaign with a major focus on the emerging tier II and tier III towns. According to SBI...
MUMBAI:The Advertising Agencies Association of India (AAAI) and the Internet and Mobile Association of India (IAMAI) have joined hands in an attempt to develop the digital...
NEW DELHI: Can one get rid of pesky mosquitoes by using a mobile handset as a mosquito repellant? Apparently yes, if one goes by the claims...
MUMBAI: Ignitee Digital Solutions has partnered with Om Books International to launch a digital media handbook titled, ‘Honey I Shrunk the World‘. Targeted at the global...
MUMBAI: 141Sercon, a WPP company that specializes in executing effective business events and below-the-line marketing initiatives, has launched the “1Click, 1Tree” online initiative. The CSR (corporate...
MUMBAI: OOH Media, the Ishan Raina-owned out-of-home television company, has forayed into the healthcare and pharma segment. To begin with, the company has tied up with...
MUMBAI: Moms, the outdoor division of Madison Media, has appointed Anirban Ghosh as business director for its Mumbai office with immediate effect. Ghosh will report to...
MUMBAI: Ignite Mudra has won the creative duties for Interactive Manpower Solutions (IMS). Founded in 2006, IMS works in the area of providing staffing and manpower...
MUMBAI: Following a multi-agency pitch, JWT India has bagged the creative duties of Whyte & Mackay (W&M) for its Bangalore office. As part of the new...
MUMBAI: People have an odd relationship with luxury. According to a recent study by global market intelligence firm Synovate, two in every three people across 11...
MUMBAI: RK Swamy BBDO has appointed Mukesh Anand as principal consultant. He will report to president (West) and executive creative director Sangeetha N. Said Sangeetha N,...
BANGALORE: Sri Sankara TV, a national spiritual well being multilingual C&S TV channel, has signed a non-exclusive MOU with Bangalore-based MQ Networks for handling its ad...
BANGALORE: Reliance Retail Limited (Reliance) is planning to increase the number of its standalone Reliance Autozone format stores from the current eight to 12 by March...
MUMBAI: There is a flurry of activity going on in Vinod Chopra Productions. Head-honcho Vidhu Vinod Chopra, along with director Rajkumar Hirani, lead actors Aamir Khan,...
BANGALORE: Leonia Holistic Resorts (Leonia) will be spending approximately Rs 100 million towards media for promotion of its brands, especially the mother brand Leonia Resorts and...
MUMBAI: The Fast Moving Consumer Goods (FMCG) sector has emerged as the industry of choice for this year‘s management graduates, with 44 per cent of students...
MUMBAI: The Emerging Media owned Indian Premier League (IPL) franchise Rajasthan Royals has roped in Paras Pharmaceuticals as a sponsor. “Moov will be the Official Fitness...
MUMBAI: Euro RSCG has appointed Shavon Barua as director Mumbai agency. The former JWT executive business director will take up her new role beginning next year....
MUMBAI: US media research company Nielsen and Catalina Marketing, that offers consumer-driven print communications, have formed Nielsen Catalina Ventures to create the next generation of precision...
BANGALORE: Tata Photon Plus, the mobile broadband service of Tata Teleservices Limited (TTSL), has entered into a strategic marketing alliance with James Cameron‘s adventure epic Avatar...
MUMBAI: Following the success of the first print roadblock on the Times of India (ToI), German car manufacturer Volkswagen created an out-of-home (OOH) roadblock in Mumbai....
MUMBAI: My FM has appointed Giraj Sharma as an Ombudsman. Sharma will cater to the specific needs and requirements of advertisers as well as listeners using...
MUMBAI: In the wake of a multi-agency pitch, TBWAIndia has secured creative duties of Wigan and Leigh College India (WLCI) while Madison India has secured its...
MUMBAI: Ogilvy seems to be having a dream 2009, a year that was tough for advertising agencies as they battled against a slump in spends amid...
NEW DELHI: The Directorate of Advertising and Visual Publicity (DAVP) expects the business in the current financial year to increase by 20 per cent to Rs...
NEW DELHI: Weber Shandwick was ranked as one of the top 10 “Agencies of the Decade” by Advertising Age. In explaining this ranking, Advertising Age recognised...
MUMBAI: Ignitee Digital Solutions has appointed R Sreekant as general manager- business development for the northern and eastern regions. Prior to this, Sreekant was assistant vice...