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MUMBAI: The third edition of the Indian Premier League (IPL) has thrown up some interesting numbers with Mumbai watching it the most and Punjab the least....
MUMBAI: PVR Pictures has appointed Arun Nair as vice president marketing. Nair will join PVR Pictures from 1 April and will be handling the marketing for...
MUMBAI: Spice, a multi business diversified firm, has roped in Sonam Kapoor as brand ambassador for its mobility business including mobile handsets, mobile retail and value...
MUMBAI: UTV Movies is readying to launch a brand campaign in the second week of May after the conclusion of the Indian Premier League (IPL). UTV...
MUMBAI: Siyaram Silk Mills has roped in Vijender Singh as the new face for its latest product offerings – Messari, Elanta and Tropez suitings. Singh joins...
MUMBAI: In the wake of a multi agency pitch, Ispat Industries has zeroed in on Equus Red Cell as advertising partner for Ispat Steel. There was no...
MUMBAI: Nestle has roped in Bharti Airtel brand and media head R Chandrasekar as marketing manager beverages. He was with Bharti Airtel since last three years....
MUMBAI: Vaseline has roped in Bollywood actor Shahid Kapoor to endorse the Skincare brand’s new specially designed range for men –‘Vaseline Men Antispot Whitening Face Cream’....
MUMBAI: Madison Media has won the media duties of General Motors (GM), beating five other agencies. The agency will handle the contract for three years and...
MUMBAI: Eqqus Red Cell has won the creative duties of US-based cosmetics brand ColorBar. Law & Kenneth is the incumbent agency. Says Eqqus Red Cell CEO...
MUMBAI: Carat Media has bagged the media duties of AMB Talent Media’s flagship brand Abmeribaari. According to industry sources, the account size is pegged between Rs...
MUMBAI: Linc Pen, one of the leading players in the organised sector of the writing instrument industry and an associate sponsor for the Rajasthan Royals IPL...
MUMBAI: The third edition of the Indian Premier League (IPL) has managed a cumulative reach of 108 million viewers in just 14 matches, demonstrating that the...
MUMBAI: In a bid to consolidate its focus on strategic thinking, Lintas Media Group (LMG) has rolled out ‘The Collaborative‘, a central team that will focus...
MUMBAI: FMCG major CavinKare has announced the launch of Hi 5, a new deodorant body spray for men, as the official deodorant of Kings XI Punjab...
MUMBAI: Synergy Media Entertainment Ltd (SMEL) is setting up a specialized division that will focus on on-ground consumer activations. The new division will be headquartered at...
MUMBAI: Percept Out-of-Home, a 360 degree Out-of-Home communication solution and a division of Percept, has rolled out the outdoor campaign for ‘Go‘ cheese brand across Delhi...
MUMBAI: In a bid to beat the summer heat, Lux has relaunched its four body wash variants under the new Lux Body Wash range. The range...
MUMBAI: In a bid to expand its digital business division, brand activation agency Candid Marketing has appointed Arunabh Biswas as associate creative director for its Mumbai...
MUMBAI: HDFC Standard Life, associate sponsor of Rajasthan Royals in the third season of Indian Premier League (IPL 2010), has unveiled a new campaign. While Leo...
MUMBAI: Triton Communications has bagged the creative duties of The Vini Group, a venture promoted by Darshan Patel. Says Patel, “For Vini Group we undertook a...
MUMBAI: The Indian advertising industry is set to grow at a CAGR of 14.1 per cent to touch Rs 426.9 billion in 2014, says a recently...
MUMBAI: The Indian Premier League (IPL) and Topps, which works in the area of sports and entertainment collectables worldwide, have announced a long term partnership to...
MUMBAI: English Premiere League (EPL) club Manchester United has signed a five-year multi-million dollar sponsorship deal with telecommunications group Telekom Malaysia (TM). The deal will make...
MUMBAI: In a major goof up, an advertisement placed in newspapers by the Railways has marked Delhi in Pakistan and Kolkata in the Bay of Bengal....
