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MUMBAI: The HUL, P&G row over the Rin versus Tide detergent ad is only getting thicker. FMCG major P&G has moved the Calcutta High Court against...
BANGALORE: Following a hugely successful first contest during the Champions League in September-October last year, Royal Challengers Bangalore’s (RCB) second jaunt of the annual ‘Fantastic Fans...
MUMBAI: MPG Active, the OOH arm of Media Planning Group (MPG), a Havas Group company, has appointed Rajeev Luthra as business director. In his new role,...
MUMBAI: Maui Jim, the US-based manufacturer of sunglasses that forayed into India, has roped in international Tennis player Elena Dementieva as its brand ambassador. Under the...
MUMBAI: General Mills has launched a new TVC for its Pillsbury Atta brand, created by advertising agency Saatchi & Saatchi. Says Saatchi & Saatchi India creative...
MUMBAI: With the arrival of 2010, Pepsi is ready to adorn the new baseline, Youngistaan ka Wow, an extension of its Youngistaan brand talk that was...
MUMBAI: After receiving complaints from consumers over Hindustan Unilever (HUL)’s Rin ad campaign, the Advertising Standards Council of India (Asci), the watchdog of the Indian ad...
MUMBAI: Brand activation agency Candid Marketing has adorned a new logo and brand identity to reinvent its corporate image. In its new avatar, the company is...
MUMBAI: Rediffusion Y&R has roped in Shubho Sengupta as creative head, digital. Prior to this, Sengupta was with Interactive Avenues as national creative director. With approximately...
MUMBAI: Hindustan Unilever (HUL) has roped in Bollywood actress Katrina Kaif as the new brand ambassador for Lux‘s new variant, Lux Purple Lotus & Cream. Says HUL...
MUMBAI: Punj Lloyd, which provides integrated design, engineering, procurement, construction and project management services in the energy and infrastructure sectors, has launched its 2010 campaign, ‘Done....
MUMBAI: Viewership for the Vancouver Olympics has swelled to 174 million on NBC Universal, three million more than the 2006 Winter Games event, according to data...
MUMBAI: YouTube, which will be streaming live the third edition of the Indian Premier League, has roped in six sponsors so far. The value of the...
MUMBAI: The Advertising Club Bangalore‘s (Ad club) Big Bang Awards 2010 has named Dentsu Communications as the agency of the year. In the meantime, Titan Industries...
BANGALORE: The judging process for the Advertising Club Bangalore’s (Ad club) Big Bang Awards 2010 has concluded. Ad club President Malavika Harita informs, “We had a...
MUMBAI: Navia Asia, the out of home specialist network, has appointed Aman Chaudhary as national client services director on the Uninor business. Chaudhary was till recently...
MUMBAI: Shah Rukh Khan and his Indian Premier League (IPL) franchise Kolkata Knight Riders have decided to indefinitely put on hold their deal with Lux Cozy....
MUMBAI: With the sixth season of Desperate Housewives kicking off on Friday at 10 pm, English GEC Star World is doing marketing activities around it. Promo...
MUMBAI: IndusInd Bank is set to unveil its new advertising campaign, a series of three ads, to communicate its services to consumers such as mobile alerts,...
MUMBAI: Mercedes-Benz India has appointed Mediaedge:cia (MEC) as its new agency of record. Earlier, the incumbent agency for the account was Media Direction, the media services...
MUMBAI: Lowe Lintas Delhi executive director Mohit Beotra has called it a day. According to industry sources, he is all set to join Airtel as head...
MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) is rejigging its ad sales structure to take care of its wide network of channels as it presses for sustainable...
BANGALORE: Auto giant General Motors (GM) is planning to spend close to Rs 1 billion towards media promotions for the Indian subcontinent. The company aims to...
MUMBAI: TBWAIndia has stitched a partnership with Ignitee Digital Solutions to offer a full range of digital services to their clients. The agencies have already commenced...
MUMBAI: Percept/H, the advertising arm of Percept Limited, has launched the latest commercial for SBI MF‘s tax saving fund, ‘Magnum Taxgain scheme‘. The commercial is being...
MUMBAI: Lowe Lintas has won the creative duties of the Cochin-based herbal medicine (OTC and ethical) player, Mayden Pharma India. As part of its new mandate,...
