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MUMBAI: The Hindi general entertainment channels (GECs) have taken a knock from the cricket genre so as to shed 111 GRPs (gross rating points) in the...
MUMBAI: The Advertising Agencies Association of India (AAAI) has announced the Young Spikes Integrated Competition for 2010. The competition will challenge young advertising professionals in India...
MUMBAI: Pernod Ricard, a major worldwide player in wines and spirits, through its brand Seagram‘s Fuel, has inked a marketing association with the English football club...
MUMBAI: Big CBS Networks, the equal JV between Reliance Broadcast Network Ltd (RBNL) and CBS Studios International, has appointed McCann Erickson to handle its creative mandate,...
LOS ANGELES: CNN has appointed IMR Australia as the advertising sales representative for CNN International and CNN.com in Australia and New Zealand. An official release informs...
MUMBAI: Telecom service provider Idea Cellular has conceptualised a programme aimed at developing relevant skill sets among school children, which extend beyond academics. The company has...
MUMBAI: Reliance Broadcast Network Ltd (RBNL) has elevated Ashwin Padmanabhan to the position of national head of Big Street, its out-of-home (OOH) division. As national head...
MUMBAI: Mandeep Malhotra has been named president of Mudra Max – OOH services. He will continue to report to Mudra Max chief strategy officer Anurag Gupta....
MUMBAI: UK-based advertising and PR agency Beattie McGuinness Bungay, popularly known as BMB, is entering into the Indian market through an equal joint venture with Madison...
MUMBAI: Times Audience network (TAN), the digital video arm of the Times Group, has entered into an online and mobile video advertising sales partnership with Monsoon...
NEW DELHI: Dainik Jagran today claimed that it has emerged as the new market leader in Jharkhand as a result of its campaign, Jharkhand Jagran (re-awaken...
MUMBAI: Lowe Lintas has won the creative duties for the Karvy Group after a multi- agency pitch. The account will be headed by Lowe Lintas executive...
MUMBAI: Global market research firm Synovate has appointed Sunil Saxena as director to head its field operations in India. Saxena will oversee all 14 fieldwork centres...
MUMBAI: Television was the most memorable type of advertising in 2010 and had the greatest impact, according to a report to be published by Deloitte on...
MUMBAI: Content company Gobsmack, in association with Radium Los Angeles and its parent company Reel FX, has brought about the ‘Dancing Squirrels‘ commercial for Kit Kat...
MUMBAI: Reliance Broadcast Network Ltd‘s (RBNL) integrated media sales team, Big Connect, will now work as a single window to all the Reliance Anil Dhirubhai Ambani...
MUMBAI: OMD India kicked off 2010 with quite a few big clients in its pocket. It started the year with the Sony Network win and then...
MUMBAI: In a bid to expand its brand awareness amongst viewers, Sab TV has launched the ‘Happy Housewives Club‘ initiative to create direct consumer connect. ‘Happy...
MUMBAI: The United States Tennis Association (USTA) has announced that consumer electronics major Panasonic has become an official sponsor of the US Open Grand Slam in...
MUMBAI: The Emvies 2010, hosted by the Advertising Club of Bombay, has named Mindshare as the Media Agency of the Year. The agency won four golds,...
MUMBAI: Reliance Industries Limited president- Brand Strategy and marketing communication Kaushik Roy has been elected unanimously as the new president of the India Chapter of the...
MUMBAI: From sunrise to sunset, with the many occasions taking place in between, the latest Young Asians survey by global market research firm Synovate shows the...
MUMBAI: Ignitee Digital Solutions has bagged the social media campaign activities of Kaya Skin Clinic. The campaign will involve a number of exciting applications that will...
MUMBAI: The fifth season finale of Sony‘s flagship property Indian Idol has raised its bar to grab a fuller audience set than its fourth season. According...
MUMBAI: One-fifth of South African consumers have shopped online in the past six months, according to a recent survey conducted by global market research company Synovate....