MUMBAI: Business Branding Network (BBN) International, a global federation of ad agencies, will commence its India operations with Eggfirst. As a part of the new arrangement,...
MUMBAI: After seeking temporary refuge in South Africa last year, the return of the Indian Premier League (IPL) to India was expected to shore up ratings....
MUMBAI: Mudra Max, the integrated communications, planning and implementation agency, has appointed Vikas Bhambri as senior vice-ptresident for its out-of-home (OOH) business. Prior to his appointment,...
MUMBAI: Zapak Digital Entertainment has promoted Siddharth Kelkar and Vishwanath Shetty as regional sales heads. While Kelkar will be handling new markets (Pune, Ahmedabad and Kolkata),...
MUMBAI: Big FM, the radio arm of Reliance Media World, has launched a new vertical for classified ads. Big Impact will introduce the first-time radio advertisers...
MUMBAI: As the global market steadily walks out of the slowdown crisis, the worldwide advertising industry will have to spread across new geographical areas, segment markets...
MUMBAI: On air retail channel HomeShop 18 has launched the ‘Reebok Fangear’ combos in partnership with renowned sportswear brand Reebok. The Combos give you an option...
MUMBAI: Mahindra Holidays and Resorts India (MHRIL), a leisure hospitality provider, will sponsor Indian tennis star – Yuki Bhambri. As per the arrangement, MHRIL will sponsor...
MUMBAI: Visa, a partner of soccer‘s governing body Fifa, has announced an extension of its first-ever global Fifa-themed marketing campaign – Go Fans. The global campaign,...
MUMBAI: In time for the third season, Infibeam.com has launched an Indian Premier League (IPL) merchandise store on IPLT20.com. Infibeam.com CEO Vishal Mehta says, “With the...
MUMBAI: Alt Entertainment has appointed Ignitee Digital Solutions to promote its first release, LSD – Love Sex Aur Dhoka, directed by Dibakar Banerjee, on various social...
MUMBAI: Health and wellness company Hamdard (Wakf) Laboratories has appointed Lintas India‘s Karishma Initiative (KI) as its new media agency on record to handle all its...
MUMBAI: Donear Industries has roped in Thought Bubbles as its creative partner following a muti-agency pitch. The size of the account is estimated to be in...
MUMBAI: The third edition of the Indian Premier League (IPL) which kicked off on 12 March 2010 got a rating of 7 c&s4+ six Metros for...
MUMBAI: MRF has joined the Indian Premier League (IPL) bandwagon. It is sponsoring the Blimp in a deal believed to be worth Rs 150 million a...
MUMBAI: The 6th edition of the Outdoor Advertising Convention will be held on 11 and 12 June in Mumbai. The convention, conceptualised on the theme “from...
MUMBAI: Proximity London has been appointed – subject to contract – to a new BBC contract to handle TV Licensing‘s direct marketing, printing and fulfilment services...
MUMBAI: Sachin Tendulkar has been named a United Nations Environment Programme goodwill ambassador. The appointment has been made by UNEP executive director Achim Steiner in Mumbai....
MUMBAI: Percept has roped in four sponsors for the fifth edition of the Commonwealth Boxing Championship, which is being telecast on Doordarshan. While XXX had come...
MUMBAI: In a bid to attain maximum brand visibility, Havells will launch a three-series television commercial which will be aired only during the third season of...
MUMBAI: Abhishek Verma has quit Neo Sports as head – marketing and communication. Confirming the development to Indiantelevision.com, Verma said, “While my next destination will still...
MUMBAI: Greenply Industries Limited has appointed McCann as its new creative partner for its decorative division. The agency will handle the account from its Delhi office. ...
MUMBAI: Hygienic Research Institute (HRIPL) has assigned its media duties to Mediacom, following a multi-agency pitch. As part of its new mandate, Mediacom will handle the...
MUMBAI: While the wait has been long, Star Plus has once again returned to the top to regain its spot as the number one Hindi general...
BANGALORE: The Advertising club of Cochin (Ad club Cochin) has called for entries for the third edition of its annual ‘Pepper Awards’. The awards function will...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....