MUMBAI: AB-Inbev India has roped in Wieden+Kennedy (W+K) Delhi as the creative partner for its Budweiser brand, following a multi-agency pitch. As part of its new...
MUMBAI: MTV has forayed into a partnership with Wildcraft India to launch a new range of co-branded travel and adventure gear. This co-branded range will be...
MUMBAI: Lowe Lintas has restructured its senior creative team. The agency has elevated Amer Jaleel and Arun Iyer to national creative directors, both of whom will...
MUMBAI: Parle Agro has released the first TVC for its new snack brand ‘Hippo‘. Conceptualised by Creativeland Asia, the film has been directed by Ram Madhavani....
MUMBAI: Expanding its portfolio in the Southern region, Ignitee Digital Solutions has bagged two new accounts namely Bangalore-based Purvankara Builders and Developers and the Thotta Tharani...
MUMBAI: Voice Mobile has roped in Macaw, a group entity of India News Communications (INCL), to handle its advertising, creative and media mandate following a multi-agency...
MUMBAI: Crayon Communications has bagged the media duties of Shoexpress, part of the Landmark Group. The account will be handled out of the agency‘s Dubai office....
MUMBAI: Grey Group India has appointed C Vijai Ambalavanan as its Chennai branch head. He will be reporting to VP and head South Vijay Jacob. Prior...
MUMBAI: The International Cricket Council (ICC), which held its third annual sponsor forum in Dubai, discussed issues relating to the World Twenty20 2010 to be staged...
MUMBAI: Yahoo! funded global advertising network Tyroo will exclusively promote and sell designated ad space on Yatra.com. Says Yatra.com head marketing & strategic relations Pratik Mazumder,...
MUMBAI: The Badminton Association of India (BAI) has roped in Premier Brands as a three-year sponsor for Rs 75 million. The BAI said that the amount...
MUMBAI: The Asia TV Ad Coalition (ATAC) networks are promoting a new trade marketing campaign, Cable And Satelllite Broadcastiong Association of Asia said. The ATAC networks...
MUMBAI: Keeping in line with its partnership agreement with the Indian Premier League (IPL), Colors has created a new cricket entertainment campaign to craft the IPL...
MUMBAI: The Advertising Agencies Association of India (AAAI) and The Advertising Club Bombay (ACB) will host the 2010 Goafest from 8-10 April. The festival, now in...
MUMBAI: The Indian Boxing Federation (IBF) has got XXX Energy Drink as the title sponsor for the fifth Commonwealth Boxing Championship 2010. The fifth Commonwealth Boxing...
MUMBAI: Rediffusion Y&R has roped in Rachana Dharia as head digital (West and South). She will be based out of Mumbai and will report to Rediffusion...
MUMBAI:Publicis India has appointed Anirban Mozumdar as senior vice president planning for North and East. Based out of Gurgaon, Mozumdar will replace Neeraj Gupta. He will...
MUMBAI: LG Electronics India has roped in John Abraham, Genelia D‘Souza and Abhay Deol as brand ambassadors for LG mobile phones in India. LGEIL business group...
MUMBAI: Russell Barrett has put in his papers at Bates 141 as executive creative director to join BBH India. Officials at BBH India, however, refused to...
MUMBAI: Manish Porwal, former Percept Talent Management (PTM) CEO, has bought a controlling stake in HR and talent solutions company Alchemist. Having quit PTM in January,...
MUMBAI: With the hockey World Cup kicking off on 28 February, Ten Sports has sold 75 per cent of inventory. Zee Entertainment Enterprises Ltd (ZEEL) chief...
MUMBAI: UltraTech Cement has renewed its sponsorship agreement with the Indian Premier league (IPL) franchise Rajasthan Royals. Through this association, UltraTech will be the official team sponsor...
MUMBAI: The period for December 2009 saw a total of nine ads come under the scanner, reveals the latest report from The Advertising Standards Council of...
MUMBAI:Rediffusion-Y&R has been assigned with the creative duties of Rasna. Says Rediffusion Y&R Mumbai EVP Nisha Singhania, “We are glad to have won the Rasna account...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....