MUMBAI: MTV Networks Africa will be organising the 2010 MTV Africa Music Awards (MAMA) in Lagos, Nigeria on 11 December. Airtel has come as the title...
MUMBAI: Mudra South (Kochi) has released a new campaign for Jos Alukkas, titled ‘Ponnil Teertha Bandham‘ (Relationships as Good as Gold) as the key message to...
MUMBAI: Etihad Airways, the national airline of the United Arab Emirates, has signed Bollywood actress Katrina Kaif as its new brand ambassador. The airlines said that...
NEW DELHI: A total of 44 advertisements were issued to audio-visual media as compared to 5,404 issued to the print media by the Directorate of Advertising...
MUMBAI: Interactiveblends, the recently launched advertising agency, is eyeing to generate revenue worth Rs 2.5 million by March 2011. The six-month-old agency currently has accounts in...
MUMBAI: The Advertising Standards Council of India (ASCI) is introducing a new set of advertising guidelines for the educational sector to curb the influence of misleading...
MUMBAI: The Professional Golf Tour of India (PGTI), the official sanctioning body of professional golf in India, has signed a strategic partnership with LG. With this...
MUMBAI: After roping in Ashish Singru to head the Bharti business in Delhi, Madison Media has announced yet another senior level appointment in Delhi to beef...
MUMBAI: The second quarter results of the Indian Readership Survey for the year is out and quite like the first, this time too Dainik Jagran has...
MUMBAI: Advertising agencies are in hot pursuit of telecom companies as they sense big spends flowing from the sector amid 3G roll out, global ambitions and...
MUMBAI: Zee Studio, which is airing The Godfather trilogy on Saturdays at 9 pm, has kicked off a campaign. To pull the younger audience to this...
MUMBAI: Royal Philips Electronics and TPV Technology have signed a letter of intent to enter into a brand licensing agreement under which TPV will assume responsibility...
MUMBAI: BCCI has awarded the series sponsorship rights of all international cricket matches played in India to Bharti Airtel for the period 2010-2013. The winning bid...
MUMBAI: South-India based real estate company Hygrevar Home and Hearth has appointed TBWA/India as its communications partner. The agency‘s Chennai branch will handle the company’s account....
MUMBAI: Following a multi-agency pitch, the Delhi wing of Contract Advertising has bagged the creative mandate of Lava Mobiles. The account size is pegged at around...
NEW DELHI: The third edition of ApnaCircle-APREE 2010, which stresses on social network as a tool for promotion, is to be held on the theme of...
MUMBAI: Sri Adhikari Brothers‘ recently launched music and comedy channel Mastiii has scaled new heights within six weeks of its launch, claiming leadership position among the...
MUMBAI: Telecom solutions provider Huawei Telecommunications (India) has assigned its creative duties to Mudra Communications following a multi-agency pitch. The size of the account is pegged...
MUMBAI: Watching superheroes beat up villains may not be the best image for boys to see if society wants to promote kinder, less stereotypical male behaviours,...
MUMBAI: Dabur India Ltd has appointed OgilvyAction as the activation agency for its ‘Real Activ‘ variant following a multi agency pitch. As part of its new...
MUMBAI: Isobar, the digital marketing agency of Aegis Media Group, has been roped in to handle the re-launch of Perfetti Van Melle India‘s corporate website –...
MUMBAI: Keeping in mind the interest in the German team following the World Cup, Neo Sports has decided to up its marketing activities for the Bundesliga...
MUMBAI: Following a multi-agency pitch, Indiabulls Securities has appointed Onads Communications as its creative agency. According to industry sources, the size of the account is pegged...
MUMBAI: Zee TV has signed an agreement with research company Nielsen to monitor its television ratings and trends in the US markets. Nielsen tracks viewership patterns...
MUMBAI: Synovate voted as Hong Kong‘s number one market research agency in both Quantitative and Qualitative categories by client-side marketers. Global market intelligence firm Synovate has...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
